M E D I A K I T 2 0 1 7

rsi.aip.orgwww.scitation.org/advertising

Delivering Your Target Market

Review of Scientific Instruments (rsI) offers scientists and engineers peer-reviewed research papers and reviewarticles as well as features promoting awareness of new products, materials, commercial components, and books.

J o u r n A l P r o f I l E

With monthly coverage of instruments, apparatus, and techniques,RSI responds rapidly to the needs of scientists and engineers inphysics, chemistry, and the life sciences. Keeping pace with currentresearch trends, it transcends the limitations of other journals thatconcentrate on a single discipline, instrument, process, ortechnique. It not only provides an inclusive, systematic approachto the most significant breakthroughs, it also promotes theinterdisciplinary cross-fertilization that stimulates innovation.

Concentrating on novel instruments, apparatus, and measurementtechniques and mathematical analysis, RSI covers a broad range oftopics including:� Biophysics and biomedical engineering� Chemical analysis� Crystallography� Electron and ion microscopies� Ion sources and beams� IR, optical, and electron spectroscopies� Magnetic resonance� Optical instrumentation� Plasma diagnostics� Scanning probe microscopies� Superconducting materials characterization� Surface analysis� Synchrotron radiation instrumentation� Vacuum technology� X-ray technology

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o n l I n E A D v E r T I s I n g

With close to 113,465 unique users each month, achieve maximum exposure with banneradvertising on RSI (rsi.aip.org). New content is published online daily.

2017 rates

runtime options 1 Month 3 Months 6 Months 12 Months

skyscraper/Month $1,075 $1,020 $960 $900

For pricing on additional sizes, contact dbott@aip.org.

Placement in rotation with other advertising possible

specificationsSkyscraper: 120 pixels x 600 pixelsLeaderboard: 728 pixels x 90 pixelsBoombox: 300 pixels x 250 pixels

Accepted files: GIF, JPG, HTML (Flash files acceptable)Maximum size: 40 KB

A d v e r t i s i n g o p t i o n s

D E M o g r A P h I c s

4% Other

15% Lasers, Optics

29% Materials,Magnetism

22% Surface Science

5% NuclearPhysics

10% Semiconductors

15% Spectroscopy

fIElD of InTErEsT

PlAcE of worK

35% Academic/University

12% GovernmentAgency

51% Commercial/Industrial

2% Other

PrIMArY worK AcTIvITY

33% AppliedResearch

25% BasicResearch3% Other

24% Product Design & Development

15% ProjectManagement

PurchAsIng

30% Authorize

70% Specify &Recommend

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Advertising Options, continued on next page �

2017 rates – Published 12x Per Year cost Per Insertion

1X 6X 12Xfull Page

4 Color $2,265 $2,165 $2,044

2 Color $1,815 $1,715 $1,595

B/W $1,365 $1,265 $1,144

2/3 Page4 Color $2,044 $1,940 $1,920

2 Color $1,595 $1,490 $1,470

B/W $1,144 $1,040 $1,020

1/2 Page4 Color $1,895 $1,815 $1,745

2 Color $1,445 $1,365 $1,295

B/W $995 $915 $845

1/3 Page4 Color $1,715 $1,630 $1,530

2 Color $1,265 $1,175 $1,080

B/W $815 $725 $630

1/4 Page4 Color $1,630 $1,575 $1,505

2 Color $1,180 $1,125 $1,055

B/W $730 $675 $605

1/6 Page4 Color $1,555 $1,530 $1,465

2 Color $1,105 $1,080 $1,015

B/W $655 $630 $565

P r I n T D I s P l AY A D v E r T I s I n g

Place your messaging in Review of Scientific Instruments in print. Physicists turn to RSI every month and rely on it for leading-edge information.

� Fee for color non-commissionable � No charge for bleed� 15% agency discount for qualified agencies� Frequency rates are earned during a 12-month period� Contact Advertising Sales Office for booking and

materials deadlines� Ad files due 4 weeks prior to issue publication date

2017 Issues conference Ad closingJanuary APS March Meeting December 1, 2014

february MRS Spring Meeting December 30, 2014

March AVS/ICMCTF February 2, 2017

April CLEO Meeting March 2, 2017Society of Vacuum Coaters

september AVS Annual Symposium August 3, 2017IEEE/Nuclear Science Symposium & Medical Imaging Conference

october MRS Fall Meeting September 1, 2017

Bonus Distribution

offset width DepthFull Page 7” 9-3/4”

2/3 4-1/2” 9-3/4”

1/2 Horizontal 7” 4-3/4”

1/2 Vertical 3-3/8” 9-3/4”

1/2 Island 4/9/16” 7-1/2”

1/3 Square 4-1/2” 4-3/4”

1/3 Vertical 2-1/8” 9-3/4”

1/4 3-3/8” 4-3/4”

1/6 2-1/8” 4-3/4”

Trim Size 8-1/4” 11”

Bleed Size 8-1/2” 11-1/4”

specifications

All advertising production for AIP Publishing journals is 100% digital: Properly sized, high resolution (300 dpi) PDF files, CMYK modewith all fonts embedded are required.

rsi.aip.orgwww.scitation.org/advertising

DIrEcTor, JournAl ADvErTIsIng Dan Cooke

Phone: 516-576-2629dcooke@aip.org

ADvErTIsIng sAlEs MAnAgErDebbie Bott

Phone: 516-576-2430dbott@aip.org

ADvErTIsIng DEPArTMEnTAIP Publishing

Toll-free: 1-800-247-2242AIPadvertising@aip.org

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A r T I c l E c o v E r s h E E T – Exclus ive to AIP Publ ish ing

AIP Publishing offers a unique opportunity to place youradvertising on a cover sheet provided for each article download. For more information and rates contact Dan Cooke at 516-576-2629 or dcooke@aip.org.

A D f I l E s u B M I s s I o n(Electronic and Pr int Adver t is ing)

Send files via email to your sales manager.Files larger than 10 MB must be sent via FTP.

c l A s s I f I E D A D v E r T I s I n g

Placing recruitment advertising on the RSI website or in the print journal brings yourcareer opportunities to the attention of highly qualified job candidates. Take advantage of the same formats and attractive rates as display advertising.

2017 ratesreleased Monthlynumber of Months 1 Month 3 Months 6 Months 12 MonthsTop leaderboard/Month $525 $475 $430 $375Bottom leaderboard/Month $315 $290 $265 $210

e T o c E M A I l A l E r T s

Advertise to over 3,450 opt-in email subscribers via RSI’s Table of Contents Alerts. Thelink to your ad within this information-rich environment will provide you with high impactexposure with readers who are interested in and PurchAsIng instrumentation.

specificationsLeaderboard: 728 pixels x 90 pixelsNon-animated ads onlyTop and bottom positions available

Accepted files: GIF, JPEG, HTML Maximum size: 40 KB

r E s E A r c h h I g h l I g h T se n E w s l E T T E r s

Released to close to 41,200 RSIcontributing authors and readers eachmonth, this opt-in enewsletter delivershigh open and click-through rates.

2017 rate$600 per month

specificationsSkyscraper: 160 pixels x 600 pixelsNon-animated ads only

Accepted files: GIF, JPEG, HTML Maximum size: 40 KB

M E A s u r A B l E r E s u lT s

We take the guess work out of your onlineadvertising program by providing you withperiodic tracking reports of impressionsand click-through rates of your banner ads.

Rates effective from January 1, 2017All rates are gross

c o n T A c T s