customer centrism
TRANSCRIPT
Before we begin,
if we may ask,
how do we like to have
our tea?
INTRODUCING,
MUMBAI’S FAVORITE
ENERGY DRINK...
The Cutting Chai
Customer Centric
DIGITAL AGE
19%
Internet Penetration
80%
Mobile Internet Users
February 2013
February 2014
150 Million
230 Million
%53
60% TEENS –View 125 Messages
Millennials
42% ACTIVE USERS - SEARCH IN LOCAL LANGUAGE
INERTIA MONEY
UNCERTAINTY CONSISTENCY
Business sustainability
First Mover-Advantage
Brand Equity
loyalty
MAKING THINGS
PEOPLE WANT
MAKING PEOPLE
WANT THINGSTO
FROM
FROM
SELECTIVE
HEARING
ACTIVE
LISTENING
TO
Credits-
We are social
http://www.slideshare.net/wearesocialsg?utm_campaign=profiletrack
ing&utm_medium=sssite&utm_source=ssslideview
Ethios
http://www.slideshare.net/Ethinos
Mercatus-havent been able to locate the link sorry.