cybercrime is going mobile

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EUROPEAN MOBILE INSIGHTS 2012 NORTON CYBERCRIME REPORT APRIL 2013

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Page 1: Cybercrime is going mobile

EUROPEAN MOBILE INSIGHTS

2012 NORTON CYBERCRIME REPORT

APRIL 2013

Page 2: Cybercrime is going mobile

9 COUNTRIES

DENMARK, FRANCE, GERMANY, ITALY, NETHERLANDS,

POLAND, RUSSIA, SWEDEN, UNITED KINGDOM

4,500 ONLINE ADULTS AGED 18-64

EUROPEAN MOBILE INSIGHTS: 2012 NORTON CYBERCRIME REPORT

Page 3: Cybercrime is going mobile

CHANGING FACE OF CYBERCRIME: CYBERCRIME IS GOING MOBILE

EUROPEANS VALUE AND RELY UPON THEIR MOBILE DEVICES MORE THAN EVER

MOBILE DEVICES: A WEALTH OF PERSONAL AND SENSITIVE INFORMATION

LOSING A MOBILE DEVICE IS COMMON, COSTLY AND STRESSFUL

RISKY BEHAVIOUR ON MOBILE DEVICES AND PUBLIC WI-FI

MOBILE BEHAVIOURS & ACTIVITIES ACROSS EUROPE

KEY THEMES

Page 4: Cybercrime is going mobile

CHANGING FACE OF CYBERCRIME: CYBERCRIME GOES MOBILE

9/10 EUROPEAN ADULTS ARE MOBILE DEVICE USERS

CLOSE TO 3/10 HAVE RECEIVED A TEXT MESSAGE FROM SOMEONE THEY DIDN’T KNOW, REQUESTING THAT THEY CLICK ON AN EMBEDDED LINK OR DIAL AN UNKNOWN NUMBER TO RETRIEVE A “VOICEMAIL”

AS CONSUMERS GO MOBILE, SO DO CYBERCRIMINALS

1/10 HAVE FALLEN VICTIM TO MOBILE CYBERCRIME

Page 5: Cybercrime is going mobile

EUROPEANS VALUE THEIR MOBILE DEVICES MORE THAN EVER

1/4 ONLINE ADULTS INDICATE THAT THEIR MOBILE DEVICE WOULD BE ONE OF THE TOP TWO PERSONAL ITEMS THEY WOULD SAVE IF THEIR HOUSE WAS ON FIRE

1/3 ONLINE ADULTS COULD “NEVER GIVE UP” THEIR MOBILE DEVICE

Page 6: Cybercrime is going mobile

EUROPEANS INCREASINGLY RELY ON THEIR MOBILE DEVICES

17% SHOP ONLINE

16% MAKE MOBILE PAYMENTS

37% ACCESS SOCIAL NETWORKS

26% WATCH VIDEOS AND LISTEN TO MUSIC

WHAT PEOPLE DO ON MOBILE DEVICES….

54% SURF THE INTERNET

21% SHARE DOCUMENTS, FILES, AND VIDEOS

Page 7: Cybercrime is going mobile

MOBILE DEVICES: A WEALTH OF PERSONAL AND SENSITIVE INFORMATION

IN THE EVENT OF THEFT OR LOSS, A TREASURE TROVE OF PERSONAL INFORMATION STORED ON THE DEVICE CAN POTENTIALLY BE ACCESSED

OVER 1/3 STORE OR ACCESS PERSONAL E-MAILS

69%

ACCESS OR STORE SENSITIVE INFORMATION ON THEIR MOBILE DEVICE

Page 8: Cybercrime is going mobile

MOBILE DEVICES: A WEALTH OF PERSONAL AND SENSITIVE INFORMATION

WHAT EUROPEANS SEND BY E-MAIL:

34% WORK RELATED DOCUMENTS AND CORRESPONDENCE

16%

BANK STATEMENTS

18%

PASSWORDS FOR OTHER ONLINE ACCOUNTS

Page 9: Cybercrime is going mobile

LOSING A MOBILE DEVICE IS COMMON, COSTLY AND STRESSFUL

3/10 HAVE

EXPERIENCED MOBILE

DEVICE THEFT OR LOSS

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LOSING A MOBILE DEVICE IS COMMON, COSTLY AND STRESSFUL

€233 AVERAGE COST WHEN LOSING A TABLET

COSTS IN REPLACEMENT OR TEMPORARY USE OF ANOTHER PHONE OR TABLET, ETC

€122 AVERAGE COST WHEN LOSING A MOBILE PHONE

Page 11: Cybercrime is going mobile

LOSING A MOBILE DEVICE IS COMMON, COSTLY AND STRESSFUL

SOMEONE ACCESSING THEIR PERSONAL DETAILS (E.G., BANK ACCOUNT, PHOTOS, CONTACTS)

54%

26% 27% 43%

BIGGEST WORRIES FOR OWNERS OF LOST OR STOLEN PHONES

BIG BILLS FROM CALLS PRETENDING TO BE THE OWNER

HAVING CONTACTS CONTACTED

26%

MAKING PURCHASES

BIGGEST WORRIES FOR OWNERS OF LOST OR STOLEN TABLETS

Page 12: Cybercrime is going mobile

46% OF THOSE WHO USE FREE OR UNSECURED WI-FI CONNECTIONS ARE CONCERNED ABOUT THE SECURITY OF THEIR CONNECTION

RISKY BEHAVIOR ON POTENTIALLY UNSECURE WI-FI

3/5 ONLINE ADULTS USE

FREE PUBLIC OR UNSECURED WI-FI

Page 13: Cybercrime is going mobile

43% ACCESS

PERSONAL

E-MAIL

38% ACCESS

THEIR SOCIAL

NETWORK

ACCOUNT

21% SHOP

ONLINE

18% ACCESS

THEIR BANK

ACCOUNT

RISKY BEHAVIOR ON POTENTIALLY UNSECURE WI-FI

Page 14: Cybercrime is going mobile

“RISKY BUSINESS” ON MOBILE DEVICES

1/3

DO NOT USE SECURE

PAYMENT METHODS WHEN

MAKING PURCHASES FROM

THEIR MOBILE DEVICES

4/10 ADMIT TO NOT ALWAYS

DOWNLOAD APPS FROM

TRUSTED SOURCES €

1/3 DO NOT

PASSWORD

PROTECT THEIR

DEVICE

Page 15: Cybercrime is going mobile

13% OF GERMANS FEEL SAFE

MAKING PURCHASES

FROM THEIR MOBILE

DEVICE

15% OF RUSSIANS FEEL SAFE

MAKING PURCHASES

FROM THEIR MOBILE

DEVICE

32% OF POLISH CONSUMERS

24% OF ITALIAN CONSUMERS

DIFFERENCES BETWEEN EUROPEAN COUNTRIES:

MOBILE BEHAVIOURS & ACTIVITIES ACROSS EUROPE

WHEREAS A HIGHER NUMBER OF POLISH AND ITALIAN CONSUMERS FEEL SAFE MAKING PURCHASES

Page 16: Cybercrime is going mobile

THE DANISH ARE MORE LIKELY TO STORE BANK ACCOUNT INFORMATION ON THEIR MOBILE DEVICE THAN THEIR GERMANS COUNTERPARTS

4% 13%

MOBILE BEHAVIOURS & ACTIVITIES ACROSS EUROPE

Page 17: Cybercrime is going mobile

THANK YOU

Page 18: Cybercrime is going mobile

THE METHODOLOGY DETAIL

STRATEGYONE CONDUCTED AN ONLINE SURVEY AMONG:

13,018 ADULTS (4500 IN EUROPE) THE SURVEY WAS CONDUCTED IN 24 COUNTRIES (AUSTRALIA, BRAZIL, CANADA, CHINA, COLOMBIA, FRANCE, DENMARK, GERMANY, INDIA, ITALY, JAPAN, MEXICO, NETHERLANDS, NEW ZEALAND, POLAND, RUSSIA, SAUDI ARABIA, SOUTH AFRICA, SWEDEN, TURKEY, UNITED ARAB EMIRATES, UNITED KINGDOM AND UNITED STATES). EUROPE DATA IN BASED UPON 1. UK 2. FRANCE 3. GERMANY 4. DENMARK 5. SWEDEN 6. NETHERLANDS 7. ITALY 8. POLAND 9. RUSSIA THE SURVEY WAS CONDUCTED IN THE PRIMARY LANGUAGE OF EACH COUNTRY, AND QUESTIONS ASKED WERE IDENTICAL ACROSS ALL COUNTRIES.

INTERVIEWS WERE CONDUCTED BETWEEN 16TH JULY 2012 – 30TH JULY 2012. THE MARGIN OF ERROR FOR THE TOTAL SAMPLE OF ADULTS (N=13, 018) IS +/- 0.9% AT THE 95% LEVEL OF CONFIDENCE. THE MARGIN OF ERROR FOR THE TOTAL SAMPLE OF ADULTS IN EUROPE (N=4,500) IS =/- 1.46 AT THE 95% LEVEL OF CONFIDENCE. IMPORTANT NOTES: THE NORTON CYBERCRIME REPORT IS AN ANNUAL REPORT COMMISSIONED BY NORTON BY SYMANTEC AIMED AT UNDERSTANDING HOW CYBERCRIME AFFECTS CONSUMERS AND HOW THE ADOPTION AND EVOLUTION OF NEW TECHNOLOGIES IMPACTS CONSUMERS’ SECURITY. THE RESEARCH WAS CONDUCTED BY STRATEGYONE, AN INTERNATIONAL RESEARCH AGENCY. THIS REPORT IS THE MOBILE CHAPTER OF THE NORTON CYBERCRIME REPORT 1000 ADULT RESPONDENTS WERE INTERVIEWED IN EACH OF USA AND INDIA, 500 IN ALL OTHER COUNTRIES.

Page 19: Cybercrime is going mobile

DEFINITION OF MOBILE CYBERCRIME

MOBILE CYBERCRIME IS DEFINED AS ANY OF THE FOLLOWING ACTIVITIES: • I RESPONDED TO AN UNSOLICITED SMS TEXT MESSAGE WHICH CAPTURED MY PERSONAL DETAILS • MY PHONE WAS INFECTED AND A TEXT MESSAGE WAS SENT FROM MY MOBILE PHONE WITHOUT MY

PERMISSION OR KNOWLEDGE THAT I LATER HAD TO PAY FOR

• I EXPERIENCED ANOTHER TYPE OF CYBERCRIME ON MY CELL / MOBILE PHONE / TABLET DEVICE