cxmsummit - mike lewis - social media leadership
DESCRIPTION
2012 Trends in CXM & Social MediaTRANSCRIPT
CXMSUMMIT
DallasPRESENTED BY
#cxmsummit13
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Customer Experience
Management
Trends in CXM &
Social Media
Business Conferencing Solutions
www. 8 0 0 r o l l c a l l . c o m
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Sponsored by
Our Forecast for TRENDS in
2013
Customer Data & Loyalty
Social Media Lead
Generation
Social MediaCustomer
Service
Social Media is not BUZZ METRICS
DATA IS THE NEW OIL &OIL NEEDS A REFINERY
Customer Experience Managementis REAL & critical to success
BRAND CHATTER
Data Mining & Analysis should guide
Market Opportunities
Sales & Lead Generation
Recruiting & Human Resources
Product Innovation
Compliance & Risk Management
Customer Service
Reputation Management
3 THEMES FOR
TODAY
Customer Data & Loyalty
Social Media Lead
Generation
Social MediaCustomer
Service
CXMSUMMITTake Away
InnovativePartners
EngageCustomers asIndividuals
Seek data thatcomplimentsyour strategy
ProvideMeasurableReturn
CocktailReception