danger of content for seo - amsterdam affiliate conference 2015 #aac2015

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International Freelance SEO

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International Freelance SEO

International Freelance SEO

SEO Consultant Internet Advantage

Brand Ambassador Majestic

Cycling & Skating

Science: Physics in particular

Safed a lot of domains from the early Panda’s

Who can remember the first WordPress interface from 2003?

Every page outside the red circle is poorly linked

Google does not know which page fits the query best

At least, according to Google

“Are the topics driven by genuine interests of readers of the site, or

does the site generate content by attempting to guess what might rank

well in search engines?”

“Does the article provide original content or information, original

reporting, original research, or original analysis?”

“Does the page provide substantial value when compared to other

pages in search results?”

http://www.stateofdigital.com/data-driven-seo-getting-detailed-insights-using-free-tools/

Download at http://home.snafu.de/tilman/xenulink.html

You could also use Baidu, Bing or Yandex Webmaster Tools data

Current headings, meta data and word count can be extracted via SEO for Excel: http://seotoolsforexcel.com/

SEO is not your only traffic source, crawl your site with: https://socialcrawlytics.com

Free link data for owned domains: https://majestic.com/

Make sure to make segments if you want to analyse mobile separately

Be ready for the future, before tomorrow starts

Make sure you monitor everything search

engines are researching. Papers, patents

and other publications give clues about

future developments

Understand that Google makes mistakes

but is getting smarter by the day

Look to the websites that are already

being hit by Google devaluations.

In most niches, average wesbites just

don’t perform anymore.

Content King: https://twist360.com/community/topic/content-is-king-new-weight-loss-and-health-articles-added/

UGC illustration: http://foxtailmarketing.com/wp-content/uploads/2014/08/User-Generated-Content-PaceCo-Blog.jpg

User behaviour: https://www.simplyzesty.com/blog/article/november-2011/badgeville-launches-gamification-for-the-

workplace

Quickwins: http://cdn2.hubspot.net/hub/342931/file-2460658310-jpg/JP_BlogImages_660x373_QuickWins.jpg

CTR Graph: http://www.smartinsights.com/wp-content/uploads/2013/03/itm-seoctr-graph.jpg

Mathematician: http://myfootpath.com/careers/engineering-careers/mathematician-careers/

A/B Testing: https://vwo.com/ab-testing/

Merging: http://www.nonprofitmarketingguide.com/blog/wp-content/uploads/2012/08/bigstock-railway-16897319-

300x200.jpg