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| AuraPortal 6 in1: A Gold Asset | (1) BPMS (2) CRM (3) Supply Chain (4) Intranet (5) Documents (6) Portals

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Page 1: CRM Portals

| AuraPortal 6 in1: A Gold Asset |

(1) BPMS (2) CRM (3) Supply Chain (4) Intranet (5) Documents (6) Portals

Page 2: CRM Portals

www.auraportal.com | AuraPortal 6 in1: A Gold Asset | (1) BPMS (2) CRM (3) Supply Chain (4) Intranet (5) Documents (6) Portals | 2

Agenda Introduction Roadblocks to business process

improvement success Strategies for gaining value from BPM Proof of Concept Demo AuraPortal and CAASPRE Consulting

Page 3: CRM Portals

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Key drivers for BPI initiatives

Increased regulation

Lower tolerance for errors

Cost reduction

Operational excellence

Short delivery times

Better quality

Faster service

Time to market

Productivity of personnel

Shorter intervals in keeping processes in synch

Ability to easily simulate cause and effect of process changes

Internal and External Pressures

Page 4: CRM Portals

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Source: Forrester Research, Aug. 24, 2010

Page 5: CRM Portals

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BPM is similar to “Lean” practices: They make sense to do, but most companies wait until they are about to go out of business before taking the plunge.

Page 6: CRM Portals

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Elements to consider with BPM : CHANGE

Existing Technology Infrastructure

Existing Business

Practices Existing Culture

New Technology Paradigms

New Best

Practices Desired New

Culture

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Technology:

Companies have adopted a variety of systems and methodologies: • ERP Systems • Home-grown custom

industry specific systems • External vendor systems • Remote user systems • Manual systems procedures

Page 8: CRM Portals

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Processes

Department Level Solutions

ERP System

Customer Systems Custom

System 1 Custom System 2

External Partner Systems

Remote users

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Business Process Improvement (BPI) “Business Process Improvement is a systematic approach to help an organization optimize its underlying processes to achieve more efficient results.” Business Process Management (BPM) “Business Process Management is a management approach focused on aligning all aspects of an organization’s wants and needs that promotes business effectiveness and efficiency while striving for innovation, flexibility and integration with technology.” The Result “Business Process Improvement and BPM enable organizations to be more efficient, more effective and more capable of change than a functionally focused, traditional hierarchical management approach. “

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The three key advantages that BPM bring are: 1. Transparency 2. Process Refinement 3. Centralization of Data

Page 11: CRM Portals

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The Business Process Improvement Challenge

Process:

Best Practices

(Recommended Practices)

To Be Processes

(Your desired processes)

As Is Processes

(Your current processes)

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ISO Certification

Sarbanes Oxley

Federal Regulatory Compliance

Customer Driven

Requirements

Vendor & Partner

Requirements

Industry Processes

Process Influencers:

Page 13: CRM Portals

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Culture:

Business Process Improvements often require changes in procedures Small pilot BPI/BPM initiatives are often the best way to gain traction and internal support Involvement of the end users Regular updates/communications on the progress being made C-Level support

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Importance of Management Control Successful businesses have learned that all improvements start

with controlling processes.

One needs to think carefully about the path and participants associated with the processes.

Continuous access to real-time management info is needed in order to navigate the business in the right direction.

The ability to monitor and optimize performance.

Flexibility to easily adapt to constant change and unforseen market influences.

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Why do we have too little control when it comes to process management?

We define the processes insufficiently or not at all

Objectives are unclear

Processes are too abstract

The business doesn‘t work with the processes

Insufficient communication

Too little attention for bottle-necks

Too little grip on progress/situation

Page 16: CRM Portals

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Realizing BPM Success : Speed

Rapid update and deployment of new models that

reflect the current procedures

Rapid results using a focused process that can gain

support – Users see the value quickly

Timely response to issues and changes

Tools that support all of the above

Page 17: CRM Portals

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Analysis

Scope

Look at the Big Picture

Map the Human Element

Culture

Governance

Monitoring

An Approach to Success:

Page 18: CRM Portals

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BPMS Modeling

Document Mgmt.

Customer & Vendor Portals

Enterprise Intranet

Solution Accelerators

BPMS

Rules

Solution:

Page 19: CRM Portals

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Proof of Concept Demo

Page 20: CRM Portals

• Project 3 • Project 4 Geophysicist

• Project 1 • Project 2 • Project 3 • Project 4

1

Seismic Data Vendor

Seismic Data Team

Notification 2

3 > In Progress

5

Notification 6

> In Progress

> Sent

7

Notification 8

SDS1

• Project 1 • Project 2 • Project 3 • Project 4

> Received. To be Barcoded.

> Received. To be Barcoded.

Notification 10

• Project 2 • Project 4

To be Barcoded:

12

SDS2

• Project 1 • Project 3

To be Received:

4

11

9

Don Peterson

Simon Valley

Jack Kellet Odette Alpert

Seismic Projects Tracking System

Steps to be followed

www.auraportal.com

E ENERGYSOURCECO.

Page 21: CRM Portals

Vendor

Barcoding

• Project 3 • Project 4 Geophysicist

• Project 1 • Project 2 • Project 3 • Project 4

Seismic Data Vendor

Seismic Data Team

Notification

> In Progress

Notification

> In Progress

> Sent

Notification

SDS1

• Project 1 • Project 2 • Project 3 • Project 4

> Received. To be Barcoded.

> Received. To be Barcoded.

Notification

• Project 2 • Project 4

To be Barcoded:

SDS2

• Project 1 • Project 3

To be Received:

Don Peterson

Simon Valley

Jack Kellet Odette Alpert

www.auraportal.com

Project 1 Project 2 Project 3 Project 4

Research

Field

E ENERGYSOURCECO.

Seismic Projects Tracking System Steps to be followed

Page 22: CRM Portals

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AuraPortal’s Goal: To develop a Business Process Management Suite (BPMS) Software that

provides greater speed, agility, and discipline in managing business practices.

Founded in 2001 with annual increase in sales growth over 30% consistently year over year

Financially very strong; Profitable; Privately owned.

Over 90 employees dedicated exclusively to AuraPortal BPMS.

More than 250 certified AuraPortal consultants worldwide in over 80 channel partner

professional services organizations.

Over 350 BPMS customers, across 41 countries

Microsoft Gold Certified Partner

Corporate Information

AuraPortal Company Facts

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INDUSTRY COMPANY LOGO

Oil Business

International Manufacturing

PEMEX, Saras

TOYOTA, YAMAHA

Chemical

Food Processing

Bristol-Myers Squibb

Coca-Cola, Fritolay, PepsiCo, eLPOZO

Logistics Ryder

Aerospace Aeroports

de Catalunya

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INDUSTRY COMPANY LOGO

Services

Engineering

SunProyect

Emin

Government Agencies

Spanish Ministry of Defense

Chain Store

Textile

KA International

Equipo Comercial

Energy Eletrobras

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Corporate Information

NORTH AMERICA HQ: Boston, MA 400 Trade Center, Suite 5900 Woburn, MA 01801 EUROPEAN HQ: Utrecht, Holland Loodsboot 7, 3991 CJ Houten, The Netherlands. United Kingdom - Sales Office Ruddington Fields Business Park Mere Way, Ruddington, Nottinghamshire, England Valencia, Spain - Development Center Paseo Germania 84 Entresuelo, 46702 Gandia (Valencia), Spain

80+ CHANNEL PARTNERS 250+ Consultants

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Analyst Reviews

Gartner: AuraPortal has been selected by Gartner Inc. in its well-known ‘Magic Quadrant’ and defined as the “Example of the next generation of BPMS”

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BP Trends: "AuraPortal is one of the most complete and advanced BPMS solutions on the market, backed up by a financially strong company with a large number of satisfied customers of all sizes working with the product for several years." Ovum: "AuraPortal Excels in Ovum's technology assessment study which was set by a highly competitive field." "The vendor has demonstrated that its BPM platform can support complex processes and high-throughput scenarios." (OVUM - Decision Matrix on BPM Vendors, 2010)

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AuraPortal is the pioneer in several key market trends, among them:

BPMS oriented to business people capable of coping with the most complex

processes directly from their models without any programming or IT intervention.

The construction of the new paradigm of CRM and SCM based on BPM processes

instead of traditional approaches based on prebuilt structures.

A revolutionary new Business Rules system more powerful and easier to use

without the need of rules engines and without any programming.

The inclusion of a Platform containing: Document handling (SharePoint), Content

Portals, Families of elements (Items, Accounts, Areas and Projects) and Commerce

thru Internet in just one application.

Corporate Information

Innovations

Page 29: CRM Portals

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The Ability for Business Users to truly maintain models in real time. Tight integration (and bundling) with Microsoft SharePoint, Visio, Office, etc. and integration with external systems (ERP) Implementation Scalability from very focused, small projects to large scale implementations. Significant product depth and strength, but still very easy to use Process Pattern Templates (Solution Accelerators) for faster implementations Very satisfied customer and partner base

Corporate Information

Key Differentiators

Page 30: CRM Portals

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CAASPRE Consulting Business Process Consulting Experts with a focus on the “Customer Experience” Founded in 2000 with focus on improving business performance Combining best practices with applications and tools to support continuous improvement Extensive experience in the Non-Profit, Professional Services and Financial Services Industries.

Page 31: CRM Portals

Contact Info:

Scott Rich – AuraPortal 978-808-6340 [email protected] www.auraportal.com Paul Marrero – CAASPRE Consulting 813-649-8250 [email protected] www.caaspre.com