cross-platform content - marketing your apps...igfx content presentation_final_modif
TRANSCRIPT
CROSS-PLATFORM CONTENTMarketing your Apps...
By François Mark - Interactive Graphics Studios
MobileApps 2012
Agenda
• Why is this important?
• A mobile App is not enough
• Make your content accessible
• From Email Marketing to Mobile Marketing – HOW?
• Automating your Mobile Marketing to increase sales
Why cross-platform content important?
• It will enable you to do a pre-launch APPS promotion
• Educate your audience
• Build a relationship with your prospects (Virtual Dialog)
• Collect feedback and improve your apps
• Understand your audience expectations for new apps
• Increase sales revenue
Why customer profiling important?
• To segment your audience for better
targetting
• To understand customer needs
• Build new application
• Promote derived products and services
• Build relationship with your customer
Sell related products to customers andincrease sales
• Profiles your customer purchasing habits to sell derived products• Provide Targeted products and services
Our Cross Platform Solutions
We create tailor-made online e-Strategies and solutions to market your products and services