desaraev smb2
TRANSCRIPT
Social Media Roll Call
(Quality vs. Quantity)
Desarae A. Veit @desaraev
www.Dveit.com
Where to start?
Know your client. – B2B or B2C who is their audience– Create personas/ethnography
Learn by doing. How involved are you?– How many options do you truly
know/understand? Learn by sharing & Connecting
Brand Yourself
Make it easy for people to find you:
BRAND YOURSELF (I’m desaraev on every network).
Use RECOGNIZABLE pictures The same username Answer the interest questions & add tags.
How can you leverage a community?
Get to know you consumers/clients Connect internally Share ideas, training tips, or just get
to know one another on a deeper level.
Quality Vs. Quantity
Everyone wants to know whats the next Twitter, Facebook, Frazr.
The only way to found out is to be INVOLVED.
Connection Classification
Blogging PodCast Forum/idea sharing Micro-Blogging Applications Wiki Social Networks Connect Networks
(plaxo, hellotxt, Mixx)
Social Bookmarking Aggregator Article Voting Photo/Audio/Video
Sharing Schedule/Calendar
Email/Chat Search Engines Review Networks Search Groups Mobile APIs Avatar Communities/
Gaming Networks Music Networks Niche Community Social Shopping Book Clubs Map/Location Sharing Directory/Job Sharing
Tracking & ROI
Is KNOWING you have a satisfied customer enough?
Link Building/SEO Word/Phrase Tracking Responding to & Starting Conversation.