crimsonwing presents at convergence europe 2014
DESCRIPTION
Crimsonwing presented at Convergence Europe 2014 in Barcelona how to integrate Dynamics with eCommerce solutions.TRANSCRIPT
![Page 1: Crimsonwing presents at Convergence Europe 2014](https://reader035.vdocuments.us/reader035/viewer/2022070321/558e1ead1a28ab771f8b45e1/html5/thumbnails/1.jpg)
4 – 6 November 2014Barcelona, Spain
![Page 2: Crimsonwing presents at Convergence Europe 2014](https://reader035.vdocuments.us/reader035/viewer/2022070321/558e1ead1a28ab771f8b45e1/html5/thumbnails/2.jpg)
Integrating Dynamics & eCommerce David Walsh, CEO & FounderKees Brussen, CTO
![Page 3: Crimsonwing presents at Convergence Europe 2014](https://reader035.vdocuments.us/reader035/viewer/2022070321/558e1ead1a28ab771f8b45e1/html5/thumbnails/3.jpg)
Agenda
• Introduction• Key elements of a successful integration• Why & How• Integrating with AX• Case Studies• Q&A
![Page 4: Crimsonwing presents at Convergence Europe 2014](https://reader035.vdocuments.us/reader035/viewer/2022070321/558e1ead1a28ab771f8b45e1/html5/thumbnails/4.jpg)
About…
![Page 5: Crimsonwing presents at Convergence Europe 2014](https://reader035.vdocuments.us/reader035/viewer/2022070321/558e1ead1a28ab771f8b45e1/html5/thumbnails/5.jpg)
Omni-channel commerce
![Page 6: Crimsonwing presents at Convergence Europe 2014](https://reader035.vdocuments.us/reader035/viewer/2022070321/558e1ead1a28ab771f8b45e1/html5/thumbnails/6.jpg)
• Customer in driver seat
• Uniform information, channels in sync
• Experience & customer journey driven
• Shared profile• Shared stock• Social integration• Customer service
Key elements
![Page 7: Crimsonwing presents at Convergence Europe 2014](https://reader035.vdocuments.us/reader035/viewer/2022070321/558e1ead1a28ab771f8b45e1/html5/thumbnails/7.jpg)
Why integrate?
Better processes GrowHappy customers
![Page 8: Crimsonwing presents at Convergence Europe 2014](https://reader035.vdocuments.us/reader035/viewer/2022070321/558e1ead1a28ab771f8b45e1/html5/thumbnails/8.jpg)
Integrating with Dynamics AX
• Web services• XML• Synchronously • A-synchronously• API
• Master data management• External, file based• App framework, through Windows Azure
![Page 9: Crimsonwing presents at Convergence Europe 2014](https://reader035.vdocuments.us/reader035/viewer/2022070321/558e1ead1a28ab771f8b45e1/html5/thumbnails/9.jpg)
Case study: KNHS
Dutch Royal Equestrian Federation
210.000+ members7000+ events900.000 starters
Multiple touch pointsSelf service & eCommerce
![Page 10: Crimsonwing presents at Convergence Europe 2014](https://reader035.vdocuments.us/reader035/viewer/2022070321/558e1ead1a28ab771f8b45e1/html5/thumbnails/10.jpg)
KNHS - InfrastructureMember/
organisation
Owned channels
Web and app
Staff, members, organisations / associations
HTML5 web portals + app framework
KNHS Business solutionMicrosoft Dynamics AX + Dynamics for Membership
External channelsWeb shops
![Page 11: Crimsonwing presents at Convergence Europe 2014](https://reader035.vdocuments.us/reader035/viewer/2022070321/558e1ead1a28ab771f8b45e1/html5/thumbnails/11.jpg)
One integrated system
HTML5 web portals
Owned & external eCommerce
Lower operational costs
Lower workload
Flawlessadmin
![Page 12: Crimsonwing presents at Convergence Europe 2014](https://reader035.vdocuments.us/reader035/viewer/2022070321/558e1ead1a28ab771f8b45e1/html5/thumbnails/12.jpg)
Q&AAny question?
![Page 13: Crimsonwing presents at Convergence Europe 2014](https://reader035.vdocuments.us/reader035/viewer/2022070321/558e1ead1a28ab771f8b45e1/html5/thumbnails/13.jpg)
Thank you
Come and see us on Stand #23!
www.crimsonwing.com