creating the conditions for ideas to move forward - global service jam

Congrats for your ideas

Hi.I’m Rui and I’m here

(to try) to tell you something about ideas

...and I had somein the last couple

of years

O Livro dos Prefácios

f-o-n-t-a-n-a

Queres casar comigo?

Empact Meter

From Evaluating ideas

To Evaluating conditions

5 criteria

Team Time Space Balls Love

Team Time Space Balls Love Team Time Space Balls Love Team Time Space Balls LoveTeam Time Space Balls LoveTeam Time Space Balls Love

oldp

High

f-o-n-t-a-n-a Queres? Toyno Empact M

Any criteriamissing?

btw, the original idea was not even mine!

money?

A great idea has nothing to do

with the “idea”


with the “idea”nor money

How to build an idea with no money?

Let’s takewww.toyno.com

as an example

Joana had no money.

I was short of money but still I said...Let’s do it.

So the 1st thing we did was:Stop Thinking About the Money.

and...Start looking for inspiration.

Demotivation?

PositioningBrand

ProductExperience

Positioning

Product

Experience

Gain LifeShow UpProvoke

Make PeopleImagine

Find waysto find

some money

Love and let yourself

be loved

Listen, Share, Integrate,

Iterate, Re-Think,Get Better

KeepDreaming

and remember...


with the “idea”


or not to do?


or not to do?That is the question.

now?

WorkMotivationSpiritResilienceLove

now?


Define GoalsStep by Step

VisionBrand

Be flexible

now?


JumpRunCallTalkThinkMove


VisionBrand

Be flexible

now?


JumpRunCallTalkThinkMove

Decide to Quit (yes, it’s an option)Move forward


VisionCreate a Brand

Be flexible

If you decide to move forward...

Make the test 1st.

now?

Team Time Space Balls Love

Thank youso much everyone

and to Cooperativa Criativa for the invitation.

Feel free to contact me.Rui Quinta | Global Sustainability Jam | November 2012 | Lisbon

www.toyno.com | [email protected]

now?

creating the conditions for ideas to move forward - global service jam

Design