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2015 COLORADO STATEWIDE OMNIPOLL SURVEY

(CU) Hello, my name is _____________. First, I want to assure you that we're not selling anything, or asking for money. I'm with Talmey-Drake Research, a public opinion and market research company in Boulder, Colorado. We're interviewing voters in Colorado with an interesting survey about important state and local issues and we would like to include your opinions.

SCREENER

A. First, I would like to confirm that you are 18 years old or older, and registered to vote in Colorado. [n=512]

Yes ............................................................................................................................ 100% ⇒ Go to Screener C No ............................................................................................................................. -- ⇒ Go to Screener B DK/NS .................................................................................................................... -- ⇒ Go to Screener B

B. [Ask only if R says “No” or “DK/NS” in Screener A;; else go to Screener C] Is there someone in this household, who is 18 years old, or older, and registered to vote in Colorado, with whom I may speak?

Yes ............................................................................................................ 100% ⇒ Start over No ............................................................................................................. -- ⇒ Terminate DK/NS .................................................................................................... -- ⇒ Terminate

C. County [From Sample]: [n=512]

Adams ........................ 7% Denver ................ 12% Kit Carson .............. -- Phillips ..................... * Alamosa ..................... 1% Dolores ...................... * Lake .......................... * Pitkin ........................ * Arapahoe ................... 9% Douglas .................. 6% La Plata ................ 2% Prowers .................. -- Archuleta ....................... * Eagle ....................... 1% Larimer ................ 7% Pueblo .................. 3% Baca ............................... -- Elbert ..................... 1% Las Animas ......... 1% Rio Blanco ............. * Bent ................................. - El Paso ................ 12% Lincoln ..................... * Rio Grande ............ -- Boulder ...................... 6% Fremont ................. 1% Logan ................... 1% Routt ........................ * Broomfield ................ 1% Garfield .................. 1% Mesa ..................... 4% Saguache .................. * Chaffee ......................... -- Gilpin ......................... * Mineral .................... -- San Juan .................. -- Cheyenne ...................... -- Grand ........................ -- Moffat ..................... -- San Miguel .......... 1% Clear Creek ............... 1% Gunnison ............... 1% Montezuma ......... 1% Sedgwick ................. * Conejos ......................... -- Hinsdale .................... -- Montrose ............. 1% Summit .................... * Costilla ........................... * Huerfano ................... * Morgan .................... * Teller .................... 1% Crowley ........................ -- Jackson ....................... * Otero .................... 1% Washington ............. * Custer ............................ * Jefferson ............. 12% Ouray ...................... -- Weld ..................... 5% Delta .......................... 1% Kiowa ........................ -- Park ......................... -- Yuma ....................... *

D. Is the telephone number we called you on a cell phone, or is it a traditional home phone line, often called a land line? [n=512]

Cell phone ................................................................................................................ 38% Landline .................................................................................................................... 61% Other ....................................................................................................................... 1% DK/NS .................................................................................................................... -- ⇒ Terminate

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SCREENER E. [Ask if R says “Cell phone” in Screener D;; else go to Screener G ] Are you currently driving or

doing something else that makes it unsafe to talk?

Yes ............................................................................................................ 100% ⇒ Thank;; Set time to call back No ............................................................................................................. -- ⇒ Continue DK/NS ......................................................................................... -- ⇒ Terminate

F. [Ask only if R says “Cell phone” in Screener D;; else go to Screener G ] Do you have a landline in addition to your cell phone, or is your cell phone the only telephone that you have? [n=193]

Also have land line ................................................................................. 12% Cell phone is my only telephone ........................................................ 88% DK/NS .................................................................................................... -- ⇒ Terminate

G. Sex? [Do not ask] [n=512] Male .......................................................................................................................... 50% ⇐ Quota = 48% Female ...................................................................................................................... 50% ⇐ Quota = 52%

*An asterisk, wherever it appears, means that the result for that response rounds to less than 1%.

1. Next, would you say things in the State of Colorado are generally going in the right direction, or have they gotten off on the wrong track in the past few years? [n=512]

Right direction ............................................................................................ 54% Wrong track ................................................................................................ 34% No opinion .................................................................................................. 9% DK/NS ........................................................................................................ 3%

2. [CU] I will now read a list of several different universities, and after I read each one, please tell me whether you have very positive feelings, somewhat positive feelings, somewhat negative feelings, or very negative feelings about that university. If you don’t have any feelings one way or the other, or you haven’t heard of that university before just now, just say so. [Randomize]

-­-­-­Positive-­-­-­ -­-­-­Negative-­-­-­ Never DK\ Very Some Neut Some Very Heard NS

a. University of Colorado-Boulder 2014 [n=508] .......................................... 24% 30% 15% 16% 8% 2% 5% 2015 [n=512] .......................................... 30% 29% 15% 13% 6% 1% 6%

b. Colorado State University 2014 [n=508] .......................................... 35% 35% 18% 3% * 2% 7% 2015 [n=512] .......................................... 38% 35% 15% 4% 1% 1% 6%

c. Colorado School of Mines 2014 [n=508] .......................................... 55% 25% 9% 1% -- 2% 8% 2015 [n=512] .......................................... 56% 21% 13% 2% 1% 2% 5%

d. University of Denver 2014 [n=508] .......................................... 29% 30% 22% 3% 1% 3% 12% 2015 [n=512] .......................................... 30% 36% 21% 3% 1% 3% 6%

e. University of Colorado-Denver 2014 [n=508] ........................................... 23% 31% 25% 3% 1% 4% 13%

2015 [n=512] .......................................... 20% 34% 27% 3% 1% 4% 11%

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-­-­-­Positive-­-­-­ -­-­-­Negative-­-­-­ Never DK\ Very Some Neut Some Very Heard NS

f. University of Colorado-Colorado Springs

2014 [n=508] ........................................... 13% 25% 32% 3% * 7% 20% 2015 [n=512] .......................................... 13% 27% 32% 4% 2% 8% 14%

g. Arizona State University 2014 [n=508] ........................................... 8% 18% 32% 4% 1% 10% 27%

2015 [n=512] .......................................... 8% 20% 37% 5% 2% 9% 19%

3. [CU] Next I will read you those same universities. After I read each one, please tell me if you have seen or heard advertising for, or anything else in the news about that university anytime in the past couple of months? [Read list in same order as Q2]

DK\ Yes No NS

a. University of Colorado-Boulder 2014 [n=508] ....................................................................................... 56% 43% 1% 2015 [n=512] ....................................................................................... 55% 43% 2% b. Colorado State University 2014 [n=508] ....................................................................................... 53% 45% 2% 2015 [n=512] ....................................................................................... 60% 38% 2% c. Colorado School of Mines 2014 [n=508] ....................................................................................... 21% 78% 1% 2015 [n=512] ....................................................................................... 28% 68% 4% d. University of Denver 2014 [n=508] ....................................................................................... 37% 61% 2% 2015 [n=512] ....................................................................................... 39% 59% 2% e. University of Colorado-Denver 2014 [n=508] ....................................................................................... 30% 67% 3% 2015 [n=512] ....................................................................................... 30% 66% 4% f. University of Colorado-Colorado Springs 2014 [n=508] ....................................................................................... 25% 73% 2% 2015 [n=512] ....................................................................................... 23% 75% 2% g. Arizona State University 2014 [n=508] ....................................................................................... 24% 74% 2% 2015 [n=512] ....................................................................................... 22% 75% 3%

3h. [Ask only if R says “Yes” in Q3a;; else go to Q4] And can you recall whether what you read or saw about CU-Boulder was an ad, or was it a news story about CU-Boulder? [Single Response only]

2014 2015 [n=283] [n=282]

Ad .................................................................................................. 24% 26% News story .................................................................................... 60% 53% Both ............................................................................................... 10% 14% ⇐ No prompt DK/NS ......................................................................................... 6% 7%

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3i. [Ask only if R says “News story” or “Both” in Q3h;; else go to Q3j] And can you recall whether what you read or saw in the news was something good or was it something bad about CU-Boulder? [Single Response only]

2014 2015 [n=199] [n=189]

Good .............................................................................. 36% 43% Bad .................................................................................. 35% 31% Neutral ........................................................................... 13% 14% ⇐ No prompt DK/NS .......................................................................... 16% 12%

3j. [Ask only if R says “Yes” in Q3a;; else go to Q4] What would you say was the main idea being promoted in those ads or new stories you saw for CU-Boulder? [Do not read;; Record Verbatim] [Multiple Response OK]

2014 2015 [n=283] [n=282]

Athletics ........................................................................................ 16% 15% Education/Quality of curriculum ............................................. 12% 10% Science/Engineering/Research ................................................ 5% 9% General CU promotion .............................................................. 5% 9% Recruitment .................................................................................. 8% 5% Student safety/Violence on campus ........................................ 5% 5% Faculty/staff changes ................................................................. 1% 3% Campus parties/party school .................................................... 4% 3% Enrollment/retention ................................................................. 1% 3% Freedom of speech in academics .............................................. 1% 2% Campus drug/alcohol use .......................................................... 7% 2% Liberal bias ................................................................................... -- 2% Gun control .................................................................................. 1% 2% Cost of tuition .............................................................................. 2% 2% Campus expansion ...................................................................... 2% 1% Donation solicitation .................................................................. -- 1% Deviance course/Prostitution skit coverage ........................... 9% -- Flooding/Flood response .......................................................... 2% -- Other ............................................................................................. 5% 5% Can't remember/Don't know/Not sure ................................. 23% 25%

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3k. [Ask only if R says “Yes” in Q3a;; else go to Q4] And where do you recall seeing or hearing something about the CU-Boulder? Was it: [Read list] [Randomize except for “Some other Place” or “cannot recall where”] [Multiple Response OK]

2014 2015 [n=283] [n=282]

On TV ........................................................................................... 61% 55% In newspapers .............................................................................. 34% 34% On Line ......................................................................................... 23% 26% On the radio ................................................................................. 17% 19% At sporting events, races, walks and community events ....... 7% 19% In flyers mailed to your home ................................................... 6% 11% On billboards ............................................................................... 4% 7% In magazines ................................................................................ 5% 5% On bus shelters ............................................................................ 2% 3% Word of mouth ............................................................................ 1% 2% In movie theaters ......................................................................... -- 1% Airport .......................................................................................... -- 1% Email ............................................................................................. 1% * Other ............................................................................................. * -- Cannot recall where/Don't know/Not sure ........................... 2% 2%

4. [CU] Next I will read you several descriptive words and phrases, and I would like you to tell me how well each of these describes the University of Colorado Boulder. Please use a scale of zero to 10, where a zero means it does not describe CU-Boulder well at all, and a 10 means it describes it very well. You can use any number between zero and 10. If you don’t know, just say so and I will move on. The first is: [Randomize a-­l] [DK/NS=11] Average 0-­1 2-­4 5 6-­8 9-­10 DK a. A top-tier public university

2014 [n=508] ...................................................................... 6.6 4% 10% 9% 41% 16% 20% 2015 [n=512] ...................................................................... 6.6 5% 9% 10% 40% 18% 18%

b. Has Nobel prize-winning faculty 2014 [n=508] ...................................................................... 6.3 4% 6% 9% 14% 14% 53% 2015 [n=512] ...................................................................... 6.3 5% 6% 8% 17% 13% 51%

c. It’s affordable 2014 [n=508] ...................................................................... 4.1 14% 27% 12% 21% 3% 23% 2015 [n=512] ...................................................................... 4.0 14% 26% 14% 18% 2% 26%

d. Conducts innovative research 2014 [n=508] ...................................................................... 7.2 2% 4% 9% 31% 21% 33% 2015 [n=512] ...................................................................... 7.2 3% 5% 8% 35% 19% 30%

e. A true Colorado asset 2014 [n=508] ...................................................................... 6.8 5% 11% 10% 36% 25% 13% 2015 [n=512] ...................................................................... 7.0 5% 11% 9% 35% 29% 11%

f. Prepares graduates well for landing good jobs 2014 [n=508] ...................................................................... 6.4 3% 10% 10% 37% 11% 29% 2015 [n=512] ...................................................................... 6.4 3% 9% 11% 40% 10% 27%

g. Has a diverse student body 2014 [n=508] ...................................................................... 6.9 3% 9% 11% 33% 22% 22% 2015 [n=512] ...................................................................... 6.6 3% 9% 11% 37% 15% 25%

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Average 0-­1 2-­4 5 6-­8 9-­10 DK h. It’s a launch pad for start-up companies

2014 [n=508] ...................................................................... 5.4 6% 8% 12% 19% 6% 49% 2015 [n=512] ...................................................................... 5.8 4% 11% 11% 20% 8% 46%

i. Contributes greatly to Colorado’s economy 2014 [n=508] ...................................................................... 6.2 5% 12% 12% 32% 14% 25% 2015 [n=512] ...................................................................... 6.5 4% 8% 12% 37% 16% 23%

j. Provides a good return on tuition investment 2014 [n=508] ...................................................................... 5.8 5% 10% 13% 25% 9% 38% 2015 [n=512] ...................................................................... 5.5 8% 13% 12% 26% 8% 33%

k. Has world-class researchers 2014 [n=508] ...................................................................... 7.0 4% 3% 9% 27% 19% 38% 2015 [n=512] ...................................................................... 6.0 6% 9% 12% 26% 12% 35%

l. Cares about Colorado communities 2014 [n=508] ...................................................................... 5.8 6% 14% 13% 30% 12% 25% 2015 [n=512] ...................................................................... 6.1 5% 12% 14% 31% 13% 25%

5. [CU] Off-hand, do you happen to know what percent of CU-Boulder’s annual operating budget comes from the state of Colorado? Is it 5%, 25% 50%, 75% or 95%? 2014 2015 [n=508] [n=512] 5% ................................................................................................................. 6% 9% 25% .............................................................................................................. 13% 16% 50% .............................................................................................................. 10% 10% 75% .............................................................................................................. 7% 7% 95% .............................................................................................................. 1% 1% DK/NS ........................................................................................................ 63% 57%

6. [CU] [If R says 25%, 50%, 75%, 95% or DK/NS in Q6, read: “While many people are not aware of it,”] Currently CU-Boulder gets 5% of its annual operating budget from the state, which comes to approximately three thousand dollars ($3,000) per student. Given this information, do you feel CU-Boulder’s annual in-state tuition and fees for residents, totaling about ten thousand five hundred dollars ($10,500) for arts and sciences undergraduate students is way too high, high but acceptable, about what you would expect, or lower than what you would expect? If you’re not sure, just say so

2014 2015 [n=508] [n=512] Way too high ............................................................................................... 18% 25% High but acceptable ................................................................................... 19% 16% About what you would expect ................................................................. 34% 32% Lower than what you would expect ........................................................ 11% 9% DK/NS ........................................................................................................ 18% 18%

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7. [CU] Next I will read some statements, and after I read each one, please tell me if it makes you feel much more positively about CU-Boulder, somewhat more positively, or does it have no affect one way or another on how you feel about CU-Boulder. If it makes you feel more negatively toward CU-Boulder, just say so. The first is: [Read list;; Randomize]

-­-­-­-­-­-­-­-­-­-­-­Positive-­-­-­-­-­-­-­-­-­-­-­ Somewhat No More DK/ Much More More Affect Negative NS

a. CU-Boulder has five faculty Nobel Prize winners, including four since 2001

2014 [n=508] ..................................................... 33% 35% 26% 1% 5% 2015 [n=512] ..................................................... 30% 36% 28% 2% 4%

b. Nearly 30 percent of incoming Colorado resident freshman students come from diverse backgrounds

2014 [n=508] ..................................................... 19% 34% 41% 3% 3% 2015 [n=512] ..................................................... 19% 31% 44% 3% 3%

c. Collectively, CU-Boulder’s faculty rank 8th among the country’s most cited research universities, according to a study by the journal Science

2014 [n=508] ..................................................... 32% 36% 24% 2% 6% 2015 [n=512] ..................................................... 34% 32% 28% 2% 4%

d. CU-Boulder is among the largest employers in the state, and contributes more than two billion dollars to Colorado’s economy each year.

2014 [n=508] ..................................................... 31% 37% 24% 2% 6% 2015 [n=512] ..................................................... 30% 36% 27% 3% 4%

e. Nearly half of all CU-Boulder students participate in volunteer opportunities, service learning or other community outreach activities each year

2014 [n=508] ..................................................... 26% 42% 25% 2% 5% 2015 [n=512] ..................................................... 29% 36% 30% 2% 3%

f. According to SmartMoney Magazine, CU-Boulder ranks in the top 20 for tuition return on investment among the nation’s most prestigious colleges and universities

2014 [n=508] ..................................................... 24% 37% 31% 2% 6% 2015 [n=512] ..................................................... 25% 43% 26% 2% 4%

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Our last questions are about you and your family. The answers to these questions help us statistically classify the results we obtain. Your responses to these questions, as well as all others in this survey, will be kept strictly confidential, and only used when combined with the hundreds of other interviews conducted for this survey

D1. Earlier you indicated you are registered to vote. Are you registered as a Republican, a Democrat, or are you unaffiliated or registered with some other party? [n=512]

Republican ................................................................................................... 32% Democrat ..................................................................................................... 32% Unaffiliated .................................................................................................. 34% Some other party ........................................................................................ 1% DK/NS ........................................................................................................ 1%

D2a. [CU] How many children younger than 18, if any, do you have living with you in your household? If you don’t have children younger than 18 just say so and I will move on.

2014 2015 [ [n=507] [n=512]

None ............................................................................................................ 72% 69% One ............................................................................................................... 11% 12% Two or more ............................................................................................... 16% 18% Refused/DK/NS ....................................................................................... 1% 1%

D2. What was the last grade in school you had the opportunity to complete? [Do not read list] [n=512]

Less than HS degree .................................................................................. 3% HS graduate or equivalent, vocational .................................................... 13% Some college ............................................................................................... 26% College grad ................................................................................................ 32% Post grad. study .......................................................................................... 5% Post Graduate degree ................................................................................ 21% Refused ........................................................................................................ -- DK/NS ........................................................................................................ *

D3. May I ask how old you are? [n=512]

18-34 ............................................................................................................. 20% 35-44 ............................................................................................................. 16% 45-54 ............................................................................................................. 22% 55-64 ............................................................................................................. 20% 65 or older ................................................................................................... 18% Refused ........................................................................................................ 4%

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D4. And, which of the following income groups includes your family's total annual income from all sources in 2014? [Read list except refused and DK/NS] [n=512]

Up to $20,000 ............................................................................................. 6% $20,000, but less than $30,000 ................................................................. 8% $30,000, but less than $40,000 ................................................................. 9% $40,000, but less than $50,000 ................................................................. 8% $50,000, but less than $60,000 ................................................................. 9% $60,000, but less than $75,000 ................................................................. 8% $75,000 but less than $100,000 ............................................................... 15% $100,000 but less than $150,000 .............................................................. 13% $150,000 or more ....................................................................................... 13% Refused ........................................................................................................ 8% DK/NS ........................................................................................................ 3%

D5. Finally -- so that we can make sure all groups are represented -- would you please tell me what racial or ethnic group you consider yourself to be a member of? [Do not read list] [n=512]

White/Anglo ............................................................................................... 78% Hispanic ....................................................................................................... 9% Black/African American ........................................................................... 2% Asian/Oriental ............................................................................................ 1% American Indian ......................................................................................... 1% Multi-Ethnic/Mixed race .......................................................................... 3% Other ............................................................................................................ 1% Refused ........................................................................................................ 4% DK/NS ........................................................................................................ 1%

Thank you for taking our survey, your answers have been extremely helpful.

METHODOLOGY

The 2015 Colorado Statewide OmniPoll was conducted by Talmey-Drake Research & Strategy, Inc., a public opinion and market research firm in Boulder, Colorado. The results of this survey are based on 512 random telephone interviews with Colorado voters, conducted from January 6 to 13, 2015. Quotas were established to obtain equal representation for men and women, and an appropriate representation from among certain counties.1 A random sample of 512 has a worst-case 95% confidence interval of plus or minus 4.3% about any one reported percentage.

1 Quotas were established for Adams, Arapahoe, Boulder, Denver, Douglas, El Paso, Jefferson, Larimer, Mesa, Pueblo and Weld.