DEMODAG BREINLEREN

The Golden Circle - Simon Sinek

1. MOTIVATIE “Waarom doen we dit?”

3. PRODUCTEN “Wat bieden we aan?”

2. METHODOLOGIE “Op welke manier gaan we dat doen?”

= 7 BREINPRINCIPES

#THETIPPINGPOINT

TRANSFER

Getal?

1609232800

PRIME-TIME 1

PRIME-TIME 2

DOWN-TIME

MINUTEN

HERINNERINGSG

RAAD

WANNEER BLIJFT WAT HANGEN?

20 MIN.

40 MIN.

80 MIN.

0 20 40 60 80

27'

10'

8'

28'

10'

2'

25'

20'

10'

PRIME-TIME 1 DOWN-TIME PRIME-TIME 2

= 90% PRIME-TIME

= 75% PRIME-TIME

= 62% PRIME-TIME

DUURTIJD

PROGRAMMA

WHY? WHAT?HOW?

MOTIVATIE THE TIPPING POINT?

BREINLEREN 7 BREINPRINCIPES

www.thetippingpoint.be

3 THEMA’s DIGITAAL

PRIME-TIME 1

PRIME-TIME 2

DOWN-TIME

MINUTEN

HERINNERINGSG

RAAD

VAN’T PADJE GAAN?

IS ONS BREIN MAAKBAAR?

Andrzejewski et. al. (20013) The clinical relevance of neuroplasticity in corticostriatal networks during operant learning

Limbic System

Reptilian Brain

Neocortex

Newest andbiggest part,but slowest,very resource-hungry

Featuresintellectualplanninglogicrationallanguageabstractionssymbols

Similar to…Apes and dolphinsReptielen brein

Zoogdieren breinMenselijk brein: Neocortex

FIGHT - FLIGHT - FREEZE

CORTISOL

ENDORFINE

OXYTOCINEDOPAMINE SEROTONINE ENDORPHINE

STORYTELLING

TOP-DOWN

BOTTOM-UP

1. GAAT HET MIJ OPETEN? KAN IK HET OPETEN? —> BEDREIGING

—> PATRONEN

—> SEX

3. HEB IK HET OOIT NOG AL GEZIEN?

2. KAN IK ERMEE VOORTPLANTEN?

LEREN = zorgen voor het dak boven je hoofd

CREATIEVE SPANNING ACTIES (LEREN)

WAT WIL JE? (VISIE)

WAT IS ER NU? (REALITEIT)

BEGIN WITH THE END IN MIND

S m a l l c h a n g e s | b i g d i f f e r e n c eTHE TIPPING POINT

Client Case ’With the long-term growth scenarios of one of our global clients, the recruitment and on-boarding of the right people has been a top-priority for years. Because they needed a consistent way of controlling the quality of the people, they were recruiting in their international locations, they chose to outsource the selection part of their recruitment process to …..

It was important for our client to have an outsourcing partner that could supply a globally consistent process that would not only take the local needs of the international departments into account in the hiring process, but also ensure that the overall global strategy and intentions were reflected in the selection process. This is what ….was able to supply them with.Our client was convinced that the quality of the people they recruited would increase, if they applied a more structured and globally consistent selection process. And they were not disappointed, when they decided to test the performance accuracy of ….as outsourced Assessment Centre partner.From 2008 to 2009, we performed 946 selections of people in managerial positions in over 30 countries for our client. In 2008, 509 people were assessed and of the 352 subsequently recommended by …., 91% were meeting or exceeding expectations in the yearly performance appraisal, where both performance and behaviour was evaluated. In 2009, ….assessed 437 and recommended 300 of which 95% met or exceeded the expectations of their immediate manager. To us this indicates that the return on investment of having a structured, globally consistent and top-quality

VISUEEL

AUDITIEF

VISUEEL

AUDITIEF

GESCHREVEN TEKST

…na 20 minuten zitten

ONS BREIN…

…na 20 minuten wandelen

OVERLEARNING

DECONTEXTUALISATIE

Getal?

1609232800

16-09-23-2800datum postcode

DAG

DATUM

MAAND JAAR

WAT ZIT ER AL IN MIJN RUGZAK?

#VERWERKING

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