data driven insights and trends in the vitamin and supplement category through sampling
TRANSCRIPT
INSIGHTSTHROUGHSAMPLING
307 pounds
What the hellwill customers
want next?
5,000,000+
GAIN STRENGTH,ENDURANCE OR MUSCLE
LOSE WEIGHT MAINTAINGOOD HEALTH
Replace an old habitDon’t sell new ones
Protein still rules
Taste ≥ current itemsand/or feels great
CAUTION:Novel delivery methods
ALL STARS
WheyWheyWhey
Portability
$30 sweet spot
Magnesium is surging
ALL STARS
It has to taste great
Portability
Celebrity, Pros, Doctormarketing works
For the family
ALL STARS
5,000,000+
Paul Jarrett CEO / Co-Founder
[email protected](646) 417-2838