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    DEEP CANDLES

    (Roshni Jindagi ki)

    PRESENTED BY:

    Group No.11

    Sachin Kumar

    Amit Kumar

    Sidharth Shankar Jha

    From:

    Batch 2009-11

    Institute of Productivity &Management, Meerut

    PRESENTED TO:

    Resp. Mr. V.S. Solanki sirFaculty,IPM, Meerut

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    ACKNOWLEDGEMENT

    We would like to thank a lot to ourmentor Mr. V. S. Solanki sir for

    providing us guidance and support tocomplete the support. I would alsolike to thank candle maker Mr. C. D.Sahu for his help to work for it.

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    OVERVIEW OF PRODUCT

    It is a firm which is producing Candlesused for household purposes.

    We guarantee our customers to providethem long-lasting candles comparing toother candles in the market.

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    THE TEAM

    FINANCE : Amit Kumar

    DISTRIBUTION : Sachin Kumar

    MARKETING : Sachin Kumar

    FACTORY : Siddharth Shankar Jha

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    LOCATION

    We are planning to open our firm in

    Ghodthamba, Giridih in the state Jharkhand,

    because here, we can get land at optimumrate and also, it is nearest to its market.

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    COMPETITORS

    Jugnu Candles, Hazaribagh

    Rakesh Candles, Bagodar

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    MARKET SEGMENTATION

    Lower Class and Lower Middle Class.

    Students of school & colleges living in lodgein Giridih.

    Covering about 10-15 villages.

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    REQUIREMENTS

    Area required about 1000sq.ft.

    2 main laborers and one driver cum helper.

    One Maruti Omni. Machinery for each type of candles.

    A big and two small Cauldrons.

    Other necessary equipments for

    manufacturing candles.

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    VARIETY OF PRODUCT

    Candles of rupee one.

    Candles of rupee two.

    Candles of rupee five.

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    WORKING

    Recruitment by personal contact.

    Equipments: Maruti omni will be purchased second

    hand.

    All equipments and machinery will haveISI marked.

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    APPROX. SALES DETAILS FOR THE YEAR 2009-2010

    MonthMonth TotalTotal

    Candles/dayCandles/day

    TotalTotalCandles/monthCandles/month

    AugustAugust 800800 24,00024,000

    SeptemberSeptember 800800 24,00024,000

    OctoberOctober 1,2001,200 36,00036,000NovemberNovember 800800 24,00024,000

    DecemberDecember 1,0001,000 30,00030,000

    JanuaryJanuary 800800 24,00024,000FebruaryFebruary 800800 24,00024,000

    MarchMarch 800800 24,00024,000

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    COST OF MATERIALS USED ACCORDINGLY

    MaterialsMaterials Quantity/dQuantity/dayay

    (Kg)(Kg)

    Rate/KgRate/Kg(Rs)(Rs)

    TotalTotalamt./day (Rs)amt./day (Rs)

    TotalTotalamt./monthamt./month

    (Rs)(Rs)

    WaxWax 22.6022.60 70.070.0 1,582.51,582.5 47,46047,460

    ThreadThread 2.302.30 65.065.0 149.5149.5 4,4854,485

    CartonsCartons 0.350.35 10.010.0 3.53.5 105105

    PlasticPlastic 0.150.15 12.012.0 1.81.8 5454

    CoalCoal 5.005.00 2.52.5 12.512.5 375375

    TotalTotal -- 159.5159.5 1749.81749.8 5247952479

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    (For the year Ending on 31st March 2010)

    ParticularsParticulars Amt.Amt. ParticularsParticulars Amt.Amt.

    To Raw MaterialTo Raw Material

    To CoalTo Coal

    To Gross Profit c/dTo Gross Profit c/d

    To Distribution Exp.To Distribution Exp.

    To Selling Exp.To Selling Exp.

    To SalaryTo Salary

    To DepreciationTo Depreciation

    To Elec.& Ph.billsTo Elec.& Ph.bills

    To other exp.To other exp.

    To net profitTo net profit

    4,16,8224,16,822

    3,0003,000

    1,83,9281,83,928

    9,6009,600

    64,94664,946

    43,20043,200

    2,6002,600

    4,4004,400

    1,6501,650

    57,53257,532

    By SalesBy Sales

    By Gross Profit b/dBy Gross Profit b/d

    6,03,7506,03,750

    1,83,9281,83,928 1,83,9281,83,928

    Debit Credit

    6,03,7506,03,750 6,03,7506,03,750

    1,83,928

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    BALANCE SHEET

    (AS ON 31st MARCH,2010)

    LiabilitiesLiabilities Amt.Amt.(Rs )(Rs )

    AssetsAssets AmtAmt(Rs)(Rs)

    Capital: 4,00,000Capital: 4,00,000

    Add:Add:

    Net Profit: 60,132Net Profit: 60,132

    4,60,1324,60,132

    Less:Less:

    Drawings:Drawings:

    Sachin 17000Sachin 17000

    AmitAmit 1500015000SidharthSidharth 13000 45,00013000 45,000

    4,15,1324,15,132

    Cash in bankCash in bank

    Cash in handCash in hand

    Furniture and fixturesFurniture and fixtures

    Fixed assetsFixed assets

    Cauldrons 9,000Cauldrons 9,000

    Vehicles 55,000Vehicles 55,000

    Land 1,35,000Land 1,35,000

    Machinery 26,000Machinery 26,000

    Less:Less:

    DepreDepre. 2,600. 2,600

    23,40023,400

    40,00040,000

    1,46,7321,46,732

    6,0006,000

    2,22,4002,22,400

    4,15,132 4,15,1324,15,132

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    BREAK EVEN POINT

    Till 31st Jan 2011,we will supply 4,72,500

    candles, by which we will earn Gross profitRs.4,13,838.

    Thus, our BEP will be achievedwithin 18 months.

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    PROJECTION FOR NEXT FIVE

    YEARS(2009-14) We are assuming that we will increase our business 14%

    per annum.

    After 2-3 years we are applying product developmentstrategy to our business and we start producingdecorative & fragrance candles.

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    UNIQUE SELLING PREPOSITION

    Using paraffin wax i.e. of good quality

    Good flame providing more light

    Thread used is of good quality

    Providing hard & standing candles

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    FUTURE PLANS

    To expand our business to otherstates also.

    To cover large scale organizationsTo capture around 53% market

    share

    To open another factory inMujjafarnagar (U.P)

    To make our candles as a BRAND

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    Further, for any assistance,contact me on:[email protected]

    [email protected]