developing a fairtrade cocoa sector in nicaragua (paper)
DESCRIPTION
Barcelona GSE Master Project by Giuliano J. Bandeen, Armen Khederlarian, Edmund Moshammer, Tommaso Operto, and Christoph Sponsel Master Program: International Trade, Finance and Development About Barcelona GSE master programs: http://j.mp/MastersBarcelonaGSETRANSCRIPT
Barcelona GSE
Independent Study Project | ITFD ’13 / 14
Developing a Fairtrade Cocoa
Sector in NicaraguaGiuliano J. Bandeen Armen Khederlarian
Edmund Moshammer Tommaso Operto Christoph Sponsel
Executive Summary
This is a policy proposal directed at the Government of Nicaragua. Nicaragua’s cocoa industry
achieves a very low export unit value in comparison to global competitors in West Africa, South
East Asia and Latin America. Given the promising prospective growth of the cocoa world market
and the higher price paid for Fairtrade cocoa, the aim of the present policy memo is to examine
whether Nicaragua could benefit if farmers were to switch to certified cocoa production standards.
We show that under perfect market conditions this would indeed result in higher profits. How-
ever we also identify that there are currently several obstacles preventing farmers from switching.
These obstacles include minimum quantity requirements of international buyers, price information
asymmetries, a low negotiation power in the supply chain, and financial and technological con-
straints. We propose three policies targeting these obstacles which consist of a provision of storage
facilities, a credit guarantee and an educational campaign. All of them rely on group forming of
farmers with mutual liability agreements.
Comparing the net present value profit of selling conventional cocoa with an investment in our
proposed policies, which allows selling Fairtrade cocoa, we calculate an internal rate of return.
This rate varies between both potential clients, European chocolate manufacturers Ritter Sport
and Zotter and is 129% and 20% respectively. This hence encourages our policy proposal. By
comparing different scenarios of government intervention we find that the highest average welfare
gain results from an intermediate level of intervention. In this scenario the government would
pay for warehouse construction and an educational campaign, and would provide a credit line
guarantee to avoid that cooperatives pay a high risk premium. Additionally we include several
robustness checks where we allow for changes in investment horizon, fertilizer effectiveness, gov-
ernment interest rate, farmers’ risk premium and most importantly international cocoa prices. We
show that implementing our policies promises high potential gains from switching for individual
farmers and the entire economy under a wide range of scenarios.
Contents
1 Introduction 1
2 Potential Profits from Fairtrade Production 3
2.1 Quantifying the Costs and Benefits . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
2.2 Consolidated Profit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
3 A Case of Market Failure? 9
4 Policy Recommendations 11
4.1 Policy I – Storage Facilities Improvement . . . . . . . . . . . . . . . . . . . . . . . 11
4.2 Policy II – Upfront Payment Scheme . . . . . . . . . . . . . . . . . . . . . . . . . . 13
4.3 Policy III – Educational Campaign . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
4.4 Call for Government Intervention . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
5 Gains from Government Intervention 16
5.1 Methodological Approach . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16
5.2 Results . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19
6 Conclusion 20
A Appendix 24
A.1 Policy III – Educational Campaign . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
A.2 Perfect Market – Dynamic CBA . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
A.3 Degree of Government Intervention: Feature Comparison . . . . . . . . . . . . . . 25
A.4 Dynamic CBA including Degree of Government Intervention . . . . . . . . . . . . . 25
A.5 Robustness Checks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
Developing a Fairtrade Cocoa Sector in Nicaragua
1 Introduction
World Cocoa Market
The world cocoa market has recently attracted the attention of media given increasing chocolate
prices and their expected rise in the mid and long term future. The cocoa world market price
has indeed seen a steady increment since the beginning of 2013, and has thereby presumably
induced the speculation of international investors. Driven by an imbalance between supply and
demand, the increase in cocoa prices is assumed to further intensify in the future (Fairtrade
Foundation, 2011; Wegner, 2012). While rising income levels and the demand for luxury food
goods (i.e., chocolate) in emerging markets such as India and China have gone hand in hand,
cocoa production remains highly sensitive to climate variations as well as to geopolitical tensions
given the political instability of large production countries (e.g. Côte d’Ivoire). This conjuncture
is believed to lead to even sharper price increases of cocoa. It therefore seems crucial to put great
importance on stabilizing the future development of cocoa production.
Growing concern in Western countries for sustainable development and working conditions in
production sites have led global retailers to increasingly certify their chocolate products by various
labels that guarantee quality standards in different fields. Price premiums are being paid for the
farmers’ produce conditional on the fulfillment of these standards. This has led to the distinction
of the so-called sustainable cocoa production. In effect, sustainable cocoa production has grown at
a rate above conventional cocoa production and is assumed to increase even further in the future
(FAST, 2012).
Nicaragua’s Cocoa Production
Nicaragua’s cocoa production has only developed after the coffee crisis of 2001 when Asian compe-
tition led to a price slump and displaced Caribbean production. This induced the government to
promote cocoa production among small scale farmers (Gutiérrez et al., 2008). The industry there-
fore stands at a low level of development with low-scale subsistence farmers holding an average of
1.5 ha/farmer (Lanzas Espinoza, 2010), and a great variation in production capacity. Farmers face
local, national and international outlet of their harvest. However, one of the main reasons why
exports mainly flow to the neighboring countries such as Guatemala and El Salvador is due to its
underdeveloped supply chain organization and infrastructure. This is suboptimal as the value of
exports to industrialized countries such as Germany is much higher than those of the neighboring
countries (see Figure 2). Moreover, Nicaragua’s cocoa processing industry is underdeveloped with
only few local and small scale manufacturing sites existent. As a result, Nicaragua’s rate of return
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Developing a Fairtrade Cocoa Sector in Nicaragua
to their cocoa production is extremely low in comparison to its competitors. Figure 4 clearly
indicates that Nicaragua’s cocoa production could yield higher profits.
46%
33%
20%
1%
Guatemala El Salvador Germany Austria
Figure 1
19%
31%
48%
2%
Guatemala El Salvador Germany Austria
Figure 2
Cocoa beans avg. export quantity (lhs) and value (rhs) by destination country in 2011
0
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Guatemala El Salvador Germany Austria
avg. pric
e/kg (in USD
)
Figure 3
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Nicaragua Cameroon Côte d'Ivoire Indonesia WORLD Ecuador Nigeria Ghana
avg. pric
e / kg (in USD
)
Figure 4
Cocoa beans avg. price/kg by destination country in 2011 (lhs) | Export prices for main producing
countries and Nicaragua in 2011 (rhs) (FAOSTAT, 2014)
Fairtrade Cocoa and its Potential
Taking into account the previously mentioned mid to long term trends of the world cocoa markets,
the potential gains from further developing Nicaragua’s cocoa sector are very large. Moreover,
Nicaragua’s current relative geopolitical stability, its rather young cocoa sector as well as its favor-
able climate conditions favor a large growth potential in the cocoa production industry. Indeed,
Nicaragua’s cocoa production is estimated to significantly increase throughout the upcoming years
from 3’000 tons in year 2010 to 28’000 tons in year 2022 (MEFCCA, 2013).
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One straightforward strategy to increase the unit value of Nicaragua’s cocoa industry is to en-
hance the production of sustainable cocoa given its implied price premium. Currently, around
20% of Nicaragua’s cocoa production is sustainable1, and hence certified. The main certification
label operating in Nicaragua is the German Fairtrade (henceforth FT) initiative which partners
with German and Austrian manufacturers Ritter Sport and Zotter. Most importantly, certifi-
cation under FT guarantees farmers a minimum price and an additional price premium for the
accomplishment of organic production standards and investments in the local community.
Other potential gains from certification under the FT initiative include greater access to financing
for farmers, prohibition of child labor and sustainability of farming land through environmentally
beneficial production standards. The compliance of FT quality standards is monitored through
regular auditing by local agencies of the regional FT cooperative which also intermediates the trade
between farmers and international buyers. Hence, the question is whether the current situation
corresponds to an equilibrium outcome or to the existence of market failures which prevent farmers
to market their produce through the certified output channel.
The aim of the present policy memo is to ascertain whether there are market failures preventing
farmers to take up certified production and, if so, define a range of government policies that aim
to align incentives toward certified production and hence increase the value of Nicaragua’s cocoa
production. In Section 2 we inquire whether the current situation corresponds to an equilibrium
outcome under perfect market conditions or not. Section 3 analyzes the potential market failures
that prevent farmers from switching to certified production. In Section 4 we define our proposed
policy actions. In Section 5 we analyze the welfare gains from our policy proposal and compare it
to alternative intervention degrees. Finally, in Section 6, we lay out our main conclusions.
2 Potential Profits from Fairtrade Production
The aim of this section is to investigate whether producing FT cocoa is more profitable in compar-
ison to conventional production standards at the individual farmer’s level under the assumption of
a perfect market. We approach this issue by using a cost–benefit analysis (henceforth CBA). This
preliminary analysis is essential for the intended purpose of the policy memo since it determines
whether possible policy recommendations intending to dismantle existing market frictions are to
be considered in the first place or not. That is, if an individual cocoa farmer in Nicaragua, even
in a perfect market, does not have an incentive to switch from conventional to FT cocoa produc-
tion, then there is no need for a policy intervention. The underlying assumptions of the perfect1There exists no precise data on sustainable and conventional production. In order to assess their respective
importance, we therefore consider all exports to industrialized countries as sustainable cocoa and to neighboringcountries as conventional cocoa.
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market approach are given in Table 1, including the costs and benefits associated with FT cocoa
production standards.
Costs Benefits Assumptions
Certification costs Higher price Equal technologies
Yield loss without fertilizer Lower price fluctuations Equal labor cost
Transition period No spendings on fertilizer No information asymmetry
No environmental damages
Constant gap between TS
price and int. cocoa price
Table 1 – FT cocoa production under complete market approach
2.1 Quantifying the Costs and Benefits
Cocoa Prices
A central aspect of our CBA for FT cocoa is the comparison of prices, here measured in nominal
USD per kg. In total, we have access to five sources of prices available to Nicaraguan farmers:
– World Market Price: The price for conventional cocoa once loaded on a cargo ship, traded at the
international stock exchanges. As Figure 5 shows, this price has fluctuated from 0.86 USD/kg
in 2000 up to 3.53 USD/kg in 2010 throughout the past 20 years (World Bank, 2014).
– FLO price: The Fairtrade Labeling Organization (henceforth FLO) imposes a minimum price
on FT cocoa. It is currently sold 0.2 USD/kg higher than the world market price, together with
a minimum price of 2.30 USD/kg. This minimum price absorbed the harsh price drop during
2000-2002 (FLO, 2012).
– Zotter : An Austrian chocolate producer that sources its cocoa from Nicaragua. For the minimum
quantity of a container load (18 tons) delivered to an international harbor in Costa Rica, it offers
a price of 4.26 USD/kg for FT cocoa. Zotter is neither involved in the transportation process
to the port nor in the contract negotiations with the certification agency and therefore leaves
the coordination to the partnering cooperatives. The price has been fixed several years ago and
was not adjusted according to international market fluctuations (Moshammer, 2013).
– Ritter Sport: A chocolate manufacturer from Germany that works in close cooperation with
the local cooperative Cacaonica and offers payment directly to the farmers at the various ad-
ministration centers of the cooperatives throughout Nicaragua. The price is considerably lower
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than that of Zotter. However, the cooperative assumes the certification of farm land and the
transport. Ritter Sport buys FT cocoa at a price of 3.50 USD/kg and cocoa in the transitional
phase at 3.25 USD/kg. Although the price is very stable, it was raised several times during the
phase of high world market prices in 2010 in order to remain competitive (Bohl, 2010).
– Traveling Salesmen (TS): Merchants who are ubiquitous and work decentralized on their own
account. Farmers receive regular visits from traveling salesmen (henceforth TS) who buy cocoa
at low prices and later sell it either to the national market or to other Central American countries.
TS are the main channel through which the few national chocolate production factories source
their raw material and conduct trade with the neighboring countries. It is important to note
that TS do not differentiate between conventional and FT cocoa, and hence buy both types of
produces at the same prices. The price is correlated with the world market price and hence
subject to great fluctuation (see Figure 5), but significantly lower depending on the remoteness of
the farmers. Asking a sample of fairly remote living farmers in southern Nicaragua in December
2012, they reported an approximate rate of 1.61 USD/kg. Assuming constant transport costs
and competitive TS, we assume that they tend to offer a price around 0.75 USD/kg below the
world market price. This implies that since 2000 the price fluctuated between 0.11 USD/kg
(TSlow) and 2.78 USD/kg (TShigh), and hence 1.45 USD/kg on average (TSavg) (Moshammer,
2013). Throughout the following analyses, we will take these prices as a benchmark of the
prices of the most accessible sales channel of farmers. Indeed our policy proposal aims at
shifting incentives from selling through the TS sales channel toward selling through a certified
sales channel.
0.0
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1994 1996 1998 2000 2002 2004 2006 2008 2010 2012 2014
USD / kg
FOB
Cocoa price
FLO price
Zo9er FT
Direct Sale
Ri9er TransiBon
Ri9er FT
Traveling Salesmen
Figure 5: Comparison of cocoa prices
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Transport
We have data on the cost of transport as faced by the cooperative ASHIERCA2 operating in the
south of Nicaragua, specifically in the region of Rio San Juan. The cooperative delivers its cocoa
to the harbor of Puerto de Caldera in Costa Rica. As a result of insufficient storage facilities
close to the farmers, cocoa is stored in a warehouse in Nicaragua’s capital Managua. Only when
a quantity large enough to fill a container is reached, the goods are transported to Costa Rica
(Moshammer, 2013).
Cocoa is brought in small quantities from the cooperative’s administrative center in Boca de Sa-
balos to Managua at a relatively high cost of approximately 0.24 USD/kg. If there existed storage
possibilities near the center, cocoa could be transported in larger quantities (e.g. a truckload of six
tons) at a cost of roughly 0.11 USD/kg. In Managua, the farmers are cooperating with a storage
firm that offers to hold their cocoa at a rate of 0.26 USD/kg/year. Given that the cooperative
has a FT production capacity of 24’277 kg/year, it takes about nine months to fill a shipment
container of 18 tons.3 On average we need to store each unit for 4.5 months, resulting in storage
costs of 0.10 USD/kg. Transport of the cocoa from Managua to Costa Rica costs 0.21 USD/kg
(Moshammer, 2013).
Overall, the costs from getting the cocoa from the cooperative’s administrative center to the harbor
where it is ready to be shipped are 0.55 USD/kg in the case of small quantity transport, and 0.41
USD/kg in the case of larger quantities when transporting cocoa to the capital. If we were to
avoid the storage in the capital altogether by pooling the produce of several cooperatives, the
transportation costs would decrease to 0.32 USD/kg.
Certification Costs
There are multiple certification schemes available to cocoa production. The schemes differ not
only in required payment, but they also demand different percentages of certified content within
the delivery. FT certification for instance requires 100% certified content for the use of its label
whereas UTZ certification only requires 40% of certified content. As FT certification has the
biggest market share in Nicaragua’s cocoa production (KPMG, 2012), we will make use of those
costs for our CBA. FT requires an initial payment and subsequently an annual fee, both depending
on the group size of the cooperative. The initial fee amounts from 1’859 USD for groups of less
than 50 farmers up to 4’511 USD for groups consisting of 1’000 farmers and more. The annual2ASHIERCA is representative in the sense that it unites an average number of 48 cooperating farmers and is
located in one of the six main cocoa producing regions in Nicaragua. Despite the remoteness of the region, there isa road leading to the main center (Moshammer, 2013).
3Here, we are making the sensible assumption of evenly distributed crop yields throughout the year.
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fee ranges from 1’521 USD to 3601 USD depending on the same criterion as above. We do not
have the exact distribution of the certification fee for each cooperative. However, the size of the
cooperatives in Nicaragua is available (Orozco et al., 2012). Together with the payment criterion
mentioned above we can therefore compute the average certification cost a Nicaraguan cooperative
faces. Approximately 45% of the cooperatives consist of less than 50 farmers and the other 55%
reach a maximum of 160 members. We can therefore conclude that the upper bound of 4’511 USD
which would be due for cooperatives of 1000 farmers will by far not be reached. We estimate an
average initial certification cost of 2’000 USD per cooperative and an annual fee of approximately
1’800 USD.
Accounting for the average group size of 70 members (Orozco et al., 2012), an average yearly
productivity of 0.34 t/ha/year (Guzmán, 2013), and an average field size per farmer of 1.5ha
(Lanzas Espinoza, 2010), we calculate an annual (initial) certification cost of 50 USD/t (58 USD/t)
on the farmer’s level and a yearly cooperative production of 70 farmers * 1.5ha * 0.34 t/ha/year =
35.72 t/year/coop. Making the same calculation for conventional farmers and additionally taking
into account the production gain by using fertilizer yields (70 farmers * 1.5ha * 0.34 t/ha)/ (1-30%)
= 51.03 t/year.
Yield Loss without Fertilizer
It is important to stress that the assumption made in this section is valid only for FT certification.
Other certification schemes such as UTZ and Rainforest Alliance seem to significantly increase
productivity of certified cocoa production due to application of good agricultural practices and ef-
ficient use of pesticides. Estimations vary between a 20% up until approximately 90% productivity
increase after three years, depending on country specific factors, the initial state of productivity
and on the size of the producing farm (assuming that before transition the area was completely
untreated) (Dammert and Mohan, 2014). Generally, smaller farmers are supposed to profit less
from productivity increases (Ruf and Bini, 2012). In fact, 60% of certified producers possess land
of less than 1.4 ha (Lanzas Espinoza, 2010). This suggests that using pesticides in Nicaragua
would generally not lead to a productivity increase of the same magnitude of West African coun-
tries. Moreover, since we focus on FT certification where productivity enhancing pesticides are
not allowed, we assume a productivity loss of approximately 30% after the transition to FT cocoa
(Mahrizal et al., 2012). Since certifying the production process is generally assumed to lead to a
productivity increase, this represents a very conservative estimate and is likely to downward bias
our calculations.
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Cost of Fertilizer
Based on experiences in Africa, the cost for fertilizers has been estimated to be around 600 USD/t.
However, these estimates are associated with productivity increases of up to 90% and are therefore
considered high quality input combined with perfect prerequisites of producing cocoa on a large
scale (KPMG, 2012; Ruf and Bini, 2012). A more general assumption of fertilizer cost and an
estimate which is in line with the productivity loss of 30% when producing FT would be 22 USD/t
(Mahrizal et al., 2012). The latter estimate is in line with our field observations in Nicaragua and
will therefore be used in our CBA.
2.2 Consolidated Profit
The results are summarized in Table 2. Zotter pays a higher price than Ritter Sport. However,
the cocoa has to be transported to the next international harbor, whereas Ritter Sport already
buys the cocoa from the regional warehouse which is why they have different transport costs. For
both certification schemes Table 2 shows that from an ex-post point of view (i.e. not considering
the transition period), an individual farmer yields significantly higher profits once switched to
FT production when comparing to the average price of the TS (TSavg). Evaluating the example
of Zotter, the CBA suggests that even though the farmer faces higher costs and has a lower
productivity, the profit almost doubles compared to the average pricing scheme of conventional
production. Only if the CBA is evaluated by assuming a high TS price the profit is lower for FT
production. On average however, this analysis clearly raises the question on why farmers have not
switched to FT production yet.
Description Ritter Sport Zotter Non-FT (T Savg) Non-FT (T Shigh)
Price 3’500 USD / t 4’265 USD / t 1’445 USD / t 2’780 USD / tTransportation 0 320 USD / t 0 0Certification paid by Ritter Sport 50 USD / t 0 0Quantity per cooperative 36 t / year 36 t / year 51 t / year 51 t / yearQuantity per farmer 0.51 t / year 0.51 t / year 0.73 t / year 0.73 t / yearFertilizer cost 0 0 23 USD / t 23 USD / t
Profit / cooperative 125’024 USD / year 139’119 USD / year 73’738 USD / year 141’863 USD / yearProfit / farmer 1’786 USD / year 1’987 USD / year 1’053 USD / year 2’026 USD / year
Table 2 – Static CBA under complete market assumption
The results of the CBA have important caveats which ought to be outlined. The higher profit
is only feasible under the strong assumption of a perfect market. Possible market failures are
therefore not taken into account in this step of our analysis. Moreover, the transition period
of three years which is needed to switch from conventional to FT production standards is fully
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ignored. During this period the farmer receives a transition price which lies between the price
offered for FT cocoa and the TS price (see Figure 5). Taking the lower transition price into
consideration might therefore yield different results given the lower incentive of switching, even if
ex-post the farmer will have higher profits.
-‐2'000
-‐1'000
0
1'000
2'000
3'000
4'000
5'000
6'000
7'000
8'000
Low Interna6onal Price Average Interna6onal Price High Interna6onal Price
NPV
(in USD
)
Farmer's NPV Gain RiGer Farmer's NPV Gain ZoGer Farmer's NPV Gain Intl. FLO
Figure 6: Individual farmer’s NPV gain with varying int. prices including the transition period
In order to take this period into account we will calculate the NPVs of switching to FT production
instead of a static CBA in Section 5. For a dynamic analysis of this CBA (taking into account
the transition period, but ignoring market failures and government policies), Figure 6 shows how
the individual farmer’s NPV gain of switching to FT production is affected by the pricing scheme
and by fluctuations of the TS price, including the transition period. In this dynamic analysis, a
farmer’s decision to switch will thus depend on the conditions of receiving finance, the interest
rate, and the ability of overcoming possible market frictions. We will account for all these variables
in the next sections.
3 A Case of Market Failure?
As shown in the previous section, Nicaraguan farmers would choose to grow FT cocoa in a complete
markets scenario as returns are significantly higher and certification costs could be relatively fast
recovered. However, since in reality only few farmers produce FT cocoa, there must be obstacles
preventing farmers to switch. We have identified four obstacles, which can be summarized as
follows:
Minimum quantities requirement (MQR): Global chocolate manufacturers buy FT cocoa
beans in standard containers which should be loaded with not more than 18 metric tons weight,
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including dunnage (CMAA, 2012). This is a large quantity considering that an individual farmer
on average only produces 510 kg of FT cocoa per year. Hence there is a significant amount of
time needed to accumulate such large quantities which implies high storage costs. Moreover, the
underdeveloped transport and communication infrastructure in Nicaragua adds to this problem.
Cocoa beans need to be stored under dry and cool conditions. Appropriate storage facilities are
too expensive to be afforded by individual farmers. Furthermore, external transport services are
scarce and expensive. As a consequence, the MQR is hardly reached by cocoa farmers which hence
prefer selling to local TS who do not impose any quantity restrictions.
Price information asymmetries: An important assumption of the complete market scenario in
the previous section was that all relevant players have perfect knowledge regarding the different
prices. However, in reality it is observed that farmers do not know at which prices their cocoa
beans are sold in the national and international markets. Often they live and produce in remote
areas with a poorly developed communication infrastructure which complicates the spread of
information. Local buyers (TS) can hence buy at prices far below the price of the international or
national markets.
Negotiation power throughout the supply chain: As mentioned before, Nicaragua’s cocoa pro-
duction is mostly dominated by small-scale subsistence farmers who lack any negotiation power
when selling their product. Local buyers could always turn to other neighboring farmers. More-
over, these farmers often find themselves obliged to sell their produce at fire sales prices since they
need to cover immediate financial needs such as paying for food, schooling of their children or debt
which consequently further reduces their negotiation power.
Financial and technological constraints: Switching to FT cocoa production requires a range of
initial investments such as the payment of certification costs and material needed for sustainable
farming techniques. Farmers might be unable to cover these costs given their financial limitations.
Also, they might lack the technological knowledge necessary to apply those techniques. These
failures of the complete market assumptions reduce the farmers’ incentives and make selling their
cocoa to local buyers, in spite of lower prices, more attractive.
The aforementioned market failures and constraints currently align incentives toward selling through
the TS sales channel. In order to shift incentives toward sales through the FT sales channel, an
increased coordination between farmers is required. This would facilitate the meeting of MQR,
increase the knowledge about prices through improved communication channels, improve farmers’
negotiation power when facing buyers, and provide mechanisms to overcome financial and tech-
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nological constraints. As Figure 7 shows, the purpose of the policy actions we propose in the
following section is to eliminate the red arrows from the supply chain.
COCOA PRODUCERS! INTERMEDIARIES! BUYERS!
COOPERATIVE! BUYERS OF !FT COCOA!
FAIR LABELLING ORGANIZATION !
TRAVELING SALESMEN (TS)!
OTHER BUYERS!CONVENTIONAL FARMERS!
FT FARMERS!
SUPERVISION!
DELIVERY!!
PAYMENT!
DELIVERY!!
PAYMENT!
DELIVERY!!
PAYMENT!
DELIVERY!!
PAYMENT!
SUPERVISION!
DELIVERY! PAYMENT!
PAYMENT!
Figure 7: Cocoa supply chain in Nicaragua
4 Policy Recommendations
4.1 Policy I – Storage Facilities Improvement
We recommend the construction of adequate cocoa storage facilities in order to increase the time
farmers can store certified cocoa before vending. One prime reason why farmers prefer selling
cocoa to TS than to the certifying cooperatives is that it is possible to sell small amounts of cocoa
to the TS while a sale to cooperatives requires larger quantities for transport reasons. Hence
selling larger quantities requires the storage of cocoa in dry and constantly cool storage facilities
in order to accumulate the quantity required. Such facilities are often not available to farmers
which represents a strong barrier for switching to FT production standards. To overcome this
problem we propose the setup of a delivery network where several small local warehouses supply
few strategically placed regional warehouses.
At the local level we recommend the forming of groups of 10 farmers sharing one small warehouse
with limited capacity (ca. one ton) where the combined cocoa production is gathered in short
walking distance. In total we aim to build approximately 100 local warehouses to cover the
needs of the currently 980 farmers organized in certifying cooperatives (Orozco et al., 2012: p.4).
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Following FT production standards, 10 farmers produce approximately 850 kg per two months4,
which fits the warehouses’ capacity. Once the capacity has been met the cocoa is transported to
the regional warehouse.
There is a joint liability agreement among the farmers similar to the group commitment concept
in microfinance: within the group all farmers are obliged to stick to FT production standards, to
store their cocoa in the local warehouse and to not sell to the TS. This is controlled by whether
the total capacity of the warehouse has been met or not, assuming that the production capacity
of each farmer is generally known. If at least one farmer deviates from this commitment strategy,
all farmers of the group are paid a reduced price in the following month which however would
still be above the TS price in order to maintain incentives to switch. Hence, there exists group
pressure among farmers to respect FT production standards and to sell uniquely toward those
cocoa cooperatives. Farmers are not only incentivized to adhere to FT production standards
because of the income gains this generates but also as deviating potentially results in a reputational
loss and social consequences. If only one farmer deviates from this rule all farmers are sanctioned
so that farmers are encouraged to control themselves mutually. In case of repeated deviation, an
appropriately elaborated sanctioning mechanism would be deployed by each cooperative.
Farmers receive the aforementioned prices depending on the corresponding international buyer.
The transport from the cocoa field to the local warehouses is operated by the farmers themselves
at negligible costs. Once gathered at the local warehouses the cocoa is transported to the regional
warehouses at a cost of 64 USD/t which is the transport cost of quantities up to one ton (Lan-
zas Espinoza, 2010). Further transport from the regional warehouses onward occurs as described
in Section 2.1.
At the regional level we recommend the construction of 14 warehouses spread strategically across
Nicaragua in accordance with the 14 currently existing certifying cocoa cooperatives (BioLatina,
2013). Each of these warehouses has a storage capacity of six tons of cocoa which equals the amount
of one truckload. One warehouse covers the storage needs of approximately 70 farmers as currently
each cooperative holds on average 70 farmers (Orozco et al., 2012: p.4). In these warehouses cocoa
is received from the local warehouses and stored until the full capacity is reached so that a full
truckload can be delivered to the cooperatives. It seems important to note that these warehouses
do not require electricity and are dry. Therefore, maintenance is rather easy and costs are low.
The operation of the regional warehouses is delegated to farmers which already have long-term
relationships with the certifying cooperatives and are hence trusted.
We recommend the positioning of the 14 regional warehouses within the six regions where cocoa4Productivity: 340.2 kg/ha/year * farm size: 1.5 ha/farmer * 10 * 2/12 (IICA et al., 2009; Guzmán, 2013;
Lanzas Espinoza, 2010).
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production is concentrated in Nicaragua (see lhs in Figure 8). As an example, the map on the rhs
of Figure 8 (Bohl, 2010) shows the cocoa cultivation region of El Castillo in Southern Nicaragua.
The points in different colors show 257 different cocoa farms and their locations. We can see
that cocoa farms in this representative case tend to be clustered but often at significant distances
from roads (orange lines). The map also shows the potential of strategically placing the regional
warehouses at roads where they are easily reachable from the clusters of cocoa farmers in which
the local warehouses would be placed (e.g. in El Che Guevara).Policy I: Storage Improvement !
!
!"#$%&$'&($!%#
Introduction! CBA I! Coordination! Policies! CBA II! Conclusion!
Developing a Fairtrade !Cocoa Sector in Nicaragua!
Figure 8: Construction plan of regional warehouses (lhs), cocoa farms in El Castillo, SouthernNicaragua (rhs)
The approximate cost of constructing one regional warehouse is 5’000 USD and of one local
warehouse 2’500 USD (Moshammer, 2013). While the maintenance costs of all warehouses are
covered by the farmers themselves, the government accounts for the initial construction costs. The
received rental payments by the government will cover amortization so that once the warehouse
has completed its life cycle, the government can assume the renewal of the same. Annual rental
cost thus correspond to the annual amortization of the warehouse (10-year life cycle). Given that
approx. 70 farmers use one regional warehouse and that 10 farmers use one local warehouse, the
costs per farmer are in total approximately 320 USD/year.
4.2 Policy II – Upfront Payment Scheme
By constructing local and regional storage facilities for certified cocoa, the aim is to significantly
reduce transportation time and costs of the farmers. Moreover, a successful execution of group
forming with joint liability will make it easier for the farmers to meet the minimum quantities
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Developing a Fairtrade Cocoa Sector in Nicaragua
required in order to sell to the cooperatives. Both these effects are expected to decrease a farmer’s
barrier of switching to FT cocoa production. However, one major problem remains. Depending on
the chocolate manufacturer (Zotter or Ritter Sport), the certifying cooperatives and therefore the
farmers receive their payment only at delivery to the harbor in Costa Rica (Zotter) or the regional
warehouses (Ritter Sport). While Zotter buys at a threshold quantity of 18 tons, Ritter Sport
buys as soon as the regional warehouse is filled. Given that the yearly production of a cooperative
is estimated to be 36 tons, Zotter will only pay twice a year and Ritter Sport every two months.
The implication of the given value chain is clear: if local FT farmers find themselves in a situation
of acute financial distress they will most likely not be able to wait for the delayed payment from
the cooperatives. Therefore it seems likely that they will prefer fire selling their cocoa at a far
lower price to the TS, thereby harming the entire group.
To tackle this problem, we propose an upfront payment scheme in which farmers receive a payment
at every delivery to the local warehouse. To make this possible, the underlying cooperative needs
to take on a credit line issued by a private bank. The total amount and maturity of this credit
line depends on the underlying chocolate manufacturer the cooperative delivers to, and the price
it will offer to the farmers. Taking on a credit line as a cooperative of farmers implies the payment
of a risk premium which is estimated to lie around 12% (Moshammer, 2013). In order to avoid
such high interest rates, we propose that the government guarantees the repayment of the credit
toward the private bank. Hence, cooperatives will be able to borrow at the government’s interest
rate, i.e. around 8%5 (Hidalgo, 2014). This mechanism secures that the gap between any TS price
and that offered by the chocolate manufacturers is as large as possible.
Farmers receive the price currently fixed by the international buyer minus the proportion of the
cooperative’s expenses which include transport costs, interest payments, storing, etc. As can be
seen in the analysis that follows (see Section 5.2), cooperatives selling to Ritter Sport and Zotter
can pay farmers prices between the average and the high TS price under standard assumptions.
Thus, this approach will offset a farmer’s incentive to deviate from the FT sales channel and fire
sell his produce. For the short peaks in TS prices however it is vital to have the above described
group liability and sanctioning concept in place.
In order to calculate the cost of the upfront payment financing we need to take both the interest
rate charged (i) and number of months between the upfront and final payment (t) into account.
Moreover, we need to determine the upfront payment price received at each delivery by farmers.
We assume that this is equal to the high TS price. Finally, we calculate the annual cost of the
upfront financing by using the compounded interest calculation methodology:
Annual cost of upfront financing = yearly Production ∗ TShigh ∗ (1 + i) t12 −1
5For a detailed description of real interest and risk premium estimation assumptions, see Section 5.1.
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4.3 Policy III – Educational Campaign
Additionally, we recommend an educational campaign to complement the previously discussed
policies and to support farmers switching to FT production standards. An important barrier
preventing farmers to switch to a FT cocoa production is the farmers’ unawareness of its potential
gains and its requirements (see Section 3). We hence recommend enhancing the farmers’ education
concerning FT production standards and the required changes along the value chain. Specifically,
we propose a non-recurring6 decentralized campaign, led by acquainted and experienced farmers
of each cocoa region.
An appropriate curriculum needs to be set up in collaboration with the cooperative and some of the
acquainted teachers. For example, it should contain how high yields can be achieved without using
fertilizers, good weeding practices, appropriate distances between trees, the right time of trimming
branches and the right timing of cocoa harvest for optimal taste and quality (KPMG, 2013). It
is crucial that these classes are held in the local (often indigenous) language. An additional aim
is that farmers gain expertise in specific areas so that mutual support of farmers within their
groups becomes more effective. Moreover the teaching farmer should assist other farmers in their
decisions, create awareness of the different prices paid by certifying cocoa cooperatives and the
TS and help concerning the usage of warehouses and group forming with joint liability processes.
In total, the costs associated with this policy would accumulate to 564 USD per cooperative (see
Appendix A.1).
4.4 Call for Government Intervention
Given that our proposal is based on the profit opportunities of FT cocoa production it raises
the question why these opportunities have not yet been used by a private entrepreneur or by the
unification of individual farmers. In this section we will show why only the government could
implement our suggested policies.
Given the fragile situation of law enforcement in Nicaragua it is necessary that the government
builds and maintains the warehouses. Any private investor would be reluctant to such investments
due to the considerate risk of ex-propitiation as land ownership in Nicaragua (World Bank, 2013)7
has often not been clearly defined and has been subject to various reforms and changes during the
last decades. Moreover, any private investor would charge a considerably higher rent (the govern-
ment only seeks to recover construction costs) and without this subsidy, the farmers’ incentive to6We believe that executing the campaign only once is enough to obtain a chain reaction in which trained farmers
will share their knowledge and promote FT production standards.7According to data collected by Doing Business, contract enforcement takes 409 days, costs 26.8% of the value
of the claim and requires 37 procedures. Globally, Nicaragua stands at 47 in the ranking of 189 economies on theease of enforcing contracts (p.83).
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switch would be considerably reduced. Given that this policy requires significant investments it
is further unlikely that farmers could organize themselves in groups and proceed independently
as mentioned above. Hence only the government can implement the suggested construction of
warehouses.
Furthermore, the weak law enforcement situation in Nicaragua would prevent any private investor
to implement our suggested policy of upfront payments to farmers. Both investor and farmers
would not have any security of mutual contract compliance as law enforcement in rural Nicaragua
is hardly existent. The resulting mistrust thus makes it unlikely that a private implementation of
our policy recommendation would occur.
Finally, it is in the government’s interest to implement the policies as a private intervention
would yield a comparably lower welfare distribution and would most likely consider social and
ecological benefits to a smaller extent. In the case of a government intervention the entire profit
of switching would be collected by individual farmers. Although total welfare gain from switching
would be equal in the case of a private intervention there would be a reduced welfare distribution
as Nicaragua’s tax collection system is inefficient and highly corrupt. Hence, profits collected by
a private sector agent could hardly be redistributed to the individual farmers and welfare would
be distributed less. Moreover, the share of profit received by individual farmers would be reduced
and as a result their incentive to switch at all.
5 Gains from Government Intervention
The aim of this section is to analyze the aggregate welfare implications and individual farmer’s
gain of our proposed policies. As in Section 2.3, we will weigh the costs associated with FT
production standards against its quantifiable benefits. We use a 10-year time horizon approach
and apply a net present value (NPV) calculation methodology.
5.1 Methodological Approach
Degree of Intervention
We calculate the costs and benefits for varying degrees of government intervention in order to
compare our proposal to other alternative policy choices. For an overview and comparison of the
degrees of government intervention see Appendix A.3.
1. No Intervention – In this case, the government does not carry out any of the proposed policy
actions which are therefore fully carried out by the farmers and the cooperatives. The key
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difference of this approach is that the credit line will not be guaranteed and hence the coop-
eratives will have to pay a substantial risk premium. As mentioned in Section 4.2, we assume
this risk premium to lie around the magnitude of 12%, in addition to the average real interest
rate.
2. Proposed Intervention – Our prosed policy intervention consists of guaranteeing the credit line
required to implement the upfront payment, building the required regional and local storage
facilities and promoting technical knowledge spread through an educational campaign as well
as imposing a joint liability concept upon the groups of farmers. Note that farmers still have
to assume warehouse maintenance costs.
3. Full Intervention – In this case, the government would not only guarantee the credit line and
subsidize the warehouse construction but also all other costs of switching during the transition
phase of three years. This includes warehouse maintenance, certification and transportation
costs.
Scenarios
For each of the three policy choices we have calculated the CBA according to the following sce-
narios:
– Prices: As seen in Figure 5, there are three main purchasers of FT cocoa, namely Ritter
Sport, Zotter and the International FLO market. For each purchaser the different prices and
certification procedures are considered. For instance, Ritter Sport covers all certification costs,
Zotter does not. Ritter Sport buys FT cocoa directly from the regional warehouses while Zotter
receives it only at the harbor, on average twice a year. These and other peculiarities give place
to different calculations for each of the three sales channels.
– Real interests: Given that we use a long term, 10-year time horizon approach, NPV results are
highly sensitive to the discount rates. We approach the definition of the discount rate as the
sum of the prevalent real interest rate and the risk premium paid by agricultural cooperatives in
Nicaragua. With respect the former, we assume the prevalent real interest rate to be equivalent
to the yield of 1-year government bonds which currently are of an approximate 8% (Hidalgo,
2014). With respect to cooperatives’ risk premium, since these are currently paying an average
of 20% on their credit lines, we consider the risk premium to be the difference between this and
the prevalent real interest rate, hence 12%. We then consider three scenarios: low real interest
rate of 4% + RP, normal real interest rate of 8% + RP, and high real interest rate of 14% +
RP.
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Assumptions
We base our calculations on the following assumptions:
– No general equilibrium effects: We acknowledge that the implementation of public subsidies that
shifts the incentive structure toward switching will create some general equilibrium effects. For
instance, we can conjecture that TS will initially cut into their mark-up and offer higher prices.
Moreover, we assume that the demand for FT cocoa is exogenous and that an increase in supply
will have no effects on prices. We believe this assumption is realistic since the prices offered
by Zotter and Ritter Sport are guaranteed, and Nicaragua’s impact on international markets is
too small to affect international FLO prices. This argument is supported by an upward trend
in cocoa prices in both the mid and long term (see Introduction).
– Constant labor costs: Given the gap created by the ban of child labor and the fact that switching
to FT production standard leads to increased working hours (Dammert and Mohan, 2014: p.25),
it seems reasonable to assume an increase in labor costs. This may be due to the need for hiring
additional workers or through the opportunity cost of having to work more hours. However, we
assume these costs to be negligible and acknowledge that this might upward bias our results.
– Pricing: For simplicity we take the average prices paid by TS and do not calculate different
scenarios for variations in the same. Hence, we assume that the gap between FT pricing schemes
and the TS price remains constant. This assumption is linked to the prior assumption of no
general equilibrium effects. Given our policy proposal it should however be noted that short
peaks in international prices can be overcome by the joint liability agreement.
– Productivity loss: As already mentioned in Section 2.1, we assume a productivity loss of 30%
due to the non-use of fertilizers, in compliance with FT production standards. However, existing
literature on the effects of FT production on productivity is ambiguous. In fact, some evidence
even points to an increase in productivity, especially in the presence of previously low-developed
farming practices (Valkila, 2009)8. Therefore, we consider that this assumption is likely to
downward bias our results.
Outcomes of Interest
We will analyze the dynamic CBA according the following outcomes of interest:
1. Aggregate welfare gain (AWG): The outcome of the NPV of farmer’s profit through each FT
channel minus NPV of government expense implied by policy intervention and the NPV of8Valkila (2009) points out that there is a continuum of farming practices from those that are low-input and
low-yield to those that are high-input and high-yield
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profit obtained by selling to the TS. The AWG is the core decision criterion for the government
on intervention on if and how to intervene.
2. Individual farmer’s profit (IFP): The IFP is calculated by considering the NPV per capita of
a farmer’s profit of selling through a certain FT channel minus the NPV of profit obtained by
selling to the TS.
3. Internal Rate of return (IRR): The discount rate that sets the NPV calculation of the AWG
equals to zero. The IRR is usually used in capital budgeting where it is interpreted as the rate
of return or profitability of an investment. In this case profitability would refer to the gains
accrued by farmers for switching to FT considering the implied costs for the government.
5.2 Results
Given the assumptions and scenarios, the calculation of the dynamic CBA yields the following
findings with respect to our three outcomes of interest (see Figure 9 and 10):
– Switching to FT production standards yields positive welfare gains for both Ritter Sport and
Zotter pricing schemes but not for the average International FLO price (FLOavg). This holds
for all degrees of government intervention and points toward the necessity of strengthening the
cooperation with the two global manufacturers.
– For any given degree of intervention gains are substantially larger for Ritter Sport. This is mainly
due to the reduction of ongoing costs of certification and transport, and the interest paid due
to the financing of the upfront payments as Ritter Sport assumes certification costs and collects
goods more frequently than Zotter. This reduction in the implied costs offsets Zotter’s higher
price. Our results imply that if international buyers want to encourage certification, a reduction
in switching costs loom larger than price premiums.
– We consider the magnitude of the AWG and IFP from switching to be large in a real world
sense, especially in the case of sales through Ritter Sport. For the proposed policy intervention
and the normal case scenario of 8% real interest rate, the AWG and IFP for Ritter Sport are
160’670 USD and 2’553 USD, respectively. For Zotter, they are 62’765 USD and 1’226 USD,
respectively. Given the subsistence status of farmers, we believe that a gain in profits of ca. 250
USD per year from producing FT cocoa is rather large.
– Within the three studied degrees of government intervention, the one that offers the highest
return in terms of IRR is our proposed intervention. As the government guarantee allows for
lower interest payments of the required credit line, the IRR is higher than for the scenario with
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-‐150000
-‐100000
-‐50000
0
50000
100000
150000
200000
250000
Perfect Market No Interven5on
Proposed Interven5on
Full Interven5on
NPV
(in USD
)
Degree of Gov. Interven6on
Ri>er Sport FT Zo>er FT Int. Avg + FLO
Figure 9: Aggregate welfare gain
-‐1500 -‐1000 -‐500
0 500 1000 1500 2000 2500 3000
Perfect Market No Interven6on
Proposed Interven6on
Full Interven6on
NPV
(in USD
)
Degree of Gov. Interven6on
Ri?er Sport FT Zo?er FT Int. Avg + FLO
Figure 10: Individual farmer’s gain
no intervention. It is also higher compared to the IRR resulting from full intervention as a
higher degree of intervention decreases the discount rate, i.e. the government intervention bears
a larger share and thus lowers the risk of the project and hence increases NPV costs.
– While the AWG for the proposed and full intervention are almost equal since costs simply
shift from farmers to the government, the IFP is significantly higher for with full government
intervention. This is due to increased subsidizing of switching costs.
– In order to check the robustness of our results we have performed several sensitivity checks by
varying some of our assumptions. Our robustness checks yield the following main results:
(a) Sensitive only to large increases in international prices
(b) Substantial increase in the AWG and IFP for lower productivity loss due to ban of fertilizers
(c) Lower sensitivity to changes in real interest rate in the case of Ritter FT compared to
Zotter and Int. + FLOavg
6 Conclusion
Nicaragua’s cocoa industry achieves a very low export production value of cocoa beans in com-
parison to global competitors in West Africa, South East Asia and Latin America. Given the
promising prospective growth of the cocoa world market, Nicaragua would benefit highly of an
increase in the unit value of its cocoa production. Our policy recommendation targets this po-
tential by incentivizing cocoa farmers to switch from conventional to FT cocoa production. FT
production guarantees higher prices and would hence increase the produced cocoa’s unit value.
Farmers are currently not switching to FT production due to various incentives promoting the
production of conventional cocoa. These incentives can be summarized as a coordination problem
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between farmers. This problem includes minimum quantities required by international buyers of
FT cocoa, price information asymmetries between farmers and local TS, farmers’ low negotiation
power in the supply chain, farmers’ immediate financial needs and a lack of knowledge on how to
implement FT farming practices.
Our proposed policy aims to redirect incentives toward FT cocoa production in four ways:
(i) Developing storage facilities at local and regional level to overcome minimum quantity issues.
(ii) Preventing fire sales to TS by allowing upfront payments to farmers on goods delivery,
financed through a credit line for FT cocoa cooperatives guaranteed by the government.
(iii) Carrying out an educational campaign in order to raise awareness of the program and increase
knowledge concerning FT production techniques.
(iv) Gathering farmers in joint liability groups in collaboration with FT cocoa cooperatives in
order to meet minimum quantity requirements, reduce price information asymmetries, spread
FT production techniques and most importantly, to implement a system to enforce adherence
to FT production of individual farmers.
We balance the costs and benefits of our proposal against those of the current conventional cocoa
business model using a NPV calculation with a 10-year horizon. We find that based on prices paid
by chocolate manufacturers Ritter Sport and Zotter, the IRR is around 129% and 20% respectively.
Therefore, the CBA results encourage our proposed policy.
Furthermore, our proposed policies would imply various positive social and ecological externalities
of FT production which are not accounted for in our CBA. The most relevant ones are reduced
volatility in farmers’ income due to guaranteed minimum prices, increased schooling of farmers’
children given the imposed ban of child labor, environmental sustainability given eco-friendly
practices and an increased empowerment of farmers. Moreover, we consider that the proposed
policy has a wide and scalable scope. Currently, around 80% of cocoa production is sold through
conventional sales channels which leaves extensive growth potential to FT cocoa production. Given
the ease of our suggested policies’ implementation their scope could be easily extended toward
farmers which are not yet members in FT cooperatives. This is an especially attractive feature of
our policy given the prospective growth of the world FT cocoa demand.
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A Appendix
A.1 Policy III – Educational Campaign
The costs associated for this campaign are based on Fundación CHICA (2011) and estimated as follows:
– Teaching material and curriculum development: 1’000 USD
– Promotion, awareness creation: 500 USD
– Rent of school facilities: 300 (Rent per workshop) x 12 = 3’600 USD
– Number of paid teachers: seven, one for each of the six main cocoa cultivation regions and one supervisor
– Salary per teacher for all workshops: 100 USD
– Expenses per teacher for all workshops: 20 USD (4 meals) + 30 USD (3 nights) = 50 USD
– Vehicle costs per teacher: seven vehicles rented at 150, using 100 of petrol each = 250 USD
– Total costs of all seven teachers: 7 USD * (100 + 50 + 250) = 2’800 USD
– Total costs: 1’000 USD + 500 USD + 3’600 USD + 2’800 USD = 7’900 USD
– Total costs per cooperative: 7’900 USD / 14 = 564 USD
A.2 Perfect Market – Dynamic CBA
For this NPV analysis we assume (i) a project time horizon of 10 years, (ii) a fertilizer productivity gain
of 30%, (iii) a government interest rate of 8%, and (iv) a farmers interest rate of 20%. We vary the
international cocoa price and the pricing scheme.
in USD Ritter Sport Zotter Intl. FLO
Aggregate Welfare Gain
Low International Price 486’643 306’340 159’920
Average International Price 201’031 121’180 -18’160
High International Price -84’581 -63’979 -103’844
Farmer’s NPV Gain
Low International Price 6’952 4’376 2’285
Average International Price 2’872 1’731 -259
High International Price -1’208 -914 -1’483
Table 1 – Aggregate welfare gain and farmer’s NPV gain
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A.3 Degree of Government Intervention: Feature Comparison
Costs No intervention Proposed intervention Full intervention
Warehouse Construction Farmer Government Government
Warehouse maintenance Farmer Farmer Government / Farmer
Credit Line Guarantee Farmer Government Government
Interest on Credit Line Farmer Farmer Government / Farmer
Education Campaign Farmer Government Government
Initial Certification Cost Farmer Farmer Government
Annual Certification Cost Farmer Farmer Government / Farmer
Transport Cost Farmer Farmer Government / Farmer
No intervention: “As if” farmers and cooperatives would organize themselves
Proposed intervention: Credit line guarantee allows to lower risk premium
Full intervention: Government assumes ongoing costs during the transition phase
Table 2 – Degree of Government Intervention: Feature Comparison
A.4 Dynamic CBA including Degree of Government Intervention
Here we assume that the farmer’s interest rate is constantly 12 pp higher than the governments (risk
premium) and vary the government interest rate (4%, 8%, 12%) to calculate the aggregate welfare gain
and an individual farmer’s NPV gain for the different pricing schemes. For this NPV analysis we assume
(i) a project time horizon of 10 years, (ii) a fertilizer productivity gain of 30%, and (iii) an international
cocoa price of 2’195 USD/t
Interest Rate (Gov. / Farmer) Pricing No Proposed Full
intervention intervention intervention
Aggregate Welfare Gain
Ritter Sport 183’792 192’665 190’185
4% / 16% Zotter 71’542 99’009 88’566
Int. FLO -101’288 -73’820 -84’263
Ritter Sport 153’199 160’670 158’167
8% / 20% Zotter 39’361 62’765 52’570
Int. FLO 99’980 -76’576 -86’770
Ritter Sport 129’102 135’476 132’983
12% / 24% Zotter 15’179 35’381 25’475
Int. FLO -98’415 -78’213 -88’119
Ritter Sport 125% 129% 124%
IRR (Government) Zotter 15% 20% 17%
Int. FLO #INF #INF #INF
Table 3 – Aggregate welfare gain for varying interest rates and degrees of government intervention
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Interest Rate (Gov. / Farmer) Pricing No Proposed Fullintervention intervention intervention
Farmer’s NPV GainRitter Sport 2’626 3’010 3’161
4% / 16% Zotter 1’022 1’744 2’406Int. FLO -1’447 -725 -63
Ritter Sport 2’189 2’553 2’7138% / 20% Zotter 562 1’226 1’907
Int. FLO -1’428 -764 -84Ritter Sport 1’844 2’193 2’361
12% / 24% Zotter 217 835 1’530Int. FLO -1’406 -788 -93
Table 4 – Individual farmer’s NPV gain for varying interest rates and degrees of government
intervention
A.5 Robustness Checks
Taking our proposed policy and our suggested parameters (project time horizon of 10 years, fertilizer
productivity gain of 30%, government interest rate of 8%, farmers interest rate of 20% and international
cocoa price of 2’195 USD/t) into consideration we re-run our model, thereby individually changing each
of our parameters to observe the sensitivity of the aggregate welfare gain and individual farmer’s NPV
gain, given our three organic pricing schemes Ritter Sport, Zotter and FLO.
Time Horizon
In the main line of our policy memo, a project duration of 10 years is assumed. As the duration increases
the high initial cost of certification, transition phase and warehouse construction become less relevant
and the fruits of high FT prices in comparison to the TS prices becomes more dominant. Given our
high discount rate of 20% for farmers and TS, the initial cost of the policy intervention asymptotically
diminishes after ca. 20 years.
-‐100000
-‐50000
0
50000
100000
150000
200000
250000
3 8 13 18 23 28 33 38 43 48
NPV
(in USD
)
Time Horizon (in years)
Ri,er Sport FT Zo,er FT Int. Avg + FLO
Figure 1: Aggregate welfare gain
-‐1000
0
1000
2000
3000
4000
3 8 13 18 23 28 33 38 43 48
NPV
(in USD
)
Time Horizon (in years)
Ri+er Sport FT Zo+er FT Int. Avg + FLO
Figure 2: Individual farmer’s gain
Independent Study Project 26 Barcelona GSE
Developing a Fairtrade Cocoa Sector in Nicaragua
Fertilizer Productivity Gain (for non-FT cocoa)
Founded by literature and Nicaraguan farmer claims, a fertilizer productivity gain of 30% is assumed
throughout our core calculations. Hence, an average cooperative of 70 farmers produces roughly 36 t
of FT cocoa (which prohibits the application of fertilizer) or 51 t conventional cocoa per year. As the
gain of using fertilizers decreases, FT cocoa production becomes more and more profitable. In the charts
below, negative productivity gains hint at the possibility of FT farming practices that even increase the
productivity (see Section 5.1).
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-‐800000
-‐600000
-‐400000
-‐200000
0
200000
400000
600000
-‐100%
-‐90%
-‐80%
-‐70%
-‐60%
-‐50%
-‐40%
-‐30%
-‐20%
-‐10% 0%
10%
20%
30%
40%
50%
60%
70%
80%
NPV
(in USD
)
Fer/lizer Produc/vity Gain
Ri0er Sport FT Zo0er FT Int. Avg + FLO
Figure 3: Aggregate welfare gain
-‐12000
-‐9000
-‐6000
-‐3000
0
3000
6000
-‐100% -‐90% -‐80% -‐70% -‐60% -‐50% -‐40% -‐30% -‐20% -‐10% 0%
10% 20% 30% 40% 50% 60% 70% 80%
NPV
(in USD
)
Fer/lizer Produc/vity Gain
Ri0er Sport FT Zo0er FT Int. Avg + FLO
Figure 4: Individual farmer’s gain
Government Interest Rate
The government interest rate is relevant for the guarantee the government issues on the upfront payments.
While Zotter and FLO prices are paid on average six months after delivery (at the harbor), Ritter Sport
pays on average after 2 months (at the regional warehouse). Therefore, Zotter and FLO pricing schemes
are more sensitive to government interest rate changes. Throughout the policy memo, an interest rate of
8% is assumed. That is the rate Nicaragua currently pays for government bonds (Hidalgo, 2014).
-‐150000
-‐100000
-‐50000
0
50000
100000
150000
200000
1%
2%
3%
4%
5%
6%
7%
8%
9%
10%
11%
12%
13%
14%
15%
16%
17%
18%
19%
20%
NPV
(in USD
)
Government interest rate
Ri0er Sport FT Zo0er FT Int. Avg + FLO
Figure 5: Aggregate welfare gain
-‐1500
-‐1000
-‐500
0
500
1000
1500
2000
2500
3000
1%
2%
3%
4%
5%
6%
7%
8%
9%
10%
11%
12%
13%
14%
15%
16%
17%
18%
19%
20%
NPV
(in USD
)
Government interest rate
Ri0er Sport FT Zo0er FT Int. Avg + FLO
Figure 6: Individual farmer’s gain
Independent Study Project 27 Barcelona GSE
Developing a Fairtrade Cocoa Sector in Nicaragua
Farmer’s Interest Rate
FT only
The project profitability largely depends on the assumed interest rate of the farmers, which obviously
includes a significant risk premium (12%). Upon asking them, the famers commented that they had to
pay an interest rate of roughly 20% approaching the rural banks as a cooperative. In this calculation we
hold constant the interest rate for trading with TS at 20% and vary the interest rate of trading with the
cooperative. A lower risk premium could be argued for long trading history within the cooperative.
-‐200000
0
200000
400000
600000
800000
1% 4% 7% 10% 13% 16% 19% 22% 25% 28% 31% 34% 37% 40% 43% 46% 49%
NPV
(in USD
)
Farmer Interest Rate (FT only)
Ri0er Sport FT Zo0er FT Int. Avg + FLO
Figure 7: Aggregate welfare gain
-‐3000
0
3000
6000
9000
12000
1% 4% 7% 10%
13%
16%
19%
22%
25%
28%
31%
34%
37%
40%
43%
46%
49%
NPV
(in USD
)
Farmer Interest Rate (FT only)
Ri0er Sport FT Zo0er FT Int. Avg + FLO
Figure 8: Individual farmer’s gain
FT and Conventional
We now bring the interest rate of farmers trading with cooperatives and farmers trading individually
with TS together. It is evident that low interest rates significantly more benefit the farmers trading with
cooperatives; in fact, the graphs depict an increase in the aggregate welfare gain and individual farmer’s
NPV gain as we decrease the interest rate from the currently assumed 20%. A decrease in overall interest
for farmers could possibly be achieved through gradually improving the institutions in Nicaragua and thus
improve the enforceability of contracts.
-‐200000
-‐100000
0
100000
200000
300000
400000
1% 4% 7% 10% 13% 16% 19% 22% 25% 28% 31% 34% 37% 40% 43% 46% 49%
NPV
(in USD
)
Farmer Interest Rate (FT + Non-‐FT)
Ri0er Sport FT Zo0er FT Int. Avg + FLO
Figure 9: Aggregate welfare gain
-‐2000
-‐1000
0
1000
2000
3000
4000
5000
6000
1% 4% 7% 10%
13%
16%
19%
22%
25%
28%
31%
34%
37%
40%
43%
46%
49%
NPV
(in USD
)
Farmer Interest Rate (FT + Non-‐FT)
Ri0er Sport FT Zo0er FT Int. Avg + FLO
Figure 10: Individual farmer’s gain
Independent Study Project 28 Barcelona GSE
Developing a Fairtrade Cocoa Sector in Nicaragua
International Cocoa Price
The following graphs indicate the sensibility of the aggregate welfare gain and individual farmer’s NPV
gain on international cocoa price changes. We regard Ritter Sport and Zotter prices as exogenous and
fixed. The FLO and TS prices are direct functions of the world market price. The FLO price includes a
constant price premium of 200 USD/t and a minimum price of 2’300 USD/t. For the TS a price reduction
of 750 USD/t for transportation to the harbor is assumed.
Throughout the policy memo an average international price of 2’195 USD/t is assumed. If the interna-
tional price increases, the TS becomes increasingly more profitable. Only for extremely high international
prices Zotter and Ritter Sport pricing schemes lose their edge. For short periods of high prices FT coop-
eratives can enforce loyalty through sanctioning and group liability concepts. For longer periods of high
international prices Zotter and Ritter Sport would have to raise their prices to remain competitive. The
only relevant scenario for which even the FLO price becomes an option is that of very low international
prices. While the TS prices keep dropping, the FLO minimum price makes this scheme competitive.
-‐200000
-‐100000
0
100000
200000
300000
400000
500000
860
1060 1260 1460 1660 1860 2060 2260 2460 2660 2860 3060 3260 3460
Interna'onal Cocoa Price (in USD)
Ri-er Sport FT Zo-er FT Int. Avg + FLO
Figure 11: Aggregate welfare gain
-‐2000
-‐1000
0
1000
2000
3000
4000
5000
6000
7000
8000
860
1060 1260 1460 1660 1860 2060 2260 2460 2660 2860 3060 3260 3460
Interna'onal Cocoa Price
Ri.er Sport FT Zo.er FT Int. Avg + FLO
Figure 12: Individual farmer’s gain
Independent Study Project 29 Barcelona GSE