destination_asia_partnerprospectus_2014-15
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Destination_Asia_PartnerProspectus_2014-15TRANSCRIPT
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Managed by koolivoo
koolivoo
YOUR OPPORTUNITY TO PARTNER IN THE INAUGURAL EDITION OF
DESTINATION ASIADelivered to you in December 2013
2014-15
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WE INSPIREpeople to make their travel dreams come true.
DESTINATION ASIA | 2014-15
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WEBELIEVE
Travel is a business of dreams, when you target travellers’
your profits growASPIRATIONS
When you deliver authentic, memorable
you foster enormous brand loyaltyEXPERIENCES
When you
your strategy, objectives, values and resources,you gain a significant competitive advantage
CONNECT
The Internet has made travel a commodity. On most travel websites, price and availability override just about everything else, including quality, service and brand image. But when people take a holiday, they’re not buying commodities. They’re buying a life-changing event.
That’s where Koolivoo comes in.
We create strategies and resources that aim squarely at travellers’ aspirations. Our products encourage travellers to see your services as tickets to adventure, relaxation and rejuvenation.
And when you sell dreams rather than commodities, your only limits are travellers’ imaginations.
For more information go to our Corporate brochure.
http://bitly.com/koolivoo_brochure
The world’s travellers are getting richer. They will pay more to fulfil their travel aspirations—but less if they perceive
travel as just a commodity.
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Your challenge is to convert new and existing clients who are generally interested in destinations into paying travelling clients. In each step of the purchase cycle, you need to engage clients and inspire them to use your services.
White labelled resources add punch to this process.
TRAVELPURCHASE CYCLE
We can stimulate client’s ultimate purchases and travel through a variety of resources, each leveraging touchpoints within the cycle.
Our assets allow for cost-effective marketing, reducing risk and the initial outlay of resources whilst increasing return on investment.
Your challenge is to convert new and existing clients who are generally interested in destinations into paying travelling clients. In each step of the purchase cycle, you need to engage clients and inspire them to use your services.
ASIADestination
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D E S T I N A T I O N B R O C H U R E
A S I A
DeD E S T I N AT I O N A S I A
26 SUB HEADING / Heading
Partner Web Address
Ipsanda velendae eos rem et asperrum iure porum que voluptam, offic to eum dolupta simodi ad magnit et, ut laut aut omnis alibus magnis aperor sum ut in ea qui doluptata serepudae eario. Ehenimodis corerov idebisciis destion nobitatis mint ommolor adignatur? Quia dolum ad explis ut etum hilicid icabo. Andandicte que ipisanti que necab in repe nesti ut exceribus dolut dunt quae et ea volupti intorit ipiendeliqui vent dolor ate atenis non non cum qui unt ommodit doloirectis sit, sequo bearibusam et haria dis delestis quisque re dolorum fuga. Nonestrum qui cum veliquodit autiemol uptiberis sequis dolupta sendem accatatio et ominihic atemquia dolorepel ent am volorumetur, quiatquat ut officiandi occus cus.
Ut est, quiatio. Ovidebi tatent eum am dolest, corene mint as quassundeles alisqua temquas rersper erferferovit ad que prem quasperro ea in parum idem. Itas qui utaqui dolut omnis rero temque et aut ut aut volorro miaxim intem erehent ipienestio veriam aut ulluptum quas doluptatur alit rectece ruptiatium et eum dunt fuga. Quaispid endicae conseque magnis si sinctempore simet volupta consendis mi, tectus doluptur. As nonse magnis andipsa ndellitiores recepitios eniscimint.
Ficim estium est, core pos escipsam, idusdam faceperro iunt etur. Qui omnime pratem iderum que ditatuire nobitas as autem eatectem. Ovit, nos doluptae sequos denimus reperferum fugia pla idit, sediost aut odisciendem volo bla di quundit quam ut aborias qui ipient que nobisit accaepuidae modiam volest, aligni dolorem quiatibere, acepero idusda qui quis qui sim ipsae vero voluptatio.
Hil eum qui volorisessitis consed modio elit qui dendit et ea sequam amusant autet ut vidisimusdae serrore henient ionserr ovidierum aliciur. Debit ipsius re sumiqui offictur aspe maximusam aut omnis moluptaspel quam. Event labores tibusan dictorr orepelit haria perionse laut abor audae di ullaum nobis pello masi assimus econecto dolore ravoluptatet. Qui venda expla ex estrum istis iueeum sinis et reri cominis quam lab imea vid estion parum quatiyhates earum harum eium ethieni dis alibust vidit, anihillique aped que inqui.
Sonora Resort
from XX pp
Map page X Reference X
Sample
Layo
ut
Elite
Partn
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Effortlessly create your significant marketing assets
By providing an extensive range of accommodation, touring packages, overland trips and resort stays. the Destination Asia program appeals and inspires customers with various budgets to consider Asia for their personal life-enrichening journey.
Koolivoo’s innovative strategy delivers a turnkey solution to the cost equation. By working collaboratively with numerous global tour operators, Koolivoo manages both offline and online marketing assets with minimal costs to each company.
A vital component of this is the production of a high quality end user publication that demonstrates the unique cultural and authentic experiences which Asia has to offer.
Destination Asia is a fresh and new presentation of Asia designed to inform, stimulate and motivate travellers to include Asia into their future travel schedule. Partners are confident in marketing to their target audience base as they have significant resources (publication and products) to entice and convert the enquiries.
THE TURNKEY SOLUTION
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Connect your brand to the white label resource and build distinction and meaning. Affect consumers’ choices and create lasting engagement and loyalty.
Detail your quality, credibility and personal values to foster a client connection.
Tailor your communica-tions to your audience.
Participate in the resource-planning process to ensure your preferences are included. Add your preferred itineraries in your custom pages.Include your rates, value
add and other unique information.
Brand Services Languages Products
Rates
You are
so customise—advance your brand value
UNIQUE
Our customisation allows you to enhance your brand capital, by:
1. Presenting your capabilities, services, and preferred itineraries and supplier products
2. Incorporating copy in your language, your rates, currencies and value adds.
We “white label” marketing assets for use by partner tour operators, travel agents and wholesalers throughout the world.
We do all the costly grunt work in production, printing and delivery.
WHITE LABEL RESOURCES
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Publications Microsites Tablet Brochure Video Brochure
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020 759 006 10 | [email protected]
“WEXAS is the best with no doubt at all.” Sir Ranulph Fiennes, Honorary President
DESTINATION EXPERIENCE CRUISE
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D E S T I N A T I O N B R O C H U R E
A S I A
TOUCHPOINTS
26 SUB HEADING / Heading
Partner Web Address
Ipsanda velendae eos rem et asperrum iure porum que voluptam, offic to eum dolupta simodi ad magnit et, ut laut aut omnis alibus magnis aperor sum ut in ea qui doluptata serepudae eario. Ehenimodis corerov idebisciis destion nobitatis mint ommolor adignatur? Quia dolum ad explis ut etum hilicid icabo. Andandicte que ipisanti que necab in repe nesti ut exceribus dolut dunt quae et ea volupti intorit ipiendeliqui vent dolor ate atenis non non cum qui unt ommodit doloirectis sit, sequo bearibusam et haria dis delestis quisque re dolorum fuga. Nonestrum qui cum veliquodit autiemol uptiberis sequis dolupta sendem accatatio et ominihic atemquia dolorepel ent am volorumetur, quiatquat ut officiandi occus cus.
Ut est, quiatio. Ovidebi tatent eum am dolest, corene mint as quassundeles alisqua temquas rersper erferferovit ad que prem quasperro ea in parum idem. Itas qui utaqui dolut omnis rero temque et aut ut aut volorro miaxim intem erehent ipienestio veriam aut ulluptum quas doluptatur alit rectece ruptiatium et eum dunt fuga. Quaispid endicae conseque magnis si sinctempore simet volupta consendis mi, tectus doluptur. As nonse magnis andipsa ndellitiores recepitios eniscimint.
Ficim estium est, core pos escipsam, idusdam faceperro iunt etur. Qui omnime pratem iderum que ditatuire nobitas as autem eatectem. Ovit, nos doluptae sequos denimus reperferum fugia pla idit, sediost aut odisciendem volo bla di quundit quam ut aborias qui ipient que nobisit accaepuidae modiam volest, aligni dolorem quiatibere, acepero idusda qui quis qui sim ipsae vero voluptatio.
Hil eum qui volorisessitis consed modio elit qui dendit et ea sequam amusant autet ut vidisimusdae serrore henient ionserr ovidierum aliciur. Debit ipsius re sumiqui offictur aspe maximusam aut omnis moluptaspel quam. Event labores tibusan dictorr orepelit haria perionse laut abor audae di ullaum nobis pello masi assimus econecto dolore ravoluptatet. Qui venda expla ex estrum istis iueeum sinis et reri cominis quam lab imea vid estion parum quatiyhates earum harum eium ethieni dis alibust vidit, anihillique aped que inqui.
Sonora Resort
from XX pp
Map page X Reference X
Sample
Layo
ut
Elite
Partn
er
Your challenge is to convert new and existing clients who are generally interested in destinations into paying travelling clients. In each step of the purchase cycle, you need to engage clients and inspire them to use your services.
ASIADestination
D E S T I N AT I O N A S I A
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These are just some of the benefits of working with Koolivoo. Let us help you take your business to the next level, painlessly and profitably.
Other destination brochures include:Destination AfricaDestination Australia and New ZealandDestination Latin AmericaDestination Canada
These promotional materials drive revenue and help you build your brand, so you must invest in them to maintain your competitive position and grow.
However, you don’t need to invest a lot. By leveraging our expertise, software and supplier contacts, we produce comprehensive, high-quality publications and supporting online content for much less than you would pay to produce them yourself.
Many of our partners have told us it’s expensive and time consuming to produce mainstream destination brochures and supporting online content promoting superior hotels, tours, attractions, and other products and services.
High quality. Low costs. Expert service. Meaningful results.
DESTINATION ASIA
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Asia World specialises in planning spectacular vacations in some of the world’s most stunning locations. Our team has been working in the Southeast Asia region for over 15 years and has the expertise and insight to show you all the fantastic destinations and inspiring excursions this amazing part of the world has to offer. These passionate individuals are at your service, helping create unique and engaging experiences tailored to your every need.
The Asia World philosophy is wholly centered on providing our customers with the best service in the industry. We ask all of our clientele travelling in Thailand to complete detailed questionnaires, providing candid feedback to our overseas travel partners. We take this feedback to heart and evolve our offerings on an on-going basis to better meet the changing needs of our customers.
We are one of the few tour operators in Thailand that provides insurance cover-age for all of our clients via ‘New Hampshire Insurance’.
Our transport fleet is constantly monitored in all destinations, to ensure our ve-hicles meet the highest international safety standards, and always glimmer with a high shine so you ride in style.
To keep our clients informed of all the latest news, we provide regular updates via our ‘Asia World newsletter’ regarding any renovations or quality changes with our hotel partners.
• Professional European and Thai management in all offices• Operations offices throughout Thailand, and a growing network throughout
Southeast Asia• Fast responses to all inquiries supported by our high-tech back office system• ICOM is utilized to offer an advanced online booking system• Marketing offices worldwide cover every time zone to support our clients• Customer insurance policies are provided for all clients in Thailand
• Customer insurance policies are provided for all clients in Thailand• Constant media updates for hotel special offers and renovations, along with
destination news• Competitive pricing combined with a high level of service• Highly trained multi-lingual guides throughout Thailand• Quality branded transportation fleet
Services around Asia
Asia World offers a streamlined Asia-wide service for professional group travel arrangments, with one point of contact for most destinations throughout the re-gion. Travel planners can expect unbeatable value and the top level of reliability and professionalism.
Asia World will market spectacular travel opportunities throughout Asia for leisure and MICE groups, while building a robust buying network that will build new opportunities for its partners.
Asia World’s services overview around Asia includes:
• An extensive, original & diverse range of excursions and programs.• Air travel tickets and transportation services (including car rental).• Hotel reservations• Corporate events in Thailand & throughout South East Asia (including Incen-
tives, Convention, Exhibition Services, and Teambuilding activities)
EXCLUSIVE ASIA PARTNER
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Jakarta
Singapore
Kuala Lumpur
Phnom Penh
Beijing
Tokyo
Sri Jayawardenpura
Ha Noi
VientianeNay Pyi Taw
Bangkok
U S A
R u s s i a
K a z a k h s t a n
C h i n a
U z b e k i s t a n
P a k i s t a n
A f g h a n i s t a n
I n d i a
I n d o n e s i a P a p u a N e w G u i n e a
P h i l i p p i n e s
J a p a n
S r i L a n k a M a l a y s i a
S u m a t r aB o r n e o
C a m b o d i a
V i e t n a m
L a o s
M y a n m a r
T h a i l a n d
I r a n
M o n g o l i a
J a p a n
Destinations Featured 10
Destination Asia 2014-2015
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ASIA’S REGIONS & GATEWAYS
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China, Japan, Thailand, Vietnam, Indonesia, Myanmar, Laos, Cambodia and Sri Lanka.
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DESTINATION ASIA
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ADVENTURE TOURING RESORT & BEACH STAYSMINI PACKAGES
GOLF & SPA PACKAGES ESCORTED TOURS
Asia is blessed with an astounding diversity of geography and nature. Activities and adventur-ous pursuits range from heart-pounding to re-laxing and are easily accessed throughout the country. Kayaking, scuba diving, white Water Rafting, Climbing & Hiking, Cycling and Wildlife
Asia is home to the most beautiful beaches offering a variety of resort stays from basic hotel accommodation, luxurious resorts and private villas.Some of the more popular beach locations offer extensive oppotunities and services and can be found in Indonesia and Thailand. Out-of-the-ordinary beach vacations awaiting to be discovered in Cambodia Vietnam and Sri Lanka. Picture-perfect sands, coconut trees and palm fronds adorn each one, but there the similarities end. Choose from busy beaches, teeming with vendors and cafes, or secluded strips with not
another person in sight.
Asia is widely regarded as offering an array of therapedic and life changing spa experiences from full health retreats to a beneficial massage. These treatments are a must do experience for an Asian holiday. Asia is a new golf destination with extensive devolpment of challenging courses in
beautiful locations.
The selection of Escorted Holidays spans the country from coast to coast and the tours vary in duration from 7 to 21 days. All are guided by an experienced and knowledgeable tour director and departures are offered in several different languages. The tours include accommodation, sightseeing, some attractions and meals, and
coach transportation.
Mini Packages are short visits, based in Gateway Cities. They also demonstrate the proximity of nature to our urban centres by combining a city and resort experience. These packages include unique culinary, cultural, adventure andeducational experiences and the must see
tours and sites for Asia’s gateway cities.
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A uniquely high quality consumer publication white labelled for branded distribution and use by Koolivoo partners.
This fresh print publication is designed with imagery that illustrates the diverse range of experiences in Asia. This crafted brochure captivates the client and stimulates interest to include Asia in their travel plans.
Print Specifications
• Destination: Asia• Publishing Cycle: Annual• Size: A4 297 mm x 210 mm, portrait• Pages: 164 text pages• Finish: Perfect Bound with matte
THEPUBLICATION
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We have developed the XML technology to deliver rich, quality product content to our partners’ websites via white labelled microsites. These microsites complement the publications’ content and allow the reader to learn about products and services in more depth. We store the content in our dynamic publishing system, Didgigo, which offers real-time information and attractively presents destination and product details, including descriptions, features, maps, images, video content and a contact mail form.
The content feeds allow you to rebrand white label data to further serve your clients online, through a stand-alone promotional option or in combination with your white label publications. The microsites and content feeds offer you an exciting way to present destinations and products online, at a fraction of the cost of developing a site on your own.
Benefits of microsites and content feeds:• Detailed product information and images• Property location maps• Destination introductions• Video content• Real-time content• No need for maintenance• Attractive, consistent presentation of products• Simple website integration
MICROSITES
26 SUB HEADING / Heading
Partner Web Address
Ipsanda velendae eos rem et asperrum iure porum que voluptam, offic to eum dolupta simodi ad magnit et, ut laut aut omnis alibus magnis aperor sum ut in ea qui doluptata serepudae eario. Ehenimodis corerov idebisciis destion nobitatis mint ommolor adignatur? Quia dolum ad explis ut etum hilicid icabo. Andandicte que ipisanti que necab in repe nesti ut exceribus dolut dunt quae et ea volupti intorit ipiendeliqui vent dolor ate atenis non non cum qui unt ommodit doloirectis sit, sequo bearibusam et haria dis delestis quisque re dolorum fuga. Nonestrum qui cum veliquodit autiemol uptiberis sequis dolupta sendem accatatio et ominihic atemquia dolorepel ent am volorumetur, quiatquat ut officiandi occus cus.
Ut est, quiatio. Ovidebi tatent eum am dolest, corene mint as quassundeles alisqua temquas rersper erferferovit ad que prem quasperro ea in parum idem. Itas qui utaqui dolut omnis rero temque et aut ut aut volorro miaxim intem erehent ipienestio veriam aut ulluptum quas doluptatur alit rectece ruptiatium et eum dunt fuga. Quaispid endicae conseque magnis si sinctempore simet volupta consendis mi, tectus doluptur. As nonse magnis andipsa ndellitiores recepitios eniscimint.
Ficim estium est, core pos escipsam, idusdam faceperro iunt etur. Qui omnime pratem iderum que ditatuire nobitas as autem eatectem. Ovit, nos doluptae sequos denimus reperferum fugia pla idit, sediost aut odisciendem volo bla di quundit quam ut aborias qui ipient que nobisit accaepuidae modiam volest, aligni dolorem quiatibere, acepero idusda qui quis qui sim ipsae vero voluptatio.
Hil eum qui volorisessitis consed modio elit qui dendit et ea sequam amusant autet ut vidisimusdae serrore henient ionserr ovidierum aliciur. Debit ipsius re sumiqui offictur aspe maximusam aut omnis moluptaspel quam. Event labores tibusan dictorr orepelit haria perionse laut abor audae di ullaum nobis pello masi assimus econecto dolore ravoluptatet. Qui venda expla ex estrum istis iueeum sinis et reri cominis quam lab imea vid estion parum quatiyhates earum harum eium ethieni dis alibust vidit, anihillique aped que inqui.
Sonora Resort
from XX pp
Map page X Reference X
Sample
Layo
ut
Elite
Partn
er
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PUBLICATION PRODUCTION SPECIFICATIONSDestination Asia 2014-15
Content Mediums Available
Efficient Quantities
Other Quantities Available
Approx. Delivery Date Pages Size Weight per Brochure Cover Paper Stock Text Paper Stock Binding
December 15, 2013 160 + 4 210 x 297mm portrait (A4) 0.43 kg 1/s Matt lamination on 260gsm C2S Art Board 80gsm matt art paper Notchbound
Microsite Tablet Brochure, Including Ipad App Video Brochure in English Language Voice Over$2,883 $6,709 $3,157 $2,104
2,500 Brochures 5,000 Brochures 10,000 Brochures 15,000 Brochures 20,000 BrochuresPrice per Brochure
Total Pricefor Brochures
Price per Brochure
Total Pricefor Brochures
Price per Brochure
Total Pricefor Brochures
Price per Brochure
Total Pricefor Brochures
Price per Brochure
Total Pricefor Brochures
$2.63 $6,575 $2.11 $10,550 $1.79 $17,900 $1.63 $24,450 $1.54 $30,800
500 Brochures 1,500 Brochures 2,000 Brochures 3,000 Brochures 4,000 Brochures 7,500 BrochuresPrice per Brochure
Total Pricefor Brochures
Price per Brochure
Total Pricefor Brochures
Price per Brochure
Total Pricefor Brochures
Price per Brochure
Total Pricefor Brochures
Price per Brochure
Total Pricefor Brochures
Price per Brochure
Total Pricefor Brochures
$6.80 $3,400 $3.41 $5,115 $2.83 $5,660 $2.50 $7,500 $2.33 $9,320 $1.98 $14,850
Terms & Conditions All prices are in US Dollars. Print prices include full customisation creative, black plate change, printing and shipping. Print prices are calculated within the bulk print run. Separate print runs will be quoted on request and attract a significantly higher rate. Shipping based on DDU (Deliver Duty Unpaid) Any Duty eg GST, VAT and other taxes are to be paid by the goods receiver. Shipping to Russia is based on CIF (Cost, Insurance and Freight Delivery Only) The delivery is to the port only with the receiver to pay for the duties and onwards transfer in the country. Tablet and Video brochure prices are a guide only.
PRICING
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TIMEFRAME
CONFIRMATION
PRODUCT CONTRIBUTIONS
DESIGN CUSTOMISATION AND PROOF
PRINTING AND DELIVERY
COLLATINGBROCHURE
Q4, 2012 Q1, 2013 Q2, 2013 Q3, 2013 Q4, 2013
OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
DESTINATION ASIA
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www.koolivoo.com.au
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Worldwide it is believed that the next level of competitive advantage will come from alliance companies, which excel at interconnecting their resources to their joint business objectives, vision, strategy and performance.
Koolivoo exclusively specializes in creating and implementing strategic alliances to target new evolving markets in tourism today. The art of the alliance is the strategy of maximising reach, servicing and satisfaction of target markets whilst minimising costs.
View our corporate brochure.
http://bitly.com/koolivoo_brochure
koolivoo
ABOUT KOOLIVOO
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To confirm your participation, please email or phone Philip Genochio or Chris McKinley on the below details.
Philip Genochio Sales Manager Asia
phone +84 1204 462 400 skype genochio
Chris McKinley Director of Sales & Marketing
Level 1, 143 Lake Street Po Box 7099, Cairns 4870 Australia
phone +61 7 4041 2822 mobile +61 418 760 177
www.koolivoo.com.au
MORE INFORMATION