customized solutions for pharmaceutical companies

17
Content Innovation Powering Your Business

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Post on 05-Dec-2014

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The slides share with all on the customized solutions for pharmaceutical companies. The customized solutions include webinars, mobile apps, microsites, supplements, CME e-Learning and other independent, peer-reviewed contents, that integrate technology, contents and learning to help you reach out to the physicians today.

TRANSCRIPT

Page 1: Customized Solutions for Pharmaceutical Companies

Content Innovation Powering Your Business

Page 2: Customized Solutions for Pharmaceutical Companies

Wiley’s next generation integrated marketing solutions for your business

Drawing on our unlimited access to Wiley’s independent,

peer-reviewed, high quality publications and learning tools, Wiley helps businesses champion their products and services

around the world.

Page 3: Customized Solutions for Pharmaceutical Companies

BRAND LEARNING CONTENT

Leverage our Brands to Extend the Reach

of Yours .

Access Content that Resonates with Your Audience

Bridge the Gap between

Research and Practice

WIDE RANGE OF SOLUTIONS

Page 4: Customized Solutions for Pharmaceutical Companies

A Trusted Brand to Support your Brand

BRAND SOLUTIONS

Advertising Print + Online

Mobile Apps

Custom Projects

Webinars and

Podcasts

Microsites

Leading Journal Brands Specialized Communities A growing, worldwide audience of decision-makers, influencers, KOLs and practitioners.

A Trusted Partner A relationship built on trust, over 200 years.

75% Have high Impact Factors

1,500 peer-reviewed journals

2 million members worldwide

800 societies

Indexed in PubMed and Medline

Page 5: Customized Solutions for Pharmaceutical Companies

Bridging the Gap Between Research and Practice

LEARNING SOLUTIONS

Wiley Health Learning

Article Level CME/CPD

* Trusted Content: Independent, Peer-Reviewed and Evidence-Based * Credentialed Faculty: Market Leaders, Experts and KOLs * Flexible Formats: Interactive and Online programs to meet your goals * Accredited/Endorsed Learning: Compliance with international

regulations and guidelines, including ACCME requirements and PhRMA ethics guidelines

Page 6: Customized Solutions for Pharmaceutical Companies

CONTENT SOLUTIONS

Supplements Reprints and ePrints

Books and

eBooks

Sponsored Subscriptions

Content that Resonates with Your Audience * Peer-reviewed and Independent Content subject to the highest standards

for publication ethics

* Deep knowledge of subject matters through our experience working with leading societies, authors, and practitioners in all key disciplines

* Flexible Communication Options from print, online to digital content delivery to appeal to different professional communities

Page 7: Customized Solutions for Pharmaceutical Companies

WEBINARS and PODCASTS

BRAND SOLUTIONS

A Wiley-designed webinar or podcast can help you build and sustain long-term relationships with your audience. Content includes educational interviews, lectures, and presentations by industry leaders, as well as tools for turning participants into quality leads.

Page 8: Customized Solutions for Pharmaceutical Companies

MICROSITES

Custom microsites leverage Wiley’s high-quality, authoritative content, adding value to your brand or product by giving site visitors an immersive experience in a related subject. Microsites can also include audio, video, polls, surveys, and other experiential tools to engage and retain visitors.

http://transfusionnews.com

BRAND SOLUTIONS

Page 9: Customized Solutions for Pharmaceutical Companies

MOBILE APPS

Mobile apps, featuring your logo with links to your website, can be sponsored for conferences, events, treatment guidelines and other reference materials, giving users the information they need, at the point they need it.

BRAND SOLUTIONS

Page 10: Customized Solutions for Pharmaceutical Companies

Companion Sites Main Site Custom Sites

Program delivered on a separate Wiley site, accompanied by e-learning activities on Wiley Health Learning .

Program delivered directly through WileyHealthLearning.com with product-level or company branding.

Program delivered through a custom-branded website using Wiley Health Learning technology.

LEARNING SOLUTIONS

Page 11: Customized Solutions for Pharmaceutical Companies

ARTICLE LEVEL CME/CPD

Together with our network of experts and opinion leaders, Wiley content can form the core of an accredited learning activity or a program to educate your target market about a specific topic.

https://www.wileyhealthlearning.com

LEARNING SOLUTIONS

Page 12: Customized Solutions for Pharmaceutical Companies

SUPPLEMENTS

We can produce supplemental issues of a journal for a targeted readership of practitioners, decision-makers, and thought leaders within your field. Each supplement contains editorially independent, peer-reviewed content to enhance the value of your product or brand.

CONTENT SOLUTIONS

Page 13: Customized Solutions for Pharmaceutical Companies

REPRINTS AND EPRINTS

Reprints featuring your logo are effective at supporting your product and brand messages. Available for Wiley journals, books, and other content, complete with supplemental services, such as e-text, translations, and rush deliveries. Offered in print or online.

CONTENT SOLUTIONS

Page 14: Customized Solutions for Pharmaceutical Companies

BOOKS AND EBOOKS

Wiley-published books can be customized with your logo and message, making them an ideal educational or promotional giveaway to reinforce the value of your brand or product. Services include bulk deliveries of print and ebooks, podcasts, and translation services.

CONTENT SOLUTIONS

Page 15: Customized Solutions for Pharmaceutical Companies

SPONSORED ONLINE SUBSCRIPTIONS

You can sponsor journal subscriptions for physicians, decision-makers, influencers, and/or other professionals to reinforce your expertise and involvement in their field. Subscriptions, customized with your logo and message, are available in both print or online formats.

CONTENT SOLUTIONS

Page 16: Customized Solutions for Pharmaceutical Companies

PARTNERING TO PERFECT YOUR PUBLICATION PLAN

Medical content across 39 therapeutic areas to support your publication plan

Page 17: Customized Solutions for Pharmaceutical Companies

Discover What Wiley Can Do for You To understand how our solutions can help you meet your goals for brand awareness, continuing education, thought leadership, and lead generation

CONTACT US TODAY!