csrgove grp. 6 - good news #1 - mondelez- joy schools program
DESCRIPTION
CSR activity of a Company in the PHTRANSCRIPT
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Chua, Bea. Urrutia, Katrina. Magpayo, Vien. Chua, Nicole. Tan, Jannusz. Santos, Klerry. Lipio, Andree.
CSRGOVE K36 - GROUP 6
Mondelez:Joy Schools Program
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About the Company Established in 1963, Mondelez Philippines, Inc.s (MPI)
manufacturing operations began two years later in 1965 in Sucat, Paraaque City. Formerly called Kraft Foods, Mondelez Philippines changed its name in 2013 due to a global split of the entire Kraft Foods company. This resulted in two companies, a North American grocery business which retained the name and a global snacks powerhouse called Mondelz International, of which the Philippines is part of.
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Joy Schools Program A three-year commitment launched in 2011 to create delicious moments of
joy for the community through programs for nutrition and education.
The program aims to create joyful centers of learning, empowering families
to live healthy lifestyles and improve educational standing, to transform the
schools into one of the Top 10 in their Cities.
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Starting with one public elementary school, the Companys neighbor
Sampaloc Site II Elementary School in Paraaque, Mondelez Philippines
sought to help address the most pressing problems faced by schools.
These were nutrition, teacher training and facilities improvement. Together
with the support of various partners and more importantly, that of the
Companys own employees, the program was shaped. For two years, it
provided the school a daily, 9-month feeding program using fortified squash
and malunggay bread to the most undernourished students.
The Beginnings..
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The Beginnings.. Teachers were also equipped to become more able partners in creating joy for
the school. All the schools teachers were given subject matter training, focusing
on the least performing subjects based on the National Achievement Test (NAT)
as well as values formation training. The latter helped strengthen their
commitment to the profession of teaching.
Lastly, employees of Mondelez Philippines helped create a more joyful learning
environment through facilities improvement. The feeding area, instructional
materials room, comfort rooms, library, kinder rooms, and the urban garden
were refurbished. Students were also provided school supplies and sports
equipment to make their learning days better.
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The Evolution.. In 2013, the Company adopted 4 more schools in Metro Manila for a total of 5 under
the Joy Schools program. They are:
1. Bayanan Main Elementary School (Muntinlupa)
2. Padre Zamora Elementary School (Pasay)
3. P. Manalo Elementary School (Pateros)
4. Vicente Lim Elementary School (Manila)
5. Sampaloc Site II Elementary School (Paraaque)
In 2014, the Company adopted another school, Panalaron Elementary School in typhoon
hit-Tacloban making it its 6th Joy School.
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Nutrition.. A 9-month daily feeding program for 1,150 severely undernourished
elementary students, consisting of one hot meal (rice, viands and fruits) per
day cooked by the parents. The latter are given nutrition education to facilitate
their role in the program.
Urban vegetable gardens for parents equip them to grow fresh food and
encourage good nutrition at home.
Aims to prevent hunger from interfering with the students desire to learn
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TEACHER TRAINING.. In partnership with Ateneo Center for Educational Development (ACED)
Values formation training for the teachers
Training on various subject matter (Math, Science, English)
Aims to remind our dear educators of the importance of their chosen
profession and their roles as the nurturers of the countrys future leaders.
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Facilities Improvement.. Renovation of the school kitchens for good nutrition practice.
Library improvement to facilitate love for reading.
Increased good nutrition practice through renovated sanitation facilities.
Promotion of active play through play equipment donation.
For Tacloban: Provision of sustainable sources of water and energy like solar
panels, rainwater harvesting tanks and a deepwell pump playground.
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Results..During the first year of implementation in all five schools, joy was created!
94% of 1,000 feeding beneficiaries gained weight.
90% attendance was also achieved in 8 of the 9 feeding months. This initiative
helped ensure that more students came to class and more of them had the
energy to learn.
85% increased in height.
86% of the beneficiaries achieved normal nutritional status.
Maintained above passing average from Q1-Q4.
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Awards Anvil Award of Excellence 2013