Publication Director: Graziano ManciantiRegistration at the Court in Florence Nr 6031 on September 6th 2016

DEKAmag 2

DEKA25 years driving progressin medicine

MONALISA TOUCHProud to have changedwomen’s lives

HAIR REMOVALhas been taken to the next levelwith Motus AX

DEKA & El.En GroupThe ingredientsfor ongoing success

VASCULAR LESIONSynchro VasQThe evolution of Dye Laser

WOUND HEALINGSmartXide 2Break-through in laser applications

mag

Here we are with this second issue of DEKA MAG, a magazine designed to let our readers know what is happening at DEKA, the leading company in the El.En. group.

Our first issue was a great success: indeed we were delighted to receive thanks and congratulations from our distributors and customers all around the world.

We have done our best to make the magazine style both simple and straight to the point, as well as practical and concrete – the best way, in our view, of informing and raising interest among our readers. The Internet has completely revolutionized communication, even in the field of scientific information – fresh tools are needed, providing updates straight from the heart of the problem, with practical information that is easy to use and apply.

That is why we need new information tools such as DEKA MAG.

This issue has several new features. This year, 2017, is proving to be a time of great innovation, both in the company’s management structure and with regard to products and applications.One of the most exciting new applications is in Wound Healing: this is a fascinating area where we firmly believe that lasers have great potential.There will be updates on the DEKA DOC Contest and an in-depth study of the French market, which this year has shown excellent sales figures and promotions.Another goal of ours is to create a platform where we can exchange views and opinions with our readers. And so we would love to hear your tips on topics to discuss or your requests for further information.

Thank you for your kind attention – enjoy reading this issue!

Leonardo MasottiPresident of DEKA

1Editorial

Leonardo MasottiPresident of DEKA

2Breaking news

DEKA & El.En Group :The ingredients

for ongoing success

3Cool stuff

Vascular lesion management.

The evolution of DYE lasers

4Smartxide2 for wound healing management

5Eyes

on the marketSpotlight on

France

6Inside DEKA

DEKA Doc Contest.A successful initiative

ESLD. At the Forefrontin Education

7Not

to miss | eventsImportant appointments

to participate

Summary

Editorial

2

With over 35 years of continuous growth, the El.En. Group (which DEKA joined in 1991) has be-come one of the most important players in the global laser market.

El.En. is the holding company in a high-tech industrial group with over 1000 employees, op-erating in the opto-electronics sector, using our proprietary technology and multidisciplinary know-how to manufacture laser sources (gas, semiconductor, solid-state and liquid) and inno-vative laser systems for medical and industrial applications. With global turnover of around € 250 million (in 2016), marking a substantial increase over the previous year, the El.En. group is a robust company with real prospects for further growth.

What is the secret of this con-tinuous growth?Our growth is underpinned by two major market trends - says El.En. Group CEO Gabriele Clementi. “On the one hand, by the increase in demand on the part of an age-ing population for mini-invasive cosmetic/medical treatments, and on the other by a growing de-mand for products designed to reduce surgery timescales, costs and risks, while maximizing

DEKA and El.En Group

THE INGREDIENTSFOR ONGOING SUCCESS

effectiveness. Our products fully satisfy both these trends.”

Constant attention to market de-mands, and continuous invest-ments in R&D in order to come up with safe, effective and in-novative systems, are undoubt-edly two of the key factors in our success. But one thing that also sets us apart from the competi-tion is our presence in various manufacturing sectors. Here at the El.En. Group, we operate in the industrial sector, produc-ing high-tech laser systems for marking, cutting and welding; in the medical sector - in which DEKA is the leading company - with systems used in aesthetic dermatology and various forms of surgery; and in the preserva-

tion of our cultural heritage through systems for restoring and conserving works of art.Working in several sectors pro-vides us with the benefits of cross-fertilization, creating a continuous drive for innovation, as there is a significant exchange of knowledge and know-how between different sectors.

Another strong point is our abil-ity to offer a full range of laser sources that cover most po-tential medical applications as well as discovering new ones on a regular basis. Our vocation for partnerships and dialogue, and our acquisitions over the years of specialist manufacturers of vari-ous laser sources, have helped make us the world’s leading manufacturer of laser sys-tem products in terms of sys-

tems sold (approximately 5,000annually).

Our goal for the coming years is to maintain the growth trend, increasing effectiveness and im-proving interactions and overlap between the various sectors, thus maximizing the benefits of the cross fertilization that distin-guishes our organization. As of January 2017, Italian engineer Paolo Salvadeo joined our top management team as Manag-ing Director, with the aim of maximizing the potential both of the group and its individual member companies.

We firmly believe that a stronger and more effective management structure provides the foundation for healthy and robust growth in a rapidly-evolving market.

Breaking news

Gabriele ClementiEl.En. Group CEO

Vascular lesions are often a cause of great concern to patients. Treatment is sought for a variety of reasons including cosmesis, pain, bleeding, or disfig-urement.

In the late 1960s, lasers became one of the tools for treating vascular anoma-lies. Although these lasers were effective, they often caused unacceptable side effects, such as scarring and permanent dyspigmentation. This limited the use of lasers for vascular surgery.

Subsequently, progress in the theory of selective photothermolysis showed that determining the appropriate wavelength, pulse duration, and fluence enables physicians to selectively target haemoglobin within blood vessels without damaging surrounding tissue, such as skin. As a result, side effects such as dyspigmentation and scarring have become minimal.

The Synchro VASQ is the new selective pulsed dye laser system for the treat-ment of Port Wine Stain (PWS), widespread vascularisations and superficialpigmented stains.Its wavelength (595nm) is considered in internationalscientific literature to be the best wavelength for absorption by haemoglobin.

This technology offers a wider range of spot sizes, fluences, pulse durations and peak powers to solve a wide range of problems connected with severe multi approach scarring and borderline applications in all the various types, ages and conditions, without producing any significant pigmentary and tex-tural complications.

Also, its ability to control purpura generation via either dye Laser orRightLight™ handpiece, makes Synchro VASQ the right device for optimal scar maintenance whenever a vascular component is involved.

Vascular lesion management

THE EVOLUTION OFDYE LASERS

FOCUS ON

“I have been using Synchro VASQ for about one year now for vascular malformations and anomalies such

as severe PWS, but also for superfical erythroses which cannot normally be treated with PDL because of the purpura it generates and the consequent pain and discomfort for patients. In my experience, this is the

very first time a dye laser has been able to achieve such a great result.”

Paolo Bonan MD

ESLD Key Officer Education, In Charge of Laser Cutaneous Cosmetic & Plastic Surgery Unit

Villa Donatello Clinic - Florence - Italy

mag Cool stuff

Wound care has become a top-priority issue for health systems worldwide. Healthcare costs for wound management have been rising in recent years and could experience further growth, due to the gradual ageing of the population and the global in-creases in diseases such as dia-betes and obesity.

Chronic wounds involve various kinds of ulcers:• venouslegulcers• pressureulcers• diabeticfootulcersThese ulcers last 12 to 13 months on average and can lead to am-putation, loss of function and decreased quality of life, as well as being a significant cause of morbidity.

Given its wide range of applica-tions and effects, RF CO2 laser technology could be strategic for effective and efficient wound healing management, in addi-tion to helping with extremely non-responsive wounds (e.g. pa-tients affected by lower limb ul-cers with exposed bone, risking minor or major amputations).The DEKA SmartXide2 RF CO2 la-ser’s exclusive PSD (Pulse Shape Design) technology provides maximum flexibility in terms

of pulse shape (S-pulse, D-pulse, H-pulse, U-pulse and CW mode), which broadens the range of surgical options available to a surgical team.

Through careful selection of technical parameters (such as power, pulse shape, frequency and scanning features), vari-ous effects on tissues can be induced, ranging from precise cuts and/or ablations to deep and effective stimulation of tissueregeneration.

The impressive clinical results achieved in recent years have led to several current research projects, aiming to gain a better understanding of laser-induced mechanisms of action on tissue in wound-healing and other sectors. “I started using the laser for my toughest cases of chronic diabetic foot ulcers, which were usually infected and non-respon-sive treatment. The SmartXide2 has proven really useful both for preparing the wound bed and for deep decontamination, facili-tating the tissue-healing process with surprising results.”

M. Monami, MD(Careggi Hospital – Italy)

Break-through in laser applications

SMARTXIDE2 FOR WOUND HEALING MANAGEMENT

2Cool stuff

VENOUS LEGULCERS

•PRESSURE ULCERS

•DIABETIC FOOT

ULCERS

dedicated to unveil the world of DEKA’s distributorsto get insights that inspire action and knowthe key drivers better

France

with 4 technicians covering the French territory (including the Caraibes) and we are going to hire a new one because we want to be irreproachable.As far as the sales department is concerned we have now a structure of 4 sales people.Now the trend and future development is in gynecology, with the Monalisa Touch. We have launched Monalisa Touch 4 years ago and we are now facing a great demand for the procedure. We do have more than 40 centers and we are planning to reach at least 150 within the next two years.In that sense, we are proud to announce the first French MonaLisa Touch Day on the 31st of March. It will be the best proof of our excellence in Gynecology.Last but not least: DEKA France will distribute Quanta Systems products. Indeed, being part of the same Group (El.En), we will have the opportunity to propose the largest range of laser solutions.We are really excited about all these new challenges and we give you “rendez-vous” very soon…”

Spotlight on

Igor PellissierManaging DirectorDEKA Tecnologies LaserLyon (France)

20 YEAR’S BIRTHDAY (1996-2016)

For its 20 years’ birthday on the French market, DEKA Tecnologies Laser inaugurated last September new premises: 200 square meters offices with 100 squares meters stocking and servicing area in the center of Lyon. 20 years of constant development and evolution: from 2 employees to 12 nowadays and a turnover of 4 million euros in 2016.“When I joined DEKA eleven years ago, the main activity was made in the dental business which was amounting 70% of the turnover which was 700 Keuros” says Igor Pellissier, Managing Director.“We had a structure of 4 people and after analyzing the market trends, we decided to develop our activities in the aesthetic and dermatological fields. The first successes came with the SmartLipo and development of the Laserlipolisi.The launch of the SmartXide DOT, followed by the Synchro Pla:y and Repla:y ranges gave us the opportunity to become a major player in the French market. We had to hire sales people and technicians in order to respond to the demands we had.Nowadays, we are emphasizing on the technical servicing we are providing to our customers. We do have a service department

mag Eyes on the market

After being launched in the first issue of DEKA MAG, the DEKA DOC CONTEST has turned out to be a big success.

The contest is aimed at physicians so as to spread the word about how to use our systems, by sharing the case studies coveringaesthetic medicine, dermatology and plastic surgery applications.

Many different professionals have taken part. We have received around 200 case studies of great scientific interest, and we wish to thank everyone who has taken part, some of whom have evenpresented more than one case study.

The DEKA DOC CONTEST hasn’t yet come to a close! Until the 30th April 2017, you can still award a mark to each of the case studies selected by the Science Committee and available in the DEKA APP.

Help find the winning case study!The case studies with the highest number of votes will qualify for two different prizes:• BestAuthors the prize for the professionals who have uploaded the highest

number of quality case studies• BestCaseStudy the prize for the most interesting scientific studies.

Download the APP now and vote for the case studies you find!

Most Recommended

DEKA DOC CONTESTA HUGE SUCCESS

2Inside Deka

Contest

ESLDAt the Forefront

in Education

ESLD or European Society for Lasers and Energy Based

Devices is an international association dedicated to medical

procedures performed with laser and other energy based

devices. The goal of ESLD is to teach excellence in standards

of techniques to its members by all possible means: international

conferences, events, teaching courses. It’s a great opportunity

to learn and improve and update treating techniques with laser

system and related source.

Next course will be held in:

Geneva (Switzerland) on7 - 8 July 2017

Don’t miss it! Find more on www.esld.eu

What’s new!

AMWCMontecarlo (Principalty of Monaco)6-8 April 2017DEKA STAND B4

XII International Congressof Dermatology ICDBuenos Aires (Argentina)18-22 April 2017DEKA STAND 115/116/117

EWMA 2017Amsterdam (Netherland)3-5 May 2017DEKA STAND 3D18

2nd ESAG World CongressMadrid (Spain)10-12 May 2017DEKA STAND 12

EBCOG Antalya (Turkey)17-21 May 2017DEKA STAND

EMASAmsterdam (Netherland)22-24 May 2017DEKA STAND 8

Not to miss | events

RADLABogotà (Colombia)26-29 May 2017DEKA STAND 63

IUGAVancouver (Canada)20-24 June 2017DEKA STAND

ISSVDMendoza (Argentina)11-15 Sept 2017DEKA STAND 6

ICSFlorence (Italy)12-15 Sept 2017DEKA STAND 35

26th EADV CongressGeneva (Switzerland)13-17 Sept 2017DEKA STAND 200

WORKSHOPS DEKA HEADQUARTERSFlorence (Italy)Nd:YAG and CO2 Lasers Training4-5 May 2017

Biannual Magazine Year 2 - number 1/2017

Publication DirectorGraziano ManciantiJournalist

Owner and PublisherDEKA M.E.L.A. s.r.l.Via Baldanzese, 17 50041 Calenzano (FI) - Italy

Registration at the Court in FlorenceNr 6031 on September 6th 2016

TypographyLionGrafVia Dante Alighieri, 850041 Calenzano (FI) - Italy

Graphic projects and LayoutAllymind

Contactsdekamag@dekalaser.com Ph. +39 055 8874942 Fax +39 055 8832884www.dekalaser.com

All the articles published can be reproducedwith the authorization of the Publisherand citing the source.

DEKA M.E.L.A. s.r.l.Via Baldanzese, 1750041 Calenzano (FI) - ItalyPh. +39 055 8874942Fax +39 055 8832884info@dekalaser.comwww.dekalaser.com

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