de-junking our world with tom szaky...the original terracycle hq building. 13 13. extract waste the...
TRANSCRIPT
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De-Junking Our World with Tom Szaky
Transportation Coordinator (TC) Webinar
April 22, 2020
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• To hear us, turn up speakers or headset volume. Your microphone is muted.
• Ask questions and answer polls using the controls on your screen.
• Click on Handout to open the PDF and access live links or print to take notes.
• The symbol indicates an audience poll. means we’ll ask for a show of hands. Get ready to share your input!
• Webinar will be recorded, and a link emailed.
Tech Tips
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Overview
• Welcome and Introductions
• Tom Szaky: Eliminating the Idea of Waste
• Good News You Can Use
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Meet Our Guest Speaker
Tom SzakyFounder & CEO
TerraCycle, Loop
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ELIMINATINGTHE IDEA OF WASTE
Make it Recyclable
Make it from Recycled Materials
Make it Reusable
Innovate with Waste
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TerraCycle For-Profit
TERRACYCLE IS A GLOBAL LEADERTerraCycle manages a range of platforms across 20 countries. Our newest initiative Loop is expanding across a growing number of cities worldwide.
Legend TerraCycle Non-Profit Markets =
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…and now a bit of context
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the founding moment
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CLICK TO EDIT MASTER TITLE STYLE
the raw material
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Photo of gin
worm poop production line
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The original TerraCycle HQ Building
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Extract Waste
The Linear Economy
Product
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Product
Make it Recyclable
Extract
Recycling
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The Economic Equation of Recycling
COST OF
LOGISTICS
COST OF
PROCESSINGMATERIAL
VALUE RECYCLABLE<
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WHAT DETERMINES RECYCLABILITY Virtually everything has a technical processing solution; the key question to recyclability is whether consumers have practical access to a local recycling solution.
SOMEWHAT RECYCLABLE
Aluminum
Polypropylene
Flexible Plastic Packaging
Uncoated Paper
PET
HDPE
Beauty Products
LOCALLY RECYCLABLE
Cigarette Butts
Glass
Complex Closures
NOT LOCALLY RECYCLABLE
Aerosol Canisters
(limited geographic access or restrictions around recycling)
Blister Packs
logistics processing value recyclable logistics processing value non recyclable
A complimentary copy of The Future of Packaging (that further explains the concept of technical recyclability vs.
practical recyclability) is available upon request.
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HOW TO CREATE ROI
BY RECYCLING THE NON-RECYCLABLE
TerraCycle determines the
logistics model that best fits
a client’s needs, including
collection mechanic,
incentive structure and the
movement of material for
recycling.
Collection
ProcessingValue
TerraCycle’s in-house
technical teams develop
the science and
technology to recycle the
waste and works with
established strategic
vendors to process the
material into a new raw
format.
TerraCycle sells the
resulting recycled material
to companies who use
the material in new
products. The resulting
value acts as a subsidy.
<$ ROI
AR
RO
WS IN
DIC
ATE
RA
NG
E O
F D
RIV
ING
CO
ST
EFFI
CIE
NC
IES
Return on
InvestmentRendering your waste
recyclable unlocks a
multitude of
opportunities to drive
marketing, sales,
communications and
other business ROI, such
as driving positive brand
perception and PR,
increased sales lifts at
retail through
incremental display,
and more.
(see side 9)
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Everything can go circular
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USA TerraCycle Office (Trenton, NJ)
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Upcycling Has Promotional ValueStephen Colbert rocking Doritos Upcycled Jacket by TerraCycle.
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TerraCycle ®, the TerraCycle Logo ®, and Brigade® are all Trademarks of TerraCycle Inc. used under license, www.terracycle.com, Toll-free 866.967.6766.
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CASE STUDY: CLOSED LOOP APPLICATION
Side Wall
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TerraCycle ®, the TerraCycle Logo ®, and Brigade® are all Trademarks of TerraCycle Inc. used under license, www.terracycle.com, Toll-free 866.967.6766.
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TerraCycle ®, the TerraCycle Logo ®, and Brigade® are all Trademarks of TerraCycle Inc. used under license, www.terracycle.com, Toll-free 866.967.6766.
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Diaper recycling in Amsterdam
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TerraCycle ®, the TerraCycle Logo ®, and Brigade® are all Trademarks of TerraCycle Inc. used under license, www.terracycle.com, Toll-free 866.967.6766.
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*Online Placements Only –
Valuation provided by M)eltwater News
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Product
Make it Recyclable
Extract
Recycling
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RecyclingRecycled
ProductExtract
Make it from Recycled Materials
New Product Manufacturing
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CASE STUDY: P&G LEVERAGES BEACH
PLASTIC
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RecyclingRecycled
ProductExtract
Make it from Recycled Materials
New Product Manufacturing
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Make it Reusable
Product
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HIGHLY CONFIDENTIAL – MANUFACTURER OVERVIEW
Loop is a global platform that enables consumer product
companies and retailers to shift from a disposable supply
chain to a durable one.
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WISDOM FROM THE PASTRefillable durable packaging used to be the norm.
When a package is considered an asset its allocation per fill is the cost divided by the number of uses it can bear. The more
durable the package the lower the cost
per fill.
ASSET
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THE CURRENT REALITYDisposability is cheap and convenient.
COGS
When a package is considered a COGS (Cost of Goods Sold) its cost is fully allocated per fill. The cheaper the package the lower
the cost per fill.
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Glass (Reuse) Aluminum PET Bottle Cartons Pouches
Recycle Rate & Consumer Delight Degradation
% R
ec
yc
led
(U
S D
ata
)
0%
89%
Manufacturers reduce the weight of their packaging to save on costs
and minimize environmental impact. In the process, recycling rates and
consumer delight have deteriorated.
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How do we solve the unintended consequences of
disposability while maintaining its virtues?
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Loop fundamentally changes the ownership of packaging.
$0.10
Packaging cost
Increasing consumer delightCOGS to Brand Asset to Brand
Cost per use
$0.10
$3.00
$0.03+ cost of cleaning
1 use 100+ uses
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Durability enables
reusability, design & new features.
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Add clorox
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ADD COKE AND/OR EVIAN
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ADD COKE AND/OR EVIAN
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A
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MOVING FROM SINGLE TO MULTI-USE PACKAGING
Step 1: From Single Use To Reuse
Loop works with brands and helps them move
from single use to reusable packaging
Step 2: Distribution of Reusable Products
Loop works with our brand partners to distribute their
new product via Loop retailer partners and/or DTC
Step 2
Distribution
Step 1
Design
SINGLE USE
REUSEABLE
see next slide
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DISTRIBUTION CHANNELS FOR LOOP PRODUCTS
Once brands have created their Loop packaging, there are several
distribution options available
Loop Stand-Alone Distribution
Brands automatically have the option to sell on Loop’s own
e-commerce site. The Loop stand-alone sites (always 1x per country)
are suitable as a low-volume test-and-learn platform
Integrated Retail Distribution
Integrated retail distribution provides brands with a scalable sales channel
through Loop retail partners’ e-commerce and/or in-store platforms
and many
more …
Brand DTC Distribution
Brand DTC models provide brands the opportunity to sell their Loop products
directly in their own stores or through their own e-commerce sites.
Brande-commerce
Retailer e-commerce
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LOOP OPERATIONAL MODEL
Brand
consumer
retailer$Y
Brand sells Loop product to retailer
content [$X] and deposit [$Y].
Product Cost Structure
$X Wholesale for Content
$Y Deposit for Bottle
Consumer enjoys productand returns empty container to
Loop via retailer.
Loop pays [$Y] to consumer
Loop DC receives, checks in, stores and cleans empty packaging.
[$Y] is charged to brand upon Loop receiving package.
Loop ships clean packaging to brand to be refilled and re-sold.
Brand pays Loop’s cost of operational services to check in, store and clean
(transparent cost + 25% margin)
Retailer sells product to consumer their digital and physical stores.
Consumer pays content [$X + margin] and deposit [$Y].
$X $X(+margin)
$Y
$Y$Y
$X(+margin)
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LOOPSTORE.com
US - range
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Carrefour will be launching an integrated retail
distribution model via their e-commerce platform during
the spring of 2020. Later in 2020, Carrefour will also begin
to offer Loop products on-shelf in select Carrefour stores.
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Kroger is launching an in-store integrated
retail distribution model in 29 stores in the
Portland area in Q4 2020. Kroger will
launch this model under the Fred Meyers
banner allowing consumers to buy their
Loop products directly in-store.
Early in-store vision
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MAKING REUSE FEEL LIKE DISPOSABILITY Loop is creating a network featuring retailers, fast food restaurants, courier locations,
municipalities, commercial spaces, etc. making reusability as convenient as disposability.
or
Buy Your Products at your favorite retailer
and return anywhere!
Municipal Bins
Fast Food Restaurants
Retailer Out-Of-Store Bins
Commercial Spaces
Retailer In-storeBins
DHL / CourierLocations
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Good News You Can Use
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Valley Bike Month Rolls On
• ShareTheRide.com has free contests for bicyclists –ALL bike trips count!
• ShareTheRide’s Commuter Challenge competition is heating up!
• Request Valley Bike Month t-shirts for your employees who ride.
Design by Jon Arvizu.
Model: Angie Wilkie, Valley
Metro Commute Solutions
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Earth Day Goes Digital
• Keep Phoenix Beautifulprovides tools to empower communities and improve overall quality of life.
• Check out Earth Day Phoenix – Digital Editionand find “green” Arizona businesses.
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Showing Gratitude
• Valley Metro is proud to join cities and organizations across Arizona to #LightAZBlue in support of healthcare workers & first responders, and our own fron line transit system operators and maintainers.
• Tempe Town Lake light rail bridge will continue to shine blue throughout this dark time.
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ShareTheRide Reboot
• After decades with the same vendor, we’re launching a new version of ShareTheRide.comthis summer
• Enhanced features, easier use, smarter mobile app
• Hear ShareTheRide Success Stories or sign up to learn more about a custom sub-site for your organization
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Support Local – Safely
Local First Arizona helps you support local firms.
• Explore carry out, curbside pick up, gift cards and more.
• Learn about small businesses resources.
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Tempe Boosts Biz
The City of Tempe invested $25K to support local shops and restaurants during the pandemic.
• The business gets cash immediately; voucher can be used now or later.
• Interested retailers can sign up online.
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People Shine
• Check out these uplifting scenes of coronavirus solidarity around the world
• Little free librariesprovide food, supplies during pandemic
• Phoenix neighbors send positive vibes with chalk
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• De-Junking Our World with Tom Szaky
• Good News You Can Use
• Upcoming webinars
• May 27, 10 a.m. – TRP Record Keeping and Communication
• June 24, 10 a.m. – Bus Rapid Transit Overview
• July 22, 10 a.m. – Winning Strategies for Clean Air Campaign Award
Entries
Access recorded webinars and slides
Can’t make it during a scheduled webinar? Register anyway; we’ll email you the recording!