crowdfunding preso
TRANSCRIPT
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
THE KEY TO SUCCESSFUL CROWDFUNDING
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
FIRST, A LITTLE ABOUT ME
• Former Head of Community & Marketing for Indiegogo
• (world’s second largest crowdfunding platform, 14m uniques per month, more than $500 million raised.
• Founder & Chairman of Big Richard• (Australian owned condom brand I founded in 2010, rated number #1
condom in Australia by Cosmo)
• Founder & CEO of Flow Spark Studios• (Digital & mobile startup with 6 properties in development for the $25
billion USD mobile gaming market)
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
INDIEGOGO HIGHLIGHTS
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
BIG RICHARD HIGHLIGHTS
https://www.youtube.com/watch?v=LbrBJiqJ7T0
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
FLOW SPARK STUDIOS HIGHLIGHTS
Danger Rabbit is our first game launching onto IOS + Android in May 2015
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
FLOW SPARK STUDIOS HIGHLIGHTS
• 100% 5 star rating during soft launch
• Free game with IAP and advertising monetisation
• Merchandising potential
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
FLOW SPARK STUDIOS HIGHLIGHTS
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
FLOW SPARK STUDIOS HIGHLIGHTS
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
FLOW SPARK STUDIOS HIGHLIGHTS
https://www.youtube.com/watch?v=Fqm3cYHErhs
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
CROWDFUNDING
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
WHAT IS CROWDFUNDING?Crowdfunding is the collective effort of individuals who network and pool their money, usually via the internet, to support efforts initiated by other people or organizations.
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
WHAT IS CROWDFUNDING?
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
WHAT IS CROWDFUNDING?Crowdfunding is the collective effort of individuals who network and pool their money, usually via the internet, to support efforts initiated by other people or organizations.
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
CROWDFUNDING PLATFORMS
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
INDIEGOGO IMPACT• Millions of dollars disbursed each week
• 300,000+ campaigns, 100,000+ international• 10,000+ active at any time
• 15M monthly visits from 220+ countries + territories
• 70+ countries contribute each day
• 1,000% growth in funds raised the past two years
• 275% growth in contributions to non-US campaigns in the past year
• 40% growth Australia in the past year
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
AUSSIE CROWDFUNDING SUCCESS
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
AUSSIE CROWDFUNDING SUCCESS
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
KEYS TO SUCCESS
• STORY• VIDEO• EMAIL LIST• A GREAT PRODUCT, PROJECT OR
CAUSE
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
STORY
https://www.indiegogo.com/projects/danger-rabbit-a-video-game-23-years-in-the-making/x/10036781
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
VIDEO
https://vimeo.com/107000614
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
EMAIL LIST
Userbump helps people build an email list using viral and social mechanisms
(a Flow Spark Studios business)
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
GREAT PRODUCT, PROJECT OR CAUSE
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
FINANCE
This is an event all about finance and funding, so, just letting you know, Flow Spark Studios are currently seeking investment partners.
© Copyright 2015 Flow Spark Studios Pty Ltd
www.flowsparkstudios.com
QUESTIONS
Contact me