cover story singapore’s 49 birthday...
TRANSCRIPT
Issue 4/2014
COVER STORY
Outdoor Entertainment · Indoor Entertainment · Broadcast Technologies · Worship Technologies
A look at the technical details behind the 2014 National Day Parade
SINGAPORE’S 49th BIRTHDAY BASH
Scan this code &‘Like’ us on
Editor’s NoteHello readers!
I hope you’ve had a good 2014 so far. It’s amazing how fast we’ve come to the final issue of LAVA magazine for this year. We’ve seen lots of interesting installations, events, showcases and technologies – and we can only look forward to more exciting things to come.
The fourth issue of LAVA is, of course, no different from previous ones: it’s packed with the latest industry news, newest product releases, as well as project showcases and installations from Asia and beyond.
This issue’s cover story is on Singapore’s National Day Parade (NDP), which took place on 9 August at The Float at Marina Bay. The celebration marked the country’s 49th year of independence and it was certainly a night of patriotic song, dance and breath-taking fireworks. LAVA magazine takes a look at how the technical aspects of NDP’s show segment were put together – from the stage projections to the lights and audio-visual systems that help bring the show to life.
Aside from this, we’ve also featured various lighting, audio-visual, broadcast and worship showcases, events and installations from Asia, as well as certain parts of the Middle East, Europe and the US.
Enjoy reading!
Best regards,
Nur Shakylla Nadhra (Editor)
CONTENTSNews
10 Lighting Solutions • Audio Solutions • Visual Displays
72 Singapore’s 49th Birthday Bash
COVER STORY
outdoor entertainment80 • Epson Transforms Singapore’s Community into Instant Artists at the Aliwal Arts Centre
• SGM G-Spot for India’s Fountain of Oneness• Wings of Time• Korea’s Gimhae Waterpark has the Edge in Flexible Audio Processing• Fine Art Opens the 2014 Youth Olympic Games Ceremony in Nanjing, China• Stunning Large-Area Projections at the Cupa Romaniei 2014• Avolites Expert Pro Controls Live Visuals at White Dubai Club
SHOW PREVIEW34 • Hotel Expo 2014
SHOW REVIEW36 • PALM Expo 2014
• BroadcastAsia 2014• Entech Connect 2014
A joint venture partnership of
REWARDING.www.iseurope.org
Re-imagine your market. At ISE 2015, network with thousands of fellow professionals from all over the world, and make the connections you need to grow your business today and tomorrow. Find out more:
ISE2015_AD_Rewarding1_EN_210x297_LAVA_.indd 1 30.07.14 18:54
133 Audio & Visual • Lighting
Product Innovations
Events & Expositions / Advertisers Index
140
INdoor entertainment98 • ETC’s Source Four LEDs Jazz Up Crossings 2014 at Singapore’s NAFA
• Chauvet Professional creates “Pixel Ambience” at Vanity Osaka• ACME Lights Up Sodagreen’s Concert in Taipei• Light Sky’s Bumblebee Series Shines for CCTV’s ‘Our Chinese Heart’• Guangzhou GTD Lighting Technology Lights Up Chime-Long International Circus• The Seoul Philharmonic Orchestra goes ‘All-Digital’• Meyer Sound a Hit at Beijing Auto Show
BROADCAST TECHNOLOGIES120 • Philips Strand Lighting and Selecon provide Reliability and Power for
TV Stations in Lebanon
WORSHIP TECHNOLOGIES122 • North Boulevard Church Manages Live and Broadcast with Allen & Heath Mixers
• St. John Church in USA Gains Intelligibility with New Sound System• Sydney’s St Andrew’s Cathedral Installs Martin Audio Omniline
PRODUCT SHOWCASE128 • CreateLED provides High Resolution LED Display for APEC Summit
• Digital Wireless Revolution Continues with Shure QLX-DTM Digital Wireless Systems and ShurePlus™ Channels Mobile Application
• ROE Visual Launch Black OnyX P3.47 HD LED Display to Overseas Market
CONTENTS
Light Source: PHILIPS MSD Platinum 16R
Luminous Flux(lm): 15100
Light Efficiency: 331lm/w
Beam Angle: 10-28°
Color wheel and linear CMY components perfectly
show the variety of colors, soft light beam angle
with two soft filters creates diverse level beam
effect!
We are looking for worldwide qualified distributors!
330 WASH
NO.8 Kexing road,Guangzhou Civilian Scien-tech Park, No. 1633 Beitai Road, Baiyun District, Guangzhou, China Post Code: 510540 Tel.: 86 20-3731 2222 Fax: 86 20-3731 4468, 3731 4478E-mail: [email protected] / [email protected]: www.fineart-light.com
Small sizeLow power
Light weightMulti-effect
High light efficiency
PUBLISHER Steven Ooi [email protected]
EDITOR Nur Shakylla Nadhra [email protected]
GROUP MARKETING MANAGER Eric Ooi [email protected]
MARKETING MANAGER Felix Ooi [email protected]
MARKETING EXECUTIVE
Evelyn Yap [email protected]
GRAPHIC DESIGNER Siti Nur Aishah [email protected]
HEAD OF GRAPHIC DEPT/ADVERTISEMENT COORDINATOR
Fawzeeah Yamin [email protected]
CIRCULATIONS EXECUTIVE Yvonne Ooi [email protected]
LAVA IS PUBLISHED BY:TRADE LINK MEDIA PTE LTD
101 Lorong 23, Geylang #06-04 Prosper House Singapore 388399
For interest in advertising and advertorials, please attention your query via: fax: +65 6842 2581 / +65 6745 9517 or
direct call: +65 6842 2580
Printed by KHL Printing Co Pte Ltd MCI (P) 115/12/2013
ISSN 2345-704X (Print) and ISSN 2345-7058 (E-periodical)
This publication is published three times a year and is available at no charge to subscribers in the professional entertainment lighting,
audio, and visual solutions industries, who meet the publication’s terms of circulations control. For subscribers who do not qualify for free subscription, copies will be made available subject to acceptance by the
publisher, for a subscription fee which varies with the requester’s country of residence in the following rate for annual subscription.
CALL FOR SUBMISSIONSPress releases, proposals for stories, and
product development literature should be submitted by email to the editor at:
INTERNATIONAL MEDIA REPRESENTATIVES
[CHINA/HONG KONG] Judy Wang t. +86-10 6463 9193 e. [email protected]
DISCLAIMER! All advertisers and contributors must ensure all promotional material and editorial information submitted for all our publications, must be free from any infringement on patent rights, copyrights laws in every jurisdiction. Failure of which, they must be fully liable and accountable for legal consequences (if any) that may arise.
The editor reserves all right to omit, amend or alter press releases submitted for publication. The publisher and editor are unable to accept any liability for errors or omissions that may occur in this process, although every effort has been taken to ensure that all information is correct at the time of going to press. Edited articles or stories are returned to contributors for check on facts at the sole discretion of the editor. No portion of this publication may be reproduced in whole or part without written permission of the publisher. The editor reserves all rights to exclude or refuse submissions at any time without prior written or verbal notice if contributing parties do not provide complete text and supporting images at a minimum of 300 dpi in .jpeg and .tiff format.
www.tradelinkmedia.biz
OTHER TITLES BY TRADE LINK MEDIA PTE LTD
Southeast Asia Building Southeast Asia Construction
Security Solutions TodayBathroom + Kitchen Today
Lighting Today
On the Cover 2014 National Day Parade in Singapore
Photo Credit NDP 2014 Executive Committee
Cover Design by Siti Nur Aishah
Issue 4/2014
COVER STORY
Outdoor Entertainment · Indoor Entertainment · Broadcast Technologies · Worship Technologies
A look at the technical details behind the 2014 National Day Parade
SINGAPORE’S 49th BIRTHDAY BASH
The Blackmagic Studio Camera is the world’s most advanced broadcast
camera for live, multi camera production! It features an incredibly tough,
lightweight machined magnesium design with a massive 10” viewfi nder,
4 hour battery, talkback, tally indicators, phantom powered microphone
ports and built in optical fi ber and SDI connections. That’s a fully self
contained, broadcast grade, live camera solution!
Full Size HD Viewfi nder
The Blackmagic Studio Camera includes the world’s
largest viewfi nder built in! The massive 10” high resolution
screen has a super wide viewing angle and extremely high
brightness so you can see your images with amazing detail even in bright
daylight! This professional grade viewfi nder makes it easy to frame, focus,
change iris settings and make subtle adjustments with full confi dence even
when you’re live on air!
Optical Fiber and 6G-SDI Connections
Connect Blackmagic Studio Camera to your live production
switcher with optical fi ber cables connected to the built in
fi ber port or use regular 6G-SDI BNC video cables!
The video connections are bi-directional and carry HD or
Ultra HD video with talkback, tally, embedded audio and even camera
remote control. With standard, low cost fi ber optic cable, you can connect
to your cameras over massive distances!
Ultra HD video with talkback, tally, embedded audio and even camera
The new Blackmagic Studio Camera 4K is the perfect live production camera with 10” viewfi nder, talkback,
tally, color corrector and 12G-SDI connections!
Lenses and accessories shown are not included
Talkback and Tally
The Blackmagic Studio Camera features built in talkback using
general aviation headsets, so you get better noise cancelling
and comfort at a much lower cost! You also get built-in tally
lights that illuminate automatically when your camera is live so
your cast and crew can easily see which cameras are on air! Talkback and tally
signals are embedded in the return video connection to the camera, so you
don’t have to run separate cables!
Micro Four Thirds Lens Mount
The active Micro Four Thirds lens mount is compatible with an
incredibly wide range of lenses and adapters. You can use your
existing photo lenses for smaller setups and fi xed camera use,
or connect incredible broadcast ENG lenses via a B4 lens adapter. You can even
use third party adapters for high end feature fi lm PL mount lenses, so it’s easy
to customize your camera to suit any sized production!
www.blackmagicdesign.com/sg*SRP is Exclusive of Taxes
Blackmagic Studio Camera 4KBlackmagic Studio Camera HDS$2,555* S$3,845*S$2,555* S$3,845
Lighting Audio Visual-BMSC-Viewfinder-sg.indd 1 29/08/2014 12:58 pm
Visuals Solutions Lighting Solutions
10 Oct-Dec 2014
CRESTRON ASIA REINFORCES SALES SUPPORT TO ESTABLISHMENT OF NEW PUNE OFFICE
C restron Asia L imited (“Crestron Asia” ) , which is the wor ld’s leading manufacturer of advanced contro l and automat ion systems, opened
a new Pune Off ice in June th is year to cont inue the growth of the company in western India and to improve support to i ts local dealers, partners and customers.
W ith the rapid growth in both commercia l and res ident ia l markets over the past years, Crestron Asia saw the opportuni ty to have a sol id and physica l establ ishment to support local Pune partners. “The new off ice
represents our commitment to grow business and compete in Pune through di rect communicat ion, technica l support and enhanced tra in ing programmes,” sa id Murugan Paramasivam, Country Manager ( India) of Crestron Asia. “The new fac i l i ty paves the way for us to be more product ive, better explore and venture into the Indian market.”
Showcasing Crestron's integrated technology in a rea l-wor ld env i ronment, the new off ice features fu l l t ra in ing and product demonstrat ion areas running Crestron hardware and software solut ions, inc luding Dig i ta lMedia™, Ai rMedia™ and Crestron l ight ing contro ls.
Being the industry leader in advanced contro l and automat ion systems, Crestron Asia has been making effort in combin ing expert ise f rom every region and f ina l ly br inging qual i ty products, so lut ions and serv ices to i ts va luable patrons throughout Asia. The sett ing up of the new off ice wi l l u l t imate ly have a profound impact on Crestron Asia’s business, as wel l as help sol id i fy the company’s leading ro le in the industry.
DOUGHTY ENGINEERING APPOINTS NEW MEMBER IN EXPORT TEAM
D oughty Engineer ing has appointed Mathew Brake as
the newest member of i ts export
team, where h is exper ience and customer serv ice sk i l ls wi l l prov ide customers with greater cont inu i ty – complement ing the two ex ist ing part t ime members of staff .
Speaking of Mathew’s appointment, Laurence Dyer, Doughty’s UK Sales Representat ive, sa id: “ In the short t ime that Mathew has been with us, we’ve a l ready noted h is great potent ia l . He h i t the ground running on day one and has demonstrated h is excel lent customer serv ice sk i l ls , expert ly deal ing with some very chal lenging customer requests. Being a fu l l t ime member of the export department, Mathew’s sk i l ls and exper ience wi l l a l low me to focus on carry ing out my customer-fac ing ro le to greater effect , which wi l l inev i tably lead to a better exper ience for both new and ex ist ing c l ients.”
Mathew, who was prev iously wi th K-Tech Racing where he worked across both UK sales and exports, added: “ I ’m del ighted to come on board at Doughty. Whi le my job centres on my sa les abi l i ty, I am fortunate to have completed an apprent iceship in engineer ing, which undoubtedly he lps me to understand the customers’ needs. I am fami l iar wi th the processes, understand the jargon and am genuinely exci ted to be work ing for a company that boasts not just f i rst c lass design but a lso manufactures i ts own products.”
Visuals Solutions Lighting Solutions
12 Oct-Dec 2014
ETC PARTICIPATES IN CHINESE BUILDING DESIGN CONFERENCE
O n 3 to 4 July, the Global Business Engine (GBE) he ld the 2014 China Cul tura l Bui ld ing Design and
Operat ion Congress (“ the Congress” ) in Shanghai . The event focused on innovat ions, t rends and appl icat ions in the development of Chinese cul tura l bui ld ings, wi th 200 experts lending the i r knowledge. ETC Western Regional Archi tectura l Manager, Kar l Haas, was one of the keynote speakers, shar ing h is 30-year exper ience in the implementat ion and operat ion of a l ight ing contro l system.
Haas started h is presentat ion with an overv iew of ETC product l ines – f rom enterta inment- l ight ing contro ls to automated r igging systems. He then focused on the design, integrat ion and implementat ion that must be taken into account when insta l l ing a l ight ing contro l system in commercia l spaces.
“The system must be designed in a way that wi l l serve the intended funct ion,” Haas expla ined. “System integrat ion has to be deta i led and communicated c lear ly, and system implementat ion needs to be accurate ly executed and commiss ioned.”
Haas presented severa l case studies that demonstrated h is points: the Anaheim Grand Plaza pro ject , which emphasised the s imulat ion feature of ETC’s Unison® Mosaic® contro l system; the Denver Hyatt Hote l , which was upgraded to the newer ETC Unison Paradigm® contro l system after us ing i ts prev ious system for 10 years; and the LDS Conference Center, which over the past 14 years has substant ia l ly upgraded i ts Proscenium Theatre wi th Unison contro ls, enterta inment consoles and l ight ing f ix tures.
Haas then ta lked about the x7 Color System, which prov ides a more complete range of colour and has
been appl ied to a l l ETC LED luminai res, inc luding Selador® Class ic™, Selador Desi re®, and Source Four® LED products. He a lso showed ETC’s latest development, the Source Four LED CYC adapter that at taches to the f ront of any Source Four LED luminai re to bold ly l ight backdrops and cycloramas.
“The Congress was an inspi rat ional couple of days, d iscussing the socia l , pol i t ica l and aesthet ic impact of China’s cul tura l bui ld ings and fac i l i t ies wi th archi tects, des igners, owners, operators, c i ty off ic ia ls and manufacturers,” commented Haas. “There was a genera l ‘ca l l - to-arms’ for both responsib le and exci t ing bui ld ing designs that have a profound impact on the surrounding community and env i ronment.”
Hangzhou YiDaShi , ETC’s off ic ia l dealer, was a gold sponsor of the Congress and demonstrated Unison Mosaic contro ls, and Source Four LED Dayl ight , Source Four LED Tungsten, Source Four LED Ser ies 2 Lustr® and Source Four Min i LED luminai res. Attendees were capt ivated by the i r h igh qual i ty of br ightness and powerfu l colour-mix ing capabi l i t ies.
“YiDaShi ’s pr imary sponsorship of the event c lear ly indicated that they are a company ready to respond to a booming construct ion and development cycle. ETC’s associat ion with YiDaShi combines an industry leader in d imming, contro l and f ix tures wi th a committed Chinese partner,” sa id Haas.
Defang Guo, COO of Hangzhou YiDaShi , summar ised: “Part ic ipants in the Congress a l l generously shared the i r ins ights and expert ise, and we gained a better understanding of what the operators and owners of cu l tura l bui ld ings th ink about the market. We enjoyed showing them ETC’s strength and specia l ty in archi tectura l l ight ing.”
Visuals Solutions Lighting Solutions
14 Oct-Dec 2014
ETC PURCHASES VORTEK RIGGING DIVISION OF DAKTRONICS
E TC (Electronic Theatre Contro ls, Inc. ) and Daktronics have announced that ETC has acquired the Vortek r igging d iv is ion of Daktronics. A l l
Vortek r igging products wi l l be integrated into ETC’s r igging port fo l io and operat ions wi l l be consol idated with ETC’s pr imary manufactur ing locat ions in W isconsin by the year’s end.
The t rans i t ion of Vortek into the ETC Rigging™ fami ly of products wi l l double ETC’s current offer ings of stage machinery. They wi l l be able to prov ide customers with a wide var iety of custom-engineered heavy- l i f t , h igh- l i f t and h igh-speed r igging solut ions, which inc lude orchestra shel l , grand drape and scoreboard l i f ts , a long with synchronised acoust ic panels, and motor ised packaged hoists. “On the heels of a successfu l launch of the new Prodigy P75 Hoist and with the incorporat ion of Vortek’s engineer ing expert ise, ETC is prepar ing to open up our solut ions for theater systems,” sa id ETC Rigging Genera l Manager, David North.
The company’s acquis i t ion of Vortek wi l l a l low ETC to offer advanced r igging solut ions for the enterta inment market on a nat ional and internat ional leve l . By bui ld ing upon the engineer ing exper ience of Vortek, ETC a lso p lans to mainta in a custom engineer ing-design center. “We see a great synergy between ETC and Vortek,” sa id ETC CEO, Fred Foster. “The complementary strengths of r igg ing products, as wel l as
the combinat ion of the sk i l ls and exper ience of the two companies, wi l l be a great benef i t to our customers – o ld and new.”
ETC wi l l mainta in an act ive, ongoing re lat ionship wi th Daktronics to cont inue to prov ide h igh-qual i ty hoists and l i f ts for Daktronics’ scoreboard system customers. Addi t ional ly, ETC plans to prov ide the award-winning Prodigy® hoists, QuickTouch®, QuickTouch+® and Foundat ion® contro ls, a long with the Vortek Class ic and custom hoists, and the fu l l l ine of Vortek contro l so lut ions.
Vortek’s operat ions wi l l be integrated with ETC over the next three months. Product manufactur ing wi l l be consol idated into ETC’s new manufactur ing fac i l i ty in Mazomanie, W isconsin, whi le a design and engineer ing center wi l l remain in V ictor to support custom products, customer support and serv ice. “We are committed to prov id ing a smooth and seamless integrat ion of these two companies,” expla ined Foster. “The ent i re Vortek team wi l l be help ing us through the t rans i t ion and we wi l l o ffer them opportuni t ies to cont inue to work with ETC in the future.” The company a lso ensures that Vortek customers wi l l cont inue to have access to the equipment and serv ices they have come to expect f rom Vortek over the years.
GE LIGHTING AND BYTELIGHT ENABLE RETAILERS TO ENGAGE IN-STORE CONNECTED SHOPPERS WITH LOCATION-BASED SERVICES USING NEXT-GEN LED FIXTURES
Companies to Showcase F i rst Indoor Locat ion Solut ion to Communicate wi th Shoppers’ Smart Devices Using Both V is ib le L ight Communicat ion and Bluetooth Low Energy
G E Light ing and ByteLight announced they wi l l showcase the next generat ion of LED l ight ing
f ix tures that communicate wi th shoppers’ smart dev ices whi le in-store, enabl ing reta i lers to prov ide exci t ing new locat ion-based serv ices us ing GE LED inf rastructure. The innovat ive solut ion featur ing GE’s Luminat ion™ LED Luminai re - IS Ser ies was unvei led at the LIGHTFAIR® Internat ional 2014 (LFI®) in Las Vegas on 3 to 5 June.
ByteLight’s indoor locat ion technology embedded ins ide GE LED f ixtures wi l l de l iver h igh-value appl icat ions to reta i lers, prov id ing the abi l i ty to understand the precise locat ion of shoppers us ing an opt- in appl icat ion powered by ByteLight on the i r smartphones and tablets. The solut ion combines V is ib le L ight Communicat ion (VLC), Bluetooth Low Energy (BLE) and inert ia l dev ice sensors, and supports any Android or iOS appl icat ion on a smart dev ice equipped with a camera and/or Bluetooth® Smart technology. The comprehensive approach enables reta i lers to reach a broad number of shoppers across the largest area—from the park ing lot to anywhere in the store where there is LED l ight . As a resul t ,
(Continues on Page 16)
Visuals Solutions Lighting Solutions
16 Oct-Dec 2014
reta i lers can achieve cont inuous ROI on the i r convers ion to GE LED l ight ing whi le prov id ing a strategic p lat form for the connected reta i l store of the future.
To help reta i lers increase in-store t raff ic and basket s ize, GE and ByteLight are connect ing smart LEDs to d ig i ta l market ing p lat forms to del iver contextual ly re levant content and create socia l shopping exper iences. For example:
• Welcome repeat customers with personal ised shopping l is ts as they approach the store f ront, then prov ide an easy-to-fo l low map to opt imise the i r shopping t ime
• Offer coupons and promot ions based on shoppers’ posi t ion and di rect ion in the a is le combined with shopping h istory
• Present customer rev iews, p lay product in format ion v ideos and connect on-demand with v i r tua l associates to make brand choice easier
“The use of GE’s LED f ixtures for locat ion-based serv ices br i l l iant ly demonstrates how LEDs can go beyond the t radi t ional ROI of energy and maintenance sav ings to fundamenta l ly change the way people shop by combin ing data wi th locat ion,” sa id Jerry Duffy, Genera l Manager of
Global Product Management at GE L ight ing. “ByteLight’s technology ensures a cost-effect ive approach for indoor locat ion by not requi r ing addi t ional hardware inf rastructure beyond the l ights themselves.” Launched in 2011, ByteLight’s patented LED indoor locat ion technology prov ides s igni f icant advantages to both reta i lers and shoppers:
• Uses ex ist ing l ight ing inf rastructure rather than requir ing addi t ional equipment l ike beacons, br inging faster ROI to LED deployments
• Determines the precise locat ion and di rect ion of shoppers anywhere there is l ight wi th accuracy with in three feet
• Reaches every connected shopper that has a mobi le dev ice equipped with a camera and/or Bluetooth® Smart technology
• Reduces maintenance costs by being battery- f ree, s ince ByteLight is powered by the l ight f ix ture
“The va lue proposi t ion for LED l ight ing is becoming less about i l luminat ion and more about innovat ive appl icat ions and serv ices that d ig i ta l l ight enables,” sa id Dan Ryan, CEO and Co-Founder of ByteLight. “We’re exci ted to work with GE to help re invent LED l ight ing into a p lat form for indoor- locat ion serv ices that wi l l revolut ion ise the in-store shopping exper ience and make LEDs play a strategic ro le in the connected reta i l exper ience.”
(Continues from Page 14)
(Continues on Page 17)
LASERWORLD APPOINTS NEW STAFF
Sabr ina Mi tche l l and Ben jamin Weizenegger are the new Market ing Ass is tants at Laserwor ld
T he importance of a compel l ing on l ine presence in text ,
p ic ture and v ideo increases wi th every year ; Laserwor ld is g lad to we lcome Sabr ina Mi tche l l in i ts market ing depar tment . As a Market ing Ass is tant , she suppor ts the ex is t ing team for on l ine media in the i r work and wi l l be respons ib le for the web presence of severa l pro jects and subs id iar ies .
“Thanks to her knowledge and exper ience in des ign and media techno logy, Mi tche l l w i l l be an asset to our market ing team and
NEWSLighting Solutions
17Oct-Dec 2014
HB-LASER MERGES WITH THE LASERWORLD GROUP
HB-Laserkomponenten GmbH is now a member of the Laserworld Group, underl in ing Laserworld
being the world leader in the f ie ld of manufactur ing and distr ibut ion of show laser l ight systems.
Mart in Werner, CEO at Laserworld, accompanied several acquisi t ions and new foundat ions of companies in the Laserworld Group in the past years, where he sees an obvious trend: “ In an increasingly di ff icult niche market, consol idat ing is essent ia l to conf igure in a way to be competit ive and at the same t ime provide products that perfect ly meet the requirements of the customers. Achieving this in such a special ised industry l ike ours is only possible with a strong team of highly qual i f ied indiv iduals; Laserworld provides the ideal f ramework for this!”
The company network already spans the whole world. The very companies maintain their independence, ident i ty and brand structures, but can further focus on their core business f ie lds. HB-Laser, one of the leading suppl iers in the German market, perfect ly f i ts this phi losophy: about 25 years ago, Harald Bohl inger founded HB-Laser and is undoubtedly one of the veteran companies in the show laser l ight industry. The core competencies are not only the development and manufactur ing of professional show laser l ight systems but also mult imedia and laser show product ion services. HB-Laser has been awarded with over 32 nat ional and internat ional awards already.
The new structure of the Laserworld Group br ings up promising potent ia l . The already wel l-establ ished market ing structures, as wel l as the dense sales network of Laserworld, become infused by HB-Laser’s experience and knowledge on the technical level, as
wel l as with customer support in project planning and implementat ion of laser show and mult imedia show product ions. Further synergist ic effects can also be achieved in many other areas, such as development, manufactur ing, purchase, logist ics and sales.
Lutz Bart l , CEO at HB Laser, expects more than one big step forward: “Despite substant ia l market changes in our industry over the past years, we at HB-Laser were always up to date with innovat ions; we drove them forward and developed new products and solut ions. We also saw Laserworld completely changing the show laser l ight market in a very short t ime. We are now in the posit ion to part ic ipate in this and increase our presence in the market and industry. The advantages for our customers are more than obvious!”
(Continues from Page 16)
OSRAM TO ACQUIRE CLAY PAKY
O SRAM is set to strengthen i ts posi t ion in enterta inment l ight ing, hav ing agreed to acquire
Clay Paky – a maker of l ight ing for shows and events.The prof i table company f rom Northern I ta ly is pr ivate ly owned and recent ly generated annual sa les of more than €60 mi l l ion. I ts products inc lude moving heads, fo l low spots and pro jectors, which are used at l ive concerts, in theatres and studios, as wel l as in the area of archi ta inment.
Both part ies agreed not to d isc lose f inancia l deta i ls
(Continues on Page 18)
we expect new impulses f rom her in order to fur ther boost the Laserwor ld brand g loba l l y, ” exp la ined Norber t Stang l , Sa les and Market ing D i rector o f the Laserwor ld Group.
For Ben jamin Weizenegger, there wi l l be terms such as "web deve lopment" , "search eng ine opt imisat ion" and " target group ana lys is" that w i l l accompany h im in h is work. As a Market ing Ass is tant , he wi l l be pr imar i l y respons ib le for the deve lopment o f
Laserwor ld ’s in ternat iona l webs i tes , as we l l as for the superv is ion o f other pro jects .
“Due to h is broad knowledge in var ious sub jects , such as content management , in ternet journa l ism and web 2.0, Weizenegger is an idea l f i t fo r our market ing team,” exp la ined Stang l . “H is employment is a fur ther s tep towards expanding our market ing depar tment susta inab ly w i th versat i le employees who he lp us move forward in many aspects . ”
Visuals Solutions Lighting Solutions
18 Oct-Dec 2014
of the t ransact ion, which is expected to c lose by the end of the current ca lendar year. “Clay Paky is a se lect ive addi t ion and improves the posi t ion of the specia l ty l ight ing business uni t in a h ighly at t ract ive market,” sa id Wol fgang Dehen, Chief Execut ive Off icer of Osram. The acquis i t ion is subject to approval by the re levant ant i t rust author i t ies.
W ith the p lanned acquis i t ion of Clay Paky, Osram, one of the leading makers of lamps and LED-based (Sol id State L ight ing – SSL) components for the enterta inment industry, wi l l take over a wel l - respected enterta inment l ight ing brand and push forward i ts va lue-dr iven strategy of technology and innovat ion.
Clay Paky wi l l be part of Osram’s Specia l ty L ight ing
(Continues from Page 17)
business uni t , which compr ises the company’s automot ive l ight ing, as wel l as the d isplay and opt ics act iv i t ies.
“The combinat ion of Osram and Clay Paky wi l l form a leading profess ional enterta inment l ight ing systems prov ider wi th a strong expert ise in SSL technologies, such as LED and laser l ight ,” sa id Hans-Joachim Schwabe, Chief Execut ive Off icer of Osram Specia l ty L ight ing.
Clay Paky, founded in 1976, has more than 100 employees. Osram plans to keep the Clay Paky brand due to i ts reputat ion in the internat ional enterta inment sector and to mainta in the company’s independence to a large extent in day-to-day business.
OSRAM EXPANDS OPERATIONS IN SINGAPORE
O SRAM has announced the opening of i ts new off ice and showroom in Singapore,
as part of the company’s p lan to scale i ts local operat ions. I ts opening ceremony on 27 June a lso marks the complet ion of i ts move f rom i ts prev ious locat ion in Sin Ming to Toa Payoh North.
The new space wi l l be home to Osram’s local employees across business uni ts, such as l ight ing appl icat ion engineer ing, technica l qual i ty assurance, regional market ing and business development. I t wi l l a lso house a new showroom, which wi l l showcase Osram’s l ight ing innovat ion, such as Osram’s LED Spark le Lamp (a recent Red Dot Design Award winner ) , PrevaLED Coin Ser ies and LUXPoint .
The growth in Osram’s operat ions in Singapore wi l l he lp the company better benef i t f rom Singapore’s innovat ion and
knowledge capabi l i t ies to innovate in areas such as profess ional l ight ing appl icat ion and engineer ing.
Asia remains the most promis ing market for l ight ing and is leading the market t rans i t ion into LED l ight ing; Osram is conf ident that i ts t rack record in LED technology of over 40 years wi l l he lp dr ive a new wave of opportuni t ies and appl icat ions.
“Having been around s ince 1985, the opening of the new off ice and showroom represents Osram’s long-term commitment to Singapore and Asia,” sa id Samuel Wu, Region Head of As ia Paci f ic at Osram. “The strategic posi t ion of the new space wi l l support Osram’s rapid growth in profess ional pro ject l ight ing appl icat ions inc luding reta i l , hospi ta l i ty, industry, and commercia l . "
From left to right Sophia Xing (Regional Head of Human Resource, Asia Pacif ic) , Toh Yew Wan (Chief Financial Officer, ASEAN Cluster), Samuel Wu (President/Chief Executive Officer of Asia Pacif ic), Rob McKinnon (Chief Executive Officer, Singapore) and Aninda Dasgupta (Cluster Sales Head Asia South)
Osram executives celebrate the opening of its new office with a l ion dance.
Visuals Solutions Lighting Solutions
20 Oct-Dec 2014
A.C.T LIGHTING BECOMES THE EXCLUSIVE DISTRIBUTOR FOR ROBERT JULIAT LIGHTING SOLUTIONS IN THE US
R obert Ju l iat and A.C.T L ight ing have entered into a strategic
agreement for A.C.T L ight ing to become the exclus ive d ist r ibutor for a l l Robert Ju l iat products in the US.
The RJ USA Wal l ingford off ice wi l l remain operat ional through the end of the year, but A.C.T L ight ing wi l l manage a l l sa les and customer serv ice issues going forward. RJ USA’s Fred L indauer and Pete Engel wi l l jo in the A.C.T L ight ing sa les group and the ent i re team wi l l work together to prov ide a smooth and seamless t rans i t ion.
Founded in 1993, A.C.T L ight ing is the leading d ist r ibutor of enterta inment l ight ing equipment used in the concert tour ing, theatr ica l and archi tectura l industr ies.
“We are very proud to add Robert Ju l iat l ight ing products to the A.C.T roster,” sa id A.C.T L ight ing Chairman, Bob Gordon. “Robert Ju l iat has long been a leader in the f ie ld and has establ ished an excel lent reputat ion for top-qual i ty l ight ing f ix tures based around superb opt ics and ergonomic
design.” Robert Ju l iat is approaching i ts centenary: i t was founded in 1919 and is st i l l 100 per cent fami ly owned.
“We fee l th is agreement is a logica l way to prov ide future growth for Robert Ju l iat in the US. A.C.T L ight ing is wel l posi t ioned in the Amer ican market to br ing added va lue for both the customers and Robert Ju l iat ,” expla ined Robert Ju l iat ’s Managing Director, François Ju l iat .
François Juliat, Managing Director of Robert Juliat; Bob Gordon, Chairman of A.C.T Lighting; Claus Spreyer, Sales Director of Robert Juliat and Ben Saltzman, President of A.C.T Lighting
SGM APPOINTS LTT AS NEW POLISH DISTRIBUTOR
S GM has announced the appointment of LTT L ight ing
& Theatre Technology (LTT Sp. z o.o. , l t t .com.pl ) as i ts new sole Pol ish d ist r ibutor.
LTT, Poland’s leading and longest serv ing d ist r ibutor of profess ional l ight ing f ix tures, consoles and other technology, say they are exci ted to be offer ing products f rom what they descr ibe as “one of the wor ld’s most promis ing LED f ixture manufacturers”.
The re lat ionship between LTT and SGM’s CEO, Peter Johansen, dates back to 1997, and the lat ter stated: “ I have a lways enjoyed a f ru i t fu l re lat ionship wi th the company and I look forward to work ing with them once again in th is new era.”
LTT sa id that the main at t ract ion Photo Credit: Ringier Romania
(Continues on Page 22)
Held concurrently with:
22 – 24 July 2015 Hall 1, IMPACT Exhibition Center, Bangkok, Thailand
“Your Gateway to Thailand & Indochina professional
audio,visual, lighting & entertainment market.”
Contact us Ms. Panvisut Buranakarn DID: +66 2 833 5328 Mobile: +66 86 995 8288 Email: [email protected]
www.avlmthailand.com
Organizer
facebook/avlmthailand
AVL+M THAILAND 2015Thailand International Exhibition on
Pro Audio, Visual & Lighting + Music
Book Now! To Secure Your Choice Location.
JOIN 150 Leading Companies from 20 Countries to showcase your products,technology and solutions
MEET & PROMOTE your produc ts to over 5 ,000 v is i tors and buyers f rom more than 20 Countries
GET UPDATED on latest technology and trends from more than 15 Conferences & Seminars topics
C
M
Y
CM
MY
CY
CMY
K
AVL+M Thailand 2015 ADD_Trim Size 210mm x 297mm.pdf 1 8/27/2014 1:54:23 PM
Visuals Solutions Lighting Solutions
22 Oct-Dec 2014
NEWSAudio Solutions
ALLEN & HEATH CONDUCTS DIGITAL TRAINING IN JAPAN
Allen & Heath together with Japanese distr ibutor, Comodo Matt ina, recent ly held a training seminar for i ts growing digita l mixing range
in Tokyo. More than 90 industry engineers and technicians attended the
(Continues on Page 23)
ALMOE BECOMES FIRST MARTIN AUDIO MLA CUSTOMER IN UAE
A fter opera t ing Mar t in Aud io l i ne a r ray sys tems in the i r h i re f l ee t fo r near l y a decade, Duba i -
based A lmoe AV Product ion/Renta ls has purchased i t s f i r s t MLA (Mu l t i -ce l l u la r Loudspeaker Ar ray ) i n the UAE.
They p laced an in i t ia l o rder for 36 MLA and 12 MLX enc losures wi th R ichard Maunder ’s company, VT i , Mar t in Aud io’s ter r i to r ia l d is t r ibutor.
to them has been the speed of SGM’s evolut ion. “To stay re levant in the market requi res the abi l i ty to ant ic ipate future developments in technology and customer needs,” sa id Commercia l Di rector, Paweł Mroz ińsk i . “ I t has become c lear that the foreseeable future belongs to LED f ixtures wi th the i r re l iab i l i ty, eff ic iency and excel lent colour mix ing. That’s why we were searching for a partner that offered the most innovat ive solut ions in th is technology — and in our opin ion SGM A/S is precise ly that company.”
LTT’s strategy on the Pol ish market has a lways been to promote not only leading brands, but a lso companies that show except ional potent ia l to become market leaders. “Our new partnership wi th SGM cont inues th is strategy,” Mroz ińsk i cont inued.
(Continues from Page 20)
“We are impressed with SGM’s d ist inct focus on LED technology, and we bel ieve that the company has a l l the r ight prerequis i tes to become the g lobal leader in LED stage and archi tectura l l ight ing.
SGM’s current product port fo l io boasts excel lent design and sol id qual i ty wi th innovat ive features, such as IP65 water res istance. We are conf ident that under Peter Johansen’s leadership, the company wi l l be able to react quick ly to new chal lenges and adapt to customers’ changing needs, wi thout the inert ia typ ica l of overs ized corporat ions.”
He cont inued on to say that LTT is exci ted to once again be br inging the ‘Made in Denmark’ qual i ty and design to Pol ish customers.
“ I t was an easy dec is ion to opt for the MLA af ter we had heard the system, i ts capab i l i t ies and the techno logy that adapts to the ever chang ing env i ronment , ” sa id A lmoe Genera l Manager, G len Dougher ty.
A long wi th A lmoe’s Sen ior Sound Eng ineer, Bruno V i tanza, he had or ig ina l l y been inv i ted to at tend a l i ve demonst rat ion o f MLA back in 2010, and the two
event, which included operat ion overviews for Al len & Heath’s iL ive, GLD and Qu ser ies digita l systems. There was also a session about digita l audio networking and the var ious standards and their implementat ion and integrat ion into Al len & Heath mixing systems. On display, Comodo Matt ina showed a number of QU-16 and also QU-24 mixers as wel l as a number of GLD systems. An iL ive-T112 system was used to mix the l ive performance and systems operat ion. “Attendees were very enthusiast ic about the gear on hand and the response was overwhelming,” said Alex Schloesser, Al len & Heath’s Sales Engineer. “ I have had personal interact ions with quite a number of the part ic ipants. Extra chairs had to be brought in for the attendance overf low. I t was a very good response to our invitat ion.”
23Oct-Dec 2014
(Continues from Page 22)
men were immediate ly impressed by i ts per formance in a d i f f icu l t venue.
W i th momentum bu i ld ing, they have now dec ided to act . “Our dec is ion was ent i re ly based on the qua l i ty o f the system and i ts fu ture proof capab i l i t ies , ” cont inued Dougher ty. “Our growing bus iness, and the increas ing s ize o f events we are ca l led on to serv ice, a lso requ i red us to look for a la rger PA system to cater that requ i rement . ”
F ina l l y, he sa id , the purchase was based on the growing number o f aud io eng ineers eager to learn f rom a new system “ that w i l l de f in i te ly make a d i f fe rence in the fu ture” .
A lmoe’s new MLA made an ausp ic ious debut a t the Qua l i ty Awards Ceremony, he ld recent ly a t the Madinat Arena. “We used e ight MLA per s ide and the system came out w i th f l y ing co lours , ” sa id Dougher ty.
V i tanza is equa l l y unst in t ing in h is pra ise for the system. As a sound eng ineer, he says the key at t r ibute is the poss ib i l i t y o f remov ing guesswork f rom the equat ion dur ing set-up.
“Every event becomes un ique as the MLA can ad just i ts parameters to cover un i formly the whole aud ience area wi th incred ib le prec is ion. Other advantages o f MLA are i ts capab i l i t y o f avo id ing areas l ike
From left to right: Richard Maunder, Glen Dougherty, Bruno Vitanza and Andy Weingärtner.
re f lect ive sur faces or s tage, and min imis ing sp i l lage in compl icated venues.”
He went on to say that i t can be d i f f icu l t to apprec ia te the extent to wh ich a l l MLA’s combined techno log ies can boost a venue’s sound. “My pre ference is f i rs t to make the MLA behave as a regu lar L ine Ar ray (us ing Snapshot A ) to bypass a l l the ‘magic ’ ; then re turn to the opt imised Snapshot . The d i f fe rence is pret ty incred ib le ! ”
A lmoe has been back ing Mart in Aud io so lut ions s ince 2005, when i t f i rs t had the oppor tun i ty to hear (and subsequent ly purchase) Mar t in Aud io’s W8LM’s and WLXGS to wh ich i t la ter added LE1200, LE1500, F12’s , S15’s and F10.
“We have gradua l l y been increas ing our Mar t in Aud io inventory, ” conf i rmed Dougher ty. “And as demand grows, and the necess i ty ar ises, we a lso expect to purchase more o f the MLA components .”
Added Mart in Aud io In ternat iona l Account Manager, Andy Weingär tner : “We are ext remely p leased that A lmoe is aga in put t ing i ts t rust in Mar t in Aud io. The purchase of th is MLA r ig in the UAE reg ion f i l l s an important s t ra teg ic gap in between our As ian and European MLA users . And wi th more and more ar t is ts and sound eng ineers put t ing MLA on the i r r iders , th is move by A lmoe cou ld not have come at a bet ter t ime.”
NEWSVisuals Solutions Audio Solutions
24 Oct-Dec 2014
H achiko Square, somet imes ca l led Hach iko P laza, is probab ly the bus iest and best-known meet ing
p lace in Tokyo. Named in honour o f the famous statue o f the “Fa i th fu l Dog Hach iko” , the square is bordered by a depar tment s tore , two t ra in s tat ions and the we l l -known Sh ibuya pedest r ian scramble cross ing that is reputed to be the bus iest in the wor ld . The p laza is usua l l y teeming wi th people , espec ia l l y dur ing even ings and weekends. I t i s a pr ime people-watch ing spot and a very popu lar meet ing p lace. Most peop le , loca ls and tour is ts a l ike , grav i ta te toward the bronzed Ak i ta Inu s tatue re fer red to as Hach i or Hach iko. The or ig ina l s ta tue was erected in 1934 to honour the dog that met h is master, Pro fessor Ueno Hidesaburo, every day at the s tat ion a f ter work. When Professor Ueno d ied in 1925 and d id not re turn, Hach iko cont inued to wa i t for h im da i l y for the next n ine years , appear ing exact ly when the t ra in was due. The s tory cont inues to be to ld and the 2.4 mi l l ion people who use Sh ibuya Stat ion pass by the bronze dog each day. As wi th many o f the wor ld ’s great c i t ies , such a locat ion prov ides the per fect adver t is ing oppor tun i ty
and the profess iona l sound company, Katoya Record ing Serv ice, was commiss ioned to prov ide sound for a 24.3 x 17.3 meter LED screen, wh ich is mounted on a roof over look ing the in tersect ion. Katoya, Manag ing D i rector o f Katoya Record ing Serv ice, exp la ined the cho ice o f loudspeakers : “To prov ide h igh qua l i ty and in te l l ig ib i l i t y w i th in a def ined area at such a d is tance requ i red h igh power loudspeakers wi th except iona l cont ro l . We chose two Communi ty R.5-66T’s , w i th 60x60 degree d ispers ion for the main area, and an R.5-HPT wi th 60x40 d ispers ion to focus on the d is tant crossroads. They de l i ver the sound c lear ly to the areas where the d isp lays are seen, but do not create a no ise prob lem wi th sp i l lage.” A Powersof t M30D HDSP+ETH was chosen to dr ive the Communi ty loudspeakers for i ts power, aud io qua l i ty and the on-board DSP i t prov ides. W i th R SERIES’ proven a l l -weather capab i l i t ies , Katoya Record ing Serv ice has prov ided a system wi th the qua l i ty and re l iab i l i t y the app l icat ion requ i red, and a system that w i l l be heard by count less mi l l ions for many years to come.
COMMUNITY PROVIDES SOUND FOR TOKYO’S MOST FAMOUS SQUARE
INTER-M WAS THE OFFICIAL SUPPLIER FOR POPE FRANCIS’ VISIT TO SOUTH KOREA
T his year, the South Korean c i ty o f Dae jeon hosted As ian Youth Day in the month o f August ,
where thousands of young adu l ts were expected to ce lebrate the i r fa i th .
W i th one of the wor ld ’s most dynamic churches, South Koreans are proud of the promot ion o f Seou l ’s
Archb ishop, Andrew Yeom Soo- jung, to Card ina l .
Card ina l Andrew Yeom Soo- jung leads a growing church, w i th one of the h ighest convers ions o f Catho l ics and a b ig miss ionary sp i r i t that was on fu l l d isp lay for As ian Youth Day, espec ia l l y s ince Pope Franc is h imse l f was a guest f rom 14 to 18 August .
(Continues on Page 25)
25Oct-Dec 2014
For the occas ion o f the Pope’s v is i t to Korea, In ter-M was nominated the o ff ic ia l supp l ie r o f the PA system that broadcasted the event l i ve to as many as one mi l l ion people that gathered at the s t reets o f Gwanghwamun Square to see the head of the Roman Catho l ic Church beat i fy 124 Korean marty rs on 16 August , as par t o f a two-hour ceremony.
The main PA system featured In ter-M’s new TL Ser ies dua l 12- inch l ine ar ray speakers – th is was the f i rs t t ime they had been used in a l i ve venue. The new TL-22 dua l 12- inch l ine ar ray speakers are ent i re ly manufactured in In ter-M’s speaker factory in Korea.
Power ing the 180 speaker cab inets d is t r ibuted throughout the 12km venue were 120 p ieces o f V2-5000 power ampl i f ie rs . Each V2-5000 de l i vers 5 ,000 wat ts o f power. 45 DPA-600D and 90 DPA-1200S were a lso used. In a l l 762,000 wat ts o f aud io power was d ispersed to the fa i th fu l c rowd – mak ing th is a POPESTAR event !
The 12km venue in Gwanghwamun fac ing Seou l ’s C i ty ha l lsquare had two main speaker towers and 16 de lay towers. S ing le mode f iber cab les in a s tar conf igurat ion connected a l l 18 towers. Aud io to the towers were t ransmi t ted us ing 20 pa i rs o f In ter-M’s FTA-108S/FRA-108S aud io over f iber t ransmi t ters and rece ivers . In add i t ion, 20 p ieces o f In ter-M’s DAC-288 aud io over e thernet us ing Aud inate ’s DanteTM protoco l were used.
(Continues from Page 24)
XAVTEL ANNOUNCES AVnu REGISTRATION
X avte l Commun ica t ions Inc . i s p roud to announce i t s reg is t ra t ion w i th AVnu A l l i ance and was
accepted as a Promoter member end o f Ju l y 2014. Th is w i l l a l l ow Xav te l to be par t o f a wor ldw ide g roup o f compan ies to de f ine the new s tandard o f AV-Network ing and to be ab le to in tegra te a l l re levant p roducts fo r ce r t i f i ca t ion accord ing to the AVB s tandards .
“We a re in the p rocess o f s ta r t i ng our ce r t i f i ca t ion and hope to be ready to show our f i r s t ce r t i f i ed hardware ve ry soon, wh ich w i l l be another m i les tone fo r Xav te l , to be ab le to p rov ide Next Genera t ion Aud io , V ideo and Confe renc ing so lu t ions to our cus tomers . W i th our AV-P la t fo rm “MIRA” we a re a l ready ab le to s t ream Aud io and V ideo s imu l taneous ly over our 1Gb i t Xavnet© pro toco l w i th ex t reme ly low la tency us ing our own codec, so the adopt ion p rocess to the AVB s tandard shou ld not take too long , ” sa id Romano M. Cunso lo , D i rec to r o f Marke t ing & Bus iness Deve lopment WW fo r Xav te l .
Xav te l i s a manufac tu re r o f h igh p ro f i l e Aud io V isua l equ ipment ded ica ted to the p ro fess iona l AV marke t . The a im o f the b rand i s to c rea te compet i t i ve l y p r iced “easy- to- in tegra te p roducts” w i th no compromise to sound qua l i t y and f l ex ib i l i t y.
Penn Elcom China:+86 (0) 769-86803388
Penn Elcom Malaysia:+60 3 8052 7967
With over 40 years of experience, Penn Elcom is the world’s leading manufacturer of quality flight case hardware, speaker cabinet hardware and 19 inch racking solutions. We have a range of more than 3000 products that can be shipped on a same day basis anywhere in Asia.
NEWSVisuals Solutions Audio Solutions
26 Oct-Dec 2014
PENN ELCOM EXPANDS ITS PRESENCE IN ASIA WITH A NEW DISTRIBUTION CENTER IN MALAYSIA
P enn E lcom, the wor ld ’s lead ing manufacturer o f qua l i ty f l ight case hardware, speaker cab inet hardware and 19” rack ing
so lut ions, has been expanding i ts g loba l footpr in t over the last decade. As the next par t o f i ts g loba l isat ion p lan, a sa les and d is t r ibut ion center has been set up in Kua la Lumpur, Ma lays ia to prov ide a next day supply o f products to the loca l market , as we l l as to the sur round ing Southeast As ian count r ies o f Indones ia , S ingapore and Tha i land. Th is is in add i t ion to the manufactur ing, sa les and d is t r ibut ion center that was estab l ished in Dong Guan, Ch ina in 2004.
W i th over 40 years ’ exper ience in the des ign and manufacture o f spec ia l ty products for these un ique indust r ies , the dec is ion was made to expand the bus iness g loba l l y by prov id ing immediate ava i lab i l i t y o f i ts goods in loca l markets . “We dec ided that the best way to ach ieve th is was to d is t r ibute our own products in our major markets , ” commented Roger W i l lems, Penn E lcom founder and Cha i rman. “Our in i t ia l mode l was to manufacture at our UK base and then supply our own sa les and d is t r ibut ion hubs, in i t ia l l y in Europe, USA, Canada and Aust ra l ia . ”
He added: “Th is worked very we l l fo r us . In fact , by cont ro l l ing our own d is t r ibut ion, our sa les growth in the markets where we d is t r ibuted d i rect ly fa r outpaced the sa les growth in markets where we were represented by th i rd par ty d is t r ibutors . The main reason for th is was the fact that we se l l low cost products that are used in techn ica l app l icat ions, so i t i s hard
to get a th i rd par ty d is t r ibutor to commit the human resources (necessary ) to make low va lue sa les that may requ i re upf ront des ign or techn ica l suppor t . Once we got in f ront o f the customers, we used the oppor tun i ty to g ive them custom so lut ions ra ther than hav ing them t ry to make a s tandard product f i t the i r requ i rements .
Our growth in Ch ina a l lowed us to see the potent ia l demand for our products throughout the Southeast As ian reg ion, and open ing in Malays ia is the next s tep to get t ing us in f ront o f the next wave of potent ia l customers.”
Penn E lcom can suppor t customers o f a l l s izes. Whether a la rge mul t inat iona l company or a smal l s tar t -up operat ion, they have the ab i l i t y to supply customers wi th the products they need when they need them. W i th a cata logue range of over 3 ,000 standard products , such as f l ight case hardware, speaker cab inet hardware, 19- inch rack ing enc losures and accessor ies , aud io connectors , and stag ing and t russ ing systems. Most o f these cata logue products are s tocked in As ia and can be sh ipped to customers on a same-day bas is . In add i t ion to the i r cata logue range, Penn E lcom has extens ive des ign and manufactur ing capabi l i t ies that enab le them to produce custom products des igned to fu l f i l l the customer ’s spec i f ic need. Be i t a modi f icat ion or change to an ex is t ing i tem, or an exc lus ive des ign, Penn E lcom offers h igh qua l i ty goods at compet i t i ve pr ices wi th fast de l i ver ies and exce l lent customer suppor t .
For more informat ion, v is i t www.penn-elcom.com .
NEWSVisuals Solutions Audio Solutions
28 Oct-Dec 2014
Each Sound School sess ion was arranged in col laborat ion with Powersoft d ist r ibutors — Electronics & Engineer ing in Kuala Lumpur and Singapore, and Matsuda Trading in Tokyo — and the goal was most ly to a l low attendees to exper ience the potent ia l of the Armonía Pro Audio Sui te software through a pract ica l hands-on l ive demo and to learn technologies behind Powersoft ’s ampl i f icat ion. “Every s ingle course att racted around 40-50 attendees,” sa id Luig i Chel l i , Sound School Tra iner and Powersoft Sound Engineer. “ I was in i t ia l ly concerned about the leve l of d i f f icu l ty for the attendees, but everyth ing went smoothly. The audience was wel l prepared and able to fo l low even the deepest technica l parts of the t ra in ing. They were extremely recept ive about a l l the l i t t le deta i ls and t r icks shown dur ing the t ra in ing.”
ampl i f ier and the system inc ludes a Biamp Nexia DSP for loudspeaker management and system equal isat ion. Reed said the c lub is very happy with the i r new outdoor loudspeaker system and added: “ I t sounds fantast ic out there!”
OCEANS TEN CLUB IMPROVES ITS SOUND ON MIAMI BEACH
O ceans Ten is a popular n ight c lub and tour ist dest inat ion in Miami Beach, F lor ida, wi th indoor
and outdoor d in ing areas, l ive music and DJs and a great locat ion on the beach f ront. Whi le the c lub is known for i ts h igh-qual i ty enterta inment wi th l ive bands and DJs, the audio at the outdoor d in ing area was unfortunate ly not up to qual i ty standards. In addi t ion, the outdoor loudspeakers had deter iorated f rom cont inuous exposure to the beach-front, sa l t-a i r env i ronment. Last year, Oceans Ten asked James Reed and Michael Cal lahan of Audio V ideo L ight ing Innovat ions (AVLI ) in Miami to propose a new loudspeaker system that would surv ive the sa l t a i r whi le prov id ing h igh-qual i ty audio for i ts outdoor d in ing area customers. AVL Innovat ions had insta l led the c lub’s indoor system and understood thei r commitment to h igh-qual i ty sound. Reed recommended Community’s WET Ser ies loudspeakers because he knew they would meet the c lub’s h igh standards whi le surv iv ing the beach-front env i ronment. Ocean Ten’s new outdoor system consists of s ix Community W2-2W8 loudspeakers in a d ist r ibuted array a long Ocean Ten’s s idewalk d in ing area. The W2-2W8s prov ide fu l l - range, h igh-qual i ty sound with wide, smooth d ispers ion and the i r whi te colour complements the c lub’s outdoor décor. The new loudspeakers are powered by a Lab.gruppen power
POWERSOFT TOURS ASIA WITH SOUND SCHOOL TRAINING COURSES
(Continues on Page 30)
Powersoft gives high pr ior i ty to spreading knowledge in the f ie ld of sound engineer ing, and the Sound School training tour is proof.
Kuala Lumpur was the f i rst stop, fol lowed by Singapore (at Electronic & Engineer ing’s HQ) with the f inal dest inat ion in Tokyo, where two sessions were held — one in Engl ish and another for Japanese speakers only.
NEWSVisuals Solutions Audio Solutions
30 Oct-Dec 2014
The Powersoft Sound School offers the h ighest leve l of profess ional t ra in ing to sound system designers, system integrators, sound engineers, audio technic ians and pro-audio dealers. I t is not an extended brand promot ion exerc ise and i ts a im is to eff ic ient ly support the profess ionals who work with Powersoft products.
“Teaching and t ra in ing are very important aspects for us and have a v i ta l impact in the industry in the medium-to- long term,” stated Francesco Fanicchi , Powersoft ’s Market ing and Communicat ion Manager. “Above a l l , we str ive to encourage the t ra in ing of young people wi th a strong passion for audio and prov ide a l l the dynamics to dr ive the profess ional industry forward.”
The course programme started by introducing the basics of the Armonía Pro Audio Suite software: how to establ ish the in i t ia l connect ion to the ampl i f iers and how to wire the system to achieve the best results in terms of redundancy and fai l-safe operat ion. This was fol lowed with advanced training on the DSP capabi l i t ies, cover ing al l the f iner detai ls that can real ly enhance the performances of any PA, such as Act ive
(Continues from Page 28)
Damping Control, ra ised cosine and FIR equal isat ion.
The second part of the t ra in ing courses inc luded some real-wor ld act ion, tun ing a PA f rom scratch, making a preset ex-novo by us ing the advanced features just learnt . Many addi t ional external tools — which usual ly make the l i fe of anyone involved in sound re inforcement eas ier — were then shown, fo l lowed by an extensive Q&A session that concluded every s ingle course.
Clear ly the Sound School had achieved i ts object ives, judging f rom the comments. At Matsuda Trading (MTC), Kiyoshi reported that he learnt a good deal , and that the 3 July seminar was both “ informat ive and usefu l” . He added: “The seminar certa in ly developed customer interest in Armonía, as they made posi t ive efforts to ask quest ions.”
And as for the customers themselves, the i r feedback ranged f rom request ing further seminars of a s imi lar nature (part icu lar ly ra is ing awareness of the Powersoft K ser ies) to one who said: “ I rea l ised I hadn’t been fu l ly ut i l is ing the rea l cutt ing-edge features of Armonía. Now al l that wi l l change.”
NEWSVisual Displays
ATOMOS TAKES HDMI ONE STEP CLOSER TO SDI PROFESSIONAL VIDEO STANDARD
Atomos has announced a move to standardise HDMI for the professional v ideo industry by focusing on
ease of use and customer experience. With in-depth experience and technical know-how, Atomos aims to help def ine industry standards.
SDI has ruled the professional v ideo space for over 25 years, bui l t on a backbone of dependabi l i ty and control. The prevalence of HDMI in consumer electronics and the DSLR revolut ion created by Canon’s 5D Mark I I / I I I , Nikon’s D800 and fol lowed more recent ly by Sony and Panasonic’s revolut ionary 4K mirror less camera has made HDMI the default connect ion for v ideo professionals. Unt i l now, however, many of the advantages presented by SDI have been missing from HDMI.
One of the big advantages of SDI over HDMI has been auto tr igger ing and t imecode communicat ion between cameras and external devices l ike monitors and recorders. Atomos has now made HDMI more usable and one step closer to the SDI standard by implementing auto start/stop tr igger and t imecode over HDMI. With this standard, users can connect using HDMI and automatical ly tr igger funct ions on external devices from the camera i tsel f , just as they have for years with SDI.
“We are very proud to be def in ing a new standard in such an establ ished marketplace. We love HDMI, but as i t gets more popular on the camera side we need to help make i t work in the pro world,” said Jeromy Young, CEO and Founder of Atomos. “Histor ical ly, this has only been achieved in the tech industry by creat ing
an open standard, which is what we’ve done.”
Atomos was the f i rst company to engineer auto HDMI start/stop and t imecode communicat ion with cameras – in i t ia l ly with Sony in 2011 for the FS100, this was fol lowed up with Canon in 2013 for the 5D Mark I I I , 1DC and C100. Current ly, a lmost al l professional Sony and Canon HDMI Cameras, including the A7S, employ this protocol. As the popular i ty of Atomos external monitor/recorders has grown, demand for this connect ion has spread quickly to al l camera manufacturers. Now with an open, free and avai lable standard, this transit ion can happen quickly and easi ly.
Another advantage that SDI has enjoyed has been a f i rmer, t ight f i t t ing connect ion. Again, in an effort to br idge the gap between SDI and HDMI, Atomos has developed i ts own range of HDMI cables with t ight f i t t ing connect ions and coi led cable lengths that al low for less clutter on the tr ipod and less force pul l ing at the HDMI connect ion.
“ Ini t ia l ly, we developed these cables purely to support the Ninja Star, our l ightweight, pocket s ize ProRes recorder,” said Jeromy Young. “But after consult ing with our user base, we soon discovered no one had yet developed a complete range of HDMI cables purely for ProVideo users in our space.”
Avai lable from 15 August, the range of HDMI cables includes a r ight angled HDMI micro to micro/mini and ful l coi led cables in lengths of 30cm (45cm extended). HDMI mini to ful l and ful l HDMI to ful l HDMI connect ions in lengths of 30cm to 50cm (65cm extended).
NEWSVisual Displays
31Oct-Dec 2014
DATATON APPOINTS PREMIUM PARTNER IN SOUTHEAST ASIA
Audio Visual Technique supports key Singapore and Malaysia markets
Dataton AB, maker of the popular WATCHOUT mult i-display production and playback system, has appointed Audio Visual Technique Ltd as the
Premium Partner for key markets in Southeast Asia, including Singapore, Malaysia and Hong Kong.
The latest addit ion to Dataton’s strong network of Premium Partners, Audio Visual Technique was founded in 1980 and is headed up by Kenneth Cheung, a widely respected f igure in the Asian AV industry. Based in Hong-Kong, AVT provides service and training in Singapore and Malaysia through its network of resel lers.
Kenneth Cheung, Director of Audio Visual Technique, said: “We welcome this new opportunity to market Dataton products in these fast developing markets for professional audio-visual control systems.
Although smaller in size when compared to Greater China, Singapore and Malaysia have enormous potential for growth. The rapid r ise in government and private enterprise expenditure in promotional events and tourism-related projects has offered the local AV companies more business opportunit ies.”
Michael Engström, Sales Director at Dataton, Sweden, said: “Singapore and Malaysia are both expansive and tradit ional ly innovative markets for our kind of products. We’re looking forward to working with Audio Visual Technique to strengthen and grow our market presence there.”
NEWSVisuals Solutions Visual Displays
32 Oct-Dec 2014
EPSON ADDS NEW DISTRIBUTOR TO EXTEND CORPORATE BUSINESS OUTREACH IN SINGAPORE
Epson, a world leader in digita l imaging and pr int ing solut ions, has announced i ts appointment of a
new distr ibutor, IXIX Distr ibut ion Pte Ltd. Through the appointment, IXIX Distr ibut ion Pte Ltd wi l l strengthen the reach of Epson’s digita l imaging solut ions into the corporate and technical markets in Singapore.
Said Tan May Lin, General Manager of Epson Singapore (Sales Div is ion): “As the demand for our projector and pr inter l ines grow in our corporate business segment, i t is crucial for us to work with the r ight industry partners to engage and reach out to our end users and resel lers effect ively. As one of the region’s largest value-added IT product distr ibut ion companies, we bel ieve that IXIX Distr ibut ion Pte Ltd wi l l complement our exist ing distr ibutor network to provide eff ic ient and effect ive sales and f ie ld support for our corporate cl ients.”
Under the appointment, IXIX Distr ibut ion Pte Ltd wi l l be author ised to distr ibute Epson laser pr inters, projectors, business inkjet pr inters, as wel l as large format pr inters for the technical and corporate markets.
“We are excited to be working with Epson, the world’s industry leader in digita l imaging solut ions, and are committed to a successful partnership. Epson’s range of award-winning and innovat ive products wi l l expand our exist ing portfol io of high qual i ty products, and reinforce our commitment in distr ibut ing value to our extensive network of resel lers in Singapore. We look forward to providing professional and comprehensive support and service to Epson’s vendors and channel partners,” said Mark Tan, Director of Distr ibut ion at IXIX Distr ibut ion Pte Ltd in Singapore.
XL VIDEO SUPPLIES AV PACKAGE FOR INSTITUTE OF INTERNAL AUDITORS INTERNATIONAL CONFERENCE
X L Video, work ing wi th US conference and
event product ion agency, metroConnect ions, supp l ied a la rge-sca le aud io-v isua l so lu t ion for the I IA ( Inst i tu te o f In terna l Aud i tors ) In ternat iona l Conference at London’s ExCel Cent re . The event , wh ich compr ised a 1,500 de legate main aud i tor ium and n ine breakout rooms in Exce l ’s Cap i ta l Room, took p lace over three days in ear ly Ju ly.
For the aud i tor ium presentat ion, XL suppl ied a g iant 20 metre x 11 metre pro ject ion screen f lown beh ind the s tage. The screen was st re tched on to about 1 .8 tonnes o f Tomcat t russ sur round and created the backdrop for the presentat ion, as we l l as a pro ject ion sur face for graph ics and v ideo content .
Four Panason ic PT-DZ21K pro jectors , each prov id ing 20,000 Lumens, were used for the main screen to create a b lended image. These had to be f lown at d i f f icu l t ang les to the screen to avo id pro ject ing onto any act iv i ty on s tage. XL used a combinat ion o f Panason ic ’s Geo sof tware and Coolux Pandora’s Box media servers to so lve th is issue and warp the images to ach ieve the pro ject ion wi thout shadows. In add i t ion, two Barco FLM HD-20 pro jectors were used to pro ject content P iPs on to the main screen.
XL a lso suppl ied an HD camera system compr is ing four Sony HXC-100 cameras and PPU, wh ich was used to capture IMAG footage of the presentat ions and a TX record and two ISO records us ing AJA K i -Pro hard dr ives. Two n ine-metre s ide screens, each pa i red wi th a Panason ic PT-DZ12000E 12K pro jector, showed images of the presentat ions. XL a lso suppl ied fu l l v ideo and aud io packages for the n ine breakout rooms in the Capi ta l Su i tes .
Andy Mayneord commented: “Th is was qu i te a cha l lenge to create wi th such a la rge screen, wh ich wi th the low t r im he ight was a lmost touch ing the s tage. By pro ject ing at about 35-degree ang les, we were ab le to f i l l the screen and avo id sp i l lage onto the s tage. We had to use the pro jectors head on to opt imise the content or the p ixe l loss wou ld have been too great , but the P iPS were we l l above head he ight . The guys f rom metroConnect ions were great to work wi th and the teamwork between us ensured a f lawless event . ”
NEWSVisual Displays
33Oct-Dec 2014
HIPPOTIZER GRACES THE RED CARPET AT GODZILLA LONDON PREMIERE
D igita l Insan i ty recent ly took the i r H ippot izers to the European mov ie premiere o f the new
'Godz i l la ' mov ie . D i rected by Gareth Edwards, as h is second feature f i lm a f ter 'Monsters ' , th is vers ion o f the icon ic Japanese c lass ic has been much ant ic ipated by mov ie lovers wor ldwide.
The premiere took p lace in London’s Le icester Square on 11 May and saw the red carpet ro l led out in f ront o f the Odeon Theat re just days pr ior to the f i lm’s o ff ic ia l 15 May re lease.
D ig i ta l Insan i ty mapped the e ight huge LED screens, a l l supp l ied, r igged and spread across one s ide o f Le icester Square by renta l company VER. Each screen had one of the le t ters G.O.D.Z. I .L .L .A. masked onto the f ront , wh ich created an impress ive l ight box e ffect , and they were programmed wi th l ight ing chases and e ffects , inc lud ing footage f rom the mov ie .
R ichard Bagshaw of D ig i ta l Insan i ty exp la ined: “Us ing the new Hippot izer F lexRes codec enab led the
p layback of a la rger- than-HD canvas and Hippot izer a l lowed us to keep i t a l l p ixe l - for-p ixe l f rom on ly one output . Th is f reed up the second output to run content and l i ve cameras onto the screen at the other end of the carpet . ”
An add i t iona l H ippoCr i t te r was ut i l i sed to feed content to the v ideo totem at the ent rance to the red carpet . Th is four-s ided co lumn of LED pane ls p layed back poster ar t f rom the mov ie to greet the guests upon ar r i va l .
D ig i ta l Insan i ty a lso created 18 minutes o f un ique content for the var ious v ideo areas, wh ich inc luded some addi t iona l content be ing p layed back on the Odeon screens by the Odeon’s in-house p layback systems.
Greet ing such stars as the f i lm’s leads Bryan Cranston, Aaron Tay lor-Johnson and E l isabeth Olsen, th is premiere cer ta in ly made a v isua l impact w i th i ts magn i f icent screen ar ray tower ing over the red carpet and br ing ing Godz i l la to l i fe .
PIXEL POWER TAKES GRAPHICS ON THE ROAD FOR SABC
Outside broadcast f leet fol lows studios in standardising on Clarity
P ixel Power, the innovat ive suppl ie r o f broadcast graph ics and p layout so lu t ions, has de l i vered
a fur ther four C lar i ty graph ics systems to South Af r ican nat iona l broadcaster, SABC. The graph ics workstat ions wi l l be used in the broadcaster ’s f leet o f outs ide broadcast t rucks, match ing the capabi l i t ies to the s tud ios in Johannesburg that a l ready have e ight C lar i ty systems. Standard is ing on P ixe l Power C lar i ty across the fu l l range of SABC’s creat ive capabi l i t ies makes i t easy for des igners to create common looks and deve lop imag inat ive graph ics wi thout concerns about techn ica l l im i ta t ions. The common p la t form a lso a l lows sta f f to move f ree ly between stud ios and remote operat ions, mak ing operat ions more f lex ib le and increas ing oppor tun i t ies for operators and ar t is ts to work on a wider range of programmes. The cont ract , negot ia ted by P ixe l Power ’s South Af r ican d is t r ibutor Z ime le Broadcast ing So lut ions, inc ludes in tegrat ion, t ra in ing and deve lopment
serv ices a longs ide the supply o f hardware and sof tware. The new Clar i ty un i ts were insta l led in the outs ide broadcast t rucks in t ime for coverage of the South Af r ican e lect ions in May 2014, a l lowing the broadcaster to use common templates across the whole o f the output . “C lar i ty g ives us creat ive f reedom, but a lso s imple and secure operat ion, wh ich is cr i t ica l on a l i ve outs ide broadcast , ” sa id Merv in Buthe lez i , Techn ica l Manager for outs ide broadcasts at SABC. “We got fed up wi th bor rowing a C lar i ty f rom the s tud ios when we needed one so we bought one for each of our b ig t rucks. We know we can count on P ixe l Power to keep us on a i r. ” For P ixe l Power, CEO James Gi lber t sa id : “We have had a long and f ru i t fu l re la t ionsh ip wi th SABC, and we have a s t rong d ia logue wi th them on how we might deve lop our graph ics techno logy in fu ture . Insta l l ing C lar i ty graph ics in the outs ide broadcast f leet is another impor tant s tep in that re la t ionsh ip, and we are p leased to be he lp ing SABC ach ieve a cons is tent look – techn ica l l y and creat ive ly – across the whole o f the i r in-house output . ”
SHOWPreview
34 Oct-Dec 2014
M acau’s longest-running exhibit ion integrat ing the hotel, cater ing, hospital i ty as wel l as
design and architecture sectors is celebrat ing i ts 10-year landmark this year, br inging with i t even more products and innovat ive development.
The 10th Internat ional Hotel Expo (Hotel Expo 2014), a premium event exclusively supported by Asia Hotel Industry League (AHIL), wi l l be staged at the Venet ian Macao from 26 to 28 November 2014.
With a favourable market s i tuat ion where a number of large-scale luxury hotels and resorts in Macau
are opening in 2015, and many projects being launched in Asia, this year’s Hotel Expo features “Soft Architecture”, which would certainly provide the suppl iers of decorat ive instal lat ion, art paint ings, decorat ive l ight ing, indoor and outdoor plant sculpture, curtain fabr ic, etc. with an ideal trade platform to explore this gigant ic market.
Owners and key decis ion-makers of the hotels, casinos, resorts, clubhouses, entertainment complexes from Macau and Hong Kong, as wel l as delegat ions led by the hotel associat ions from China, Korea, Thai land, Malaysia, the Phi l ippines
26th – 28th November 2014
Venetian Macao, China
show PREVIEW
Hotel Expo 2014
Preview
35Oct-Dec 2014
and so forth wi l l attend this splendid event, enhancing co-operat ion and development for the Asian hotel industry. Undoubtedly, Hotel Expo is not merely an exhibit ion but an annual gather ing for the Asian hospital i ty industry.
An ocean of fascinat ing act iv i t ies wi l l be held dur ing the three-day exhibit ion, creat ing an ideal trade exchange platform and adding more attract ions.
Exhibit ion highl ights include:• The 8th Asian Hotel General Managers Forum • China Food Associat ion presents high-end
ingredients for hotel cater ing • Seminar on Co-operat ion between Hotels & SMEs• Coffee Culture Workshop• Spa and Wel lness Forum• Asian Star-Graded Hotel Award• Asian Best Hotel Suppl iers Award• Asia Cul inary Contest• Asia Green Award• Best Hotel Furniture Suppl iers Award• Macau Internat ional Lotus Cup Hotel Furniture
Design Competit ion
This three-day event promises act ive part ic ipat ion from worldwide industry operators. Indeed, Hotel Expo is a must-attend event for al l operators and suppl iers in the industry.
36 Oct-Dec 2014
The 23rd edition of China’s largest and most established international exhibition on Pro Audio, Light, Music and Technology was
officially opened on 26 May 2014.
Focusing on providing the latest technologies and solutions from the relevant industries, PALM Expo 2014 also served as a platform for industry professionals to source for new products, to view the latest product launches and showcases, to network with fellow industry professionals and to obtain the latest news about the industry.
26th – 29th May 2014New China International Exhibition CentreBeijing, China
show REVIEW
Held from 26 to 29 May at the New China International Exhibition Centre in Beij ing, China, PALM Expo 2014 was well received by media partners and industry professionals. It returned with a more exciting l ine-up of activities on site, as well as a wider range of products on display to keep up with the increasingly sophisticated purchasing preferences of industry professionals.
Covering up to 100,000 square metres of space, PALM Expo 2014 hosted over 1,000 exhibitors and more than 62,000 visitors – an increase of over 20 per cent compared to PALM Expo 2013.
PALM Expo 2014
37Oct-Dec 2014
This year, PALM Expo showcased a great diversity of products on site, ranging from audio equipment and systems to pro l ightings to AV systems and equipment.
Leading international brands such as Pioneer, OSRAM, HARMAN, YAMAHA, CLAY PAKY, VARILITE, SENNHEISER, PHILIPS, MEYER SOUND, d&b audiotechnik, MARTIN AUDIO were also present this year to showcase their latest products to industry professionals.
Being one of the largest and most established tradeshows of its kind, PALM Expo has become the ideal platform for renowned brands to initiate exclusive product launches, such as Martin Audio when they launched their Blackline3 series speakers during this year’s show. This reputation makes PALM Expo a “must attend” event if one is keen to gain insight into the latest products in the industry.
PALM Expo 2014 also hosted a group of professional buyers from all over the world who were handpicked by the organising committee. Their years of industry experience and understanding of the market helped bring more depth to the show, as both exhibitors and visitors were able to interact with them and obtain more knowledge and information about market conditions, which would help them when making future purchases or business expansion plans.
38 Oct-Dec 2014
“It was such a great opportunity (and) we learned a lot of things, met so many new sources and principals. It was such a wonderful experience with the hotel accommodation and transportation service. I am very much satisfied with the trip and gained a lot of knowledge. I should take part in future events too. I really appreciate the hospitality and service,” said Haseeb Ali, Managing Director of Music Guide (Hosted Buyer, PALM Expo 2014)
“It was a great show and very productive. This programme is for those who are not just watching from afar but ready to jump in and make it happen. Meeting face-to-face fosters the exchange of ideas and a spirited dialogue that wil l lead many of us to fresh directions and experiences in the coming year. There is enormous potential for local companies and foreign visitors alike,” said Steven Sockey, Partner of Truephonic, LLC. (Hosted Buyer, PALM Expo 2014)
The 12th China International Entertainment Technology Summit was held in the New China International Exhibition Centre on 27 May. The Summit received a total of over 240 delegates and industry professionals from all over the world such as Germany, England, USA and Brazil. Guest speakers from England, Germany and China were also invited to present a talk and discussion on the main topic of “Multi-Media Audio Visual Equipment and Systems, and its Application”. During the Summit, areas on the developmental prospect of the industry, the application of the audio-visual setup and installation in the European, North American and Greater China
39Oct-Dec 2014
regions were among some pointers discussed. Apart from this, the application of audio visual equipment and installation in the context of stage and theatrical usage, outdoor usage, as well as how these insights could be shared to enhance the prosperity of the industry, were also discussed and analysed.
The 9th β3 Band Contest and 2nd Guitar China Acoustic Guitar Contest held from 26 May to 29 May created a l ively atmosphere that attracted a huge crowd with its l ive guitar performances from various bands in China.
The Outdoor Line Array Demonstration featured a total of 13 exhibitors such as dB Technologies from Italy represented by Digital Media Technology, Speaker Electronics (Jiashan) Co.Ltd, CommunitySA and more. It provided a platform for these exhibitors to showcase their products and for visitors to enjoy, experience and appreciate the latest technological developments from both international and domestic brands.
Reception Dinner at Hot Spring Leisure CityChina Entertainment Technology Association organised a reception dinner on the evening of 26 May at the Hot Spring Leisure City; over 2,000 guests from the industry attended the event. Various prestigious awards such as the Intellectual Property Award, Project Excellence Award and Top 20 Organisation Award were presented to various business organisations to give recognition for their efforts and contributions over the past years.
40 Oct-Dec 2014
Mr. Liu Jianhua ( left), General Manager, Guangzhou Chaiyi Light Co.,Ltd.
FACE 2 FACE atMr. Kevin Chung, Head of Sales, Acmetec Holdings Limited
Mr. Cheng Zhuo, Chief Technical Off icer & Founder, CreateLED Electronics Co.,LTD
From left to r ightMs. Judy Wang, Chief Media Rep of LAVA and
General Manager of Worldwide Focus Media;Mr. Sunny Zhang, Sales Director,
Fly Dragon Lighting Equipment CO.,LTD
PALM EXPO 2014
41Oct-Dec 2014
Mr. Jiang Weikai, Golden Sea
Ms. Judy, Sales Director,Guangzhou Desheng Lighting Industrial Co.,LTD
From left to r ightMs. Annie Yuan, Sales Manager; Mr. Jack Lee, Executive Assistant to CEO ofGlobal Truss Corp.
From left to r ightMr. Dennis Q, Director of Sales, Global Sales & Marketing;
Mr. Bunny Ling, General Manager ofGuangzhou Ruifeng Audio Technology Incorporation
42 Oct-Dec 2014
Mr. Toshiaki Yamashita, Pioneer’s Manager Division PRO-SV Group/PRO-SV Division
Mr. Scott M. Davies, Arriba Cases
Mr. Livio Grossi, Export Manager, CIARE Ital ian Speakers
Mr. Romano Cunsolo, Director of Marketing & Business Development,
WW of Xavtel
43Oct-Dec 2014
Mr. Alex Schloesser, Sales Engineer, Al len & Heath
Mr. Michal Zykan, Sales Coordinator, Milos Structural Systems
Mr. Ziqian Chen, Technical Manager & Sound Academy Trainer,
Sennheiser Electronic (Bei j ing)
Mr. David Cooper, Sales Manager, L-ACOUSTICS
44 Oct-Dec 2014
Mr. Gregor Schmidle, Product Manager, NTi Audio
Mr. Michael von Keitz, Chairman of the Board, SE Audiotechnik
Mr. Andy Pearce, Director of Sales (Asia Pacif ic), QSC Asia
Mr. Anthony Gofton, Area Sales Manager ( International Headquarters),
Sol id State Logic
Mr. Oliver Brück, Head of Marketing & Sales / CAT, Waagner-Biro Stage Systems
45Oct-Dec 2014
Mr. Michele Marani, General Manager, SEED Guangzhou Electronic Ltd
Ms. Sasha Xiong, Assistant Sales Director ( International Sales Division), PR Lighting
Mr. Michael Engström, Sales Director, Dataton AB
Mr. Quan Zhang, Sales Manager, Penn Elcom
From 2nd left to r ightMr. Andre Correia, Assistant Manager;Mr. Stanley Lee, Business Development Director of Asia at NEXT-proaudio
PRODUCT
SPOTLIGHT
46 Oct-Dec 2014
Specif ications• Light Sources: Phi l ips MSR Gold 1000 MiniFastFi t ;
OSRAM Lok- i t HTI 1000W/PS Lok- i t (6000K) • Power Consumption: 1330W at 230V/50HZ• Power Voltage: AC 100-240V, 50/60Hz• DMX Channel: 19/24/26/28/34 Channel• Control Modes: DMX, ArtNet, Wire less control (Opt ional )• Dimension: 426 × 455 × 810 mm• Weight: 39.2 kg
Features• Black/White LCD Touch-panel d isplay for easy navigat ion• Battery back-up for DMX addressing and other funct ions sett ing • Electronic l inear zoom system, zoom range: 9°~61°• Six f ixed colours plus white with ra inbow effect• Two rotat ing gobo wheels with f ive gobos plus open for each• One stat ic gobo wheel with four gobos plus 135° effect gobo • CMY colour mix ing + l inear CTO • Animat ion wheel: Perfect water wave and f lame effects • Motor ized and l inear I r is• F ive facet pr ism which can rotate in both direct ions• Independent f rost effect• Smooth 0~100 per cent dimmer• Var ious shutter speeds
Applications• Ideal for stages, show events, concerts and more
Cobra Ser ies XP-1000SZBy ACMEwww.acme.com.cn
AirWAVE is one of CreateLED’s modular and f lex ib le LED solut ions, which no longer l imit show designers to tradit ional LED displays. Instead, they can create any shape they want. I t is sui ted for count less appl icat ions - f rom l ive events to f ixed insta l lat ions. I t is a lso CreateLED’s most mature and sophist icated model, which has an SMD 3- in-1 vers ion and perfect ly sui ts var ious insta l lat ion environments.
Key Benefits:Ultra Flexible, Ultra Light• 36°convex and concave, f lex ib le panel design can be conf igured into
di fferent shapes, such as S-shape, spher ical shape and arc-shape, concave and convex
• Minimum curve-able radius 0.8m• Modular design and th in – 500mm x 500mm x 63.5mm, Weight of only
7.5kg/cabinet
Superior Colour Performance• With a Pixel Pi tch of 6.94mm or 10.4mm, a grayscale level of 65,536
levels (16-bit/colour) , i t is easy to achieve ul t ra-high contrast in image qual i ty that completely meets the needs of HD photo and v ideo displays
• SMD 3- in-1 high qual i ty with br i l l iant performance and v isual impact attract audience’s attent ion and enhance the effect
See-Through Design• Dayl ight v iewable and see-through design help to reduce wind
resistance, a l lowing for f ree f low of wind, l ight, smoke and sound. I t is created to withstand the toughest weather condit ions and can be used in br ight sunl ight or ra in
• No matter what you want, the AirWAVE can be transformed according to your needs
AirWAVE Series (LED Display)
By CreateLEDwww.createled.com, [email protected]
PRODUCT
SPOTLIGHT
47Oct-Dec 2014
Get creative with intuit ive panel designWATCHNET enables interact ive control f rom an unl imited number of panels ( iPhone, iPad, Android tablets/phones and Windows Surface or Mac/Windows laptop/desktop computers) by leveraging the latest in network and HTML5 technologies. The software features a Windows and Mac-based GUI designer which lets the user easi ly combine text, images, buttons, s l iders and other widgets across mult ip le panels and pages in custom composit ions. Funct ions are assigned from a l ibrary of pre-conf igured act ions with a s imple drag-and-drop.
Get interactive control over unl imited number of subsystems WATCHNET is used to control WATCHOUT shows running on display PCs or Dataton’s WATCHPAX media player. I t can manage an unl imited number of systems, including power, l ight ing and other auxi l iary funct ions in a WATCHOUT show – great for large-scale insta l ls such as mult ip le rooms in a museum or corporate headquarters. With a s ingle iPad in recept ion the user can start , control and manage al l the WATCHOUT shows from a clear, custom-designed interface. For more advanced uses, WATCHNET offers direct control of WATCHOUT t imel ines and inputs, with fu l l feedback, to monitor performance.
Get set with scheduling and updates WATCHNET features a f lex ib le schedul ing funct ion for fu l ly automated control . Def ine days, t imes and other parameters and let WATCHNET do the rest. The software a lso manages show updates for adding new media and programming. WATCHNET auto-discovers and monitors WATCHOUT clusters on the network, enabl ing easy set-up for integrators.
WATCHNET Server Software
By Datatonwww.dataton.com
• Lamp Source: OSRAM Lok- i t ! HTI 1000/ PS or Phi l ips MSR Gold 1000 MiniFastFi t
• Unique opt ical design improves l ight eff ic iency by 50 per cent compared to convent ional HID l ight source
• Wide lens diameter• Light weight and low noise• Master/s lave ref lector with German opt ics coat ing technology• Beam angle: 10°-50°• CMY color mix ing, CTO colour temperature l iner adjustment• Two rotat ing gobo wheels with f ive rotat ing gobos for each wheel• One f ixed gobo wheel with n ine gobos• One four-facet rotat ing pr ism• One frost effect• Independent shutter and dimmer• 0-100% l iner dimmer• 5-100% electr ic I r is with Macro• DMX channel : 26 /29/34• Pan 540°; T i l t 270° • Comes with auto photoelectr ic reset
F INE 1000 E SPOTBy FINE ARTwww.f ineart- l ight.com
PRODUCT
SPOTLIGHT
48 Oct-Dec 2014
• Phi l ips Plat inum 20R lamp • Beam, Spot and Wash perfect ly work in th is moving f ixture• High l ight output, which is nothing short of f ive t imes br ighter than the
Plat inum 5R moving beam• Sharp and strong spot effect with great uni formity• A unique wash system al lows i t to make the perfect wash effect • The minimum and maximum angles fu l ly t ranscend the ent i re beam and
spot in the markets• Successful ly atta ined s ix patents in opt ics, machinery and electronic• An unr ival led and ideal f ixture for any type of event, especia l ly concert,
large sports games and grand performances• The perfect combo of Beam, Spot and Wash with s ix patents
HYBRID G12By Golden Sea Professional Equipment Limitedwww.terbly.com
• Voltage: AC100V-240V (50-60HZ) • Power: 1310W • Colour Temperature: 6200K-6500K • Lamp: Osram Lok- i t HTI 1000 W/PS • L i fe Span: 750H• E-Bal last: Made in Germany• DMX Channel: 37/42 Channels • Control Mode: Standard DMX512, RDM and DMX Wire less (opt ional )• Color Mix ing System: CMY color system+ l inear CTO • Beam Angle: 6.5-44 degree • Framing Shutters System: Eight facet and four blades framing
shutters modules• Color Wheel: E ight colours + white, b i-direct ional ra inbow effect• Rotat ion Gobo Wheel: F ive rotat ion gobos + white• Fixed Gobo Wheel: Seven f ixed gobos + white• Pr ism: Bi-direct ional rotat ion four facet pr ism• Soft Lens: One-side dol l , pol ished and highly t ransparent soft lens,
with zoom funct ion to achieve 10-60 degree soft effect.• Size: 450 X 373 X 788 mm • N.W: 39kg• Fly case (2 in) : 965 X 540 X 1010 mm• N.W/G.W: 78kg/132kg• Single F ly case: 772 X 527 X 863 mm• N.W/G.W: 39kg/79kg
F1000 Profile-50R By Fly Dragon Lighting Equipment Co. ,Ltd
www.l ightsky.com.cn
PRODUCT
SPOTLIGHT
49Oct-Dec 2014
Main Features• Narrow Beam angle• High br ightness• Good heat diss ipat ion• 120 degree ul t ra fast rotat ion lens• Excel lent colour mixed system• Mult i funct ion• Pitch Control
Technical Parameters• Rated voltage: AC100~240V,50/60Hz• Rated power: 260W• Light source: 19PCS 12W RGBW 4-in-1 LED• Beam angle: 6°• Project ion distance: 5-30 meters• Control mode: DMX mode,auto-run mode,sound act ive mode• Channel: 18 channels• Protect ion rat ing: IP20• Dimensions: 300*230*370mm• Net weight: 8kg
Magic Eye LED Moving Head Light By Guangzhou Desheng Lighting Industr ia l Co. ,Ltd www.viky.en.al ibaba.com, [email protected]
The XL2 Analyzer forms the unique combinat ion of a state-of-the-art Sound Level Meter, a comprehensive Acoust ic Analyzer as wel l as a powerfu l Audio Analyzer. A range of measurement microphones with an electronic data sheet is avai lable to sui t your requirements.
Besides being an advanced, integrat ing Sound Level Meter, the XL2 measures RTA and FFT high-resolut ion spectra, RT60 Reverberat ion T ime, Polar i ty, Delay and THD+N. Opt ional features are speech inte l l ig ib i l i ty STIPA, extended acoust ics funct ions, noise curves, c inema cal ibrat ion, pass/fa i l analys is and remote measurement acquis i t ion. The Type Approval Opt ion upgrades the instrument to the XL2-TA, a type approved sound level meter.
Data and audio is logged onto the SD card for t ransfer to the computer. The XL2 stores a l l reports and log f i les in pla in text format, which can be opened with any text edit ing appl icat ion (Notepad, Wordpad, etc) . Furthermore a ser ies of f ree MS Excel appl icat ion templates provide a convenient way to v iew the measurement results of speci f ic tasks and create s imple reports. The opt ional XL2 Data Explorer software offers comprehensive analys is tools for logged noise monitor ing data.
The wide range of funct ions is ta i lored for measurement tasks in:• Insta l led Sound• Li fe Safety Systems• Noise Monitor ing• Live Sound• Broadcast• Bui ld ing Acoust ics• Industr ia l and Aerospace• PASS/FAIL Qual i ty Control
XL2 AnalyzerBy NTi Audio
www.nt i-audio.com
PRODUCT
SPOTLIGHT
50 Oct-Dec 2014
With a l inear zoom range of 9°-47°, the fu l ly- featured unit is more compact, l ighter and br ighter than a convent ional 1200W discharge lamp.
Main Features• OSRAM Lok- i t ! HTI 1000W lamp• Beam Angle 9°~47°, l inear ly adjustable• CYM color mix ing + seven dichroic color f i l ters + white+ Macro• CTO: Linear colour temperature correct ion • Seven f ixed gobos + seven rotat ing gobos• One three-facet rotat ing pr ism• One rotat ing f i re effect wheel , replaceable• One frost f i l ter• Focus control led by DMX, 0-100 per cent l inear ly adjustable• 0-100% l inear ly adjustable dimmer• 5-100% l inear ly adjustable i r is with Macro• Double shutter blades, 0.3~25 F.P.S• Control and channels: DMX 512; Short mode, 23; Standard mode, 28;
Extended mode, 35; Sel f- test mode• Pan 540º, T i l t 270º with auto posit ion correct ion, speed adjustable, with
lock mechanism• Weight: 32kg and IP20• Energy saving funct ion of the bal last• Bui l t- in analyzer for easy faul t f inding, error messages• Input s ignal isolat ing protect ion• Modular construct ion for easy maintenance• DMX512 wire less receiver• DMX512 wire less transmitter (opt ional )
XR 1000 SpotBy PR Lightingwww.pr- l ight ing.com
Powersoft introduces DEVA, the revolut ionary new mult imedia device that integrates solar power, b i-direct ional wire less A/V communicat ion, l ight ing and an extremely eff ic ient Class D ampl i f ier in a compact, weatherproof enclosure. I t enables audio messaging and v ideo captur ing for a wide range of appl icat ions and comes equipped with several sensors (microphone, presence detector, twi l ight switch and temperature / humidity / pressure sensors) and accessor ies (e.g. LED l ights) .
The highly eff ic ient design l imits power consumption to the point of a l lowing uninterrupted use powered by the internal rechargeable battery. A latest generat ion solar panel can quickly recharge the battery even in low l ight condit ions. On a s ingle charge the unit can remain in stand-by for more than 18 days, can provide up to 64 hours of cont inuous audio playback (e.g. approx. e ight hours a day for e ight days) or 20 hours of l ight ing with the high-power white LED.
DEVA’s enclosure is rated IP65 and has been designed to protect the internal c i rcui t ry f rom exposure to the atmospher ic e lements ( temperature, humidity and dust) , making i t an ideal solut ion for outdoor appl icat ions. DEVA can be connected to a conf ig /control device such as a tablet or smart-phone, or to a network-connected PC. The connect ion can be both wired (v ia Ethernet) or wire less, e i ther short-range (Wi-Fi , Bluetooth) or long-range (GPRS).
DEVA can be used in a wide range of appl icat ions, f rom background music to paging, in combinat ion with v ideo and/or audio survei l lance. With standard Wi-Fi 802.11n communicat ion and ‘green’ solar power rechargeable batter ies on board, DEVA is independent f rom any exist ing infrastructure.
DEVA can be used in a near ly l imit less number of appl icat ions, such as theme parks, h istor ical monuments, publ ic gardens, t ransport hubs, gol f courses, swimming pools, beaches, construct ion s i tes, car parks and anywhere e lse where there are di ff icul t ies in distr ibut ing sound over large areas.
DEVABy Powersof t Audio
www.powersoft-audio.com
PRODUCT
SPOTLIGHT
51Oct-Dec 2014
yad
ot
The state-of-the-art Senator System is capable of processing up to 504 microphones using a s ingle DCP1000 DSP processor. I ts super ior and leading DSP algor i thms wi l l support each delegate unit to be indiv idual ly processed for AGC, Volume, 8 Bands of PEQ and much more. The breathtaking technology of Mix-minus Auto Cal ibrat ion and Voice Act ivated Gate including i ts tota l networkabi l i ty, which wi l l even al low for the most compl icated and decentra l ised Conference appl icat ions.
DCP1000 - Digital Congress ProcessorUsing Xavtel ’s blaz ingly fast Redundant Loop Digi ta l Network topology, up to 504 delegates can be attach to a s ingle DCP1000 Processor. Revolut ionary DSP processing requires no addit ional audio processors.
DCA660 - Digital Congress Amplif ier (6 x 60W)Up to 64x DCA660 can be connect to a s ingle DCP100 DSP processor v ia CAT5/6 cable and add together for a huge sound re inforcement system, a l lowing the unique auto cal ibrat ion of Mix-minus Setup with in any room
CDM1000 - Congress Digital Mic Base - TabletopThe CDM1000 Delegate unit connects direct ly to the DDB104 Mic Junct ion Box. I t incorporates a Gooseneck Mic ( three length to choose) two push buttons, a loudspeaker and connect ions and volume control for an addit ional headset.
CDM2000 - Congress Digital Mic Base – TabletopCFM2000 - Congress Digital Mic Base – FlushmountThe CDM2000 / CFM2000 Delegate unit connects direct ly to the DDB104 Mic Junct ion Box. An RFID card reader and f ive Vot ing buttons included al lows the unit to l isten and to select the s imultaneous translat ion channels and also integrate with vot ing funct ion. A smal l d isplay and addit ional push button al lows for the select ion of the r ight channel to l isten to the var ious languages.
Senator SystemBy Xavtel
www.xavtel .com
52 Oct-Dec 2014
BroadcastAsia2014 and its sister shows, CommunicAsia2014 and EnterpriseIT2014 – Asia’s most established ICT, broadcast and
digital multimedia trade events – took attendees on a revolutionary journey with the most hi-tech technologies that wil l power the future in a smarter and more connected living environment, while also providing a glimpse into the latest state-of-the-art solutions in digital entertainment.
The more than 50,000 attendees at the four-day event at Marina Bay Sands, Singapore, set the stage for meaningful interaction with the world’s leading ICT and broadcasting companies as well as technology upstarts. They also experienced the newest technology launches and heard the latest business
17th – 20th June 2014Marina Bay Sands, Singapore
show REVIEW
announcements from nearly 2,000 exhibitors from more than 50 countries/regions across the world. The shows’ three conferences drew more than 1,300 attendees, with industry luminaries sharing their views on hot and trending topics.
“We are extremely pleased with the buzz this year’s shows have generated. By bringing together industry leaders in connected services and digital entertainment, we were able to offer our attendees a truly immersive experience to enable them to adopt the most relevant and effective technological choices for their businesses. The end-to-end spectrum at CommunicAsia, EnterpriseIT and BroadcastAsia showcased government frameworks, technological breakthroughs and commercial applications, all
BroadcastAsia 2014
53Oct-Dec 2014
under one roof. This is what attracts our conference speakers and delegates, exhibitors, visitors and press to our shows every year,” said Stephen Tan, Chief Executive of show organiser, Singapore Exhibition Services.
Smart Technologies, Internet of Things and Mobile Services Topped CommunicAsia2014 and EnterpriseIT2014Visitors were excited to try out the smart home security systems, smart bed, smart t-shirt and smart plates and forks that were powered by RFID, sensors and the Internet of Things. Mobile payments solutions from companies l ike Nexperts, Poket and Unitronic demonstrated innovations in mobile wallets payment. A wearable fitness tracker from Oaxis, a home mobile diagnostic kit from BioSenze and a remote child speech pathology solution from NICTA also made a splash, generating several business enquiries for the companies.
CommunicAsia2014 and EnterpriseIT2014 provided a launch platform for several other exciting new products including Huawei’s thinnest flagship Ascend P7 smartphone; RugGear’s rugged smartphones, Mariner Pro RG100 and iSafe Innovation 2 for use in harsh environments; and Conax showcased its entry-level OTT Access solution and Conax Go Live solution for l ive streaming of TV content to mobile devices.
“CommunicAsia is a fantastic place for us to meet key players in the region and show the full range of innovations that service providers and consumers expect from Technicolor. We put a strong emphasis on middleware, Wi-Fi, smart l ife solutions, 4K Ultra HD, that can greatly enhance the home experience for the viewer by delivering value-added services. We also showcased new applications built on our Qeo open source solution for connecting a multitude of devices to the Internet of Things – a future that is unfolding for the consumer today,” said Michel Rahier, President of Connected Home, Technicolor.
Steve Christian, Vice President of Marketing at Verimatrix, who has been exhibiting at the shows for more than five years, said: “CommunicAsia is the best option as a regional hub for us to reach out to customers and partners across APAC. It enables us to execute three of our business objectives most efficiently: customer deployments, partner relationships and new product showcases. We are very pleased with the number of meetings we had.”
Other leading companies in the CommunicAsia and EnterpriseIT showcase included Airwatch, Dell, Ericsson, GlobeCast, Huawei, Irdeto, Panasonic Toughbook, Sennheiser Electronic Asia, SingTel Satell ite, ST Electronics, Tata Communications, Tektronix, Toshiba and more.
54 Oct-Dec 2014
The Myanmar Connect event received an encouraging response from visitors interested in learning more about investing in the country’s newly-opened telecoms sector from Myanmar’s ICT flagship company, RedLink Communications, as well as Singapore legal eagle Rajah & Tann’s Myanmar practice experts.
New Business Deals and Solutions in the Satellite IndustryOn the back of several recent industry developments, Asia’s largest gathering of more than 160 satell ite players at CommunicAsia2014 made significant announcements and led the industry discussion. NovelSat’s new NS3-based enhanced and secure satell ite transmission solutions, Thaicom’s infl ight Wi-Fi deal with NOK Air, and Eutelsat’s partnership with Singapore’s ST Teleport’s earth station to provide a new gateway that brings faster and more scalable connections for data, maritime, media and entertainment sectors are some of the key developments that unfolded at CommunicAsia2014.
Commenting on the show, Deepak Mathur, Senior Vice President of Commercial (Asia-Pacific & Middle East) at SES said: “We have exhibited at CommunicAsia for more than a decade, and it has remained a fixture for SES because it brings together our customers and partners from across the region in a single location. CommunicAsia gives us the opportunity to do what we do best – that is to grow with our customers by l istening to them and addressing their specific needs with the power of satell ite communications.”
“CommunicAsia is a fabulous trade show that has all the products and services I need under one roof. It enables people to keep up with the trending technologies and connects me with the industry,”
said Henry Pang, Vice President of Information Technology at Star Cruise Pte Ltd in Singapore.
“CommunicAsia has been the top ICT trade show that I always make the effort to attend. Over the years, the show has matured with more exhibitors and product/service categories. I have also seen more SMEs, which is a very good sign as that means I wil l have more choices to source from. CommunicAsia is a must-attend event for me,” said Mashrique Ismail, CEO of Netshoppe Sdn Bhd in Malaysia.
4K Ultra HD and OTT Highlights at BroadcastAsia2014 Coinciding with the world’s most viewed sporting event, the 2014 FIFA World Cup, BroadcastAsia2014 showcased the latest and best in 4K/UltraHD content acquisition, production and delivery, multi-platform screening, social TV, immersive TV experiences, cloud broadcasting, new business models for Pay OTT and more.
Grass Valley demonstrated the industry’s first prototype three-sensor LDK 4K camera with 4B lens mount for capturing live sport in 4K; and taking production to the next level, RED Digital Cinema, featured its highly anticipated technology in 5K and even 6K.
Other industry leaders that made their mark at BroadcastAsia2014 included Blackmagic Design, Canon, EVS, GoPro, Panasonic, RED Digital Cinema, Sony and more.
“The past four days have been a great opportunity for Sony to talk to existing and potential customers, and show them our latest 4K and HD solutions for
55Oct-Dec 2014
broadcasters and content creators. We look forward to future editions of BroadcastAsia, and believe that it can only get more exciting from here!” said Chris Grey, General Manager of Broadcast & Content Creation Solutions at Sony Professional (Asia Pacific).
“BroadcastAsia is a comprehensive show showcasing up-to-date technologies. This is a great platform to source for products. The show is well-represented with a good variety of international brands from around the world. I wil l definitely recommend others to visit the show, and will be back again next year,” said Atty. Gerik Caesare A. Paderanga, President / General Manager – Cebu North, Cebu Cable, Phil ippines.
Panel Discussions and Case Studies Lead Industry DiscussionsThe three conferences, CommunicAsia2014 Summit, BroadcastAsia2014 International Conference and the Creative Content Production Conference highlighted the most pertinent trends and challenges faced by the ICT and digital media sectors.
With a large number of case studies and panel discussions, delegates at the conferences took away actionable insights to help them adopt the latest technologies and improve efficiencies to stay profitable as consumer demands evolve.
The Visionary Address opened to a packed audience of delegates eager to hear the latest trends in social media from Twitter. “Asia wil l lead the next exciting growth phase for social media that wil l transform our l ives, businesses and societies. CommunicAsia and BroadcastAsia play key roles to drive this change by bringing leaders from the tech, mobile and broadcast industries together to embrace the power of social media, discuss breakthrough ideas and collaborate on next-generation technologies,” said Aliza Knox, Managing Director of Online Sales at Twitter (Asia Pacific) and visionary keynote speaker at CommunicAsia2014 Summit.
CommunicAsia2014 Summit’s tracks on Big Data Analytics, BYOD/CYOD, Mobile Banking, Payments and Wallets were a key attraction, while OTT Content Strategies, Cloud Broadcasting and Second Screen tracks saw increased attention at the BroadcastAsia2014 International Conference. The Creative Content Production Conference sessions on understanding Asian viewers’ current demands, trans-media strategies, case studies on popular fi lm locations and recent 4K fi lm projects received wide appreciation.
CommunicAsia, EnterpriseIT and BroadcastAsia wil l return to Marina Bay Sands Singapore from 2 to 5 June 2015.
56 Oct-Dec 2014
Mr. Sidney Ho, Head of Business Development, Smart Cast
FACE 2 FACE atMr. Colin Prior, APAC Sales Manager, Enensys Technologies
From left to r ightMr. Wayne He, who handles Sales in Asia;
Mr. Scott Stueckle, Sales Manager, Kino Flo Lighting Systems
Mr. Steve Wingrove, Director, Argosy Broadcast Asia Sdn Bhd
BROADCASTASIA 2014
57Oct-Dec 2014
Mr. Peter Daffarn, Managing Director, Photon Beard
Mr. Francois Quereuil, Senior Director, Worldwide Marketing,
Aspera
Mr. Vic Wong, Senior Marketing Executive, Asia Pacif ic (Solutions Area Media),Ericsson
Mr. Gary Tan, Assistant General Manager, Strategic Management Division,
Panasonic
58 Oct-Dec 2014
Mr. Charles Montesin, Global Marketing & Sales Manager, Mil ler Camera Support
From left to r ightMs. Isabelle Sost Michoux, Communication & Field Marketing Director,Netia Globecast Group;Mr. William Ng, Managing Director,Broadcast Communications International
Mr. T. Vijay, Deputy Business Development Manager, Total Solution
Mr. Nick Tay, Managing Director, Media Architects
59Oct-Dec 2014
Mr. Dennis Tan, Managing Director, Roland Asia Pacif ic
Mr. Richard Villhaber, Sales Director, Egripment Support Systems
Mr. Keith Prestidge, Sales Director (Asia Pacif ic), Studer by Harman
Mr. Darren Frearson, President and CEO, Gencom Technology
60 Oct-Dec 2014
Mr. Ian Cookson, Communications Manager, Calrec Audio
From left to r ightMr. Ajeet Khare, Managing Director;Ms. Reema Ashma Lobo, Manager – Exports,Canara Lighting
Mr. Eric Augereau, Sales Director & Business Development Manager,
Qvest Media
Mr. Andreas Hilmer, Director of Marketing & Communications,
LAWO
61Oct-Dec 2014
Mr. Eduardo Guerrero, Sales Manager (Asia), AEQ
Mr. Bob Peill, Projects Director, LSI Projects Ltd
Ms. Haruna Maruko, Asia Group (Overseas Sales & Marketing Division),
FOR-A Company Ltd
Mr. Bryan Lee, Sales & Marketing Manager, XN3
62 Oct-Dec 2014
Mr. Wayne Seo, General Manager, Yegrin
From left to r ightMr. Tomer Azenkot, General Manager (Asia Pacif ic);Mr. Elad Bezalel, Regional Sales Manager,Dalet Digital Media Systems
Mr. Michael Yoo, Director, Digital Forecast
Mr. Hung-Cheng Kung, Acebil Eagle Beaming International
63Oct-Dec 2014
Mr. Faz Salleh, Senior Consultant, Sennheiser
Mr. José M. Martínez Mariño, Sales and Marketing Director, Egatel
Mr. William Thompson, Business Development Manager (APAC),
Atomos
PRODUCT
SPOTLIGHT
64 Oct-Dec 2014
400W LED Fresnel launched by Canara Light ing is the perfect replacement for 2KW Halogen Fresnel in broadcast ing industry. This f ixture is avai lable in both day l ight and warm l ight. CRI is above 90. This innovat ive Fresnel del ivers 31,000 LUX at 2mtrs in spot and 5400 LUX at 2mtrs in f lood. This f ixture del ivers uni form f ie ld across the ent i re beam from spot to f lood. Dimmer is inbui l t with 0 to 100 per cent dimming. Beam angle can be adjusted from 10° to 50°. Temperature control led by act ive cool ing system. Fixture body is bui l t out of a luminum extrusion.
400W LED Fresne lBy Canara Lightingwww.canaral ight ing.com
Dalet Br io is essent ia l ly a v ideo server designed to ingest and play out broadcast-qual i ty v ideo in a var iety of formats. These cost-effect ive servers are bui l t on IT-standard components and del ivered in a compact 2RU chassis with a choice of inputs and outputs (up to 12 s imultaneous channels) and storage combinat ions ( local or di rect connect ion to SAN). The unique “ Ingest Once, Wri te Many” feature of the Dalet Br io lets operators opt imise their overal l infrastructure.
But more than a v ideo server, Dalet Br io embeds cr i t ical appl icat ions that faci l i tate a wide range of product ion tasks including sports logging, h ighl ight product ion, replay, gang ingest, gang playout, and more. Featured appl icat ions include: Mult icamera Recorder, VTR Recorder and Pr int to Tape, Basic & Loop Recorder, Basic & T ime Delay Player, Mult ichannel Player with Graphics, and Highl ights Product ion. These features make Br io an ideal workf low solut ion for fast-paced, task-speci f ic product ions such as news, sports and more.
Dalet BrioBy Dalet
www.dalet.com
PRODUCT
SPOTLIGHT
65Oct-Dec 2014
The Egr ipment “Remote Broadcast Solut ions” l ine of products comprises of the 306 Digi ta l Remote Head as art i f ic ia l inte l l igence of the system design. The 306 Digi ta l Remote Head can easi ly accommodate any type of Broadcast camera and modern Digi ta l Cine Cameras. This Digi ta l Head is except ional ly smooth and precise in movement; very fast in operat ion, and easy to set up and operate. The Remote Head can be used in a “stand alone” s i tuat ion, as wel l as be part of a larger studio automat ion set up. A var iety of te leprompter brackets are avai lable and easy to insta l l .
The tota l system is comparable to, but exceeds the speci f icat ion of, compet i t ive dig i ta l systems cost ing many t imes more than the sales pr ice of Egr ipment’s l ine of d ig i ta l products. In addit ion, the Egr ipment Remote Broadcast Solut ions are far more user f r iendly, easy to learn and ut i l ise for h igher product iv i ty in the studio. For h igh end v i r tual and augmented real i ty appl icat ions, the Egr ipment Remote Broadcast products seamlessly integrate with the Egr ipment TDT Encoded Camera Crane System, the Gener ic Track System, as wel l as the Encoded StarCam Studio System. With th is complete modular system, you would then have a very sophist icated mult ip le axis v i r tual studio system suitable for the highest qual i ty of v i r tual and augmented real i ty.
Remote Broadcast Solutions
By Egr ipment Suppor t Systemswww.egr ipment.com
The “Universal” dol ly ut i l ises a completely new method of steer ing and fo lds into a smal l and l ightweight package that weighs only 16.8 kg / 37 lbs, carr ies a very good payload of 200 kg / 440 lbs and offers a sol id camera plat form.
I t a lso offers steer ing from the back or the f ront s ide, both two wheel steer ing and also four wheel steer ing when very t ight turns are required. I t can also be equipped with s ideboards that are f lat or contain 100mm or 150mm camera bowls, and can be operated with Pneumat ic Wheels, Hard Rubber Wheels or Track Wheels. When equipped with Track Wheels, i t runs on standard width Track of 62 cm / 24.5” wide – stra ight and curved.
In addit ion to the above-ment ioned opt ions, i t can also be equipped with most of the Egr ipment accessor ies such as seat supports, columns, bazookas and most of i ts j ib arms.
The “Universal” Dol ly is manufactured from l ightweight but very strong aircraft grade aluminium and has an automotive design with aerodynamics, ergonomics and sty le in mind.
Universa l Do l lyBy Egr ipment Suppor t Systemswww.egr ipment.com
PRODUCT
SPOTLIGHT
66 Oct-Dec 2014
Photon Beard showcased i ts new Plat inum Blonde, a h ighly energy-eff ic ient 1200W HMI l inear lamp, provided in an open face format speci f ical ly designed for any raw output appl icat ion. Plat inum Blonde is ideal ly sui ted to a broad range of te lev is ion, f i lm or photographic appl icat ions, whether as a bounce l ight or for punching through di ffus ion for a soft , yet powerfu l dayl ight source. Because i t draws so l i t t le power, the Plat inum Blonde can be powered from any domest ic supply with no need for anci l lary power. I f required, i t can also be used as a generator supply.
Plat inum B londeBy Photon Beardwww.photonbeard.com
Photon Beard, the UK l ight ing solut ions specia l ists for broadcast, f i lm and v ideo featured i ts “PhotonBeam 80 LED Floodl ight” at Broadcast Asia 2014. The company adapted remote phosphor technology to enable the PhotonBeam 80’s LED source to provide near fu l l spectrum, high CRI l ight ing. Avai lable in dayl ight 5600K or tungsten 3000K colour temperature, the PhotonBeam 80 LED is wel l-sui ted to work a longside Photon Beard’s Square One f luorescent panel . Power for the PhotonBeam 80 LED can be suppl ied from 90-260V AC mains or v ia standard camera batter ies using V or Gold mount 11-17VDC.
PhotonBeam 80 LEDBy Photon Beard
www.photonbeard.com
As an al l - in-one remote audio-edit ing solut ion, iSnippet gives f ie ld reporters and others valuable Radio-Assist audio-edit ing capabi l i t ies — fami l iar f rom the desktop — on their portable devices. No longer cut off f rom in-studio resources such as scr ipts and recorded content, as wel l as the tools with which to edit that content, the f ie ld reporter using iSnippet now can edit audio for inclusion in news stor ies, or rev iew and read scr ipts for upcoming segments.
Support ing AAC, ALAC, and LPCM audio formats, iSnippet a l lows users to record, edit , and export their audio f i les to the studio. Dur ing recording, the user may adjust the recording volume, insert markers, and act ivate screen locking. Edit capabi l i t ies include vert ical and hor izontal zoom, playout of audio f rom inside or outs ide markers, insert ion of audio f rom the app’s cutt ing bin, and f i le insert ion. The edited f i les themselves may be sent raw or as a master f i le (MP2/AAC/ALAC/AIFF/WAVE) to an FTP server, or di rect ly to the Radio-Assist database along with an index f i le. iSnippet a lso enables f ie ld reporters and journal ists to import audio f i les f rom appl icat ions including Luci and Report- IT.
iSnippet is now avai lable on the iPhone and iPad.
iSn ippet Mobi le Audio Edit ing Tool
By NETIAwww.net ia.com
PRODUCT
SPOTLIGHT
67Oct-Dec 2014
Studio AutomationThe Studio Automat ion workf low is an al l - in-one l ive product ion and automat ion environment that a l lows broadcasters to ent i re ly automate their l ive news product ion. The automat ion tool “L ive Assist” lets broadcasters create rundowns for their show consist ing of camera input, v ideos, graphics, audio, t ransi t ions, DVE effects, keying and presets. Integrat ion with newsroom systems ensures Live Assist is automat ical ly f i l led with i tems such as v ideo, t i t les, camera posit ion, etc. f rom the newsroom system.
Visual RadioVisual Radio has become much more than just a webcam and graphics, V isual Radio a l lows radio stat ions to create compel l ing and enterta in ing TV shows from their radio studio. The Audio Director analyses the radio show and automat ical ly switches cameras, l ike a real d i rector would do. Due to integrat ion with the radio automat ion system, v ideo cl ips, v ideo commercia ls, v ideo j ingles, socia l media and real-t ime data f rom RSS and XML are automat ical ly p layed.
Arena SolutionsThe latest development of V id iGo is Arena Solut ions, a complete workf low for stadium screen broadcast ing that can be operated by one s ingle person. This workf low resembles the complete story l ine of a footbal l match. Al l events such as announcements, interact ive audience games, goals, commercia ls, subst i tutes and reruns are conf igurable e lements in the Arena Solut ions appl icat ion. This means that a l l events can easi ly be scr ipted in pre-product ion by the creat ive team. Based on templates the creat ive staff can create graphics, add commercia ls, audio, photos, l ine-ups, etc.
T ie l ine’s award-winning Genie Distr ibut ion provides a wide range of affordable and f lex ib le mult ipoint audio distr ibut ion solut ions, which del iver complete network control f rom anywhere with an internet connect ion.
Flexible ConfigurationsGenie Distr ibut ion del ivers a range of mult ip le endpoint solut ions from a s ingle 1U box, f reeing up s igni f icant rack space and producing substant ia l savings in hardware costs.
Multiple Layers of RedundancyT ie l ine’s revolut ionary SmartStream PLUS software del ivers rock sol id STL-grade audio over inexpensive unmanaged IP networks l ike the internet. I t a l lows you to stream simultaneous redundant data streams from both Ethernet ports and del iver seamless audio redundancy by switching back and forth f rom the nominated pr imary data l ink to the backup l ink i f one fa i ls and then subsequent ly recovers. Use IP l inks f rom two di fferent IP network providers for opt imal redundancy over mission cr i t ical STL connect ions.
Connect Mult iple Networks SimultaneouslyT ie l ine recent ly completed development of G5 ISDN and POTS modules, which al low the Genie Distr ibut ion codec to s imultaneously transmit audio streams over di fferent t ransports as required. These opt ional modules a lso offer automat ic network backup opt ions.
WheatNet-IP Version Avai lableT ie l ine’s Genie Distr ibut ion with WheatNet- IP codec seamlessly integrates with Wheatstone’s WheatNet- IP Environment to del iver mult ip le stereo and mono WheatNet- IP channels. Both codecs feature a WNET LAN interface for connect ing direct ly to a WheatNet- IP network and distr ibut ing audio to another studio over external IP networks l ike the publ ic internet.
Genie DistributionBy Tiel ine
www.t ie l ine.com
VidiGoBy V idiGowww.vidigo.tv
PRODUCT
SPOTLIGHT
68 Oct-Dec 2014
For the f i rst t ime in Asia, Qvest Media introduced the col laborat ive and cloud-based solut ion for v ideo product ion and l ive streaming to v is i tors at the Broadcast Asia exhibi t ion in Singapore.
The innovat ive plat form, make.tv, combines the features of a TV product ion van with the highest level of f lex ib i l i ty for teams working together f rom var ious locat ions. This makes i t possible for product ion crewmembers, such as ingest and outgest operators, cutters and mot ion designers, to work together f rom decentra l ised locat ions al l over the wor ld on col laborat ive remote product ions on make.tv. The same level of f lex ib i l i ty goes for the broadcast ing of content: as ide from pre-produced content, any number of d i fferent l ive sources such as cameras, smartphones and webcams can be integrated into the l ive programme.
Direct interact ion with the audience – for example in the form of vot ings, chats and cast ings – becomes real i ty in the l ive show. In the sense of ‘v iewers make their own TV’, users can produce contr ibut ions to shows and topics and also take part in compet i t ions. This way, broadcasters benef i t f rom act ive users and content, which they can then market.
The content produced on make.tv can be distr ibuted in near ly every format – onl ine, mobi le and on TV. Addit ional ly, s ignals can be broadcasted on v ideo plat forms such as YouTube and Ustream or v ia Content Del ivery Networks (CDNs) l ike Akamai, Level3 and Dacast. I t is a lso possible to broadcast on cloud-based mass storage plat forms for re-broadcast ing or in the form of a VoD offer.
make.tvBy Qvest Media
www.qvestmedia.ae
The ASTRA 1x1 Bi-Color panel bui lds on the legacy of the or ig inal 1x1 f ixture, which revolut ionised the l ight ing industry. This innovat ive dayl ight to tungsten tunable colour model was years in the making, with every design element of th is next generat ion panel being met iculously crafted.
Fol lowing the Li tepanels tradit ion of a one square foot form factor, the ASTRA ser ies is designed with select premium qual i ty, h igh CRI, surface mount LEDs and paired with custom designed TIR opt ics. These t ight ly binned LEDs and f ine-tuned opt ics provide the ASTRA 1x1 with super ior colour reproduct ion and a l ight output that is up to four t imes br ighter than tradit ional LED panels. This h igher intensi ty results in a longer throw and i l luminates a wider area, a l lowing the panel to compete with strong exter ior l ight sources or i l luminate a large area effect ive ly with just a s ingle f ixture.
Advantages• Output is up to four t imes br ighter than tradit ional LED panels
- High performance LEDs with custom paired opt ics - Higher intensi ty = Longer throw = Wider effect ive beam spread
• Super ior colour reproduct ion - High colour rendit ion (CRI) - Adjustable (dayl ight to tungsten), accurate colour temperatures
• Eff ic ient thermal management with user selectable dual cool ing modes - Completely s i lent passive cool ing mode - Ultra-quiet act ive cool ing mode with double l ight output
• Ultra-smooth dimming from 100 to 0 per cent - No not iceable colour shi f t throughout the ent i re range - F l icker-free at any f rame rate or shutter angle
Astra 1x1 B i-Color Pane lBy Litepanels (a V itec Group brand)www.l i tepanels.com