designing the holistic search experience

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Designing the search experience by Tyler Tate, TwigKit

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Presented at Lucene Revolution in San Francisco on May 25, 2011.

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Page 1: Designing the Holistic Search Experience

Designing the search experience

by Tyler Tate, TwigKit

Page 2: Designing the Holistic Search Experience

ux search

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AerospaceNews media

Broadcast

ElectronicsIntelligence

Healthcare

Local Government

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Photo by David Woo

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Photo by Paul Robertson

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Photo by Paul RobertsonPhoto by Mark Hillary

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?!Surely there’s a better way?!

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Classic information retrieval

Document DocumentRepresentation

QueryInformation

Need

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Iterative information seeking

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Lookup

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Learn

Lookup

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Learn

Investigate

Lookup

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Learn

Investigate

Lookup

Explore

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Investigate

Lookup

Learn

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The Lookup Process

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Recognise theneed for information

The Lookup Process

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Recognizing a need for information

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Recognizing a need for information

Known-item

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Recognizing a need for information

Known-item

Navigational

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Recognizing a need for information

Known-item

Navigational

Exploratory

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Formulate the query

The Lookup Process

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Autocomplete

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Autosuggest

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Instant Results

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Run the query

The Lookup Process

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Running the query

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Running the query

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Running the query

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Running the query

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Running the query

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Running the query

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Running the query

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Running the query

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Running the query

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Review the results

The Lookup Process

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Use Clear Titles

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Use Hit Highlighting

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Use Hit Highlighting

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Group like results

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Group like results

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?

The Lookup Process

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Investigate

Learn

Lookup

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The learning process

2 3 4 5 61

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The learning process

2 3 4 5 61

uncertaintyapprehension

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Selection

The learning process

2 3 4 5 61

optimism

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Selection Exploration

The learning process

2 3 4 5 61

confusionuncertainty

doubt

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Selection Exploration Formulation

The learning process

2 3 4 5 61

confidence

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Selection Exploration Formulation Collection

The learning process

2 3 4 5 61

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Selection Exploration Formulation Collection

The learning process

2 3 4 5 61

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Selection Exploration Formulation Collection

The learning process

2 3 4 5 61

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Explore

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Browse

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Flexible !ltering

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Data Visualization

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Data Visualization

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Re-!nd

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Highlight visited pages

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Bookmark items

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Recently viewed items

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Recently viewed items

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Organise

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Add tags

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Assign to a group

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Capture relationships

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Compare

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Side-by-side product comparison

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Chart comparison

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Annotate

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Comment on and rate saved properties

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Learn

Investigate

Lookup

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Monitor

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Saved Searches

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Email alerts

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Email alerts

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Email alerts

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Collaborate

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The like button

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Collaborative bookmarking

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Collaborative bookmarking

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Collaborative bookmarking

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Collaborative bookmarking

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Learn

Investigate

Lookup

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We must think beyond the individual query and

help users accomplish their goals over time,

across space, and with the people they trust.

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Companies who help users throughout the entire

learning process are more likely to:

✴ Create passionate, devoted users

✴ Bene!t from the resulting transaction

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The end goal is to provide value to our users,

which in turn brings value to the business.

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✴ Gary Marchionini, Exploratory Search: From Finding to Understanding, 2006

✴ Carol C. Kuhlthau, Inside the Search Process: Information Seeking from the User’s Perspective, 1991

✴ Ann Blandford and Simon Att!eld, Interacting with Information, 2010

✴ Marcia Bates, The Design of Browsing and Berrypicking Techniques for the Online Search Interface, 1989

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ENTERPRISE SEARCHMeetupswww.searchmeetups.com

ENTERPRISESEARCHLondon

ENTERPRISESEARCHFrankfurt

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Thank You!

@TylerTate

@TwigKit

http://twigkit.com/blog/

http://SearchMeetups.com