cracking the code of connecting: finding the syntax for a players
DESCRIPTION
Presentation from Sourcecon 2010 DC, presented by Earl MannTRANSCRIPT
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Cracking the Code of Connecting: Finding the Syntax for A players
Earl Mann
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1500 year old lesson on performance
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The Weird Perspective
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Earl Mann – “Weirdo” by Design!• 14 yrs Military (Navy and Marines)• 10 years Start ups • Always focused on New and Next and start-
ups (aka..unknown not understood)• Advanced Technology Provider to HCM since
2000• My 10000 hours (sales, Internet Marketing,
Direct Selling, Performance Psychology, Leadership)
• Most useful accomplishment- The Book Rule
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What I hope you gain insight on
• Ways to make a connection with others• Ways to use connections to your advantage• How to stand out or be remembered• Some fundamentals on building a personal
brand.• How to have more fun, create world peace,
and become the most valuable person in the world.
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Being better is a battle
Theme of today – Be Bruce Lee
Mixed Methods Approach
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What do You Want to Happen Right now?
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Date for permission to Date
• What’s LOVE got to do with it?• Acknowledge what caught your attention• Be specific• Explain you’re your drivers• Explain the process• Let them Opt in or Out
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You are not a frog… Don’t Camouflage Yourself
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Great opportunity, Great company blah blah blah
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Big opportunity, Industry leaderblah blah blah
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What the brain does
• The reticular formation is a part of the brain that is involved in actions such as filtering incoming stimuli to discriminate irrelevant background stimuli
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So, Be relevant and “different” if possible.
• Read “Relevant” as matter of their focus.
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Network to a Personal Brand
Who do you know that can help someone that you know?
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Use a Systematic Approach to contacting.
• Only way to CONTROL getting better– Use “unscripted” scripts– Have well defined call to actions– Question to gain insight into their perspective not
objective facts.– the gold is for them to tell you a story or you to
tell them one.
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Applied Social Networking
• Who do you know?• Find and Leverage experts• Find influencers• “Ping” your network often• Get better• Get smarter
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Most useful strategy: You Inc. Mindset
• You are a stand alone biz of 1• You have 2 important markets: Coworkers –Non
Coworkers• You are always Building a brand –so own it.• Your market value is directly tied to the “Rate of
Interest” people have in using what you create.• Your business must be in the business of change
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The CODE
To relate to an “A” player – you must BE an “A” player!
• Hint: if this is good news to you, you are an A player!
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Source of your greatest Power
Perspective that comes from the love of the game
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The chance at Your greatest moment is often dressed as a challenge
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Thank you!