developing your network: best practices for...
TRANSCRIPT
Lauren CelanoFounder and CEOPh: 215‐370‐2285
www.propelcareers.com
Developing Your Network: Best Practices for Networking
Making Connections that Fuel Innovation!
Networking: The Power of Timing
Networking is all about the what if…
Confidential; Not for Distribution. July 31, 2017
Making Connections that Fuel Innovation!
Networking: Having Conversations
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Making Connections that Fuel Innovation!
Outline Building your Network
Making a good first impression
In‐person Networking: How to open & navigate conversations
On‐line Networking: Developing your On‐line presence and
using LinkedIn effectively for Networking
Following up and cultivating relationships
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Quality over Quantity!!!
Building your Network
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Classmates Lab mates Former colleagues Friends Mentors Alumni Organizations Organizations that you are a part of Connections of your LinkedIn connections Individuals you meet or who speak at events
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Building Connections – Personal Network
Tips to make a good impression
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Why have an Elevator Pitch? This gives you an opportunity to provide information about
yourself to the person you are speaking with
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This can help spark conversation with the person you are
speaking with
This is a very useful skill to develop as your develop in your
career
Making Connections that Fuel Innovation!
Remember …..
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Many people get nervous networking and saying their “elevator pitch”, you are not the
only one!
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Three Levels of Elevator Pitches
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The overview pitch – networking events, general audiences, social events: These people don’t know much about your area
The deeper dive – meant for someone who knows a little about your area
The really deep dive – meant for someone who knows your specific area
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Sometimes Scientist speak their own language…
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Make your pitch approachable for people who might not have the same technical
background as you
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Elevator Pitches Happen in Many Places
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Don’t be too Technical …
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I am an (undergraduate) at (University X)studying (the role of different cell types in VNH with emphasis on VEGF‐A, miRNA‐21
and IEX‐1) to understand (disease progression)
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What????
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Sample Elevator Pitch – General
I am an (undergraduate) at (University X) studying (kidney disease development) to
identify a pathway for (therapeutic intervention.)
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I am an (undergraduate) at (University X) majoring in (chemistry). I am eager to use
these skills to (help develop novel therapeutics.)
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Sample Elevator Pitch – Job Focused
I am a (rising senior) at (University X) studying (kidney disease development) to identify a
pathway for (therapeutic intervention.) I will be finishing in (May 2018) and I am looking for a (research role) in a (small biotech) in the (San
Fran or Boston area).
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Making Connections that Fuel Innovation!
Build your Elevator Pitch
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Grade level: _____________Institution: _______________Research Focus / Degree: ____________Plans for after school: ________________
Something interesting about yourself: _______
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Do’s and Don’ts
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Practice your Elevator Pitch
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Handshake
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Preparing for Networking at Events
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Review Event Details Prior to the Event Which organizations and people will be at the event? In your field, outside of your field, alumni, etc
What kind of event is it? Happy hour, panel discussion, scientific seminar, etc?
Research panel members and presenters (on LinkedIn) before the event
Research organizations attending
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Bring… A Pen A Smile Business Cards
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Met at SFN meeting, November 2016 at poster session. Discussed industry trends and his role at his company.
Back of card
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Set Goals for Events
I want to meet 2 people, who I don’t know
I want to learn about 3 different organizations
I want to reconnect with 3 people who I already know
I want to find someone who works in an area (i.e. communications, research, operations, etc)
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In Person Networking: How to Open and Navigate Conversations
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Making Connections that Fuel Innovation!
Remember …..
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Many people get nervous networking, you are not the only one!
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Networking is about being genuine and authentic
Ask open‐ended questions
Clearly articulate what you are looking for and how others may help you
Follow up with people you meet who may benefit from what you do and vise versa
Tips for Networking
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Working the Room Arrive early Have a friendly smile Glance at name tags (if possible) Put name tag on RIGHT side of body Put business cards in the name tag (if they fit) or Put your business cards in jacket or pants pocket Put OTHER PEOPLE’s business cards in other pocket With a pen; make discussion notes on their card
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How to Enter a Conversation
Hello ___________, Have you been to one of these events before?
Hello ____________, have you heard the speaker talk before?
Hi ________, I am Lauren. Very nice to meet you. What poster or talk have you found most interesting?
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Opening Lines – Name Tag Driven
Hello _____, What do you do at _________ company ?
Hello _____, How long have you been at ______ company?
Hello _____, I just read about ______ company in the Wall Street Journal. Were you involved in the product launch?
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Opening Lines – OrganizationsSome Membership organizations distinguish members and non‐members by a colored name tag or ribbon.
How long have you been a member of _______(x group)?
Do you know anyone with _________(x background)?
Can you tell me more about _________(x group)?
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Name Name
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How Not to Open a Conversation I am Jane, I need a job!
Hi ‐ Is your company hiring?
Hi ‐ I only came here for a job, do you know anyone hiring?
Be careful interrupt people to get your point across
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How to Exit a Conversation Very nice talking with you ________. I am going to get another coffee. Would you like one?
Very nice talking with you. I am going to see if I know anyone else before the panel starts.
Thank you for your time. Are there other people who you think I should meet?
I look forward to talking more with you. I will follow up with you to schedule a coffee.
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Making Connections that Fuel Innovation!
Tips for Meeting People Stand near the food, coffee, drinks,
dessert…
Look engaged and approachable
Become part of the conversation
Friendly smile
Do not cross your arms
Stand with your back against the wall and
look into the crowd
Scan the crowd for people you know
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Keep track of people (SalesForce, excel, card reader, iphone app, etc)
Keep track of people you meet
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Email and LinkedIn Follow up
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Follow up Email / LinkedIn Invite
Follow up shortly after the event (1‐3 days)
Title of email – DO NOT JUST USE “Hello” or “Nice to Meet You”
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Be descriptive and succinct Mention where you met them (important with LinkedIn) Mention follow up items (if any) Include your contact details in the follow up email Phone and Email
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Build out your Profile
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VS
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Building Your LinkedIn Profile Picture (with your face showing)
Details from your resume to build out your experiences
Details about research
Techniques, publications, conference presentations, etc
Details about leadership activities, interest groups and
affiliations
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Finding ways to Follow up
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Informational Interviewing ‐ Sample Intro EmailSubject: Follow up from (_____ Event) ‐ Informational Interview Request
Hello (Lisa),
I enjoyed meeting you at the (Leadership Alliance National Symposium) on July 29thand discussing (oncology drug development trends). I am writing to see if you have 15 – 30 minutes for an informational interview to learn more about (research roles in industry ). To provide a brief description of my background, I am a (current senior) at (Boston University)majoring in (cell and molecular biology). I will be finishing in (May 2018) and looking for a (research role) in a (biotech or pharma). Through this discussion, I am looking to learn more about (the difference between large and small firms). The information will help me decide which path is the best fit for me. I have attached my resume for your reference.
Thank you in advance for your time.
With kind regards,
Lauren Phone, Email
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Keeping in Touch Find Reasons to Follow up News feeds Newsletters Press releases Publications
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Find Reasons to Follow up Annual scientific / industry conferences Networking events
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Poster Sessions
Exhibit Halls
Panel Discussions
Workshops / Roundtables
Opening events
Coffee sessions
Alumni Events
Networking at Conferences
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Updating Connections ‐ LinkedIn Status Bar
You can decide who to share this with Public Public and twitter Only your connections
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You can share updates, i.e.: Upcoming presentations Published papers Awards Attendance at a conference Meetings you are organizing Mention relevant articles Etc…
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Panel Involvement
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If you had a great conversation with someone, invite them to join a focus panel or career panel at your
university or networking organization.
This is a wonderful way to keep in touch.
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Send Updates to your Contacts
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Periodically update your contacts via email about: how you are doing your research your interests Papers Presentations When you get a job or get into grad school or a
postdocs, update your contacts etc
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Involve Yourself in Organizations For a professional organization or networking group you are involved in:
Work the registration desk at events (you get to meet everyone!!) Help plan the events Organize the speakers Join the membership committee etc
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Relationships are Built Over Time
In 1 year, 52 new contacts In 5 years, 260 new contacts In 10 years, 520 new contacts
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If you have coffee once a week with someone new, you will have
Plus new connections from all of their connections
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Additional Benefits of Networking This may lead to… Career awareness Internship / Externship opportunities Jobs Grants Collaborations Leadership development Lasting relationships that transform careers!
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Making Connections that Fuel Innovation! 49
Lauren Celano
Founder and CEO
Propel Careers
cell: 215‐370‐2285
email: [email protected]
Twitter: @Propel_CareersFacebook: Propel Careers LinkedIn: Propel CareersWeb: www.propelcareers.com
Full time jobs and
Internships
Coaching:Resume,
LinkedIn, Job Search, etc
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Contact Details: Connect with Propel