customer’s cloud: how to better understand and respond to the needs of your customers
DESCRIPTION
• Enterprise customers present their view on customer Cloud – what do they need and want from Cloud offerings? • SoHo and SME Telco Cloud: Potential of this segment versus the difficulty to address it for a Telco • Consumer & Personal Cloud: The Telco opportunity to boost appeal with customers and achieve clear differentiation.TRANSCRIPT
Customer’s Cloud_
How to better understand and respond to the needs of your customers
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Who is Using the Cloud? - Enterprise
Source: Forbes
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Who is Using the Cloud? - Enterprise
50%
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Who is Using the Cloud? - Enterprise
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Who is Using the Cloud? - Enterprise
Finance
Human Resorces
Marketing Sales
Operations
CIOAccounting
35% of IT Spending will take place OUTSIDE of IT by 2015, growing by 90% by the end of the decade
Source: Datamation
Who is Using the Cloud? - Enterprise
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Who is Using the Cloud? - Residential
What are the delivery models?
IaaS PaaS SaaS Residential
Business
StartupsSMB
What are the delivery models?
SLA Based VirtualDC IaaS PaaS SaaS
Business
Residential
Enterprise
StartupsSMB
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What are the Main Differences?
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What are the Main Differences?
mammaagata.com
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Public /Public /Private Private Public /Public /Private Private
SLASLASLASLA PortfolioPortfolioPortfolioPortfolio
DataDataMigrationMigration
DataDataMigrationMigration
ComplianceComplianceComplianceCompliance IT IntegrationIT IntegrationIT IntegrationIT Integration
Data Data ProtectionProtection
Data Data ProtectionProtection
Datacenter Datacenter LocationLocation
Datacenter Datacenter LocationLocation
Vertical Vertical RequirementsRequirements
Vertical Vertical RequirementsRequirements
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What are the Main Differences?
FEEDS OUR STOMACH
FILLS OUR SENSES
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Who is Using the Cloud?
http://www.motivationalmemo.com
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Advice Nº 1
You can’t compete with Amazon…
…but you don’t have to.
Revenue-Share
Pure IaaS
Security, Availability
Localisation, Integration
…
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Advice nº 2
Decide what do you want to be…
Pure
C
loud
Serv
ice B
ase
d
Clo
ud
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http://www.unclesamsfood.co.uk/
Advice nº 3
Contact: [email protected]