cover letter intro s3
TRANSCRIPT
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Workplace Preparation Programme - : - Career Development & Employment
Creating your Cover Letter
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Workplace Preparation Programme - : - Career Development & Employment
Your CV/Resume is a summary
of the skills, qualifications andexperience you have relevant tothe job.
Both are used to sell you to an employer
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Workplace Preparation Programme - : - Career Development & Employment
The cover letter introducesyou and why you are applyingfor the job.
It stresses specific experienceor skills you have that are in
the companys job description.
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Workplace Preparation Programme - : - Career Development & Employment
Your Cover Letter needs toanswer this question:
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Workplace Preparation Programme - : - Career Development & Employment
HR Manager, Lynn Franklyn says:
Lynn Franklyn,Wegmans Food Market
I usually go right for the cover
letter, because rsums are allvery similar. I look for a candidateto engage me and to really get aglimpse of who that person is.
What do they know about us asan organization? Can they clearlydefine how their values and theirskill set match up to what we offer
as an organization?
* Wegmansis one of the Best US Companies in 2010 Forbes data, 2010
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Complete the worksheet to identify
some of your work and career values
Workplace Preparation Programme - : - Career Development & Employment
So what are your values?
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CoverLetter
What should you say?
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But first:
how should you structure yourcover letter?
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Dont forget toinclude the date.
#1 = The Date
Date
Date
Date
Date
22 December 2010 = UKDecember 22, 2010 = USA
It can be alignedleft or right. It cango above the topaddress or below it.
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your contact detailsname (optional)
address
phone numberemail
#2 = Your Contact Details
Bao Quoc Nguyen234b/117 Lac Lieb Quan StreetDistrict 9Ho Chi Minh CityPhone: 090 999 8883Email: [email protected]
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The name of the HRManager or theperson you send
your application to.
Company name andaddress
#3 = Their Contact Details
Ms Phung Le ThanRecruitment TeamHuman Resource DepartmentUnilever VietnamCentral Plaza Fl. 917 Le DuanDistrict 1, Ho Chi Minh City
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Application for a Marketing Internship Position
A subject line quicklytells the reader what thepurpose of the letter is,like a subject line whensending emails
#4 = Subject Line
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In the first paragraph introduceyourself and state your desire fora position in the company.
It could also link your skills andbackground with the jobrequirements or state how thecompanys values matches your
own.
The Letter #1. Introduction
I am currently studying at RMIT University Vietnam and will
be graduating at the end of 2010. For this reason, I amwriting to show my interest in the marketing position atUnilever Vietnam. If I gain this, I believe I will be able to usemy knowledge and skills learnt from university to contributeto Unilever Vietnam.
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Too general?
Writing the Introduction
I am currently studying at RMIT UniversityVietnam and will be graduating at the endof 2010. For this reason, I am writing toshow my interest in the marketing positionat Unilever Vietnam. If I gain this I believeI will be able to use my knowledge andskills learnt at university to contribute to
Unilever Vietnam.
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Writing the Introduction
Dearest Mr. HR Manager,
I am a graduating student at RMIT University Vietnam with adegree in Commerce. I saw your advertisement for the marketingmanager assistant position and knew I would be perfect. With my
education and skills in marketing, having taken two marketingclasses while at uni where more than one person told me I wouldbe great in marketing, I sincerely offer my services to yourcompany. I have exceptional experience in marketing as I wasthe marketing team leader on more than two occasions with the
RMIT Vietnam Event Club. With my education, skills andexperience I know I can learn a lot from your company andcontribute to its success.
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Writing the Introduction
Dearest Mr. HR Manager,
I am a graduating student at RMIT University Vietnam with adegree in Commerce. I saw your advertisement for the marketingmanager assistant position and knew I would be perfect. With
my education and skills in marketing, having taken two marketingclasses while at uni where more than one person told me I wouldbe great in marketing, I sincerely offer my services to yourcompany. I have exceptional experience in marketing as I wasthe marketing team leader on more than two occasions with the
RMIT Vietnam Event Club. With my education, skills andexperience I know I can learn a lot from your company andcontribute to its success.
Over confident?
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My name is Thuy Anh Nguyen. I will be graduating with aBachelors of Design from RMIT Vietnam this spring and Iwould like to apply for a position of graphic designer withyour company. Since BBCG Design is one of the mostprestigious advertising companies in Vietnam I know I canlearn a lot from you, and it will be a great place for me tostrengthen my skills. Knowing that your company has thecommitment to creativity and innovation, I know it will be agreat opportunity for me to practice what I have learned
from my studies and learn much about advertising andgraphic design. I hope I have the chance to work for yourcompany.
Writing the Introduction
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My name is Thuy Anh Nguyen. I will be graduating with aBachelors of Design from RMIT Vietnam this spring and Iwould like to apply for a position of graphic designer withyour company. Since BBCG Design is one of the mostprestigious advertising companies in Vietnam I know I canlearn a lot from you, and it will be a great place for me tostrengthen my skills. Knowing that your company has thecommitment to creativity and innovation, I know it will be agreat opportunity for me to practice what I have learned
from my studies and learn much about advertising andgraphic design. I hope I have the chance to work for yourcompany.
All about you? Too many Is?
Writing the Introduction
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I am sincerely interested in contributing my networking skills and experience to your firm because of your companys
commitment to quality and high customer service.
My commitment to team collaboration and highwork ethic are in harmony with theexpectations and values of your company.
My experience can help develop new andinnovative programs to continue the companys
success as one of the worlds most fastest
growing consumer banks.
Using Specific Company Knowledge
I am sincerely interested in contributing mynetworking skills and experience to your firmbecause of your companys commitment to
quality and high customer service.
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.
Introductory Paragraph Activity
Work together tocomplete the worksheet
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Look at the position description, identify the necessaryrequirementsto qualify for consideration.
In addition to those, what skills (hard and soft) do they want
the candidates to have?
Look at the organization, what are their overall values?What values do they seek (or value) in the candidates for the
job? Do you need to do further research to find moreinformation about the company?
What linkscan you find between the company and you,i.e., your qualifications, your skills, your values?
How to Write a Cover Letter
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Workplace Preparation Programme - : - Career Development & Employment
Position Description + Your Resume = Why me
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Workplace Preparation Programme - : - Career Development & Employment
Look at the sample job description,company profile and your CV.
Work with your partner/group towrite a draft introduction.
Activity
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Workplace Preparation Programme - : - Career Development & Employment
Writing an Introduction
1. Highlight key skills and abilities from the resume that match thejob description.
2. Write a first paragraph: Introduce yourself State your desire to gain a position in the company Link your background and key skills, knowledge and
values with the job requirements and companysvalues
3. Express a positive can do attitude and try to write somethingthat has wow factor or will help you stand out.
4. Try to use specific company knowledge.
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W k l P ti P C D l t & E l t
Find a position with a companyyou can pretend to apply for.
Write a draft introduction to acover letter applying for thatposition.
Homework