design overall powerpoint
TRANSCRIPT
![Page 1: Design Overall Powerpoint](https://reader035.vdocuments.us/reader035/viewer/2022081605/58f09fe91a28abc9668b4623/html5/thumbnails/1.jpg)
Design, Business, and Innovation Amanda Lastella
Design Thinking, Tim Brown
Created step-by-step representation of process of creating design innovation
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Design, Business, and Innovation Amanda Lastella
Design Thinking, Tim Brown Inspiration
- Considers problem facing business/ community - Technology, constraints, seeking out new ideas
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Design, Business, and Innovation Amanda Lastella
Design Thinking, Tim Brown Ideation
- Proposed solutions
- Creation of MANY prototypes
- Communication
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Design Thinking, Critical Question 1
Design, Business, and Innovation Amanda Lastella
What could happen if an innovator doesn’t test his or her prototype, and instead moves on to the production phase of a product?
“Companies are not required to provide any safety data when they notify the agency about a new chemical, and they rarely do it voluntarily…” Ian Urbina: “Think those Chemicals have been Tested?”, New York Times
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Design Thinking, Critical Question 2
Design, Business, and Innovation Amanda Lastella
Why is communication a key component of the design thinking process?
“…failure to ask important relevant questions” Dennis S. Gouran: “A Critical Analysis of Factors Related to Decisional Processes Involved in the Challenger Disaster“
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Design, Business, and Innovation
Amanda Lastella
Going Deeper, Seeing Further…
Consider the background of the costumers/ consumers
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Going Deeper, Seeing Further…
Layer those backgrounds to find patterns/ consistencies
Design, Business, and Innovation
Amanda Lastella
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Going Deeper, Seeing Further…
See whether or not extreme ends of a spectrum can offer insight into issue
Design, Business, and Innovation
Amanda Lastella
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Going Deeper, Seeing Further…
Learn about backgrounds of employees within company
- Can they be shifted?
Design, Business, and Innovation
Amanda Lastella
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Going Deeper, Seeing Further…
Look into backgrounds of all people involved in business/ economic network
Design, Business, and Innovation
Amanda Lastella
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Ethnographic Research, Walking to Art Studio
-girl on left: -carrying white bag with art projects -girl on right: -helping girl on left carry black box with art supplies
Design, Business, and Innovation
Amanda Lastella
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Ethnographic Research, Watching Various Edited Videos
-guy in red sweatshirt showing group video editing app -he is leading most of the conversation
Design, Business, and Innovation
Amanda Lastella
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Ethnographic Research, Playing the Piano
-guy in red sweatshirt playing on piano for the rest of the group -piano against red wall with various drawings and paintings hanging above it
Design, Business, and Innovation
Amanda Lastella
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Ethnographic Research, Filming
-guy in red sweatshirt recording girl in leather jacket (not seen in photo) using video editing app he had shown earlier -room has video games stacked against the wall (right) and clothes in closet (centered behind guy)
Design, Business, and Innovation
Amanda Lastella
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Ethnographic Research, Notes on Participants
-the guy in the group appears deeply interested in film making, including the girl wearing the black leather jacket in various edited videos
Design, Business, and Innovation Amanda Lastella
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Ethnographic Research, Additional Notes
-girl in black leather jacket likes to get involved and help others carry equipment/ record content
Amanda Lastella Design, Business, and Innovation
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Ethnographic Research, Additional Notes
-girl in blue sweatshirt involved in art class, works outside on projects, has a lot of supplies to carry around campus with her
Amanda Lastella Design, Business, and Innovation
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-the ability to carry around equipment was limiting to all three participants -the two girls: art equipment -the guy: camera/ filming equipment
Ethnographic Research Findings
Design, Business, and Innovation
Amanda Lastella
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Design, Business, and Innovation
Amanda Lastella
Interviewing Humans
Interview’s main focus: the participants -Interviewer there merely as a guide
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Design, Business, and Innovation
Amanda Lastella
Interviewing Humans
Do NOT include personal stories/ anecdotes
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Design, Business, and Innovation
Amanda Lastella
Interviewing Humans
Since focus is on the participant, make him or her feel at ease -Helps participant open up
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Design, Business, and Innovation
Amanda Lastella
Interviewing Humans
Listen more than you speak -Goal is to gain more information from this person, keep that focus
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Design, Business, and Innovation
Amanda Lastella
Interviewing Humans
Clarify vague answers - “Why is that?”, “Tell me more about that.”
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Design, Business, and Innovation
Amanda Lastella
Interview Planning
-Ok, so just start off with introducing yourself. -So, how are you doing? -What do you like to do for fun? -You’re a Hofstra student, right? What are some of your classes? What’s your favorite class? -What kind of art projects do you do? What was your favorite one? -What are some of the more difficult aspects of art? -Is there anything you wish you could change about the class? Is there anything that would make the difficult parts of it easier to manage? -How do you bring your art supplies to school everyday? -Is it easy to get those supplies to class? -What do you think would make it easier to get those supplies to class? -Would making it easier to get to different locations easily with your supplies make you more motivated to do artwork? -Thank you so much for your time. Do you have any more comments about what we discussed?
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Design, Business, and Innovation
Amanda Lastella
Edited Interview
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Design, Business, and Innovation
Amanda Lastella
Interview Findings
-Process of making art -Time consuming -Drawing, planning piece/work, painting/drawing the
final product
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Design, Business, and Innovation
Amanda Lastella
Interviewing Findings
-Supplies -Lots of supplies are needed to make artwork -Expensive -Heavy, difficult to carry around -Takes more time to carry supplies
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Design, Business, and Innovation
Amanda Lastella
Peer to Peer Documentation
-girl in black jacket fixing hair with mirror -background includes two beds, right one lined with stuffed animals on top
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Design, Business, and Innovation
Amanda Lastella
Peer to Peer Documentation
-girl in black jacket fixing brushing hair in front of large mirror -clothes hanging on bed post -one lamp lighting most of room -mirror surrounded with jewelry and hair products
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Design, Business, and Innovation
Amanda Lastella
Peer to Peer Documentation
-girl in flannel shirt showing showing charcoal -girl in black looking at tube of paint -box on floor with art supplies -beds in background, both unmade
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Design, Business, and Innovation
Amanda Lastella
Peer to Peer Documentation
-close up of art supply box -large paint tubes in back (presumably acrylic) -top part of box in front with various pens, charcoals, other drawing supplies
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Design, Business, and Innovation
Amanda Lastella
Peer to Peer Documentation
-left: stack on video game covers, remote on top -right top: different game systems and other game discs either stacked on top of each other or in boxes -bottom: school books and folders
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Design, Business, and Innovation
Amanda Lastella
Peer to Peer Documentation Observations
Room -Low lighting -Pink walls with white, sparkly ceiling -Two unmade beds
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Design, Business, and Innovation
Amanda Lastella
Peer to Peer Documentation Observations
Organization: Room -Many items thrown around room -Some stacked on top of each other -General idea of where certain objects belong -ex. Video games on shelf, clothes in closet, stuffed
animals on bed
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Design, Business, and Innovation
Amanda Lastella
Peer to Peer Documentation Observations
Organization: Supply Box -Heavy items in bottom compartment -ex. Paint tubes -Light items on top “shelf” -ex. Pens, pencils, charcoals
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Design, Business, and Innovation
Amanda Lastella
Peer to Peer Documentation Findings
-Amount of “Stuff” -ex. Supply box: all possible art supplies girl in flannel could
need/use Room: various clothes, video games, game systems,
remotes
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Design, Business, and Innovation
Amanda Lastella
Peer to Peer Documentation Findings
Room: -Necessity for organization -Ability to put belongings in more clear, organized spaces -Necessity for mobility -Difficult to find, gather, and carry belongings should
need to move arise
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Design, Business, and Innovation
Amanda Lastella
Peer to Peer Documentation Findings
Supply Box: -Necessity for better mobility -Box itself very large, difficult to manage/ carry around -Heavy -Lots of supplies in one place
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Design, Business, and Innovation
Amanda Lastella
Desk Research, Business Sites
“There’s Magic in Mess: Why you should Embrace a Disorderly Desk”
-Disorder creates order in itself -Messy piles on desk create computer-like memory
cache https://www.ft.com/content/e6f82da0-8b4d-11e6-8cb7-e7ada1d123b1
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Design, Business, and Innovation
Amanda Lastella
Desk Research, Business Sites
“Interview: Artist Susan Rothenberg” -Describes art process -”….has been known to repaint even after the canvases have
been hung on the gallery walls.” -”’I threw out a lot of work… I started it…. my usual process…
then I just thought, I don’t want it in my studio.’” https://www.ft.com/content/667f8384-83bf-11e6-8897-2359a58ac7a5
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Design, Business, and Innovation
Amanda Lastella
Desk Research, Business Sites
“Pure Storage: Not Whirr-king Out -Failing storage company -Trying to replace old hard disc drives with flash storage -Most customers moving to cloud, removing need for
storage, and this company, altogether https://www.ft.com/content/b597a666-7fa2-11e6-8e50-8ec15fb462f4?ftcamp=published_links%2Frss%2Flex%2Ffeed%2F%2Fproduct
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Design, Business, and Innovation
Amanda Lastella
Desk Research, Business Sites
“Nano-Machine Inventors win Nobel Chemistry Prize” -Creation of nano machines through organic material “’…demonstrates how the miniaturization of technology
can lead to a revolution’” https://www.ft.com/content/ac7ac9aa-8add-11e6-8aa5-f79f5696c731
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Design, Business, and Innovation
Amanda Lastella
Desk Research, Business Sites
“Nvidia Shows off Smaller Artificial Intelligence Computer for Baidu Car”
-Creating more efficient AI computer for self-driving cars -SMALLER system- systems like this more in demand,
progression towards smaller technologies http://www.reuters.com/article/us-nvidia-computer-idUSKCN11J08F
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Design, Business, and Innovation
Amanda Lastella
Design Thinking for Educators, Ideo
-Overall guide for teachers to use design thinking process in and out of classroom
-Helps people with no business background use business tactics in other fields
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Design, Business, and Innovation
Amanda Lastella
Design Thinking for Educators, Ideo
-Goes over issues faced by most teachers -ex. Students not focusing, parents not communicating,
rooms can’t promote learning for different types of students, teachers don’t cooperate
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Design, Business, and Innovation
Amanda Lastella
Design Thinking for Educators, Ideo
-Introduces design thinking as a “mindset,” different way of looking for solutions (pg.11)
-”Human centered”- promotes “empathy” between coworkers and those affected by given system
-”Collaborative”- encourages team-building -”Optimistic”- belief that change can occur -”Experimental”- allows for sharing of new ideas and
embraces failure as a means to success
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Design, Business, and Innovation
Amanda Lastella
Design Thinking for Educators, Ideo
-Introduces uses of design thinking in classroom -Helps change course material and how it’s delivered to
students -Reconsiders the use of space within given classroom -Redesigns outdated administrative processes -Improves communication between different professionals
(ex. teachers to administrators)
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Design, Business, and Innovation
Amanda Lastella
-Encourages “stepping out of your zone of comfort” (pg.16) -Aids in discovery of new ideas -Allows for communication between groups that wouldn’t
otherwise reach out to one another -Helps break “routine”
Design Thinking for Educators, Ideo