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Data Science Summit
Making Analytics Work for Business
2019 - 04 - 04
2
Data Science Summit 4 Apr 2019 - Three Sessions
1. Data Science Phenomenon: Impact to Geospatial Business
– 0900 - 1030 hrs
– Moderator: Scott Simmons, OGC
2. Building Effective Machine Learning Models for Business
– 1130 - 1300 hrs
– Moderator: Athina Trakas, OGC
3. Data-driven Products and Services
– 1400 - 1530 hrs
– Moderator: Ramana Mallysetty, Eos Digital
3
Data Science Phenomenon: Impact to Geospatial Business
9:00 The Golden Age of Location-Based Data Science
• Scott Simmons, OGC
9:15 Data Science – Impact to Geospatial Business
• Matthew Pennells, Esri
9:30 Promises and challenges of deep learning for remote sensing image exploitation
• Prof. Christian Heipke, Leibniz University
9:45 Geo-spatial deep learning for renewable energies
• Linda Ochwada, Supper & Supper,
10:00 Big Data analytics of satellite imagery - challenges and opportunities
• Kumar Navulur, DigitalGlobe
10:15 Discussion
10:30 End
Data Science Summit
®
The Golden Age of
Location-Based Data Science
Geospatial World Forum 2019 | Data Science Summit
April 4th, 2019
Scott Simmons for George Percivall Chief Engineer and CTO
Open Geospatial Consortium [email protected]
Copyright © 2019 Open Geospatial Consortium
OGC ®
The Golden Age By Lucas Cranach the Elder, c. 1530
Copyright © 2019 Open Geospatial Consortium
OGC ®
Sensors Everywhere (Things or Devices)
50 billion Internet-connected things by 2020
Slide source: Steve Liang, Univ. Calgary Copyright © 2019 Open Geospatial Consortium
OGC ®
Geospatial Data
• Features
• Coverages
• Observations
• Linked Data
• Data Cubes
• Discrete Global
Grids Systems
Big Geospatial Data
Copyright © 2018 Open Geospatial Consortium
Graphics source: rasdaman
OGC Big Geo Data White Paper http://docs.opengeospatial.org/wp/16-131r2/16- 131r2.html
Big Data Computing
OGC ®
Data Science and Analytics
Copyright © 2019 Open Geospatial Consortium
Graphic Source: DRAFT NIST Big Data Interoperability Framework: Volume 1, Definitions, NIST Special Publication 1500-1r2
OGC ®
Mission of the Open Geospatial Consortium
Global forum of developers and users
of spatial data products and services
Open international standards for
geospatial interoperability.
Copyright © 2019 Open Geospatial Consortium
Source: 3d Stadtmodell Berlin Source: One Geology Source: Space Time Toolkit
OGC ®
Geospatial Data Science
• Data Representation
– “To carry out data analysis, a good representation of data is
priceless.” - US National Academies
• Data Analytics
– The “4th Paradigm” of science is data analytics - Jim Grey
• Applications and Benefits
– The Power of Location
Copyright © 2019 Open Geospatial Consortium
OGC ®
Geospatial Data Representation
• Geospatial Data
– Maps, Map Tiles
– Features, Coverages
– Observations
• Space and Time
– Coordinate Reference
Systems
– Temporal Referencing
Systems
– DGGS
• Geo-Semantics and
linked data
Copyright © 2019 Open Geospatial Consortium
x
y
nearest
Approach
Trajectories
OGC ®
Geospatial Data Analytics
• Sensor Observations
• Feature Extraction
• Entity Resolution
• Data Mining
• Principal Component Analysis
• Random Walks; Markov Chains
• Regression analysis
• Massive Data Algorithms
• Machine learning
• Geo-semantics and linked data
• Fusion and conflation
Copyright © 2019 Open Geospatial Consortium
R
1
R
2
N
Sensors; Social Media
Aggregate, Integrate
Semantic Model
Decisions & Apply
OGC ®
Geo Data Applications
• Smart Cities
–Convergence of sensing, urban modeling
and data analytics
• Business analytics
–Behavior based on location and movement
• Location Based Services
–The Power of Location and Data Science
Copyright © 2019 Open Geospatial Consortium
OGC ®
Urban Models, Sensors, Applications
Source: http://www1.nyc.gov/site/doitt/initiatives/3d-building.page
CityGML models for 3D visualization
and analysis based on semantics
• Urban Planning / Operations
• Emergency Mgt / Response
• Transportation / Logistics
• Indoor navigation
• Retail Site analysis
• Sustainable / Green
Communities
• City Services Management
• Noise abatement
• Telecommunications placement
• Many other uses…
Source: Singapore Land Authority, and Geospatial Media
Copyright © 2019 Open Geospatial Consortium
Spark-Based Transaction Analytics to Identify Likelihood of Fraud Based On Travel Distance– How?
15
• Creating driving regions
(isochrones or
isodistances)
• A driving region
represents the distance or
time that can be reached
in all directions from a
given starting point.
• By associating
transactions to driving
regions, transactions
outside of reasonable
drive distance by time
may be flagged for
potential fraudulent
activity.
Slide Source: Rose Winterton Pitney Bowes #LPBigData
OGC ®
Power of Location
• “Location targeting is holy grail for marketers”
– Sir Martin Sorrell, CEO WPP at Mobile World Congress
• By measuring entropy of individual’s trajectory, we
find 93% potential predictability in user mobility
– Limits of Predictability in Human Mobility, Science 2010
• 1st law of geography:
"Everything is related to everything else, but near
things are more related than distant things.”
– Waldo Tobler
© 2013 Open Geospatial Consortium 16
OGC ®
Prometheus ends the Golden Age
In Greek mythology,
Prometheus is credited with
the creation of man from clay;
defies the gods by stealing fire
and giving it to humanity; an
act that enabled progress and
civilization.
With knowledge comes power
and responsibility
What will be do with the power
of geospatial data science?
Copyright © 2019 Open Geospatial Consortium
Prometheus Brings Fire by Heinrich Friedrich Füger
OGC ®
Copyright © 2019 Open Geospatial Consortium
OGC ®
For More Information
Open Geospatial Consortium www.opengeospatial.org
OGC Standards - freely available www.opengeospatial.org/standards
OGC Standards Program Committees / Working Groups
http://www.opengeospatial.org/projects/groups
OGC Innovation Program http://www.opengeospatial.org/ogc/programs/ip
OGC on YouTube http://www.youtube.com/user/ogcvideo
© 2018 Open Geospatial Consortium