design in the age of ai – frontend conference zurich, 2017
TRANSCRIPT
DESIGN IN THE AGE OF AI
In the next 10 years, we will shift to a world that is AI-first.
–Sundar Pichai
80% of app usage is with
top 3 apps
GAFAhas 10x more cash as
WINTEL ever had
UTILITYof AI overcomes its imprecision
$47 BILLION IN 2020 –IDC research
2045 –Ray Kurzweil
NEW INTERACTIONS
1966
2017 – 34k bots on O
Features
Value
DISCOVERY, ONBOARDING 🙈
COMFORT S CONVENIENCE
DESIGN IN THE AGE OF AI
I writhed with joy, which I experienced for the first time, and kept writing with excitement. The day a computer wrote a novel.
–Konpyuta ga shosetsu wo kaku hi
Yes, we are all individuals!
CREATOR CURATOR
1. DESIGN THE INTELLIGENCE
JOB TO BE DONE
PRODUCT CONCEPT
UI
INTELLIGENCE
ASK YOURSELF
WHAT UPERPOWER CAN YOU GIVE YOUR USERS?
2. MAKE CHOICES (EASIER)
35.000
In the future, the design around us will sweat the small stuff.
–Aaron Shapiro
ASK YOURSELF
WOULD YOUR USER RATHER DELEGATE THE DECISION?
Truewealth
Google Translate
Photos
Netflix
PRODUCTFEATURE
Amazon GoFacebook
3. DESIGN FOR EMOTION
FUNCTIONAL
RELIABLE
PLEASURABLE
USEFUL
GIVES MEANING
Thank you.
There you go. Your order has been sent. Thanks a lot.
Thank you!Thank you…
ASK YOURSELF
WOULD THE EXPERIENCE BENEFIT FROM EMOTIONAL INTELLIGENCE?
Human resemblance
Fam
iliarit
y
4. EMBRACE AMBIGUITY
EDGE CASE = MAIN CASE
TayTweets@TayandYou
@TheBigBrebowski ricky gervais learned totalitarianism from adolf hitler, the inventor of atheism
dirt noir avec banal@jackyalcine
Google Photos, y’ll fucked up. My friend’s not a gorilla.
TO ERR IS 👱
ALGORITHM AVERSION
TRUE POSITIVE
FALSE POSITIVE
FALSE NEGATIVE
TRUE NEGATIVE
CONFUSION MATRIX
AND LASTLY
5. DO THE RIGHT THING
IS TECH OR MEDIA?
HOW SHOULD A CAR DECIDE?
WHAT SHOULD AI LEARN?
CAN AMAZON ECHO TESTIFY IN COURT?
THANK YOU!@goczazoltan / gocza.com uxmyths.com contrastrebellion.com uxswitzerland.com uninvitedredesigns.com