design 1 by shushanik khachaturian
DESCRIPTION
Logo, brochure and website layout design for imaginary self-publishing company.TRANSCRIPT
Imaginary Self-Publishing Company LookBook.com.ua
1. Logo Design2. Brochure Design3. Website Layout Design
Shushanik Khachaturian
simplifying IT consul t ing
sales
staff ing
support
L KB
koo
L KB
koo
self-publishing
www.lookbook.com.ua
www.lookbook.com.ua
We’ll help you to publish and sell your book
KEY ADVANTAGES OF SELF-PUBLISHING
• RETAIN THE RIGHTS TO YOUR BOOK
• TAKE HOME A BIGGER ROYALTY THAN
YOU WOULD NORMALLY GET FROM A
TRADITIONAL PUBLISHER
• HAVE COMPLETE CONTROL OVER YOU
BOOK. YOU DECIDE FORMAT, PAPER
QUALITY, COVER IMAGE AND, MOST
IMPORTANTLY, YOU SET THE PRICE.
creative solutions for your publishing needs
SELF-PUBLISHERS TODAY
Self-publishers are not anymore those individuals who would go down to their trusted typographic shop and actually paid for the printing of their own writings. Successful self-publishers today leverage the benefits provided by print-on-demand services, where they need not to waste money on printing costs or on inventory and stocking fees.
HOW IT WORKS
When customers order their books, self-publishing outlets like LookBook will print on-demand as many book as needed and will also ship them and get payments for them from those ordering. You, the book author, do not have to worry about anything but collecting your profits which are simply based on your chosen extra margin on top of the printing and shipping cost. As you, the book author, make the final price, you can decide how much to charge for each of your publications.
selling platforms like Amazon and others.
We accept uploaded digital content as Microsoft Worddocuments, PDFs, text files or RTF files and book authors choose the type of format, size and design of their own publication. There is no
LOOK BOOK
LookBook is a mix of print-on-demand (POD) companies and marketing and distribution venues, providing key opportunities for distributing your book on major book
LOOK BOOK PUBLISHING PROVIDES THE
BEST SOLUTION FOR YOUR PUBLISHING
AND DISTRIBUTION NEEDS.
As a matter of fact, the key distinguishing characteristic
of self-publishing is the absence of a traditional
publisher. Instead, it is you, the book author who fulfill
this role, taking editorial control of the content, and
leveraging one of the many self-publishing solutions
available online to produce, print, ship, distribute and
make a profit out of your writing / publishing skills.
When working with a traditional book publisher, you, the
book author, give up a large degree of editorial control,
and many times you have little to no input into the design
and layout of your book, its distribution, and its marketing
approach. Self-publishing allows you, the writer and
author of a new book, to publish, print and distribute at
a very low cost physical books on your own, bypassing
at once the traditional, established publishing houses.
WHAT’S THE DIFFERENCE?
Self-Publishing vs. Traditional Publishing
CUSTOM DESIGNFully customization of binding type,
paper quality, templates and book cover. If you prefer to set a
customized store to sell your books,you can create an eShop on your own website. You can also offer customers
a 15-page preview of your book to help them evaluate a potential
purchase.
ENDLESS POSSIBILITIES
LookBook provides collaboration features like group blogs and forums
where you can meet other people and receive feedback about your
work.
EPUBLISHING SOLUTIONSLookBook offers a print and distribution model that takes care of all the hassle
of publishing.
money to be spent upfront, as LookBook prints you book only when an order comes in. At that point, twe charge you a base price for printing on demand your book but you decide what is the final price charged to a buyer, before shipping. That extra margin, on top of the self-publisher charges to you, is your book profit. This is how, without any upfront investment you can use LookBook to bootstrap yourself into the independent book publishing universe.
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Publishmessage message messageDesigning Brand Identity: An Essential Guide for
the Whole Branding TeamAlina Wheeler
(6 feedbacks)
Who are you?
Who needs to know?
Why should they care?
How will they �nd out?
In a densely crowded marketplace, corporations, organizations, and even indiduals look for ways to di�erentiate themselves. That is the job of branding.
Whether your goal is to express a new brand or to revitalize an existing one, here is a proven, universal �ve-phase process for creating and implementing e�ective brand identity. From research and analysis through brand strategy, design devel-opment through application design, and identity standards through launch and governance, Designing Brand Identity is an essential reference for the entire process.
Enriched by new case studies showcasing successful world-class brands from Herman Miller and General Electric to the Obama '08 election campaign, this Third Edition o�ers new insights into emerging trends such as sustainability and social networks.
$10.99
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Alina Wheeler(6 feedbacks)
Alina Wheeler engages enterprises in a dynamic process to build their brands and embrace best practices. Wheeler inspires the whole branding team to seize every opportunity to design compelling customer experiences. Designing Brand Identity, now in its third edition, is the �rst book to deconstruct the branding process into a universal, �ve-phase methodol-ogy. Her signature mantra is "Who are you? Who needs to know? Why should they care? How will they �nd out?" Wheeler is presently working on Brand Atlas: sixty diagrams to chart your business, your brand and your life.
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BibliographyFavorite quotesThe richest man is not he who has the most, but he who need the least.You must be the change you wish to see in the world (Ghandi).Favorite books:The Lord of the Rings by J.R.R. TolkeinPride and Prejudice by Jane AustenFavorite movies“Fantomas”, “The Art’s Bridge”