delivering major events debbie jevans
TRANSCRIPT
Debbie Jevans CBEChief Executive, Rugby World Cup 2015 & formerly Director of Sport at LOCOG
DELIVERING MAJOR SPORTING EVENTS
Stand Out moments
Debbie Jevans CBEChief Executive, Rugby World Cup 2015 & formerly Director of Sport at LOCOG
Delivering major sporting eventsStand out…..
….Moments
Resulted in……Legacy
Debbie Jevans CBEChief Executive, Rugby World Cup 2015 & formerly Director of Sport at LOCOG
Delivering major sporting eventsLegacyLegacy
Key Lessons
•Vision•Hire Great People•Plan, Plan and Test•Inspire and Engage the Country
The Tournament at a Glance• 8th Rugby World Cup
• Third largest global sports event
• Global Television Audience of over 4 Billion
• 2 million + Tickets
• 400,000 + International Fans from over 100 countries
• Potential economic impact to the UK approx. £2.1bn
• 48 Matches
• 13 Venues
• 11 Host Cities
A celebration of Rugby and its unique values, exciting and inspiring our
nation and the world to play
and support the Game
VISION
Welcome the world to Rugby and to
England
PROMISE
Everyone is invited
pectator experience
KEY DELIVERABLES/DIFFERENTIATORS
onnecting with audiences ugby at heart
nforgettable memories
ore than a Tournament
Path to 2015
2013WorkforceBudgetVenues &CitiesScheduleServicesTicketing Strategy
Inform
Plan
2014OverlayTechnologyProcurementVolunteer LaunchTicketing Launch
Engage
Mobilise
2015TestTrainRefineSell outCountdownWelcome
Celebrate
Deliver
WWW.RUGBYWORLDCUP.COM/SIGNUP
QUESTIONS