DESIGN THINKING IN ENGINEERING

Prof. Bhasker Vijaykumar Bhatt

Assistant Professor in Civil Engg.

Sarvajanik College of Engg. & Tech.,

Surat

Gujarat Technological

University

Design thinking in engineering by Bhasker V. Bhatt is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

THE PAST

W H AT I S D E S I G N T H I N K I N G … ?

“It is not the strongest of the species that

survives,

nor the most intelligent that survives.

It is the one that is the most adaptable to

change.”

This wonderful quote of Leon C. Megginson is

still so relevant in this fast changing world.

Need to be an Innovator

W H AT I S D E S I G N T H I N K I N G … ?

New Global Thought

Developing and launching innovative ideas, concepts, prototypes and business models is essential for the continuity of a firm…

What makes innovation difficult is that a lot of people have to change their convictions and habits before something really new will be deployed.

WHAT IS HAPPENING?

DESIGN THINKING APPROACH HAS ANSWERS

Source: Design thinking for educators, 2nd edition, DT Toolkit

BIGGEST OBSTACLE =

Never accept a “NO”

REASON 1

We have ALWAYS done it THIS WAY….

Most

dangerous

phrase…!

REASON 2

No, It is not possible….

REASON 3

No, It is not Logical….

REASON 4

No, there is no Budget…

REASON 5

No, Management won’t Agree…

REASON 6

No, That is too way Risky…

REASON 7

No, Our Customers won’t like it….

Important Questions

is,

WHO ARE THEY…?

www.geovation.org.uk

IDEAS – FROM WHERE ?

Experience…

Dreams

Necessities

Surroundings

Doing works

•Laziness

•Facing problems

•Existing products

•Creative nature

•Novel combination of existing ideas

CONVENTION

PRACTICING THIS, IS OK… ?

THE BRAIN… HUMAN BAIRN

EXAMPLE…New Concept…

Multiple use of existing product, newer

ways…

Extended and efficient use…

DESIGN THINKING METHOD…?

More than 100 methods are evolved globally….

Of course, experimentally….

We follow, partially, the Stanford method….

Ana

lysis

vs. Synt

hesis

© IDEO

Empathy

IdeationProduct

Development

GTU INITIATIVE

Design Engineering subject is designed to introduce core engineering areas at an earlystage (BE II) so that the excitement of creation (of things) understanding phenomena is not

lost.

By a largest affiliating university,

For the first time in INDIA…Dr. Akshai Agarwal

Hon’ble VC of GTU

GTU PHILOSOPHY ON DESIGN ENGINEERING

Design thinking CAN GIVE students a taste of the rich internal-

remunerations associated with knowledge-creation and curiosity in

problem-driven contexts.

Designs need to satisfy

Technical functions

Ergonomics functions

Aesthetic functions

Cost function and

Environment functions.

FIVE

PILLARS

GTU PHILOSOPHY ON DESIGN ENGINEERING

The design engineering should be with fun and should createexcitement.

It should be integrated theme across the various courses.

It should promote the team work.

Design is thinking as well as doing…. SO MUCH OF DOING…

The complete design process should be included in design engineering 1, 2 and 3.

The prototype design must consider technical, aesthetic, ergonomics, cost and environmental requirements.

OBSERVE & EMPATHIZE

How? What? When? Where?

SAD

HAPPY

SAD

HAPPY

RESULT OF THINKING…

OBSERVATION TECHNIQUES

AEIOU Framework comprise of

Ethnographic observations Pictures

Video

Interviews

Sketches

Graphics

Notes

Statements

EMPATHY MAPPING

IDEATION

PRODUCT DEVELOPMENT

‘DIRTY MOST’ ARE “MOST INVITED”

THE LINE AHEAD….

PROTOTYPING – MODELING – CALCULATIONS

PRODUCT DEVELOPMENT AND TESTING

www.optimumorg.com

UNDERSTANDING & SECURING IPR

Patent Search Tools

Checking Novelty

Patent filing process

Draft patent preparation

Application submission

BUSINESS MODELING – CUSTOMER SEGMENTATION –FEASIBILITY

IN THE END…

AN ENGINEER who can

THINK & APPLY

DEVELOP NEW STUFF

BUSINESS PLAN

SECURE IDEAS by IPR

ENTREPRENEUR

TECHNOCRAT

Not an engineering graduate but…

www.businessmarketingpress.com

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IT all are places in a sequence to deliver a message of presentation

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intention to violate the copyrights however, to extent possible, citations

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