david david pop-up store | idol magazine
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24/04/2012 10:21David David Pop-Up Store | Idol Magazine
Page 1 of 2http://www.idolmag.co.uk/blog/david-david-pop-store
David David Pop-Up store
Open now until the end of February, 36 Earlham Stre et will be home to the David David pop up store.
Geometric print scarves, hang over brick walls and umbrellas fall from the ceiling, making the space feel as much like a
gallery as a shop. Filled with a mixture of clothing, accessories and paper goods, all decorated with vibrant graphic prints.
David David is the creation of David Saunders, primarily an artist, he moved into fashion around 2005. Previously having
worked under Tracey Emin and other young British artists, Saunders has been described as the “ poster boy for the London
crossover between art and fashion” (Sarah Mower, American Vogue). Prior to this he has worked on collaborations with
both Topshop and ASOS.
Between the printed stationery and vibrant t-shirts, it’s difficult to choose a favourite product. However, this tiny shirt
complete with hand painted block patterned back is pretty special.
Visit the store at 36 Earlham Street, London, WC2H 9LH
DAVID DAVID POP-UP STORE » BLOG
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24/04/2012 10:21David David Pop-Up Store | Idol Magazine
Page 2 of 2http://www.idolmag.co.uk/blog/david-david-pop-store
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Written by Rose Swingler
Images Via: www.daviddavid.co.uk