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DermatologyTimes.comLast revised: 05/15/2019

2019 media kit

DermatologyTimesCLINICAL INSIGHTS THAT EXPAND EXPERTISE AND ADVANCE PRACTICE


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ONCOLOGY

New cSCC guidelines

COSMETIC

Neuromodulators and combination therapies

COLUMNS

Dermatology’s identity crisis

READ MORE

READ MORE

BUSINESS

Curbing drug costs

DermatologyTimesCLINICAL INSIGHTS THAT EXPAND EXPERTISE AND ADVANCE PRACTICE Volume 39, Number 8 | August 2018

Pediatric AD treatment gaps

CLINICAL

PSYCHOLOGICAL DISTRESSEmotional burden of skin conditions may be rooted in physiology

Make ‘patient-centered’ work in practiceWHITNEY J. PALMER | Staff Correspondent

Advances in Pediatric Atopic Dermatitis

All physicians are vulnerable to mal-practice claims.

W h i le c l a i m s don’t always lead

to court cases, they can lead to stress, says Stephen E. Wolverton, M.D., a dermatologist with Indi-ana University Health in Bloom-ington, Ind. He has served as an expert witness for medicolegal cases since 1993.

Dr. Wolverton has had personal experience with malpractice lawsuits. He’s been sued twice, but both cases were dropped before settlement or before going to court. One case was brought by a

patient who experienced an adverse event after con-suming excessive doses of prednisone for bullous pemphigoid. The second was brought by a patient who sought a second-opinion from Dr. Wolverton about the safety of the long-term use of meth-otrexate for plaque psoria-sis. The patient sued both the primary physician and Dr. Wolverton for adverse events he experienced with long-term methotrexate use.

Although malpractice suits can cause a great deal of stress, dermatologists are actually sued less

DermatologyTimesCLINICAL INSIGHTS THAT EXPAND EXPERTISE AND ADVANCE PRACTICE Volume 39, Number 09 | September 2018

MALPRACTICE CONTINUES ON PAGE 92�

Malpractice stress

LISETTE HILTON | Staff Correspondent

Helping a dermatopathologist diagnose neoplasms and infections of the foot requires requires taking adequate samples and including clinical photographs, physicians reported at DERMfoot 2018. (Photo courtesy of Clay J. Cockerell, M.D.)

FULL STORY ON PAGE 60�

Biopsies for foot infections

M O R E I N T H I S I S S U E

Columns 15Innovation Introducing a new column on turning ideas into practice.

Clinical 28Treating alopecia areataDietary supplements for hair loss?

Oncology 60Nail biopsiesEvaluation considerations.

Cosmetic 76Thermage FLXDr. Vic Narurkar reviews evidence for this aesthetic procedure.

Business 84Procedures by NPs, medical assistantsMore procedures, more standardization.

RISE OF FFAINGRID TORJESEN | Staff Correspondent

FFA CONTINUES ON PAGE 55�

Put the risk of a malpractice lawsuit into perspective

Frontal fi brosing alopecia, which was fi rst reported 30 years ago, is a condi-tion that is increasing in epidemic proportions,

said Jerry Shapiro, M.D., in a pre-sentation at the 2018 AAD Sum-mer Meeting.

Frontal fi brosing alopecia is a patterned variant of lichen planopilaris and predominantly aff ects postmenopausal women. However, around 20% of cases occur in premen-opausal women and the condition sometimes occurs in men (1-2% of cases), said Dr. Shapiro who is director of disorders of hair and scalp, New York University School of Medicine.

The condition typically occurs on the fronto-temporal region of the scalp, but upper periauric-ular and occipital localization (hair loss behind the ears) are also common, and in some cases the band of alopecia stretches around the head

Trends found among patients experiencing hair loss

completely (circumferential fi brosing alopecia). “The band of alopecia is often readily dis-

tinguishable from the sun damaged skin of the forehead,” Dr. Shapiro said.

Loss of the eyebrows is a common and help-ful diagnostic feature aff ecting 50% to 95% of individuals with frontal fi brosing alopecia, he

added. “It can either precede or follow the onset of scalp hair loss.” “Lonely hairs” are also frequently evident in the band of hair loss, he said.

The dist inct ion between frontal fi bro-sing alopecia and lichen planopilaris is primarily

clinical, as the histologic fi ndings for both condi-tions are essentially identical, although perifol-licular infl ammation tends to be less intense in

TABLE OF THE

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25%

of Dr. Shapiro’s practice consists of treating frontal fi brosing alopecia.

Dr. Shapiro

Dr. Wolverton

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Topical rapamycin improves facial skin lesions in tuberous sclerosis complexSep 12, 2018

Topical rapamycin improves facial skin lesions in tuberous sclerosis complexSep 12, 2018


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by Alireza Firooz, M.D. of the Center for Research and Training in Skin Disease and Leprosy at Teh-ran University of Medical Sciences in Iran.

“The studies show that the skin parameters of hydration, transepidermal water loss, sebum, microcirculation, pigmentation, and thickness are generally higher in men but skin pH is higher in women,” she and her colleagues wrote.

Developing a deeper understanding of the skin in this way could be used in developing facial products and cosmetic treatments that are truly sex-specifi c.

“The knowledge of sex-linked cutaneous diff erences might help in study planning and the

development of female- versus male-specifi c prod-ucts for more appropriate dermatological treat-ments or cosmetic interventions,” the authors wrote.

There are established sex diff erences in anat-omy (see “Optimize injections in men,” page 40),

Clinicians working for Catholic health-care organizations are generally barred from prescribing contracep-tives for birth control, but where does

the clinician stand when a woman requests a pre-scription for an oral contraceptive pill for acne?

The Catholic Church views contraception as separating sex from the purpose of procreation within a marriage and therefore does not approve of contraceptive methods. Catholic health insti-tutions in the United States are explicitly prohib-ited from promoting or condoning contraceptive practices under the Ethical and Religious Direc-

tives for Catholic Health Care Services,1 estab-lished by the United States Conference of Cath-olic Bishops that sets rules for Catholic-affi liated health care organizations in the United States.

The treatment of acne is a well known non-con-traceptive benefi t of birth control pills, so female patients may attend Catholic health institutions asking for a prescription for birth control pills as a treatment for acne, when they may really want the prescription to prevent pregnancy. The patient may even go so far as to state that she wants the prescription primarily for contraception and to

Oral contraceptives for acne

INGRID TORJESEN | Staff Correspondent

Male-female skin differences drive Tx choices

AMY REYES | Managing Editor

MALE-FEMALE CONTINUES ON PAGE 36�

Should men and women be treated with the same facial products in the same way? A literature review by an international group of physicians shows that the phys-

iological skin parameters of hydration, transepi-dermal water loss, sebum, microcirculation, pig-mentation and thickness diff er among men and women, suggesting that treatment choices should diff er as well.

“Understanding the phys-iological, chemical, and bio-physical characteristics of the skin helps us develop a proper approach for the management of skin diseases,” wrote the authors of a review that focuses on sex diff er-ences of skin. The review appears in the Septem-ber issue of the International Journal of Wom-en’s Dermatology.

The review, which included 57 studies, was led

Distinctions

Ethical dilemmas for physicians in Catholic healthcare organizations

CONTRACEPTIVES CONTINUES ON PAGE 30�

Neurotoxins and dermal fi llers are more commonnly used in male patients today, but men don’t often achieve the same results as women.SEE THE STORY ON PAGE 40�

MALE PATIENTS

Columns 5Differential DiagnosisA framework for making informed medical decisions.

Clinical 24Sexual HistorySexual orientation and sexual behavior not the same.

Cosmetic 38Vaginal Rejuvenation Experts address what you should know.

Oncology 52Breast Exams/Skin ChecksEducation at mammogram impacts skin cancer awareness.

Business 74Off-Label RulesProposed laws may expand rules.

DermatologyTimesCLINICAL INSIGHTS THAT EXPAND EXPERTISE AND ADVANCE PRACTICE Volume 39, Number 10 | October 2018

GENDER-BASED considerations

SEE

FEMALE SKIN

PROPERTIES

STUDYPG. 36

HOW MEN & WOMEN ARE DIFFERENT: In this month’s table, we highlight skin differences between men & women. PAGE 90�

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� Although men are increasingly seeking fi llers, many are not

achieving treatment goals.Photo courtesy of Merz North America.

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Dermatology................................................. 12,383

Dermatology Surgery .......................................... 59

FM/IM .................................................................... 1

Other Physician Specialty ................................. 409

Derm PA, NP, Esthetician/

Other Healthcare Professional....................... 2,219

Other Paid Subscriptions .................................... 51

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PSYCHOLOGICAL DISTRESS

LISETTE HILTON | Staff Correspondent

Two months ago in Hong Kong, a

23-year-old woman was reportedly

so tormented by chronic eczema that

she killed her parents, then herself

in an act that brought attention to the stress of

living with a life-long skin condition.

This is not the first case in which the psycho-

logical distress of living with a skin disorder has

led to suicide, but it is not the norm.

Anxiety and depression are far more com-

mon, shows a study of psoriasis patients pub-

lished online in July in the British Journal of

Dermatology.

Of 59,961 patients with psoriasis, researchers

from the University of Manchester in the United

Kingdom found a lower suicide risk in people

with psoriasis as compared to a control group

of 876,919 patients without psoriasis. However,

the psoriasis group had a higher prevalence for

Emotional burden of skin conditions may be rooted in physiology

DISTRESS CONTINUES ON PAGE 28�

Make ‘patient-centered’

For Elizabeth Kiracofe,

M.D., the patient-cen-

tered care focus started

with retinoid cream.

“When I opened my practice

and started seeing patients, many

of them said they had stopped using topical ret-

inoids because they were allergic,” she said. “I

discovered they really meant they were develop-

ing retinoid dermatitis from the medicine, and

they needed more guidance on how to use the

creams.”

That’s when the board-certified dermatolo-

gist with Illinois Dermatology Institute in Chi-

cago began designing her practice around giving

WHITNEY J. PALMER | Staff Correspondentwork in practice

PATIENT-CENTERED CONTINUES ON PAGE 33�

While important gaps in diagnosing,

treating and managaging atopic

dermatitis still exist, pipeline therapies

show promise. Experimental research

also taking place to address the skin

microbiota, which may one day lead

to a cure. FULL STORY ON PAGE 16�

DermatologyTimes

CLINICAL INSIGHTS THAT EXPAND EXPERTISE AND ADVANCE PRACTICE

Clinical 16

Pediatric atopic dermatitis

Gaps in treatment; drug advances

Cosmetic 40

On the horizon

New neuromodulator approvals

Oncology 50

cSCC Guidelines

Tx recommendations reinforce

standard of care

Business 56

Managed care

pharmacy survey

Insight into curbing drug costs

patients not only the best dermatology care pos-

sible, specifically with acne, but also providing

education about their conditions and the med-

ications used for management.

Ensuring your patients know what you’re doing

and why is critical to protocol adherence regard-

less of what condition you’re treating, she said.

“If you don’t give them an understanding of

why the program you’ve created together makes

sense specifically for them, they’re not going to

do it,” Dr. Kiracofe said. “The main trouble hap-

pens when patients receive plans that don’t match

their lifestyle. They just can’t do it.”

But, while this patient-centered focus works

well for the individuals you treat, what does it

mean for your practice?

Volume 39, Number 8 | August 2018

having a history of alcohol misuse, bipolar dis-

order, depression, anxiety disorders, self-harm,

and having psychotropic drug prescriptions.

The risk of suicide was found to be lower in

psoriasis patients who were older than 40 years

old. For patients younger than 40 years, the risk

of suicide was not any better or worse than the

control group, but there was a slight increase in

self harm.

For some patients, a skin con-

dition can become so unbearable,

they request euthanasia as in the

case of a patient treated by Michael

J. Cork, M.B., Ph.D., of the Uni-

versity of Sheffield in the United Kingdom.

Dr. Cork treats some of the most severe cases of

atopic dermatitis in the U.K. In 2016, he treated

a young woman with atopic dermatitis who was

so severely depressed, she requested euthana-

sia. Prior to seeing Dr. Cork she was treated with

Dr. Cork

Dr. Kiracofe

Advances

in Pediatric Atopic

Dermatitis

COMMUNICATION: Patient-centered care requires individualized tactics. PAGE 78

Table OF THE MONTH

M O R E I N T H I S I S S U E

Derm

atologyTim

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Aug

ust 2018 V

olum

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linical in

sights th

at expand expertise and advance p

ractice

Derm

atologyT

imes.com

by Alireza Firooz, M.D. of the Center for Research

and Training in Skin Disease and Leprosy at Teh-

ran University of Medical Sciences in Iran.

“The studies show that the skin parameters

of hydration, transepidermal water loss, sebum,

microcirculation, pigmentation, and thickness

are generally higher in men but skin pH is higher

in women,” she and her colleagues wrote.

Developing a deeper understanding of the

skin in this way could be used in developing

facial products and cosmetic treatments that

are truly sex-specifi c.“The knowledge of sex-linked cutaneous

diff erences might help in study planning and the

development of female- versus male-specifi c prod-

ucts for more appropriate dermatological treat-

ments or cosmetic interventions,” the authors wrote.

There are established sex diff erences in anat-

omy (see “Optimize injections in men,” page 40),

Clinicians working for Catholic health-

care organizations are generally

barred from prescribing contracep-

tives for birth control, but where does

the clinician stand when a woman requests a pre-

scription for an oral contraceptive pill for acne?

The Catholic Church views contraception as

separating sex from the purpose of procreation

within a marriage and therefore does not approve

of contraceptive methods. Catholic health insti-

tutions in the United States are explicitly prohib-

ited from promoting or condoning contraceptive

practices under the Ethical and Religious Direc-

tives for Catholic Health Care Services,1 estab-

lished by the United States Conference of Cath-

olic Bishops that sets rules for Catholic-affi liated

health care organizations in the United States.

The treatment of acne is a well known non-con-

traceptive benefi t of birth control pills, so female

patients may attend Catholic health institutions

asking for a prescription for birth control pills as a

treatment for acne, when they may really want the

prescription to prevent pregnancy. The patient

may even go so far as to state that she wants the

prescription primarily for contraception and to

Oral contraceptives for acneINGRID TORJESEN | Staff Correspondent

Male-female skin differences drive Tx choices

AMY REYES | Managing Editor

MALE-FEMALE CONTINUES ON PAGE 36�

Should men and women be treated with

the same facial products in the same way?

A literature review by an international

group of physicians shows that the phys-

iological skin parameters of hydration, transepi-

dermal water loss, sebum, microcirculation, pig-

mentation and thickness diff er among men and

women, suggesting that treatment

choices should diff er as well.“Understanding the phys-

iological, chemical, and bio-physical characteristics of the

skin helps us develop a proper approach for the management of

skin diseases,” wrote the authors of a review that focuses on sex diff er-

ences of skin. The review appears in the Septem-

ber issue of the International Journal of Wom-

en’s Dermatology.The review, which included 57 studies, was led

Distinctions

Ethical dilemmas for physicians

in Catholic healthcare organizations

CONTRACEPTIVES CONTINUES ON PAGE 30�

Neurotoxins and dermal fi llers

are more commonnly used in

male patients today, but men

don’t often achieve the same

results as women.SEE THE STORY ON PAGE 40�

MALE PATIENTS

Columns 5Differential DiagnosisA framework for making informed

medical decisions. Clinical 24Sexual HistorySexual orientation and sexual

behavior not the same. Cosmetic 38Vaginal Rejuvenation

Experts address what you should know.

Oncology 52Breast Exams/Skin Checks

Education at mammogram

impacts skin cancer awareness. Business 74Off-Label RulesProposed laws may expand rules.

DermatologyTimes

CLINICAL INSIGHTS THAT EXPAND EXPERTISE AND ADVANCE PRACTICE

Volume 39, Number 10 | October 2018

GENDER-BASED considerations

SEE FEMALE SKIN PROPERTIES

STUDYPG. 36

HOW MEN & WOMEN ARE DIFFERENT: In this month’s table, we highlight skin differences between men & women. PAGE 90�

DermatologyT

imes

Octo

ber 2

018 V

olu

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9 N

o. 1

0 Clin

ical in

sights th

at e

xpand e

xp

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and a

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Derm

ato

log

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� Although men are increasingly seeking fi llers, many are not

achieving treatment goals.Photo courtesy of Merz North America.

ES25941_DT1018_cv1.pgs 09.26.2018 02:38 UBM

blackyellowmagentacyan


Color: In addition to earned B&W rates. Charge per color/page or fractionSecond color (magenta, cyan, yellow): .......................................................................................... $900Matched color (all PMS excluding 800 series): ............................................................................$1,215Sheen/Metallic/Fluorescent color (PMS 800 series): ..................................................................$1,8053- and 4-color process: ................................................................................................................$2,0805-color: ......................................................................................................................................... $3,965

Covers and Premium Positions (non-cancelable)*:Add the premium for positions to the earned B&W rate. Then add charge for color.

a) Cover Rates: Second cover: 25% | Third cover: 10% | Fourth cover: 50%b) Premium Positions: Preferred Position: 15% | Opposite Table of Contents: 15%Must be a minimum of one full page of color.c) Special Position Charge: A 10% per page special position charge is incurred

when requesting consecutive right-hand pages or other special positioning.*Does not include 4C process charges.

Cover Tips/Outserts:Consult publisher for rates and availability.Cancellation Policy with Letter of Agreement:

• 60 days or more prior to issue ad close deadline, no charge.• 30–60 days prior to issue ad close deadline, 50% of contract rate.• 30 days or less prior to issue ad close deadline, 100% of contract rate.

Demographic Rates:ROB ads available on a limited basis. Rates for demographic ads are calculated by multiplying the percent of circulation requested (minimum 50%) times the one-time B&W page rate, times the total number of pages, plus applicable color rates at full price, plus a $1,650 (non-commissionable) mechanical charge. Demographic ads will count toward a company’s final earned frequency on a page-for-page basis.

B&W Rates 1x 3x 6x 12x 24x 36x 48x 60x 72x 96x 120x 144x

Tab Page $4,280 $4,130 $4,050 $3,900 $3,720 $3,535 $3,330 $3,260 $3,170 $3,080 $2,965 $2,845

2/3 page 3,805 3,765 3,720 3,575 3,420 3,260 3,070 2,990 2,910 2,795 2,695 2,605

1/2 page Island 3,400 3,335 3,295 3,165 3,020 2,885 2,735 2,670 2,590 2,480 2,405 2,290

1/2 page 3,180 3,140 3,095 2,990 2,860 2,705 2,580 2,520 2,420 2,320 2,255 2,180

1/3 page 2,655 2,610 2,580 2,480 2,415 2,300 2,185 2,120 2,040 1,930 1,875 1,780

1/4 page 2,360 2,325 2,280 2,190 2,115 2,050 1,940 1,875 1,810 1,745 1,695 1,610

1/6 page 1,440 1,415 1,395 1,335 1,265 1,220 1,165 1,100 1,070 1,040 1,005 975

BRCs 2,805 2,775 2,745 2,615 2,565 2,455 2,325 2,270 2,195 2,135 2,070 2,000

PRINT DISPLAY ADVERTISING RATES – FULL-RUN:

print rates


print rates

Island 1x 3x 6x 12x 24x 36x 48x 60x 72x 96x 120x 144x

2 Page $6,800 $6,670 $6,590 $6,330 $6,040 $5,770 $5,470 $5,340 $5,180 $4,960 $4,810 $4,580

4 Page 13,340 13,180 12,660 12,080 11,540 10,940 10,680 10,360 9,920 9,620 9,160

6 Page 19,770 18,990 18,120 17,310 16,410 16,020 15,540 14,880 14,430 13,740

8 Page 26,360 25,320 24,160 23,080 21,880 21,360 20,720 19,840 19,240 18,320

10 Page 32,950 31,650 30,200 28,850 27,350 26,700 25,900 24,800 24,050 22,900

12 Page 37,980 36,240 34,620 32,820 32,040 31,080 29,760 28,860 27,480

INSERT ADVERTISING RATES – FULL-RUN:Full-page 1x 3x 6x 12x 24x 36x 48x 60x 72x 96x 120x 144x

2 Page $8,560 $8,260 $8,100 $7,800 $7,440 $7,070 $6,660 $6,520 $6,340 $6,160 $5,930 $5,690

4 Page 16,520 16,200 15,600 14,880 14,140 13,320 13,040 12,680 12,320 11,860 11,380

6 Page 24,300 23,400 22,320 21,210 19,980 19,560 19,020 18,480 17,790 17,070

8 Page 32,400 31,200 29,760 28,280 26,640 26,080 25,360 24,640 23,720 22,760

10 Page 40,500 39,000 37,200 35,350 33,300 32,600 31,700 30,800 29,650 28,450

12 Page 46,800 44,640 42,420 39,960 39,120 38,040 36,960 35,580 34,140

Acceptance: Insert stock weight 80 # text. Contact publisher for approval and pricing for inserts heavier than 80 # text. Submit samples to Production Manager

Demographic Rates: Inserts available on a limited basis. Rates for demographic inserts are calculated by multiplying the percent of circulation requested (minimum 50%) times the one-time B&W page rate, times the total number of pages, plus a $1,450 (non-commissionable) mechanical charge. Demographic ads will count toward a company’s final earned frequency on a page-for-page basis.

BRCs: BRC must accompany a minimum of a full-page ad. Please contact your sales manager.

Insert Rates: All full run inserts charged page for page at the earned B/W rates. If there are charges for inserts not meeting specifications, they will be billed at cost. A non-commissionable tip-in charge of $585 will be added for all inserts, including BRCs, that will tip into Dermatology Times or Dermatology Times Supplements.

http://mediakits.advanstar.com/dermatologytimes/2014/contact_info.html


Color: In addition to earned B&W rates. Charge per color/page or fractionSecond color (magenta, cyan, yellow): .......................................................................................... $900Matched color (all PMS excluding 800 series): ............................................................................$1,215Sheen/Metallic/Fluorescent color (PMS 800 series): ..................................................................$1,8053- and 4-color process: ................................................................................................................$2,0805-color: ......................................................................................................................................... $3,965

Dermatology Times Supplement Incentive:An additional 10% discount will be earned on Dermatology Times Supplement insertions if the same product is advertised in the corresponding monthly issues of Dermatology Times.

Insert Rates:All inserts and BRCs appearing in the Dermatology Times supplements will be charged a $585 commissionable and non-discountable tip-in charge.


Full Page $3,825 $3,780 $3,730 $3,595 $3,435 $3,255 $3,095 $3,010 $2,935 $2,795 $2,705 $2,650

1/2 page vertical 3,115 3,095 3,080 2,960 2,840 2,720 2,570 2,460 2,415 2,310 2,250 2,180

1/3 page vertical 2,895 2,805 2,745 2,675 2,590 2,500 2,420 2,330 2,265 2,190 2,120 2,070

1/4 page block 2,225 2,175 2,135 2,080 2,010 1,930 1,870 1,795 1,735 1,690 1,605 1,550


2 Page $7,650 $7,560 $7,460 $7,190 $6,870 $6,510 $6,190 $6,020 $5,870 $5,590 $5,410 $5,300

4 page 15,120 14,920 14,380 13,740 13,020 12,380 12,040 11,740 11,180 10,820 10,600

6 page 22,380 21,570 20,610 19,530 18,570 18,060 17,610 16,770 16,230 15,900

8 page 29,840 28,760 27,480 26,040 24,760 24,080 23,480 22,360 21,640 21,200

10 page 37,300 35,950 34,350 32,550 30,950 30,100 29,350 27,950 27,050 26,500

12 page 43,140 41,220 39,060 37,140 36,120 35,220 33,540 32,460 31,800

SUPPLEMENT INSERT ADVERTISING RATES – FULL-RUN:

SUPPLEMENT DISPLAY ADVERTISING RATES – FULL-RUN:

print rates


discount information

CORPORATE DISCOUNTSEarned Rates: Earned rates are given to advertisers based on advertising frequency within a 12-month period. The earned rate is determined by the number of insertions. A spread counts as two insertions. Full pages and fractional pages count as single insertions. Demographic ads will count toward a company’s final earned frequency on a pro-rated basis (e.g., a 4-page unit going to 50% of circulation = 2X). Insertions from a parent company and its subsidiaries are combined to determine earned rate. Advertisers are short-rated or rebated based on year end final level earned. The minimum number of insertions at each level must be met within the 2019 calendar or fiscal year.

Corporate Discount Program: Effective with January 1, 2019 insertion orders, the Corporate Discount program is based on an advertiser’s 2018 net advertising, including digital spending, plus non-CME promotional project expenditures in all of the UBM Medica media. Please contact your account manager for more information and your discount rate.

2018 Net Corporate Spend Rate Savings


$100,000 - $250,000 0.50% $2,500,001 - $3,000,000 5.00%$250,001 - $500,000 0.75% $3,000,001 - $3,500,000 6.00%

$500,001 - $750,000 1.00% $3,500,001 - $4,000,000 8.00%

$750,001 - $1,000,000 1.50% $4,000,001 - $4,500,000 10.00%

$1,000,001 - $1,500,000 2.00% $4,500,001 - $5,000,000 12.00%

$1,500,001 - $2,000,000 3.00% $5,000,001 - $5,500,000 14.00%

$2,000,001 - $2,500,000 4.00% $5,500,001 - $6,000,000 16.00%

Pre-Payment: Prepayment discounts are offered to advertisers; please contact Group Publisher for details.

Multiple Page PI Discount: Ads running more than two pages of prescribing information are offered a discount. Starting with the third PI page of the unit, a 50% discount will be applied to the cost of the page.

New Product Discount: New advertisers, advertisers with new products, and products that have not run in the previous 12 months will qualify for the New Product Discount. In order to qualify, advertisers must run for a minimum of 6 issues during the year and will receive a 6% discount. An additional 1% discount will be granted for every issue beyond 6.

The New Product Discount cannot be combined with the Product Incentive Program (PIP).

Specialty Care Group Discount: Effective with January 1, 2019 insertion orders, Specialty Care Group Discount is based solely on an advertiser’s 2018 net print advertising expenditures within the UBM Medica Specialty Care Group of publications, as follows: Contemporary Pediatrics, Dermatology Times, Ophthalmology Times, Optometry Times, and Urology Times.



$100,000 - $200,000 1.00% $400,001 - $500,000 4%$200,001 - $300,000 2.00% $500,001 - Above 5%

$300,001 - $400,000 3.00%

Please contact your account manager for more information.

ADVERTISING INCENTIVE DISCOUNTSProduct Incentive Program (PIP Continuity Discount): Run a minimum of three product insertions in Dermatology Times and save. The more insertions, the more you save. Free pages count toward earned frequency but do not count toward the corporate discount program.

Product Incentive Program Criteria:

i) The minimum number of insertions at each level must be met within a calendar or fiscal year.

ii) For simplicity, and maximum savings, the Product Incentive Program percent savings will be taken off the product’s gross insertion expenditure. The PIP discount should be added to your corporation’s Corporate Discount Program earned discount, and the resulting total percentage is taken off of the gross insertion cost.

iii) You can project what Product Incentive Program level you will achieve for the year and begin to realize savings immediately. At your earliest convenience, please notify your Dermatology Times account manager of your product’s planned Product Incentive Program participation level. If the product does not meet the projected level, or exceeds its projected level, that product will be short rated or rebated accordingly. If the product is pulled off the market due to an FDA ruling, the accrued savings will stand, and the company will not be penalized for loss of product continuity.

iv) All of a product’s indications work together to attain a product’s insertion level.

ABC (Add A Book Combo): When you advertise in Dermatology Times and run the same product in the same month in another UBM Medica medical publication(s) (i.e., Contemporary OB/GYN , Contemporary Pediatrics, Drug Topics, Managed Healthcare Executive, Medical Economics, Oncology, Psychiatric Times and Urology Times), you will receive a discount dependent upon the number of publications you run in. The more titles you choose, the deeper the discount.

2 publication buy = 10% 3 publication buy = 15% 4+ publication buy = 20%

Note: This discount applies to full run ads only and may not be used when advertising in Ophthalmology Times, Oph-thalmology Times Europe, Optometry Times, Dental Products Report and The Aesthetic Guide. This discount cannot be used in combination with the Product Incentive Plan (PIP) but may be used with the Corporate Discount Pro-gram. This discount applies to the nine UBM Medica publications shown only and may be used in any combination. For products with different size ad units, the discount will be calculated based on the mutual number of pages. For example, if 6 pages run in one publication and 4 pages run in the other, under this program, the discount will be applied to the 4 matching pages in each magazine. Free runs do not count toward the discount.

Dermatology Times Supplement Incentive: An additional 10% discount will be earned on Dermatology Times Supplement insertions if the same product is advertised in the corresponding monthly issues of Dermatology Times.

Number of Insertions: 3x 6x 9x 12x

Discount: 2% 3% 4% 5%


SCREEN REQUIREMENTS Density of Tone: 4C ads not exceed 300%; 2C, 190%; B&W, 95%.1. CMYK is the only accepted mode for 4C ads. Do not use RGB.2. Do not use spot color unless you are paying for a PMS (Pantone) color.3. Colors viewed on your monitor may not be representative of final output.

Always check monitor color values against CMYK color swatches and the final KODAK APPROVAL color proof or equivalent. Laser color proofs are for identification only. Should proofs not meet specifications, we will print to published SWOP ink densities. [email protected], [email protected], [email protected], and [email protected].

REPRODUCTION REQUIREMENTS: Follow “Specifications for Web Offset Publication” (SWOP) Tenth Edition for printing in the new millennium. Dermatology Times is printed Web offset. Our preferred ad page material is an electronic digital file furnished as a PDF/X1a. Any omissions, or color deviation from a submitted proof, other than a quality KODAK APPROVAL or equivalent, will not warrant adjustment for space or color charge.

DISPOSITION OF MATERIAL AND INSERTS: Inserts and electronic ad files are held for one year from date of last insertion and then destroyed. Supplied disks are not returned or retained.

DIGITAL AD REQUIREMENTS:1. Digital data is required for all ad submissions. Preferred format is PDF/X-1a.

Note that a standard PDF is not a preferred format, files should be a PDF/X-1a which is a PDF subset specific to printing. Publisher shall have no obligation or liability to Advertiser of any kind (including, without limitation, the obligation to offer Advertiser makegoods or any other form of compensation) if an ad is supplied to Publisher by Advertiser in any format other than our preferred formats. Non-preferred or non-acceptable formats will be charged a $150 processing fee. All files should be built to exact ad space dimensions purchased. For detailed instructions on preparing PDF/X-1a files and submitting ad files to the correct size, go to https://ads.ubm.com or contact the production manager.

2. Publisher will not supply a faxed or soft proof for Advertiser-supplied files. Advertiser is solely responsible for preflighting and proofing all advertisements prior to submission to Publisher. If Publisher detects an error before going to press, Publisher will make a reasonable effort to contact Advertiser to give Advertiser an opportunity to correct and resubmit Advertiser’s file before publication.

3. Accepted Method of Delivery: The preferred method of delivering ad files to UBM Medica is via a web based ad uploader, https://ads.ubm.com. Files can also be submitted on CD-R or DVD-R disc format.

4. Ad Proofs: To insure that Advertiser’s ad is reproduced correctly, a SWOP-certified color proof that has been made from the same file that Advertiser supplies to Publisher must be provided. Publisher cannot provide Advertiser any assurances regarding the accuracy of reproduction of any ad submitted without a SWOP proof. Publisher shall have no obligation or liability to Advertiser of any kind (including, without limitation, the obligation to offer Advertiser makegoods or any other form of compensation) for any ad supplied to Publisher by Advertiser without a SWOP proof.

PROVIDER INFORMATION REQUIRED: 1. Issue date. 2. Advertiser, product, and agency name. 3. Agency contact person and phone number, or

vendor name and phone number.

4. List of contents (printout of disk contents).

PRINT PRODUCTION MATERIALS: Email Insertion orders, contracts, publication-set copy, reproduction materials, electronic files, proofs and other instructions, to: [email protected]

Send all non-eMailed print materials and other information to:

Dermatology Times Attn: Karen Lenzen 131 W 1st St, Duluth, MN 55802-2065 Phone: 218-740-7271 Email: [email protected]

To submit your ad materials, visit https://ads.ubm.com

print specifications and display ad requirements

COVER TIPSTrimming: Live matter: 7-1/2” x 6-1/4””Trim size: 8-1/2” x 7-1/4”Bleed size: 8-3/4” x 7-1/2”Thickness: Up to four pages maximum 100# Text to minimum 70# text paper.

Cover tips jog to the bottom.

Keep live matter 3/4” from trimmed edges from gutter trim.

If client supplies, please provide as trim size; 80# stock weight

For anything not matching the specs on cover tips and inserts above, please contact the publisher for special pricing AND send sample for pre-approval to:

Dermatology Times Attn: Karen Lenzen 131 W 1st St, Duluth, MN 55802-2065 Phone: 218-740-7271 Email: [email protected]

INSERTSTrimming: Insert size: Overall size should not exceed 9¼” x 12¼”; Spread insert should not exceed 18¼” x 12¼”; Junior Inserts should be 7¾” x 10¾”; Supplement inserts should adhere to junior size inserts

Keep live matter 1/2” from trimmed edges & 1/2” from gutter trim

Trims: 1⁄8” head, allow 1⁄8” for gutter, outside, and foot trim

Quantity: Full Run: 16,000

Shipping: Mark all insert cartons with publication name, date of issue, advertiser, product name, and insert quantity. Include a sample of the insert, identifying front/back or page numbers, and attach this sample to the outside of cartons.

Dermatology Times c/o LSC Communications Attn: Renea Patchin 3401 Heartland Drive Liberty, MO 64068


*Editorial features subject to change.

JANUARY ISSUE FEBRUARY ISSUE MARCH ISSUE

APRIL ISSUE MAY ISSUE JUNE ISSUE (ACNE SUPPLEMENT)

production and editorial calendar 2019

» Ad close: December 06 » Materials due: December 12 » Inserts due: December 18

» Ad close: January 07 » Materials due: January 11 » Inserts due: January 18

» Ad close: February 05 » Materials due: February 11 » Inserts due: February 15

» Ad close: March 07 » Materials due: March 13 » Inserts due: March 19

» Ad close: April 08 » Materials due: April 12 » Inserts due: April 18

» Ad close: May 08 » Materials due: May 14 » Inserts due: May 20

Editorial features*: Dermatology as Big BusinessManaging Your Business in the Digital Age Does “patient-centered” work in practice? New to market Physician Profile

Bonus Distribution: • Maui Derm For Dermatologists Meeting, January 26-30,

Kihei, Hawaii • American Academy of Cosmetic Surgery (AACS) Annual

Meeting , January 31 - February 2, Orlando, FL • American Academy of Dermatology (AAD) Annual

Meeting, March 1-5, Washington, DC

Editorial features*: Back to Basics/What’s old May be New Again/A Retrospective Review of Dermatology (coin-cides with Hall of Fame) New to market Physician Profile

Bonus Distribution: • American Academy of Dermatology (AAD) Annual

Meeting, March 1-5, Washington, DC

Editorial features*: FDA Device Regulations • Evaluating and choosing among options, • Microneedling the new laser? New to market Physician Profile

Bonus Distribution: • American Society for Laser Medicine and Surgery

Conference (ASLMS), March 27-31, Denver, CO

Editorial features*: Nail fungus: Distinguishing among dermatophytosis New to market Physician Profile

Bonus Distribution: • Tennessee Society For Laser Medicine And Surgery

(TSLMS) Symposium for Cosmetic Advances and Laser Education (SCALE), May 9-11, Nashville, TN

Editorial features*: Practical Understanding of Dermatopathology Pipeline products New to market Physician Profile

Bonus Distribution: • American Society for Aesthetic Plastic Surgery (ASAPS),

May 16-19, New Orleans, LA • Vegas Cosmetic Surgery Forum (VCS), June 5-9, Las

Vegas, NV

Editorial features*: Perspectives on Payers — The impact of the regulatory landscape on dermatology New to market Physician Profile

Supplement: Acne Pipeline products

Bonus Distribution: • Maui Derm NP+PA Summer 2019, June 19-22, Colorado

Springs, Colorado • The Aesthetic Show 2019 (TAS), July TBD, TBD


*Editorial features subject to change.

JULY ISSUE AUGUST ISSUE (PSORIASIS SUPPLEMENT) SEPTEMBER ISSUE

OCTOBER ISSUE NOVEMBER ISSUE DECEMBER ISSUE

» Ad close: June 06 » Materials due: June 12 » Inserts due: June 18

» Ad close: July 09 » Materials due: July 15 » Inserts due: July 19

» Ad close: August 07 » Materials due: August 13 » Inserts due: August 20

» Ad close: September 06 » Materials due: September 12 » Inserts due: September 18

» Ad close: October 08 » Materials due: October 15 » Inserts due: October 21

» Ad close: November 05 » Materials due: November 11 » Inserts due: November 15

Editorial features*: Cutaneous warts: Emerging procedural and prescription New to market Physician Profile

Bonus Distribution: • The Aesthetic Show 2019 (TAS), July TBD, TBD • DERM Foundation NPPA, TBD, TBD • American Academy of Dermatology (AAD) Summer Meeting,

July 25-28, New York, NY • ADM, TBD, TBD

Editorial features*: Psoriatic arthritis patient management strategies • The role of the dermatologist New to market Physician Profile

Supplement: Psoriasis Patient perspective and quality of life concerns

Bonus Distribution: • AES, TBD, TBD

Editorial features*: New frontiers in the treatment of melasma and vitiligo New to market Physician Profile

Bonus Distribution: • American Society of Plastic Surgeons (ASPS) Plastic

Surgery Meeting 2019, September 20-24, San Diego, CA • Maui Derm NP+PA Fall 2019, TBD, TBD • Fall Clinical Dermatology Conference for PAs & NPs, May 31

- June 2, Scottsdale, AZ

Editorial features*: Challenges and new strategies for managing pruritis • Therapeutic approaches in kids New to market Physician Profile

Bonus Distribution: • American Society for Dermatologic Surgery Annual Meeting,

October 24-27, Chicago, IL • The Aesthetic Academy (TAA), TBD, TBD

Editorial features*: Skincare Trends – What’s New in Skin Science and Technology New to market Physician Profile

Bonus distribution: • Cosmetic Surgery Forum (CSF), TBD, TBD

Editorial features*: 2019 Workforce Trends New to market Physician Profile

production and editorial calendar 2019



contact information

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