daimler annual report analysis - goizueta business school 2013/ar final projects/ar final... ·...
TRANSCRIPT
Yizhou Lu
Financial Accounting 210
http://www.daimler.com/Projects/c2c/channel/documents/2287152_
Daimler_Annual_Report_2012.pdf
About Daimler
Location of home office:
Stuttgart, Germany
Ending date of latest fiscal year:
Dec.31st
Chief executive
officer:
Dr. Dieter Zetsche
About Daimler
Products: Mercedes-Benz Cars, Daimler
Trucks, Mercedes-Benz Vans, Daimler
Buses and Daimler Financial Services
Main geographic area of activity: Asia,
North America, Europe and Pacific.
Audit Report
General Points: All statements reflect real
situation of Daimler in the year of 2012. All
values are fair and true.
Name of the company’s
independent auditor:
KPMG AG,
Wirtschaftsprufungsgesellschaft,
Berlin
Stock Market Information
Most recent price of the company’s stock:
€ 49.41 (6/2/2013)
Twelve month trading range of the
company’s stock:
€ 32.86 - 50.37 (until 6/2/2013)
Dividend per share: € 2.20
Opinion: Hold (overall increasing during
year 2012)
• Multi Step
• Major increase in net income caused by an
increase in sales and reduction in other
expenses.
2012 2011
Revenue 114,297 106,540
Gross Profit 25,513 25,517
Net Income 6,495 6,029 In million euros
Equity and liabilities
in millons of euros
2012 2011
Equity 45410 41337
Provisions 16557 19137
Financing liabilities 76251 62167
Trade payables 8832 9515
Other financial liabilities 8391 9693
Other liabilities 7437 6283
Total equity and liabilities 162978 148132
Assets
in millons of euros
2012 2011
Intangible assets 8885 8259
Property, plant and
equipment 20599 19180
Equipment on operating
leases and receivables
from financial services 75118 68738
Investments 4646 4661
Inventories 17720 17081
Trade receivables 7543 7849
Cash and cash equivalents 10996 9576
Marketable debt securities 5598 2281
Other financial assets 5960 4964
Other assets 5913 5903
Total assets 162978 148132
• Significant increase of assets and drop of liabilities from 2011 to 2012.
• Increase of equity.
• Sign of increasing number of investors and growing future potentials.
in millons of euros
2012 2011 Net cash from
operating
activities -1100 -696 Net cash used in
investing
activities -8864 -6537 Net cash from
financing
activities 11506 5842
• Net cash from operating activities is much lower than
net income.
• Heavy dependence on large amount of financial
activities.
• Growing investments.
• Most financial activities include loans (increased
financial liabilities).
• Cash has decreased in two years.
Topics in the notes 1. Significant accounting policies
2. Accounting estimates and assessments
3. Significant acquisitions and dispositions of interests in companies
and other assets and liabilities
4. Revenue
5. Functional cost
6. Other operating income and expense
7. Other financial income and expense
8. Interest income and expense
9. Income taxes
10. Intangible assets
11. Property plant and equipment
12. Equipment on operating leases
13. Investments accounted for using the equity method
14. Receivables from financial services
15. Marketable debt securities
Topics in the notes 16. Other financial assets
17. Other assets
18. Inventories
19. Trade receivables
20. Equity
21. Share-based payments
22. Pensions and similar obligations
23. Provisions for other risks
24. Financial liabilities
25. Other financial liabilities
26. Other liabilities
27. Consolidated statement of cash
flows
28. Legal proceedings
29. Guarantees and other
financial commitments
30. Financial instruments
31. Risk managements
32. Segment reporting
33. Capital management
34. Earnings per share
35. Related party relationships
36. Remuneration of the
members of the board of
Management and the
Supervisory Board
37. Principal accountant fees
38. Subsequent events
39. Additional information
Accounting Policies
Revenue Recognition
Revenue from sales of vehicles, service parts and other related products
is recognized when the risks and rewards of ownership of the goods are
transferred to the customer, the amount of revenue can be estimated
reliably and collectability is reasonably assured. Revenue is recognized
net of sales reductions such as cash discounts and sales incentives
granted.
Cash
Interest and taxes paid as well as interest and dividends received are
classified as cash provided by/used for operating activities. Dividends
paid are shown in cash provided by/used for financing activities.
Accounting Policies
Inventories
Inventories are measured at the lower of cost and net realizable value. The net realizable value is the estimated selling price less any remaining costs to sell. The cost of inventories is generally based on the specific identification method and includes costs incurred in acquiring the inventories and bringing them to their existing location and condition. Costs for large numbers of inventories that are interchangeable are allocated under the average cost formula. In the case of manufactured inventories and work in progress, cost also includes production overheads based on normal capacity.
Property and equipment
Property, plant and equipment are measured at acquisition or manufacturing costs less accumulated depreciation. If necessary, accumulated impairment losses are recognized. Depreciation expense is recognized using the straight-line method. The residual value of the asset is considered.
Accounting Policies
Accounts receivable
Retail receivables include loans and finance leases to end users of the Group’s products
who purchased their vehicle either from a dealer or directly from Daimler. Wholesale
receivables represent loans for floor financing programs for vehicles sold by the Group’s
automotive businesses to dealers or loans for assets purchased by dealers from third
parties, primarily used vehicles traded in by dealers’ customer or real estate such as
dealer showrooms. Other receivables mainly represent non-automotive assets from
contracts of the financial services business with third parties
Investments
Available-for-sale financial assets are measured at fair value, with unrealized gains or
losses being recognized in other comprehensive income/loss. If an available-for-sale
financial asset is impaired, the difference between its cost (net of any principal payment
and amortization) and its current fair value (less any impairment loss previously
recognized in the statement of income) is reclassified from other comprehensive
income/loss to the statement of income.
Financial Analysis
Liquidity Ratios
Working Capital
2011: 61-55= 6 billion euros
2012: 67-59= 8 billion euros
Current Ratio
2011: 61/55= 1.11
2012: 67/59= 1.14
Increase of liquidity due to an increase in cash
equivalents
Financial Analysis
Liquidity Ratios
Receivable turnover
2011: 106,540/7849 = 13.6
2012: 114,297/7543 = 15.2
Reducing uncollectible from 2011 to 2012.
Average days’ sales uncollected
2011: 365/13.6 = 26.8
2012: 365/15.2 = 24.0
Shorter period of collecting payments
Financial Analysis
Liquidity Ratios Inventory turnover
2011: 106,540/17,081 = 6.24
2012: 114,297/17,720 = 6.45
Remaining same sales rate
Average days’ inventory on hand
2011: 365/6.24 = 58.5
2012: 365/6.45 = 56.6
Operating cycle
2011: 26.8+58.5=85.3
2012: 24.0+56.6=80.6
Financial Analysis
Profitability Ratios
Profit margin
2011: 6029/106540=0.057
2012: 6495/114297=0.057
Remaining same rate of earning from revenue
Asset turnover
2011: 106540/148132= 0.72
2012: 114297/162978=0.70
Slowing rate of asset renewal
Financial Analysis
Profitability Ratios
Return on assets
2011: 6029/148132= 0.041
2012: 6595/162978= 0.040
Remaining profitability of assets
Return on equity
2011: 6029/41337= 0.15
2012: 6495/45410= 0.14
Reducing profitability of equity
Financial Analysis
Market Strength Ratios
Earning per share
2011: 5.32 2012: 5.71
Increasing market confidence
Dividend yield
2011: 2.20/5.32= 0.41
2012: 2.20/5.71= 0.38
Reducing dividends from earnings
Financial Analysis
Solvency Ratio
Debt to equity
2011: 41337/(148132-41337)=0.387
2012: 45410/(162978-45410)=0.386
Remaining major debtors’ control
Financing gap
2011: 26.8+58.5-365/(106,540/9515)=52.7
2012: 24.0+56.6-365/(114,297/8832)=52.4
Industry Situation & Company
Plans
Demand for heavy duty trucks decreased
significantly in 2011 and 2012. Global
markets shrank in 2012.
Even though the company has been relying
on long term loans to maintain a sustainable
condition, Daimler is focusing on spending
more on repaying those debts and gaining
profits from sales of passenger vehicles.
Sales is increased by 9% in 2012.
Executive Summary
Under a declining global market of both passenger
and business vehicles, Daimler still successfully
increased sales and reacted to the change of market
properly by shifting production focuses in 2012.
Stock prices increased in all quarters in 2012,
reflecting increasing sales and market confidence.
From previous years of declining company
situation, year 2012 could be a sign of the bouncing
of the company. It could be a proper time to invest.
Doing what is right out of conviction. Our success as a premium manufacturer is also based on maintaining a culture of integrity that encompasses shared values and a shared concept of ethical behavior.
“Integrity gets us moving: Right of way for respect, openness and fairness,”