data for good: unlocking the potential of big data to change the world peter panepento assistant...
TRANSCRIPT
![Page 1: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/1.jpg)
Data for Good: Unlocking the Potential of Big
Data to Change the World
Peter Panepento
Assistant Managing Editor
The Chronicle of Philanthropy
![Page 2: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/2.jpg)
What Passes for Public Data About Nonprofits
![Page 3: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/3.jpg)
How We Started to Bridge the Gap
• Built a Research Team
• Conduct 6-8 Surveys Annually
• Focus on Large Nonprofits – big groups have the best data
![Page 4: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/4.jpg)
The Philanthropy 400
![Page 5: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/5.jpg)
America’s Top Donors
![Page 6: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/6.jpg)
The Philanthropy 50
![Page 7: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/7.jpg)
Executive Compensation
![Page 8: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/8.jpg)
Corporate Giving
![Page 9: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/9.jpg)
A New Approach
![Page 10: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/10.jpg)
Mining Public Data:How America GivesExamine 2008 IRS Giving Data by ZIP Code and Income Level
Compares regions by cost of living
Includes U.S. Census data on demographic trends
Incorporates input from academics
Creates rankings by ZIP Code, City, County, State
![Page 11: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/11.jpg)
How America Gives: AudienceStrong focus on WHO is going to use the data
It’s not about the data, it’s about the user
![Page 12: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/12.jpg)
![Page 13: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/13.jpg)
Charity Staff, to inform decision makingFor example, when planning for a “Symphony on the Go” programShare local giving data with board members and stakeholders
Fundraisers, to compare their charity with community giving hot spots
Independent fundraisers, to approach local charities and propose to do telephone fundraising from homeTo compare top donating zip codes to the overall most philanthropic
Prospect researchers, to identify areas to suit fundraising needs
How are people using How America Gives data
![Page 14: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/14.jpg)
Community forums and charity umbrella groups, to examine ways to spur local giving
Estimate how much charitable capital is leaving the regionMeet with communities to discuss the potential of building local community endowments
Academics and researchers, to explore links between giving and homelessness, government spending, and how donors are affected by their peersLegislative research teams, to identify patterns in rural and urban charitable giving to identify correlations with socio-economic indicators
How others are using How America Gives data
![Page 15: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/15.jpg)
Aggregating Data:Online Fundraising
![Page 16: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/16.jpg)
![Page 17: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/17.jpg)
Visualizing Other Groups’ Data
![Page 18: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/18.jpg)
Foundation CenterPhilanthropy In/Sight
![Page 19: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/19.jpg)
Open Government Data?
![Page 20: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/20.jpg)
ProPublica: Nonprofit Explorer
![Page 21: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/21.jpg)
![Page 22: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/22.jpg)
The Next Step
![Page 23: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/23.jpg)
Is a Golden Age Coming?
![Page 24: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/24.jpg)
The Possibilities
Matching charity data with demographic data
Charting it over time
Does philanthropy move the needle?
Can patterns drive change?
![Page 25: Data for Good: Unlocking the Potential of Big Data to Change the World Peter Panepento Assistant Managing Editor The Chronicle of Philanthropy](https://reader036.vdocuments.us/reader036/viewer/2022062515/56649cf35503460f949c152e/html5/thumbnails/25.jpg)
Compelling Storytelling in an Online Age
How to reach meTwitter: @ppanepento @philanthropy
Facebook: facebook.com/peter.panepento
E-mail: [email protected]