derek szeto from wirkn: building momentum through events -techtoronto february 2015
TRANSCRIPT
Event Driven
Presented by Derek Szeto, February 9, 2015
Your Workplace Connected
ANNUAL EVENTS @ REDFLAGDEALS | BOXING WEEK!
DRIVE TRAFFIC
DRIVE SALES
FREE!
• Huge spike in organic search,
revenue
• ~2x monthly UV’s
• 2x+ monthly pageviews
• Repeat w/ Black Friday
ANNUAL EVENTS @ REDFLAGDEALS | BOXING WEEK RESULTS
5
MOBILE. LOCAL. INSTANT. CREATE YOUR PROFILE. FIND JOBS AROUND YOU
AND APPLY IN MINUTES.
Wirkn makes finding, training, and engaging the
perfect candidates simple, fast, and mobile.
6
http://www.wirkn.com/helptargetstaff/
OPPORTUNISTIC EVENTS @ WIRKN | TARGET CANADA PULLOUT
• Timing is huge… 24hrs to go live
• Media coverage: GlobalNews,
CBC, BlogTO
• Downloads: 800+ per day, high
rank of 17 in free Business Apps
• Employer leads: Just Energy,
GoodLife, Labatt
• Build credibility, start the
snowball
• Repeat: Mexx, Jacob, SmartSet,
Sony Store, Parasuco,
RadioShack…
OPPORTUNISTIC EVENTS @ WIRKN | TARGET RESULTS
SOME OF THE BUSINESS USING WIRKN
Restaurants
Retail
