delivering roi from data mining

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Delivering ROI from Data Mining Understand how data mining and advanced analytics can enhance your bottom line in three basic ways; streamlining a process, eliminating the bad, and highlighting the good Streamline your business processes: Latest industry examples include cross- selling for HSBC; Image recognition for Anheuser-Busch; Biometric identification for Lumidigm (for Disney); optimal decisioning for Peregrine Systems (now part of Hewlett-Packard) and quick decisions for the Social Security Administration Eliminate Bad: Hear about tax fraud detection for the IRS and warranty fraud detection for Hewlett-Packard saved both companies millions Highlight Good: Understand how sector trading for WestWind Foundation and drug efficacy discovery for Pharmacia & UpJohn (both now Pfizer) produced market leading competitive advantages http://www.businessanalyticsnews.com/ http://www.businessanalyticsnews.com

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The Business Analytics Summit, November 12-13, 2009, San Jose, CA ( http://www.businessanalyticsnews.com/info/5 ).Unlock your data for bigger profits through improved decision making, competitiveness and organizational performance. Leading industry experts including Michael Berry, Data-Miners Inc; Usama Fayyad, Former CDO Yahoo! Mitch Hendricks, ConAgra Foods; Jean-Paul Isson, Monster; Evan Sandhaus, New York Times Company; Dave Wells, eLearningCurve.The Summit will allow you to ENHANCE BUSINESS CRITICAL DECISION MAKING: Get up-to the minute, relevant, cross business information, respond to user needs, and manage KPIs with white hot technologies such as Predictive Analytics, Text Mining, Visualization and more! INCREASE COMPETITIVENESS: Understand your customers, share information and sync financial and operational strategies to blow your competition away. ACHIEVE ROI: real life case studies from companies that invested, implemented AND made money from Business Analytics tools. GET A SINGLE UNIFIED VIEW OF ENTERPRISE INFORMATION: make your decisions easy with the best in reporting, analysis and dashboards If you want to get in touch for this years summit please contact:Ben SatchwellSummit Director (contact for agenda/speaker enquiry)t: +44 (0)20 7375 7163 or (US TOLL FREE) 1-800-814-3459 x 223e: [email protected] NickeasSales Manager - Sponsorship & Exhibitiont: +44 (0)20 7375 7151 or (US TOLL FREE) 1-800-814-3459 x 273e: [email protected] TrumanEvents Marketing Managert: +44 (0)20 7375 7500 or (US TOLL FREE) 1-800-814-3459e: [email protected] look forward to welcoming you to The Business Analytics Summit 2009!

TRANSCRIPT

Page 1: Delivering Roi From Data Mining

Delivering ROI from Data Mining

Understand how data mining and advanced analytics can enhance your bottom line in three basic ways; streamlining a process, eliminating the bad, and highlighting the good

Streamline your business processes: Latest industry examples include cross-selling for HSBC; Image recognition for Anheuser-Busch; Biometric identification for Lumidigm (for Disney); optimal decisioning for Peregrine Systems (now part of Hewlett-Packard) and quick decisions for the Social Security Administration

Eliminate Bad: Hear about tax fraud detection for the IRS and warranty fraud detection for Hewlett-Packard saved both companies millions

Highlight Good: Understand how sector trading for WestWind Foundation and drug efficacy discovery for Pharmacia & UpJohn (both now Pfizer) produced market leading competitive advantages

http://www.businessanalyticsnews.com/

http://www.businessanalyticsnews.com