Designing and delivering great customer experience

and developing lateral perspectives on retail and brand

09.10-09.40 Prf. Chris Edger, Multi-Unit Leadership, Birmingham City Business School, 'The Holy Trinity of hospitality product design'09.40-10.00 David Pardoe, Retail Manager, Birmingham Mailbox, ‘Delivering value added retail experience"10.00-10.30 Adrian Frid, Retail Director, Miller & Carter, ‘Delivering value added customer experience’10.30-11.00 BREAK to include Fashion Flash Mob11.00-11.15 Angela Burman, Birmingham Made Me Retail Collective, Mailbox, ‘The culture and approach of entrepreneurship as a collective’11.15-11.40 Richard Vickery, Birmingham Store Manager, Harvey Nichols, 'Delivering a remarkable retail experience' 11.40-11.55 Emma J Shipley, Award Winning Designer, 'From BIAD to London Fashion Week and beyond'11.55-12.15 Deborah Hepburn, Managing Director, RBH, Founder, Young British Designers 12.15 – 12.30 Martin Uhlarik, UK Design Director, MG SAIC12.30-12.45 Iain Acton, BMM-University Collaboration ‘Think Different’

Academic Programmes•Graduate

•BA (Hons) Fashion Design•BA (Hons) Textile Design

•BA (Hons) Fashion Retail Management•BA (Hons) Product Design•BA (Hons) Interior Design

•BA (Hons) Interior Product Design•Postgraduate

•Fashion and Textile Design Masters Programme•Fashion Media Masters Programme

•MA Product Design•MA Interior Design

•MA Design Management•MA Design and Visualisation

•MPhil / PhD

Shopping, or more generally retailing, is one the world’s largest and most innovative human enterprises - the shopping experience touches everyone on the planet. Modern shopping has always been dynamic, but at this time the tectonic plates of global retailing are shifting - in some cases dramatically so.These shifts have different origins; economics, globalisation, technology, driven above all else by the changing nature of consumer attitudes and aspirations. All these will be transformational in both mature and emerging markets.

‘I shop therefore I am’ Barbara Kruger