© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 1

Creating and Delivering Oral and Online Presentations

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 6 - 2

Creating and Delivering Oral and Online Presentations

1. Importance of Oral Presentation

2. Three Step Process

3. Limit the Scope

4. Speaking Outline

5. Effective Introduction

6. Get and Hold Attention

7. Confidence

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 3

Building Your Career with Oral Presentations

Display Your Skills

Think on Your Feet

Grasp Complex Issues

Handle Challenges

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 4

The Three-Step Process

Flow of the Message

Completing

Step 3

Writing

Step 2

Planning

Step 1

Substance of the Message

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 5

Planning Presentations

Analyze Situation

Select Medium

Organize Message

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 6

Analyzing the Situation

Purpose

Inform

Persuade

Collaborate

Audience

Emotional State

Language Issues

Specific Circumstances

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 7

Selecting the Medium

Electronic

Presentations

In-Person

Presentations

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 8

Organizing Presentations

Audience Purpose

Purpose Audience

Message Message

Limit the Scope

Prepare the Outline

Choose the Approach

Define the Main Idea

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 9

The Planning Outline

I. State purpose and main idea

II. Organize major points and subpoints

III. Identify introduction, body, close

IV. Show your connections

V. Show your sources

VI. Choose a title

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 10

The Speaking Outline

Follow Planning Outline

Use Keywords

Add Delivery Cues

Arrange Your Notes

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 11

Writing Presentations

Presentation

Introduction

Message

Conclusion

Audience Subject

PurposeEtiquette

Formal

Presentation

Informal

Presentation

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 12

Creating the Introduction

Arouse Interest

Build Credibility

Preview Message

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 13

Composing the Message

Limit Main Points

Connect Ideas

Engage Audience

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 14

Writing the Conclusion

Restate Main Points

Describe Next Steps

Close Presentation

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 15

Completing Presentations

Master Delivery

Prepare to Speak

Overcome Anxiety

Handle Questions

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 16

Mastering the Delivery

Memorizing

Impromptu

Speaking

Reading

Speaking

From Notes

Subject Matter

Speaking Occasion

Purpose

Aud

ienc

e

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 17

Preparing to Speak

Location

Audience

Content

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 18

Overcoming Anxiety

Practice for success

Prepare extra material

Think positively

Visualize success

Take deep breaths

Be ready to go

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 19

Overcoming Anxiety

Don’t panic

Get comfortable

Focus on the message

Seek friendly faces

Keep on going

Check the equipment

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 20

Appearing Confident

• Don’t rush

• Make eye contact

• Stand tall

• Control gestures

• Use your voice

© Prentice Hall, 2008 Business Communication Today, 9e Chapter 16 - 21

Responding to Questions

Focus on the

Questioner

Maintain

Control

Encourage

Questions

Respond

Appropriately

Survive the

Hot Seat

Conclude

the Presentation