debunking website security myths

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Page 1: Debunking Website Security Myths
Page 2: Debunking Website Security Myths

Introduction

At Design & Promote, our mission is to help our

clients successfully receive optimal online

recognition and brand exposure. We partner

with our clients to create customized SEO

solutions, strategic website designs, and social

media initiatives to enhance their online

presence with effective and measurable results.

Sign up for our upcoming seminars

Our mission is to clean and secure websites,

especially for those who cannot afford expensive

IT staff or on-site web security professionals. Our

goal is to clean as many infected website as we

can, protect them with an appropriate amount of

security, and monitor them to be aware of future

hacking attempts. No website is too small or not

important enough for security from webClinic Pro

Learn more about our services

Page 3: Debunking Website Security Myths

Statistics

• 74.6 million websites use WordPress• 73% of WordPress websites are currently vulnerable.• The average number of days that lapse between the website attack

and when it is finally detected is 193.• 63% of WordPress owners do not know that they were already

hacked.• 86% of websites contain at least one ‘serious’ vulnerability.• 55% of retail trade sites and half of health care/social assistance sites

are “always vulnerable”.• Estimated annual cost for cyber crime committed globally is 100

billion dollars.• Hacktivism accounts for half of the cyber attacks launched in the

world.

Page 4: Debunking Website Security Myths

Website Security Breakdown

1. Hardening2. Encryption3. Filtering4. Backups5. Updates6. Scans7. Monitoring

Page 5: Debunking Website Security Myths

Security Nightmare Spectrum

1. Vulnerable2. Initial Hack/Hidden3. Spam Links or Google Ads4. Email Spam5. Email Blacklisting6. Malware7. Website Blacklisting8. Defacement

Page 6: Debunking Website Security Myths
Page 7: Debunking Website Security Myths

Myth #1

My website doesn’t sell anything so I don’t need security.

• Hackers use bots to scan website randomly for vulnerabilities.

• Hackers can make money from your website without stealing credit cards.

• Hackers care more about the security of your site than you do.

Page 8: Debunking Website Security Myths

Myth #2

My website designer or hosting company already protects my website.

• Website designers build your website.• Website hosting companies provide a space for your website

to live. • Website marketing companies get traffic to your website.• Unless these companies explicitly provide security then they

are not responsible.

Page 9: Debunking Website Security Myths

Myth #3

I don’t have time to deal with website security.

• It’s much more time consuming to deal with a hacked website.

• It’s a lot more stressful dealing with a hacked website.• It’s can be embarrassing explaining that your website

was hacked.

Page 10: Debunking Website Security Myths

Myth #4

It won’t happen to me.

• Hackers are attacking everyone.• Ignoring the problem won’t make it go away.• Not securing your website leaves others at risk.

Page 11: Debunking Website Security Myths

Myth #5

Securing my website is too costly.

• Consider the damage to your reputation if the website was compromised.

• Consider the impact on digital marketing if the website was blacklisted.

• Consider the time and money required to repair the website if it was compromised.

Page 12: Debunking Website Security Myths

Solution

1. Determine your areas of vulnerability.2. Determine what security measures need to be put into place.3. Make time to maintain your website.4. Implement the security and maintenance measures.5. Repeat steps 1-5.6. Monitor and analyze security reports daily.

Page 13: Debunking Website Security Myths

Marketing & Website Security

•Google will warn users that your site may be harmful•Your site can be blacklisted- killing all SEO efforts•Google Adwords and all Facebook advertising (directing to your website) could be suspended•Paid search ads could redirect to other malicious sites

Page 14: Debunking Website Security Myths

Ways To Keep Your Website Secure

●Pick a unique password that is not used in other places

●Update WordPress Core, Plugins & Themes

●Add a Captcha to WordPress login screen

◦Brute Force Logins

●Security Plugins

◦Wordfence, Ithemes Security, Shield

Page 15: Debunking Website Security Myths

Updates

●Why are there so many updates?

◦Open Source Platform

◦Lots of Plugins

◦New vulnerabilities patched

●Must continually check for and manually do updates

Page 16: Debunking Website Security Myths

Contact Us Today To Learn More!

For all of your marketing and website needs click here to contact

For any security needs click here to contact

Thank You For Attending!

Page 17: Debunking Website Security Myths

Resources

How Website Security Impacts SEO

Understanding and Removing a Google Blacklist

The Importance of Website Security in SEO & Online Marketing