create lifelong loyalty via the cloud with cloudmade
TRANSCRIPT
Use The Cloud To Create A Lifelong
Relationship Between Car and Driver
Nick Black – Chief Product Officer
Presented at Autotech Council – Car Compute
Sep 2015
Company Confidential . CloudMade
“The single most important decision in evaluating a business is pricing power” Warren Buffet – Chairman & CEO, Berkshire Hathaway
Company Confidential . CloudMade
Pricing power is derived from: 1. Differentiation – how different a product
is from its competitors 2. “Lock in” a.k.a. stickiness – a high cost of
switching to a comparable product
Company Confidential . CloudMade
“Businesses compete at their own peril if they don’t recognize lock-in, protect themselves from its adverse effects, and use it to their advantage when possible.” Hal Varian – Chief Economist, Google
The Big Opportunity: Leverage The Cloud To Build
a Lifelong Relationship With Customers
Learning To Drive
Buying Family Car
Upgrading to Sports Car
10
Requires The Car And The Cloud To Work Together
Company Confidential . CloudMade
Simple Slide
Predict Learning
CLOUD
Predict Learning
CAR
Company Confidential . CloudMade
How CloudMade Predicts Future Behavior
CLOUD
Sync Sync
Products In Use Today
13
Modular machine learning environment with cloud (AWS, Azure, Linux), car (Linux, Android, QNX) and device (iOS, Android) SDKs.
Cloud based content aggregation and management system supporting fast, cost effective sync of location data from cloud to car or device.
A fast, efficient bi-directional sync layer with robust security, engineered to protect driver’s personal data.
Smart Data
Hybrid Data
Mapsafe
Get Started With Us
www.cloudmade.com