culture days national congress 2014 - wordpress 101
DESCRIPTION
My very basic support slides for a presentation I did at the Culture Days National Congress 2014 in Winnipeg, MB. The focus of this presentation was to introduce Wordpress to an audience of beginners.TRANSCRIPT
Wordpress 101Culture Days Congress 2014
Warren Wilansky, Founder, Plank Design
Hi!Welcome to our Workshop
I’m @WarrenWilanskyI’m from @Plank
Who are you?And why are you here?
Why Wordpress?It’s meant for Digital Publishing
Using WordpressDesign vs. Templates
Using WordpressPublishing Posts & Pages
Using WordpressCustomization
Plug-ins• Yoast: https://yoast.com/wordpress/plugins/seo/
• Google Analytics: http://wordpress.org/plugins/google-analytics-for-wordpress/
• Askimet: https://wordpress.org/plugins/akismet/
• 25 Social Plugins for Wordpress: http://www.smashingmagazine.com/2012/02/22/25-social-media-plugins-wordpress/
• Polylang: https://wordpress.org/plugins/polylang/
• Keep up to date!
StrategyChoose a Focus
StrategyBe Passionate, Be Interesting
StrategyPublish Regularly
StrategyEditorial Calendar
StrategyCategories & Tags
StrategyComments & Community
StrategyImagery & Media
Driving TrafficSocial Media
Driving TrafficTraditional Marketing
Driving TrafficNetworking
Q&AAsk Me Anything!
Interesting Links• 25 Common Mistakes: http://www.wpbeginner.com/beginners-guide/
25-most-common-wordpress-mistakes-to-avoid/
• SEO Tutorial: https://yoast.com/articles/wordpress-seo/
• Content Strategy: http://www.pragmatic-web.co.uk/an-introduction-to-content-strategy-for-wordpress-sites/
• SEO Strategy: http://wpcandy.com/teaches/wordpress-seo-strategy/#.U0M3J171wXs
• Smashing Wordpress: http://www.amazon.com/Smashing-WordPress-Beyond-Magazine-Series/dp/0470684151/ref=cm_lmf_tit_3
• Explore the Plugin Directory: http://wordpress.org/plugins/