Brighton Business School

Postgraduate Certificate in Social Marketing

Course Handbook2016-17

PREFACE

The purpose of this course handbook is to provide you with key information about your course, including administrative and academic procedures, and to give you some practical advice on how to make the most of your studies and to explain what to do if you experience any difficulties. Please read the handbook very carefully and keep it at hand for future reference.

Other key documents that you should be familiar with are:

the University of Brighton Student Contract;

the University of Brighton Plagiarism Awareness Pack;

the Brighton Business School Referencing Handbook;

the University of Brighton General Examination and Assessment Regulations (GEAR).

Copies of all these documents are accessible in electronic format on the University’s student intranet, Studentcentral (see section 7.6), via your Course Area.

You can find a copy of the University of Brighton Plagiarism Awareness Pack at https://staff.brighton.ac.uk/reg/acs/docs/Plagiarism%20and%20how%20to%20avoid%20it%20-%20student%20notes%202015-16.pdf

The student contract can be found at: https://www.brighton.ac.uk/current-students/my-studies/student-policies-and-regulations/index.aspx

Because of increasing incidents of cases of plagiarism both in this university and others, you are strongly urged to carefully read the Plagiarism Awareness Pack. Penalties for plagiarism can be very harsh and ignorance is no defence! The University has access to special software which can detect plagiarism and we will be using this at random throughout the year at all levels, so you have been warned.

If you would like to see any other items included in your course handbook please contact your course administrator and we will do our best to improve the handbook in future years.

Welcome from Professor Aidan Berry, Director of Brighton Business School

I am very pleased to have this opportunity to welcome you to the Brighton Business School

and the postgraduate full-time MSc Marketing course at the University of Brighton. As

Director, I am proud of our recent success in positioning the Business School as a leading

regional provider of management courses within a successful university. The results of the

Research Excellence Framework 2014 (REF) show that the University of Brighton was rated

as a top 5 university for world-leading research impact in Business and Management

Studies.

Our mission statement clearly sets out the underpinning teaching and learning philosophy

that will be governing your study whilst on the course.

“Brighton Business School is a professional business school that aims to be a leading provider of exciting and relevant management and professional education that makes a positive difference to current managers and potential leaders of the future, which is underpinned by appropriate research and which adds value to individuals, employers and society at large.”

The strength of the postgraduate programmes lie in its connections with business, the

public service and professional bodies, a growing research base and staff capability to

make significant organisational impact through teaching that is grounded in theory and

practice. The Brighton Business School considers it a priority to add sustainable value to

its stakeholders through well designed and high quality teaching and learning provision. I

hope that you will prosper as a student on our postgraduate Marketing course both with

regards to your professional and personal development but also that you will also be able

to build on the learning and networks in the future, long after the completion of the course.

Professor Aidan Berry

Director of Brighton Business School

CONTENTS

1. COURSE LEADER INTRODUCTION

2. BRIGHTON BUSINESS SCHOOL

3. COURSE MANAGEMENT AND ADMINISTRATION

3.1 Course management team, course board and examination board3.2 Communications between staff and students3.3 Where to turn for advice and guidance3.4 Student representation and feedback3.5 Annual academic health process

4. COURSE STRUCTURE AND CONTENT

4.1 Course aims & learning outcomes4.2 Course structure and content 5. ABOUT YOUR COURSE – ASSESSMENT

5.1 Nature of assessment5.2 Coursework grading criteria5.3 Coursework presentation5.4 Referencing your work5.5 Coursework word limit and word ranges5.6 In-class assessments5.7 Coursework submission5.8 Late coursework5.9 Coursework extensions5.10 Feedback on coursework5.11 Examination timetables5.12 Examination past papers5.13 Examination results5.14 Mitigating circumstances5.15 Plagiarism, collusion and cheating in examinations5.16 Appealing the decision of an examination board

6. COURSE SPECIFIC REGULATIONS

6.1 Minimum pass mark, referrals and failures6.2 What happens if I then fail a referral?6.3 Compensation within modules (qualified pass)6.4 Deferrals6.5 Award of Post-Graduate Certificate in Marketing (60 credits)6.6 Maximum period of study6.7 Maximum registration period6.8 Intercalation

7. LIBRARY, COMPUTING AND MEDIA SERVICES

7.1 The library service7.2 Library services to part-time students7.3 The Online Library7.4 Computing services for students based at Mousecoomb7.5 Media Services7.6 Studentcentral7.7 ASK Study Guide7.8 Useful web addresses

8. STUDENT SERVICES

9. STUDENT ENTITLEMENTS AND RESPONSIBILITIES

9.1 Student Charter9.2 Engagement with your studies9.3 Disability statement9.4 Fire evacuation9.5 Observing copyright laws

10. ALUMNI

1. COURSE LEADER INTRODUCTION

Welcome to the Postgraduate Certificate in Social Marketing course. This handbook has been designed and written to give you information on the people who are involved in leading, teaching and administering the course, the procedures, regulations and student representation. The handbook also gives you the details of the course structure and the syllabuses.

The marketing discipline of which social marketing is a specialist field is essentially one in which the development of knowledge and theories is grounded in marketing practice. As such the subject has a body of knowledge that has evolved through scholarly activity testing and evaluating theories based on practice. This interaction between theory and practice means that the subject can be approached from theory first (based on practical knowledge, theory building and research) or from a practice-based perspective (based on the practice of marketing at a firm specific-level).

Social Marketing is the systematic application of marketing concepts and techniques to achieve specific behavioural goals relevant to a social good. It has a strong focus on understanding the motivations of the target audience or ‘customer’ when planning programmes to influence, and ultimately work to change behaviour. Social marketing builds on and complements the core discipline of marketing. The course explores ways in which individual managers and professionals can utilise social marketing to develop behavioural interventions.

We hope that you find the experience on the course challenging and rewarding.

Matt WoodCourse Leader Matthew.wood@brighton.ac.uk

.

2. BRIGHTON BUSINESS SCHOOL

Your school is Brighton Business School. The Director of Brighton Business School is Professor Aidan Berry. More information about the work of the School may be found on the school web site at: www.brighton.ac.uk/bbs

The Business School’s contact details are:

Brighton Business SchoolUniversity of BrightonMithras HouseLewes RoadBRIGHTONBN2 4AT

Tel: (01273) 600900 (Switchboard)Fax: (01273) 642980

The Academic year dates for the School are:

AUTUMN TERM

26 September 2016 – 16 December 2016

SPRING TERM

9 January 2017 – 31 March 2017

SUMMER TERM

24 April 2017 – 9 June 2017

3. COURSE MANAGEMENT AND ADMINISTRATION

3.1 Course management team, course board and examination board3.2 Communications between staff and students3.3 Where to turn for advice and guidance3.4 Student representation and feedback3.5 Annual academic health process

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3.1 Course management team, course board and examination board

3.1.1 Course management team

Responsibility for the day-to-day running of your course lies with the course management team, comprising your course leader, your course administrator, and the members of staff teaching on the course. Their contact details are as follows:

Responsibility Staff Room no Tel no E-mail addressMKM30 Module Leader Sarah Cork M126 2173/2180 s.cork@brighton.ac.ukCourse Leader Matthew Wood M135 2177 Matthew.wood@brighton.ac.ukCourse administrator Andrew Davies M225 2981 atd@brighton.ac.uk

Profiles of academic staff may be found on the School website at:

http://www.brighton.ac.uk/bbs/contact/academic.php

3.1.2 Course board

Each course within the School has a course board. The responsibilities of course boards include:

• ensuring the smooth operation of the course;• reviewing syllabus content, teaching methods, assessment and resources and generally

monitoring the course in operation;• supervising the administration of the assessment procedures in accordance with the

assessment regulations and the aims of the course;• liaising with the Examination Board and advising when necessary;• maintaining effective feedback arrangements between the lecturers and the course members;• planning and recommending policy with regard to the operation of the course;• exercising such other functions as may be requested by the School Board.

The membership of course boards is as follows:

Course LeaderStudent Representative(s)Course Administrator(s)Module LeadersInformation Adviser (or nominee)Programme LeaderAssistant Head (Postgraduate)

Each course board will normally meet two or three times a year to hear reports on the progress of each year of the relevant course. The board will discuss both students' and tutors’ reports and take action where appropriate. If an issue arises which is clearly beyond the scope of the course board and requires further consideration, then it will be referred to the School Board. Copies of the minutes of course boards will normally be published on the school area on studentcentral within three weeks of each board on the “My School: Brighton Business School” area.

3.1.3 Examination boards

Each course within the School is allocated to an examination board, which considers each student’s overall performance and makes decisions on awards and progression (see section 6 of this course handbook).

3.2 Communications between staff and students

Effective communication between staff and students is very important, and the School facilitates this in a range of ways.

3.2.1 We contact you

Through the student notice boards Through the postgraduate student mailboxes Through Studentcentral By e-mail – using your University e-mail address (see 3.2.6 below) By mobile phone

The notice-boards, plasma screen and student mailboxes are all in Mithras House, close to the postgraduate office in M225. Through them you will be told about changes in timetables, cancellations and re-locations, the membership of groups, notes about examinations and essays, internal and external mail. Changes are frequent at the start of the academic year so please check them daily. It is your own responsibility to keep up with any announced changes.

You must complete the personal information form sent out with your induction material and return it to the Postgraduate Office. Please ensure that we have taken a digital photograph of you. If you change your personal details (address, name etc) you must notify the Postgraduate Office immediately in writing (by letter or e-mail) and change your personal details on-line on Studentcentral. 3.2.2 You contact us

By knocking on the doors of academic and administrative staff By slipping messages under our doors when we are not there By calling us by phone By e-mail. E-mail addresses of all staff are readily available. Important messages and official documents can be handed in to the Postgraduate

Office (M225)

3.2.3 Postgraduate office

The Postgraduate Office is located in Room M225 and is staffed by Julie Watson and her team of course administrators. They have responsibility for all initial enquiries: for most queries you should see them first (what to do, where to go, requests for freely available handouts, information sheets, etc).

Opening times during term time:

Mithras House:07.00 – 21.00 (Monday- Thursday)07.00 – 19.00 (Friday)

Postgraduate Office:08.30 – 17.00 (Monday to Thursday)08.30 –16.30 (Friday)

3.2.4 How to locate an office or lecture room

Most University room numbers are in two parts each of which convey information. For example, to find room M160, you need to go to Mithras House, then the first floor (the first digit is a “1”) and then look for room M160. Similarly the computer pools will have numbers such as MA201, signifying Mithras Annexe, on the second floor and W321, somewhere on the third floor of the Watts Building. Outside the School Office (M140) you will find on the wall a list of all the staff with their telephone numbers, e-mail addresses and office numbers.

3.2.5 University telephone numbers

The standard University telephone exchange number is 01273 600 900. To directly reach a member of staff, once you know their internal extension number you need to add 64 before the internal extension number. For example, the postgraduate office extension is 2197. To reach them from outside you would need to dial 01273 642197. Alternatively dial 01273 600 900 and ask for a particular member of staff.

3.2.6 Your email address

Every member of the university has a central email address usually in the form A.N.Other@uni.brighton.ac.uk. This is the address that we will use to contact you.

3.2.7 Proof of enrolment

If you need a letter confirming your enrolment on a university course (e.g. for the purposes of a career development loan from your bank) you must request this from Academic Services, Ground Floor, Cockcroft Building. Please note that your School staff are not permitted to produce these letters

3.3 Where to turn for advice and guidance

Although every effort is made by staff to ensure that your course runs without problems we recognise that these do occasionally arise. The following notes provide guidance on the procedures to be followed in the event of problems arising during the course or with assessment. At each stage it is expected that the staff involved will try to find a solution to the difficulty. However, you should bear in mind that in some cases it is not within their power to solve them and, as such, it may need to be referred on to another body. It is permissible to miss out a stage in these procedures when a problem is urgent and the appropriate lecturer/tutor is unavailable, or where for other reasons it may be appropriate.

If you are not satisfied that your problem has been fully resolved, you may wish to make use of the complaints resolution procedure referred to in the Student Contract. The first stage (Early Resolution) requires you to raise your concern with one of the School Complaints Officers which you can do by e-mail to bbs-StudentComplaints@brighton.ac.uk

3.3.1 Administrative problems

In the first instance, you should contact your course administrator about problems of an administrative nature. If the problem still remains unresolved then you should contact your course leader.

3.3.2 Personal problems In the first instance, you should contact your course leader.

3.3.3 Academic problems (unrelated to coursework and examinations)

Stage 1 Discuss with lecturerconcerned

Not Resolved Resolved, no further action needed

Stage 2 Bring to attention ofcourse leader or deputy course leader

Not Resolved Resolved, no further action needed

Stage 3 Bring to attention ofthe Course Board through your yearcourse representative

Not Resolved Resolved, no further action needed

Stage 4 Bring to the attention of the Head of School

The Head of School will take appropriate action directly or if necessary refer the problem on to the School Board, Examination Board or other appropriate body. If you are not happy that your complaint has been satisfactorily resolved please contact the School Complaint Officer.

3.3.4 Problems associated with completing coursework and/or sitting examinations

Problems completing coursework should follow the pattern below:

Stage 1 Discuss with lecturer concerned

Stage 2 If necessary complete an Assignment ExtensionForm, getting the approval of your Course Leader, and/ or Mitigating Circumstances Form and notify your course leader in writing of the nature of the problem and its potential effect

Stage 3 Lodge copies of the document outlined in Stage 2 with the Postgraduate Office marked for the attention of the course leader.

Please make sure that you obtain a copy from the Office staff when submitting these forms

For problems relating to sitting examinations the normal pattern should be as follows:

Stage 1 Bring the problem to the attentionof the invigilator

Stage 2 Bring the problem to the attention of your course leader. This should be in writing with, wherever possible, an assessment of the effect the problem had on performance

Stage 3 Lodge a copy of a mitigating circumstances form with the Postgraduate Office marked for the attention of the Chair of the Examination Board. Again, please make sure that you obtain a copy from the Office staff when

` submitting this form

For further information about obtaining coursework extensions see 5.9 (below), and for further information about submitting a mitigating circumstances form see 5.15 (below) below.

3.4 Student representation and feedback

3.4.1 Student representation

Each year student representatives are elected for each course, and they are an important formal channel of communication between students and staff. The names and contact details of student representatives are published on studentcentral from early November each year. All students are urged to consider standing for election as a student representative. It can be a very rewarding role, is an excellent personal development opportunity, and looks great on your CV. All newly elected student representatives are offered training for the role by the School, in conjunction with the University of Brighton Students Union, and support is available during the year as required. For further information about standing as a student representative, please contact your course administrator. 3.4.2 Student feedback The School recognises the importance of formally obtaining and responding to the views of students in a systematic, consistent and transparent manner, taking action where necessary, and “closing the loop” by giving students feedback on resultant action, and the outcomes of student participation in decision making. For example, the Student Liaison Committee comprising student representatives and chaired by the School Quality Director meets two/three times a year in order to provide a forum for students to comments on issues that may arise at both course and School level.

Feedback is formally obtained from students via annual course feedback forms, the student representative system (see 3.4.1 above), and operation of the School’s policy for resolving academic problems (see 3.3. above)). Formal mechanisms for obtaining student feedback are inevitably, and often usefully, supplemented by informal channels and contacts with students.

Feedback from students is formally considered and responded to, at course boards and at the School Board, and as part of the annual academic health process (see 3.5 below). Copies of the minutes of course boards will normally be published on the school area on Studentcentral within three weeks of each board.

3.5 Annual academic health process

The basic building block of the University’s quality assurance system, is the Annual Academic Health process, which ensures that all courses and their constituent modules are reviewed annually, drawing upon a range of data as appropriate. Reports are produced from module through to course level, and are synthesized into school reports which consider the range of courses within their portfolio. Schools’ reports are considered at faculty and university level. External examiner reports and student feedback are a vital part of this process.

Within Brighton Business School, all course academic health reports are considered and approved at the School’s Annual Academic Health Afternoon in October, to which student representatives are invited to attend and participate. Copies of all approved academic health reports and the School Academic Health Report will normally be published on the school area by mid-November.

4. COURSE STRUCTURE AND CONTENT

4.1 Course aims and learning outcomes

By the end of the course students are expected to achieve the following outcomes:

Knowledge and theory outcomes:

1. Demonstrate a knowledge and understanding of the evolution of marketing and social marketing knowledge and theory and its application to behaviour change programmes and projects

2. Demonstrate an ability to apply marketing and social marketing theory and knowledge in different organisation types, primarily in the public and not-for profit sector settings running behaviour change programmes/projects

3. Appreciate and demonstrate knowledge of the how to apply social marketing techniques to live work programmes in public and not for profit sector

4. To have the conceptual and practical knowledge and skills required of a social marketing professional

Skills outcomes:

5. Capable of dealing with, addressing and solving problems, creating, identifying and evaluating options systematically to make judgements and decisions

6. Able to devise creative, ethical and sustainable responses to problems, identifying opportunities, and be creative in their approach in their thinking and ideas.

7. Able to scan, organise, analyse, synthesise and use information and data effectively to share knowledge and to conduct research into social marketing issues

8. Able to listen to and communicate with others effectively orally, visually and in writing using different media

9. Capable of managing themselves, time, and ability to continue to learn through critical self -awareness and reflection on practice and

10. Ability to apply planning and project management systems and processes to work effectively in partnership with other professionals and stakeholders to achieve social marketing objectives

4.2 Course structure and content

The course comprises 60 masters-level credits and is designed as a flexible programme to fit in with student needs and work commitments. The compulsory 20-credit MKM30 Social Marketing module is normally offered in January and May each year. The remaining 40 credits can be taken via two or more further taught 20-credit/10-credit* modules, for example:

MDM50 Meeting the Challenges: Public Health MDM10 Research Methods for Critical Appraisal ECM15/16* Behavioural Economics STM23 The Dynamic Public Service Environment STM12 Service Planning and Commissioning MKM24 Marketing and Communication MKM17* Ethics and Social Responsibility MKM42* Branding and Communications

Alternatively, students can complete the certificate by taking:

MKM34 Work-based social marketing project (40 credits)

The course leader and teaching team will advise on choice of modules and/or project.

5. ABOUT YOUR COURSE - ASSESSMENT 5.1 Nature of assessment

5.2 Coursework grading criteria5.3 Coursework presentation5.4 Referencing your work5.5 Coursework word limit and word ranges5.6 In-class assessments5.7 Coursework submission5.8 Late coursework5.9 Coursework extensions5.10 Feedback on coursework5.11 Examination timetables5.12 Examination past papers5.13 Examination results5.14 Mitigating circumstances5.15 Plagiarism, collusion and cheating in examinations5.16 Appealing the decision of an examination board

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5.1 Nature of assessment

You will be assessed in each of the modules that you study, which is designed to enable you to demonstrate that you have achieved the learning outcomes for the module.

The nature of assessment will vary from module to module, and may comprise one or more components. The two principal forms of assessment are examinations and coursework. Examinations may be open book, or closed book (i.e. you may or may not be permitted to take notes and/or materials into the examination with you), seen or unseen (i.e. you may or may not be given advance notice of the examination paper). Some examinations may be multiple choice. Coursework may take many different forms e.g. an essay, a report, a dissertation, a reflective statement. Sometimes you will be assessed on your seminar contributions, or be required to give a presentation. Sometimes you will be required to produce group-work.

The learning outcomes and assessment regime for every module may be found in the relevant module descriptors. Copies of all module descriptors are accessible, by module code, via the “My School: Brighton Business School” area on Studentcentral.

5.2 Coursework grading criteria

The following grading criteria, based on the University’s postgraduate marking/ grading descriptors, indicate the marks and classifications to be awarded for various standards of written work. Your work will be marked in percentages, with the exception of those few modules that just need Pass/fail As each subject has its own emphases and as assignments may vary in their approach (e.g. essays, reports, projects etc.) so descriptions offered here are inevitably generalised and will need to be interpreted and adapted to the specifics of each assignment. Sometimes you will be issued with supplementary grading criteria which are specific to the particular task you have been set.

High Distinction (80-100%)*An outstanding response to the task: all learning outcomes/assessment criteria have been achieved to an exceptionally high level. The work demonstrates most or all of the following characteristics beyond that expected for work at the given level of study within the discipline:

Exceptional display of understanding, exploration, insight and/or research Potential for publication/exhibition1 and/or ability to undertake further research All specifications for the assessment task, including word limit where appropriate, have been strictly

adhered to The organisation, structure and standard of presentation of the work, including any subject-specific

conventions2 where appropriate, are exemplary throughout Evidence of effective communication of work to specialist and non-specialist audiences

1 Includes equivalent influential dissemination2 For example use of language, referencing

Stimulating and rigorous arguments that are likely to be at the limits of what may be expected at this level

The work has been approached and/or executed/performed in an original way Inspirational, innovative and authoritative - evidence of intellectual rigour, independence of

judgement and insightful contextualisation, including relevant theory/literature/artefacts/performance Clear evidence of extensive study and demonstration of ability to reach appropriate decisions based

on incomplete or complex evidence Evidence of very high quality analysis, synthesis, evaluation and critical appraisal Outstanding problem solving skills – suggests alternative approaches Ability to address complex issues systematically and creatively - challenges established knowledge

*The high distinction grading criteria is provided purely for guidance and will not be reflected on your transcript or final degree certificate.

Distinction (70-79%)An excellent response to the task: all learning outcomes/assessment criteria have been achieved to a high standard and many at an exceptionally high level. The work demonstrates most or all of the following characteristics in relation to those expected at the given level of study within the discipline: In-depth understanding, exploration, insight and/or research Potential for publication/exhibition3 and/or ability to undertake further research All specifications for the assessment task, including word limit where appropriate, have been

adhered to The organisation, structure and standard of presentation of the work, including any subject-

specific conventions4 where appropriate, are excellent throughout Evidence of effective communication of work to specialist and non-specialist audiences Convincing arguments that are likely to be at the limits of what may be expected at this level The work has been approached and/or executed/ performed in an original way Insightful contextualisation, including relevant theory/literature/artefacts/ performance Clear evidence of extensive study and demonstration of ability to reach appropriate decisions

based on incomplete or complex evidence Evidence of high to very high quality analysis, synthesis, evaluation and critical appraisal Excellent problem solving skills – suggests alternative approaches Ability to address complex issues effectively – challenges established knowledge

Merit (60-69%)A good to very good response to the task: all learning outcomes/assessment criteria have been met fully at a good or very good standard. The work demonstrates most or all of the following characteristics in relation to those expected at the given level of study within the discipline: Good to very good understanding and exploration, some insight and/or thorough research Some capacity to undertake further research No significant inaccuracies, misunderstandings or errors The specifications for the assessment task, including word limit where appropriate, have been

adhered to The work is well organised, coherent and the standard of presentation including any subject-

specific conventions5 where appropriate, is at least good Evidence of effective communication of work Ability to present structured, clear and concise arguments The work has been approached and/or executed/performed in a comprehensive way with some

degree of originality Appropriate contextualisation, including relevant theory/literature/artefacts/performance

3 Includes equivalent influential dissemination4 For example use of language, referencing5 For example use of language, referencing

Evidence of extensive study and demonstration of ability to reach appropriate decisions based on incomplete or complex evidence

Evidence of high quality analysis, synthesis, evaluation and critical appraisal Good or at least competent problem solving skills – suggests alternative approaches Ability to address complex issues competently – explores established knowledge

Pass (50-59%)An adequate to sound response to the task: all learning outcomes/ assessment criteria have been met. The work demonstrates most or all of the following characteristics in relation to those expected at the given level of study within the discipline: Sound understanding and exploration, some insight and/or appropriate research Some minor inaccuracies and/or misunderstandings – small but not significant errors Some minor aberrations from the specifications for the assessment task, including word limit

where appropriate The work is suitably organised6 and the standard of presentation, including any subject-specific

conventions7 where appropriate, is at least sound Ability to develop an argument but can lack fluency The work has been approached and/or executed/performed in a standard way with limited

evidence of originality Some contextualisation but with a heavy reliance on a limited number of sources and, in general,

the breadth and depth of sources and research are lacking Evidence of study and demonstration of ability to reach appropriate decisions based on

incomplete or complex evidence Some, but limited evidence of analysis, synthesis, evaluation and critical appraisal Some evidence of problem solving skills Some evidence of ability to address complex issues adequately

Fail (40-49%) An unsatisfactory response to the task: one or more of the learning outcomes / assessment criteria have not been met. The work may display some strengths, but theseare outweighed by several weak features in relation to those expected at the given level of study within the discipline, such as: Limited understanding and/or exploration of major ideas with very little insight and/or minimal

research Some significant inaccuracies and/or misunderstandings – gaps in understanding and/or

knowledge Insufficient attention paid to some of the assessment criteria and some significant aberrations

from the specifications for the assessment task8 The work is too descriptive, somewhat disorganised and unclear and the standard of

presentation, including any subject-specific conventions9 where appropriate, is poor Development of an argument is limited and often flawed The work has been approached and/or executed/performed in poor way The context provided takes the form of description lacking any breadth, depth and accuracy Limited or inappropriate research and demonstrated ability to reach decisions Insufficient evidence of analysis, synthesis, evaluation and critical appraisal Little evidence of problem solving skills A struggle to address complex issues

Fail (0-39%)

6 Clearly presented but with little development 7 For example use of language, referencing

8 Such as not keeping to the word limit and/or minor elements of the work missing9 As 1

An unsatisfactory response to the task: most of the learning outcomes / assessment criteria have not been met. The work fails to meet the requirements in relation to those expected at the given level of study within the discipline, exemplified by: Very limited understanding and/or exploration of major ideas with little or no insight and/or

minimal research Several significant inaccuracies and/or misunderstandings – minimal or no evidence of

knowledge and understanding of the subject Insufficient attention paid to several of the assessment criteria and some serious deviations from

the specifications for the assessment task10 The work is mainly descriptive, poorly structured and the standard of presentation, including any

subject-specific conventions11 where appropriate, is poor The work lacks supporting evidence or argument The work has been approached and/or executed/performed in a very poor way Failure to contextualise from sources Little or no evidence of analysis, synthesis, evaluation and critical appraisal Little or no evidence of problem solving skills Failure to address complex issues

5.3 Coursework presentation

These guidelines are based on our requirements for placement projects and dissertations, but should be valid for most written work produced during your course.

The report should be of A4 paper size with one-and-a-half spacing

between the lines, single or double sided. Appendices may be single-spaced. Each page in the main report should be numbered with page numbers at the foot of the page.

There should be a margin of at least 1.5 inches (4 cm) on the left side of the page, both for the text and for any diagrams. Top, right and bottom margins should be at least 1.25 inches (3 cm). The right margin should be unjustified (i.e. left 'ragged') to aid readability.

The main text should be in a single 12-point font, e.g. Times New Roman or similar. An alternative font such as Arial in a smaller point size may be more appropriate in diagrams and tables. Use bolding for emphasis within the text and for section headings.

Any material copied directly from another author must be enclosed in quotation marks, followed immediately by a reference to the source. Individual quotations should not normally exceed one paragraph, and quotations should not exceed 5% of the length of the report.Colour printing may be used for charts, screen-shots etc. Clarity is more important than fancy graphics. Avoid clip-art except where required for drawing diagrams.

You are responsible for the accuracy of the finished work so after it has been completed you should use the spell-checker to catch any typographical and spelling errors. You should also proof read it yourself (or have it read by someone else), as the spell-checker is not likely to catch every error.

5.4 Referencing your work

It is important in academic writing to reference all the important ideas and facts in your work. It is also the best way to avoid any risk of plagiarism (see 5.16 below). You should do this:

When you quote directly using others’ words in quotation marks

10 Such as not keeping to the word limit and/or major elements of the work missing11 As 1

When you paraphrase the arguments or theories of others in your own words

When you use evidence from the work of others to support your own arguments

When you rework published data or use it as the basis of your own calculations.

To ensure that you reference properly, you should carefully read and follow the guidance contained within the Brighton Business School Referencing Handbook, which is based on the Harvard referencing system. An electronic copy of the handbook is also available on the School Area and all Course Areas on Studentcentral.

Therefore, no student has any excuse for not referencing properly, and poor referencing may have a negative impact on the mark that you receive for your work. Non-referencing will constitute plagiarism, which is considered a very serious form of academic misconduct (see 5.15 below).

5.5 Coursework word limits and word ranges

Every piece of coursework you are set will either have a word limit or a word range, which you should make sure you observe. Normally, if your coursework has a word limit e.g. 2,000 words, then the marker will stop reading the work once you have exceed the word limit by 10%. If you write less than the word limit you risk not maximising your potential mark. If your coursework has a word range e.g. 1,500-2,000 words, then the marker will stop reading the work once you have exceeded the upper figure. If you write less than the lower word limit you risk not maximising your potential mark. For the purpose of calculating the word count, footnotes are included (apart from law coursework where they are excluded), whereas contents pages, executive summaries, tables, appendices and reference lists/bibliographies are not usually included. If in doubt, check with one of your module lecturers.

You are required to declare a word count for every piece of work you submit. 5.6 In-class assessments

In-class assessments may be used on certain modules as the assessed coursework component (or part of the assessed coursework component). In-class assessments may take the form of pieces of work, or the grading of performance/contribution to seminars.

Where students are to be graded in every seminar, and the marks averaged over the number of seminars possible, any absence will therefore be penalised. However, where the absence is due to a good reason (i.e. a reason which would be sufficient for the purpose of granting an extension or mitigating circumstances (see 5.9 and 5.14 below)), the number of possible seminars will be reduced to avoid penalties.

Where in-class assessments are used on the basis of marks awarded for the best X out of Y pieces of work or best X out of Y seminar contributions (for example, the best 3 out of 4 or the best 5 out of 6), if a student fails to do the minimum i.e. X, the final mark will normally be based upon the assessments that have actually been completed.

5.7 Coursework submission

Your lecturer will specify the date and time by which your assessed coursework has to be submitted. You must keep to this deadline unless you have been granted an extension by the Course Leader. (see later sections). If you are likely to face difficulties submitting at the specified time, then submit your work in advance.

All coursework must be submitted digitally via Studentcentral. For word documents you are required to submit a digital copy of your assignment using Turnitin – indicated by the following icon

- on Studentcentral. For documents using Excel, submission of the digital copy is via Blackboard

– indicated by the following icon - on Studentcentral. We only accept coursework for marking on submission of the digital version and reserve the right to scan versions for plagiarised material.

5.7.1 Submission of digital copy

Each module has its own area on Studentcentral and, if the module involves coursework, you will find a link in the menu called “Assessment” through which you should submit your work. Details on how to submit the digital copy on Studentcentral can be found on http://ask.brighton.ac.uk/portal/public/?querytext=assignments&tabid=2&searchradio=searchall&searchsubmitted=true

5.7.1.1 Ensuring your submission is successful is your responsibility.

If submitting to Turnitin you will receive a digital receipt - a copy of the receipt will be available from your Turnitin inbox in your Messages, but if in doubt return to the submission point and you will be able to see your paper if the submission was successful. If submitting to a Studentcentral assignment point there will be no digital receipt but the final screen confirms the successful submission - if you return to the submission point as if resubmitting you will see any files you have already submitted.

5.7.1.2 What if Studentcentral or Turnitin goes down?

System failures are recorded centrally. If Turnitin or Studentcentral has a technical failure at the time of a deadline preventing you from submitting by the deadline all affected students will be given a 24hr extension to the deadline.

5.8 Late coursework

Submission deadlines are sacrosanct. Students must submit all work for assessment in the manner and by the date previously notified to them unless an extension to deadline has been granted (see 5.9 below). Assessed work submitted after the published submission deadline will be considered late submission and will be subject to a standard penalty. Students submitting work within two weeks after the submission deadline (this includes a new submission deadline following an agreed extension to deadline) or the last working day immediately prior to the feedback date where this is shorter than two weeks can be provided with feedback. Beyond this date assessed work will not be accepted and a mark of zero will be awarded for non-submission. The penalty for submitting late work is that the work will be capped at the pass mark i.e. 50% or the actual mark where it is a fail. There is no entitlement to submit late for the submission of referred work. Individual members of staff cannot waive these penalties as it is University policy.

5.9 Coursework extensions

In exceptional circumstances students may apply for an extension to the submission date. An extension is granted in order that an assignment can be submitted as if on time i.e. the deadline for students with extensions is effectively put back to a later date. Copies of the extension form are available from the Postgraduate Office and must be submitted for approval to the course leader along with independent supporting evidence.  For full procedure and guidance see GEAR (5.17 below). . 5.9.1 Grounds

It is not possible to give a full list of reasons for which extensions may be granted. The typical case is where you have been ill during the time when an assignment was due to be written. However, any unforeseen circumstances which disrupt your study may represent an appropriate reason.

If the standard of your work has been affected by the circumstances which caused you to apply for an extension, you should also submit mitigating circumstances at the end of the semester (see 5.14

below) and explain, in your supporting documentation, both the nature of the circumstances and the reason that the extension was not sufficient for you to produce your best work.

In considering whether or not an extension to a deadline should be granted, the designated signatory will be mindful of the following points:

When applying for an extension you are normally required to submit documentary evidence of the reason for the application.

The nature of coursework is such that minor illnesses during the time when you would be expected to be working on the assignment will not constitute good grounds for granting an extension, even if these occur within the final few days before the deadline. Serious illness or injury, where supported by documentary evidence, will normally be appropriate reason for an extension to be approved.

Computer failure, or the loss of data from a computer disk, will not normally be deemed a satisfactory reason for late submission.

Paid employment commitments do not constitute grounds for an extension, or mitigating circumstances, for full-time students. Part-time students who are in full-time employment are expected to prioritise University deadlines. Exceptionally, such as where work commitments change at short notice through circumstances beyond your control, an application will be appropriate. In such cases , and especially where the course is undertaken as professional development, it is anticipated that the designated signatory will consider applications sympathetically where they are supported by evidence in the form of, for example, a letter from your line manager.

In considering an application for an extension, the designated signatory will have regard to the other students on the programme who have not requested an extension, and will ensure that these students would not be unfairly disadvantaged by the granting of the extension.

5.9.2 Procedure

Students should complete an Application for Extension to Deadline Form, obtainable from the Postgraduate Office, attaching any medical certificate or other written evidence, and return it to the Course Administrator. In the case of part-time student, if attendance patterns prevent the timely submission of the form and evidence, then students may request and submit an assignment extension form as an email attachment together with scanned evidence. Alternatively, evidence may be provided on the next visit to the University and in all cases evidence must be submitted before the examination board meeting. Students must normally apply as soon as possible but no later than two days before the submission date. All such applications will be dealt with by the Course Leader who will reply in writing, setting a new submission date where appropriate.

5.10 Feedback on coursework

Your module tutors will indicate when you should receive feedback on your coursework, which will normally be available within 20 working days if the work has been submitted on time. However, where work is due for submission during or after the first week of the Summer term, the marks will not be made available to students until after the relevant examination board has met to agree the results. Occasionally, due to unforeseen circumstances (such as staff illness), there can be delays in publishing provisional marks and where that happens your module tutor will let you know and provide you with a revised date. Please note that all coursework marks provided prior to the relevant examination board are provisional, and are subject to approval of the examination board.

Normally examination scripts are not returned to students, however, students may request copies of scripts on submission of the Document Access Request form, together with payment of the appropriate fee. The form is available on Studentcentral or from your course administrator.

5.11 Examination timetables

Examination timetables will be published at least three weeks in advance of the relevant examination period on the “My School: Brighton Business School” area of Studentcentral. It is your responsibility to obtain the details of your examinations, and make sure that you attend at the right location, on the correct day and at the correct time. If you arrive late for an examination, you will not necessarily be given extra time, and if you arrive more than 30 minutes after the start of the examination you will not be permitted to enter the examination room. If you are unable to attend an examination you should submit a Mitigating Circumstances Form (see 5.14 below).

5.12 Examination past papers

Copies of the past two years examination papers for all modules are available on the “My School: Brighton Business School” area on Studentcentral. Where a new module is offered, your lecturers will advise you of the format of the exam and an indication of the type/style of question you may be asked.

5.13 Examination results

A pass list will be published on Studentcentral as soon as possible after the Examination Board and a letter will be sent to you detailing your results within two weeks of the Board. Due to current data protection legislation, examination pass lists identify students by their University student number rather than their name. Therefore if you attend the University to consult the pass lists it is important to bring along your student number. Administrative staff will be very busy at this time preparing results letters and will not be able to look up student numbers.

Please do not ask the tutors, course leader or course administrator for your results. They are under a lot of pressure to get the results out to you as speedily and as accurately as possible and any such requests just slow them down. Under no circumstances will results be given by telephone or e-mail.

5.14 Mitigating circumstances

Where you consider that your performance in an assessment has been adversely affected by circumstances beyond your control and you wish the Examination Board to take this into account you should complete a Mitigating Circumstances form. If you are unable to attend an examination you should also submit a Mitigating Circumstances form. Copies of the Mitigating Circumstances form are available from the Postgraduate Office and must be submitted with independent supporting evidence.  Full details on mitigating circumstances can be found in GEAR (5.17 below).

5.14.1 Grounds

In considering claims for mitigating circumstances, your Course Examination Board (or other appropriate body) will consider:

the severity of the mitigating circumstances, and the reasonableness of a claim that such circumstances might have affected performance;

the documentary evidence;

the time period affected, and the likelihood that performance may have been affected;

whether it is reasonable to suppose that the circumstances should have been foreseen by the student, or were avoidable.

The following are indicative of the kinds of circumstances which will normally be considered valid, where the evidence and timing are available to support the claim:

personal illness; illness of a family member; death of a family member or close friend; personal/psychological problems.

The following are indicative of the kinds of circumstances which will NOT normally be considered valid, even when they can be supported by independent documentary evidence:

paid employment; other University deadlines; car breakdown; lateness of lift to the University; missing a bus or train; oversleeping; misunderstanding timetable, or not knowing about times; computer problems (including corrupted disks or printing problems); job interview; any ongoing situation known to the student; other circumstances which it is reasonable to suppose might have been foreseen.

Note: Your mitigating circumstances are unlikely to be considered unless some documentary evidence is provided. Your course leader may be able to advise you of the sort of evidence required, if it is not obvious (Also see 5.15.2 below).

5.14.2 Procedure

If you believe that your mitigating circumstances should be considered you must complete and submit a Mitigating Circumstances form, via the Postgraduate Office, to the Chair of the Course Examination Board explaining:

(i) Which assessments were affected

(ii) How the circumstances affected your performance.

You need to ask the Postgraduate Office staff if you do not know who the Chair of the Course Examination Board is. The form and any supporting letter must be accompanied by third party documentary evidence, e.g. medical certificates. Self Certification of Illness notes will NOT be accepted- you must produce a doctor’s certificate.

The form and any supporting letter together with supporting evidence must be handed into the Course Administrator as soon as possible and certainly no later than 5 working days after the assignment/ examination to which they relate. Students should try and consult their Course Leader before submitting their forms and supporting evidence so that the Course Leader can speak on their behalf when mitigating circumstances are considered.Any Mitigating Circumstances not submitted in this way will not normally be considered by a Course Examination Board. See also the section on appealing against an Examination Board decision where it warns that late submission of mitigating circumstances is not normally allowable.

5.15 Plagiarism, collusion and cheating in assessment

5.15 Academic Conduct - Plagiarism, collusion and cheating in assessment

If you attempt to gain a grade by fraudulent means you can be severely punished by the Course Examination Board – see GEAR (5.17 below).

Academic misconduct includes, but is not limited to: Plagiarism. Where a student submits work originated in sum or in part by someone else, with

or without their consent but without acknowledgement; Collusion. A type of plagiarism defined as collaborating with another student(s) in the

completion of assessed work and submitting this as being entirely the student’s own work; Falsification or fabrication of results, data or references Duplication. Where a student submits work for assessment that is the same as, or broadly

similar to, work submitted earlier for academic credit, without acknowledgement of the previous submission;

Cheating in an invigilated examination. Where a student copies from unauthorised material or from another student's script within an examination room, communicates with another person during an examination, consults information or individuals while absent from the examination room, or attempts to gain a higher grade by fraudulent means;

Impersonation. Where one person assumes the identity of another with the intention of gaining unfair advantage for that person;

Ghosting. Where a student submits as their own, work that has been done as a whole or in part by another person on their behalf, or deliberately makes available or seeks to make available material to another student with the intention that the material is to be used by the other student to commit academic misconduct;

Unethical behaviour. Conduct which deviates from accepted ethical behaviour, including failure to gain ethical approval, coercion or bribery of project participants, breach of confidentiality or improper handling of privileged or private information on individuals gathered during data collection

5.15.1 Plagiarism

Plagiarism is essentially presenting (directly or indirectly) another person's thoughts, writing, etc. as your own. Quoting directly without quotation marks and attribution is plagiarism. Copying material from a textbook, lecture material, article, digital file or another student, even if you paraphrase, may be considered plagiarism.

It is your responsibility to be fully aware what constitutes plagiarism and what does not. As a starting point, you should read the University’s Plagiarism Awareness Pack – you will be provided a paper copy of this pack when you start your course, and electronic copies are available on the “MY School: Brighton Business School” area and all Course Areas on Studentcentral. Also, a short Powerpoint presentation showing the sort of copying our plagiarism software can detect can be found on the School Area and all Course Areas Studentcentral. By properly referencing all your work, you can avoid a plagiarism allegation, so you should also be fully conversant with the Brighton Business School Referencing Handbook.

Plagiarism is an issue facing all universities across the world and strikes at the heart of academic standards. Be warned we shall be sampling this work with highly effective software designed to detect copying.

5.15.2 Collusion

Collusion is defined as one or more people working together for the purposes of perpetrating a fraud.  In academic terms this generally means attempting to pass of a piece of work done by a fellow student or group of students as an individual’s own work.  As it is only in exceptional circumstances that this could happen inadvertently the presumption is that all parties were involved in the decision to share work and to try pass that work of as the work of an individual rather than that of a fellow student or group. Therefore it is important to make sure that if the assignment is an individual piece of work it is your own work and not that of a group. Presenting a piece of work as yours when it is, in fact, the work of a fellow student or group is collusion and is a form of fraud.

The Business School treats collusion as seriously as plagiarism and, even if you are the originator of

the work, in order to avoid suffering a similar penalty to fellow students who ‘copied’ your work you will have to provide a coherent explanation to the panel of why you gave them sight of your work.  As the panel will be operating on the presumption that this is unlikely to happen inadvertently you should be very wary of lending your notes, computer disks or assignments to other people, as you will find it difficult to prove that you were not directly involved in an attempt to collude

5.15.3 Cheating

Cheating in examinations by whatever means, including copying from unauthorised material or from another student’s script, consulting information or individuals while absent from the examination room, or attempting to gain a higher grade by fraudulent means, is also strictly forbidden.

Recently a small number of students were caught bringing into the examination hall illegal material that could have been of benefit to them when answering questions. In all cases the students were heavily penalised. The default for most modules is that you are not allowed to take any material into the examination room apart from pens, pencils and possibly non programmable calculators- and , of course, yourself!. If you are allowed to take material into the examination room please make absolutely certain that you have checked with your lecturer exactly what you are and are not allowed to take in long before the date of yourexamination. As each module is likely to have different forms of assessment you will need to check with the Lecturer for each module. Ignorance of the rules is not a defence that we will listen to.

5.15.4 Penalties

Penalties for plagiarism and collusion include being marked as zero for the assignment, zero for the module or even harsher penalties. A similar penalty is applied for cheating in examinations. Repeat offences carry stiffer penalties. 5.16 Appealing the decision of an examination board

Examination Boards are conducted under the University of Brighton’s General Examination and Assessment Regulations (GEAR), a copy of which is available on the “My School: Brighton Business School” area on Studentcentral.

Following notification of results, students may wish to meet with their Course leader or Personal Tutor in order to discuss any concerns before the student decides whether or not to submit a Formal Appeal see GEAR (5.17 below).

5.17 University academic regulations – GEAR

Academic regulations ensure that all students are treated in a fair way – from your admission to the university, to assessments and the qualification that you are awarded. They describe the academic conduct expected of our students and staff, and set out criteria for making judgements about students’ academic performance. They also protect the academic standing of the university and the academic integrity of our awards.

The university regulations, in full, can be found at the following website https://www.brighton.ac.uk/current-students/my-studies/student-policies-and-regulations/index.aspx

We advise that all students to read and understand the university’s regulations, below are the sections of GEAR you may find most useful (which can be accessed via the website above)

Assessment Regulations (Extensions, mitigating circumstances, pass marks, exam regulations)

Progression regulations (Referrals, repeats, compensation)

Academic Misconduct(Plagiarism, Collusion, Misconduct)

Academic Appeals (Guidance and procedure)

Learning Support PlansGuidance for students who require additional support

Your Course Administrator and Student Support Guidance Tutor can also offer guidance on the above areas.

6. COURSE SPECIFIC REGULATIONS

6.1 Minimum pass mark, referrals and failures6.2 What happens if I then fail a referral?6.3 Compensation within modules (qualified pass)6.4 Deferrals6.5 Award of Post-Graduate Certificate in Marketing (60 credits)6.6 Maximum period of study6.7 Maximum registration period

6.8 Intercalation_______________________________________________________________

6.1 Minimum pass mark, referrals and failures

The pass mark in all numerically graded modules is 50%.

In accordance with the university regulations, and at the discretion of the examination board, a mark in the range of 40 to 49 will normally be classed as a referral. Students are only entitled to one referral per module.

Where a student is re-assessed and passes on a referral the module mark will be capped at 50%.

Where a student is re-assessed and fails on a referral they may at the discretion of the examination board be allowed to repeat the module with attendance.

Where a student is awarded a mark of 0-39% for a module (if the mark is made up of separate assessments then the total mark is the average of each component. If it is a single piece of assessment then the total mark for this piece of work is taken as the total mark) normally they will be deemed to have failed the module. In this case at the discretion of the examination board the student may be allowed to repeat the module with attendance.

The assessment regulations will conform to the university’s General Examination and Assessment Regulations (GEAR). A copy of GEAR can be downloaded from Studentcentral via the ‘my school: Brighton Business School’ area

6.2 What happens if I then fail a referral?

A student who fails on their first assessment or on the re-assessment of a referral may, at the discretion of the examination board, be allowed to repeat the module with attendance. A tuition fee in respect of a repeat module will be charged.

A student achieving a pass in a repeat module will have the mark capped at 50%.

A student who achieves a mark of less than 50% in a repeat module will normally be failed in the module.

6.3 Compensation within modules (qualified pass)

Unless otherwise stated in the module descriptor, where there is more than one element of assessment a student achieving an overall mark of 50% in the module and a minimum of 40% in all components will be entitled to automatic compensation. Where the minimum of 40% is not achieved the examination board may, at its discretion, allow compensation if in its opinion the student has demonstrated that they have achieved the learning outcomes specified in the module descriptor.

6.4 Deferrals

The regulations from GEAR apply to deferrals, see Gear for further details.If a student has applied for mitigating circumstances for a module or modules to the examination board and the board accepts that the circumstances seriously affected the performance in an assessment (s) and then they may recommend that an assessment (s) may be treated as a deferral. A deferral means that you will complete the assessment (s) affected by the mitigating circumstances and the work will be treated as if it is a first time submission and not capped at 50% as in a referral.

6.5 Award of Post-Graduate Certificate in Marketing (60 credits)

The Post-Graduate Certificate in Marketing will be awarded to candidates who gain the required 60 credits, of which 20 credits must be MKM30 Social Marketing.

6.6 Maximum period of study

The maximum period of study is four years.

6.7 Maximum registration period

The maximum period of registration is four years and includes any periods of intercalation.

6.8 Intercalation

Students considering withdrawing or intercalating from either a module or the whole course should contact the programme administrator at the earliest opportunity to discuss the matter as there may be implications based on the timing of this decision. Students are encouraged to contact the course leader if they are experiencing difficulties of any kind which might impact on their attendance

7. LIBRARY, COMPUTING AND MEDIA SERVICES

7.1 The library service7.2 Library services to part-time students7.3 The Online Library7.4 Computing services for students based at Moulsecoomb7.5 Media Services7.6 Studentcentral7.7 ASK Study Guide7.8 Useful web addresses_________________________________________________________________

The Information Services department provides library, computing and media services in support of learning, teaching, research and administration at the University of Brighton.

7.1 The library service

7.1.1 The University of Brighton libraries

There are five libraries at the University of Brighton; the Aldrich, Falmer and St Peter’s House libraries in Brighton, the Queenwood Library in Eastbourne and the Hastings Campus Library.

You will be issued with a student identity/library card (Unicard) when you enrol which will enable you to borrow material from all University of Brighton libraries. Your Unicard will also allow you reference access to the University of Sussex library.

The Aldrich Library is located in the Cockcroft Building on the Moulsecoomb site. It stocks a broad range of books and other materials relevant to your studies, covering all aspects of business studies, accountancy, management and law.

7.1.2 Opening hours

Up to date information about opening hours for all site libraries can be found at www.brighton.ac.uk/is/students under Libraries > Locations and opening times, or here

Current opening hours for the Aldrich Library Help Desk (on the Moulsecoomb site):

Term time: Monday – Thursday 08.30 – 21.00Friday 08.30 – 19.00Saturday & Sunday 11.00 – 15.00

Vacations: Monday – Friday 09.00 – 17.30Saturday ClosedSunday 11.00 – 15.00

The Aldrich Library is open for study until 02.00 every night during term time. After the library Help Desk closes, entrance to the Ground Floor is via the entrance in Queensdown School Road and you will need your Unicard to gain entrance. In addition the opening hours will extend to 24 hours, five days a week on 9 January 2017. For more information about this, look out for posters displayed in the library or visit www.brighton.ac.uk/is/aldrich.

7.1.3 Borrowing entitlements

You may borrow up to 20 items at any one time. The standard loan period is three weeks but items in heavy demand are seven day loan or in the Desk Loan Collection. You will normally be charged a fine if you return late an item which has been reserved by another user and recalled by the library.

7.1.4 Renewing items

Your items are automatically renewed on the day they are due so you don't accrue fines for forgetting to renew yourself. You will be able to keep them until you have finished using them, or until someone else reserves one of them. If one of the items is reserved by someone else however, you will need to return it or you'll incur a fine. You will need to check your university email regularly to check the status of all your loans.

Providing they have not been requested by another user, you can also renew your loans yourself: in the library at the Help Desk or on the self-service machines using your Unicard. by telephoning the library (the Aldrich Library number is 01273 642770). Outside of library

opening hours there is an answerphone where you can leave a message requesting a renewal. online using the My Account tab in the library catalogue (via the Online Library at

http://library.brighton.ac.uk). You will need to log in using your Unicard number.

7.1.5 Returning items

If the library is open, return your items to the library using the self-service machines so that they can be discharged from your record.

When the library is closed, you can use the secure book-drop bins situated at the site libraries. At Aldrich there is one on the ground floor adjacent to the computer pool room and a second one in the Cockcroft building reception area.

Items can be returned by post; however, they remain your responsibility until received by the library.

7.1.6 The library catalogue

The library catalogue is available on dedicated terminals in each library and is also accessible online via the Online Library (http://library.brighton.ac.uk). The catalogue has information about all the material held in all of our site libraries. You can use the catalogue to search for books, electronic books, print journals, electronic journals and audio-visual items and to access your own borrower record for renewing books and to see your current loans. You can also use the catalogue to reserve items when all copies are on loan.

7.1.7 Requesting items from other libraries

Undergraduate and postgraduate students are entitled to inter-library loans. This means that you can obtain books or articles from other libraries (usually the British Library) when we do not hold them in stock. For more information please refer to the Inter Library Loan section of the Information Services website here under Libraries > Borrowing, ask at the library Help Desk or contact the Aldrich Library Business Team.

7.1.8 Photocopying

All the libraries offer self-service photocopying and scanning facilities - you should read the notices about copyright to ensure you stay within the legal limits of copying from printed materials.

7.1.9 Audio-visual material

All the libraries have relevant collections of DVDs which you can use in the library or borrow for home use. You can use the library catalogue to search for audio-visual items. There is also a service called BOB: Box of Broadcasts, for watching and making clips from TV and radio programmes, available from the Online Library http://library.brighton.ac.uk

7.1.10 Communications

The library uses your university email address for all correspondence (e.g. recalled, loans or notification of reserved items awaiting collection). It is possible to set your email to be forwarded to a personal email account of your choice. This can be done within StudentCentral by clicking on email or from the Information Services website www.brighton.ac.uk/is/students under Computing > Student email.

7.1.11 Library Rules and Acceptable Behaviour Policy

All students are advised to read these documents which supplement the university regulations. They are available on the Information Services website www.brighton.ac.uk/is/students under Libraries > Borrowing > Rules and regulations.

7.1.12 Bibliographic Reference Management software

RefMe

RefME is a free referencing tool which allows you to generate references by searching via Book/Article Title, ISBN, DOI or URL or by simply scanning book barcodes using your phone or tablet camera.

The app then generates references in your chosen University of Brighton style including Harvard, Harvard Chicago, APA 6th, MLA and Vancouver. Once you have a reference list you can export it directly to Microsoft Word, Evernote or EndNote.

More information about RefMe can be found at www.refme.com/uk EndNote

EndNote is a software programme installed on all university computers that allows you to store and organise your references and create bibliographies or insert correctly formatted references into assignments in whichever style you require eg. Harvard, Chicago, APA etc. The online version is available free to all staff and students registered at the University of Brighton. You must register to use EndNote online using a University of Brighton computer and renew your registration after one year. Further information can be found on the Online Library website under Subject Guides here

7.1.13 Enquiries and further help

A Help Desk can be found in each of our libraries. You can also contact the Aldrich Library:

By phone:

Aldrich Library Help Desk: 01273 642760/642770

By email:

General enquiries: AskAldrich@brighton.ac.uk

Subject support team for Business and Law: AldrichBBS@brighton.ac.ukIf you have special needs, ask about the services that can be provided to enable you to use the libraries effectively.

7.2 Library services for part-time students

If you are studying part time and living away from the university, please ask at your University of Brighton home library about using another university library under the SCONUL Access scheme. Ask at your home library Help Desk for more information and you can also visit http://www.access.sconul.ac.uk/ to check whether the library you want to use is part of the scheme.

Part time students may also be eligible to join the University of Brighton’s Postal Loan Service whereby items can be posted to you. For more information go to the Information Services website www.brighton.ac.uk/is/students and see Libraries > Part time students or link from here.

7.3 The Online Library

The Online Library (available via the Online Library link in StudentCentral, or here) contains:

OneSearch: for searching across a number of our resources at once.

Links to our library catalogue, the catalogues of other local libraries and the British Library’s catalogue.

Subject Guides: Providing research assistance, subject guides, and useful resources compiled by Information Services. These guides include databases, government websites and professional organisations

Resources A-Z includes the databases used to search for articles and papers relevant to your subject. Most of these databases contain the full text of documents. The non-full text databases provide bibliographic detail and often an abstract.

A selection of the databases you may find useful are:

Business Source Premier Emerald FAME Passport (global market information) Key Note (market research reports and company data) Lawtel Lexis Library UK Newsstand (Financial Times, Guardian, Times etc) Westlaw

The majority of these resources are available both on and off campus using your university username and password.

If you would like more information or assistance with using the Online Library please ask at your library Help Desk or email AldrichBBS@brighton.ac.uk.

7.4 Computing services for students based at Moulsecoomb

7.4.1 Locations and opening hours for computer access

Aldrich library computer poolroom:

Term-time Monday - Friday 08.30 – 02.00Saturday – Sunday 11.00 – 02.00

Vacation Monday – Friday 09.00 – 17.30Sunday 11.00 – 15.00 (closed during August)

After the library Help Desk closes, entrance to the Ground Floor is via the entrance in Queensdown School Road and you will need your Unicard to gain entrance.

In addition the opening hours will extend to 24 hours five days a week on 9 January 2017. For more information about this look out for posters displayed in the library or visit www.brighton.ac.uk/is/aldrich.

Mithras Annexe computer poolroom:

Term-time Monday – Friday 08.30 – 02.00Weekends: Closed

Vacation Monday – Friday 08.30 – 17.00

The Aldrich Library has a number of computers on each floor and the majority of study spaces have connection points for laptops. The Aldrich Library is wireless enabled. For the opening hours of Aldrich Library see section 7.1 above or go here

NB. LIBRARIES AND COMPUTER POOL ROOMS MAY BE CLOSED ON PUBLIC HOLIDAYS

The information above was correct at time of going to press., However as opening hours can be subject to change, for latest information please check the Information Services website here

7.4.2 Usernames and passwords

When you have completed your online enrolment/activation, your university username and password will be generated. This can be used to access all the open access computers in libraries and poolrooms, Studentcentral and the majority of resources available via the Online Library. If you wish to change your password to something easier to remember, you can do this in Studentcentral by clicking on Personal Settings.

7.4.4 Connecting your own computer

You can connect your own computer via the network sockets in libraries and most halls of residence using an ethernet cable or via the Eduroam wireless network on each site. Once connected, your computer is part of the university network and is therefore subject to our conditions of use. Please see the Information Services website under Computing or link here for information such as how to download anti-virus software, which is one of the conditions, how to connect your laptop to the university network in the libraries and in halls of residence, and computer clinics offered.

7.4.5 The Computer Store

The Computer Store in the Watts Building at Moulsecoomb sells a range of consumables such as USB sticks, cables, software, computers etc. Many items are available at special educational discount rates. The computer store is open 9am – 4.30pm Mon – Thursday and 9am - 4pm Friday during term-time. See here for details.

7.4.6 Printing

Information Services provides a variety of high quality networked laser printers throughout the university. You can use them from computer pool rooms, from libraries and from your laptop on all main sites of the university.

A printing account is automatically set up for you once you activate your computer account and you can add credit to your Unicard account online and via the blue Printer Credit Stations which you will find located in the open access computer pool rooms. For more information on printing see the Information Services website here

7.4.7 Scanners

Scanners are located in all open access computer pool rooms.

7.4.8 Software available in the open access computer poolrooms

Adobe Reader EndNote (bibliographic software) InfoZip Internet Explorer MS Office 2010 (Word, Excel, PowerPoint, Publisher and Access) MindGenius (mind-mapping software) Minitab PhotoShop Elements (on machines connected to scanners only) Sophos (anti-virus software) SPSS TextHelp Read & Write Gold (screen reading and reading/writing tool)

In addition there is specialist software available as relevant in the different poolrooms/libraries. For a full and up-to-date list go to the Software section of the Information Services website.

7.4.9 Computing help

Online help is available in Studentcentral (see section 7.6) and the Information Services website here. Technician help is also available in the libraries at advertised times. For help with username and password problems you can contact your local library help desk.

7.5 Media Services

The Central Media Services Team can help with the recording and editing of media production to assist students as part of their assignments. See here for further information.

7.6 Studentcentral

Studentcentral is the student website for the University of Brighton; it is how you access most online information whilst studying here. You can access your study information and materials, submission points for your assignments, your grades, email, and the online library as well as keep your personal information up-to-date. If you need technical support with any aspect of using Studentcentral please contact the servicedesk@brighton.ac.uk.

Once logged in you are taken to the home tab where you can see News and Events as well as ‘What’s New’ on your modules, course and school and links to your timetable, email, Unicard top-up and the library. The Studies ‘Tab’ is where you will see your school, course and modules. The school area contains information about the school and includes timetables and exam schedules. The course area contains information about the course and the module areas are where the online teaching takes place and is also where you will be submitting any coursework (speak to your tutors for more information). You will also find a link to your Reading List providing access to information about recommended reading including books, ebooks, journal articles, websites and videos.

Studentcentral on your mobile or tablet – an app is available which gives you access to studentcentral on your mobile or tablet. Particularly useful for the push notifications so that you are alerted to any new content posted on your modules. The app is called Blackboard Mobile Learn and is available from your app store. For details see: http://student.brighton.ac.uk/mobile

7.7 Academic Study Kit (ASK) Website

In addition to course-specific guidance, online resources to help you study effectively are available through the ASK Study Guide, see: http://about.brighton.ac.uk/ask/ . The ASK website offers advice on how to develop the study skills required for academic success at university. There are a range of resources and study tips on how to make the most of seminars and lectures, reading and note-making, preparing for exams, tackling stress, essay writing, oral presentations, group work and many other topics. You will also find information about the weekly Study Support workshops held at all university sites, how to book tutorials or groups and specialist services such as the Maths & Stats Support Unit and English Language Support Programme.

7.8 Useful web addresses

Information Services website http://staff.brighton.ac.uk/is/ Online Library http://library.brighton.ac.uk student email http://outlook.com/uni.brighton.ac.ukstudentcentral http://studentcentral.brighton.ac.uk/ studentcentral help Login to studentcentral and use the Help and Advice tabHelp Documents http://staff.brighton.ac.uk/is/Pages/Documents.aspx

8. STUDENT SERVICES

Opportunities and support to help you get the most out of your time at university.

Student Services is a central department that provide a range of services to support you through university and to help you get the most from the student experience.

Our experienced and supportive staff offer advice on a range of issues, including:- Advice about money worries and how to live on a budget.- Support in finding jobs and volunteering opportunities.- Help accessing academic support if you have a disability, learning difficulty or long-

term medical condition.- One to one support for students with worries or concerns in a safe, confidential

space.

Here for you, whatever the issue

Below is an outline of some of the ways in which we can help you during your time here.

choose to disclose it in confidence to the

Career developmentBuild your employability skills and boost your graduate potential, with careers guidance, enterprise skills, and employment and volunteering opportunities.

ChaplaincyThere’s more to the Chaplaincy than you think with social events, retreats, worship, discussion, support and listening.

ChildcareWith two Ofsted rated nurseries open to children of staff, students and the local community, the University of Brighton is an excellent choice for high quality, affordable and flexible childcare.

CounsellingWhatever the reason, if you are finding academic life is causing you concern, or for personal reasons you need someone to talk things over with, you don't need to feel that you are all alone with your worries. You can access a counsellor in a safe and confidential space for an assessment appointment and they canthen offer guidance and support or referral to appropriate agencies.

Disability and dyslexia supportIf you’ve got a disability, specific learningdifficulty or long term-health condition and

Disability and Dyslexia team, you’lldiscover the wide range of academic and personal support available.

Health and wellbeingLooking after yourself whist at university helps you to get the most of your experience. Our links to local surgeries give you access to a doctor, while our health and wellbeing workshops and information help you to keep everything in balance – so look after your mind and body whilst you are here.

Student Advice ServiceWhen it comes to your finances at university it pays to be money wise; so for expert advice on financial issues, including fees, grants, bursaries, loans, and money management, contact the Student Advice Service. They can also help if you are an international student needing immigration advice, or support if you’re experiencing culture shock and home sickness.

Get in touch

You can find further information about our services and answers to your student life queries at h t t p :/ / w w w . b r i g h t o n . a c . u k / c u r r en t -s t u d en t s / i n d e x . a sp x , see also the ‘help and advice’ tab on student central for access to FAQs, ask a question or book appointments.

We can help answer your questions in confidence via email, at s t u d e n t s e r v i ces @ bri g h t o n.ac . u k or you can access our services at each campus by visiting our student centres, or call us to find out more or book an appointment.

Eastbourne - Trevin Towers, Gaudick Road T: 01273 643845Falmer – E354, Checkland Building T: 01273 643584Grand Parade – Student Centre, Ground Floor, main building T: 01273 643187Moulsecoomb - Manor House, Moulsecoomb Place T: 01273 642895Hastings – The Student Centre, Level 1, Priory Square T: 01273 644643

9. STUDENT ENTITLEMENTS AND RESPONSIBILITIES

9.1 Student Charter9.2 Engagement with your studies9.3 Disability statement9.4 Fire evacuation9.5 Observing copyright laws

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9.1Student Charter

The relationship between the University, its students and the Students’ Union is based on the principle of partnership: a relationship through which mutuality and interdependence in the learning process are emphasised and celebrated. This has as its principal goal the development of confident, independent researchers and professionals, fully capable of succeeding in their chosen vocations and as well-informed citizens. The Charter (which is due to be reviewed in the forthcoming academic year) seeks to emphasise this partnership and to sustain it through a set of shared commitments and expectations, set out in the table below and embodied in the detailed policies, procedures and regulations of the University of Brighton accessible at http://www.brighton.ac.uk/studentlife/studentadvice/regulations

The University aims to: Students are expected to: The Students’ Union aims to:

Provide a stimulating learning environment.

Give all students the right to be represented in University Governance through the Students’ Union.

Provide access to personal tutors and appropriate study support.

Continuously seek to improve the quality of teaching, research and support services.

Ensure appropriate and timely feedback on all coursework.

Assess and mark work fairly, consistent with clearly stated learning objectives.

Provide clear regulations, procedures, policies and information.

Enhance personal development and employability skills and provide access to careers counsellors.

Facilitate access to appropriate welfare, support and services.

Foster an inclusive environment treating all with fairness, dignity and respect.

Operate fair, accessible and timely processes for handling appeals, complaints and disciplinary matters.

Encourage students to provide feedback on their university experience, and, where appropriate, act upon this.

Share responsibility for the learning process, recognising the role of independence and self- motivation in your studies.

Engage fully with all learning activities, whether face to face or through e-learning.

Attend and contribute to lectures, seminars or tutorials.

Adhere to the standards of academic practice of your course.

Reflect critically on feedback to improve your work.

Comply with University regulations and procedures.

Make arrangements for prompt payment of all fees and charges.

Be pro-active in seeking appropriate advice and support in the event of difficulty whether academic or personal.

Use opportunities to enhance personal development including extracurricular choices and volunteering.

Treat university staff, other students and our neighbours with dignity and respect.

Respect the University and local physical environment.

Support student representatives and participate in the processes to select them.

Provide information requested by the University and ensure that your records are current.

Provide feedback on the University experience.

Promote a sense of enjoyment in all aspects of university life.

Work in partnership with students and the University in maintaining a culture that promotes a critical and independent learning environment.

Work with students and the University to ensure the financial support packages available are suitable and continue to meet the needs of students.

Offer information, advice or representation to students through the SU Advocacy Service.

Provide opportunities for all students to get involved in any part of the Students’ Union.

Foster a caring inclusive environment for all students.

Ensure the elected representatives, policies and actions of the Students’ Union reflect students’ needs.

Provide support, training and resources to students and their representatives so that they may contribute effectively to the evaluation and enhancement of the university experience.

Seek to ensure that Students’ Union and the University learn from the experiences of students.

9.2 Engagement with your studies

You are expected to engage with all the learning activities which form part of your programme and attend all scheduled course workshops, lectures and seminars. Attendance registers will be maintained by your course team and should your individual attendance fall below an average of 75%,

this may be taken into consideration by Examination Boards when deliberating on the granting of referrals.

You may however be unable to attend scheduled workshops, lectures and seminars from time to time due to exceptional circumstances (for example personal illness, family bereavement, hospitalisation etc.). In such cases, it is the responsibility of the student to ensure that the course management team are informed at the time and that such absence is discussed with and recorded by the course team. Where possible, students are expected to provide evidence supporting their absence and a lack of evidence may limit the decision making options of the course leader and/or examination board. Should your record of attendance be consistently poor (i.e. fall below the 75% minimum requirement), you may be required to attend a meeting with your Course Leader to discuss your absences. In the event you fail to attend the meeting without due notice, you will receive a further letter inviting you to a re-arranged meeting.  If you do not attend this meeting, you will then be considered to have withdrawn from the course.

Your responsibilities as a student We encourage you to make use of all the facilities and resources available to you, including libraries and ICT facilities, to enable you to pursue your studies diligently and take responsibility for your own learning.  You should familiarise yourself with University and Brighton Business School Rules and Regulations including any relating to your course and should be aware of the requirements of your course. Your course programme team, including the course administrators are available to clarify any questions you may have. Contact details of all the course team are available in your course handbook.

9.3 Disability Statement

The University of Brighton is fully committed to the Special Educational Needs and Disabilities Act 2001 (SENDA), which extended to educational institutions the provisions of the 1995 Disability Discrimination Act. The booklet entitled Access and Support for Disabled Students summarises the University’s approach to and provision for students with all types of disability, including long-term conditions, mental health difficulties, sensory impairments and specific learning difficulties. A copy of the booklet is available from Student Services, and a reference copy is held in the School Office. Fuller information about relevant services can be found at: http://www.brighton.ac.uk/disability/

Staff who co-ordinate support for students with disabilities or specific learning needs are based in the Disability & Dyslexia Team in Student Services located in the Manor House. For contact details see section 8. If you have disability or specific learning needs please also raise this with Donna Clark in the Undergraduate Office (M160) who can make you aware of student support available.

9.4 Fire evacuation

On hearing the fire alarmLeave the building by nearest routeClose all doors behind you.Report to assembly point as shown on nearest fire action notice.

At all times:Use the nearest available exit.Do not stop to collect personal belongings.Do not run or try to pass the person in front.Do not use the lift.Do not re-enter the building.Do not congregate outside the main entrance.NB These are generic procedures; please refer to any additional specific procedures associated to individual buildings.Students with a disability or mobility problems should notify their personal tutor, course leader or course administrator so that evacuation arrangements can be set up for them.

For further information on health and safety procedures at the University go to:http://staffcentral.brighton.ac.uk/safety/

9.5 Observing copyright laws

Under UK copyright law, you must not copy someone else’s copyright material unless (a) you have their permission or (b) it falls within the limits of what is known as ‘fair dealing’. Most works remain in copyright for 70 years after the death of the author/creator. ‘Fair dealing’ for ‘private study or research for a non-commercial purpose’ permits you to make a single copy of a ‘reasonable proportion’ of a copyright work. ‘Reasonable’ is not legally defined but it is recommended that you keep within the following limits:• one complete chapter or up to 5% of a book;• one article from any one issue of a periodical or set of conference

proceedings;• up to 10% (up to a maximum of 20 pages) per short book (without chapters), report,

standard or pamphlet;• one poem or short story (maximum 10 pages) from an anthology;• one separate illustration or map up to A4 size;• short excerpts only from musical works (not whole works or movements) and no

copying for performance purposes.In all cases, you should acknowledge the source of the work.

9.5.1 Multiple photocopies

Should you need to make multiple copies of copyright material for classroom use, please first read the notice ‘Copyright – multiple copies’ which should be on display near each university photocopier. Further information is available online at http://www.brighton.ac.uk/is/copyright.

9.5.2 Copyright and the internet

Do not assume that just because something appears on the internet, it must be in the public domain. All material on the internet is protected by copyright. Look for a copyright statement (often on the website’s home page under ‘copyright’, ‘terms and conditions’, ‘disclaimer’ or similar) and unless copyright has been explicitly waived, seek permission before re-using it in any publicly-accessible document (web page, poster, etc). Taking a single paper copy of a ‘reasonable proportion’ for ‘private study or research for a non-commercial purpose’ (using the fair dealing limits outlined under ‘single photocopies’ above) is OK but cutting and pasting from someone’s web page to add to your own website or to send to a group is not. For more guidelines on electronic fair dealing, see http://www.ukoln.ac.uk/services/elib/papers/pa/licence/fairnote

If you are looking for an image to use in your coursework, remember that images retrieved from Google, Yahoo, etc are often subject to copyright. Start by checking the sources listed on the Online Library’s ‘film, image and sound sources’ page on the Reference Shelf http://library.brighton.ac.uk/pages/Film__Image_and_Sound_Sources/index.phpMany of these collections are available for non-commercial use without payment.

9.5.3 Scanning

You may scan a ‘reasonable proportion’ of a printed document for ‘private study or research for a non-commercial purpose’ (using the fair dealing limits outlined under ‘single photocopies’ above) but it must remain for your personal use only. Do not put scanned copyright material on a computer network and do not distribute it by email. If you use any scanned copyright material in your course work, do not alter it, always put text between quotation marks, and always acknowledge your source. Remember, unacknowledged use of scanned material in your course work could make you liable to accusations of copyright theft and plagiarism.

9.5.4 For further information on copyright

The UK Intellectual Property Office website (http://www.ipo.gov.uk/) is a useful starting point for copyright information but much of the university’s use of copyright material is determined by individual licence agreements covering material such as print materials, digitised texts, OS maps, newspapers, T.V. and radio programmes, e-journals etc. If you need any further information on this subject, please check out the documents on copyright at http://www.brighton.ac.uk/is/copyright .

10. UNIVERSITY OF BRIGHTON ALUMNI ASSOCIATION

The alumni association is here for all of our alumni (former students) whether they graduated last year or 50 years ago, but it is also here for current students.

Alumni Advice NetworkUniversity of Brighton students can access the expertise and experience of our worldwide alumni network from a full range of courses. The Alumni Advice Network is a flexible, diverse community of international alumni experts who make a huge impact on our current students. Over the past year, Alumni Advice Network members have:

delivered industry-specific talks provided one-to-one advice offered networking opportunities participated in careers interview panels mentored students through the award-winning Momentum scheme lent their talents to student and university projects given work experience opportunities.

Experience counts: ask our alumniWe know that the expertise, skills and knowledge possessed by our alumni community (currently numbering over 140,000 worldwide) could be of significant benefit to you, our current students. You can access the expertise and experience of our global alumni network from a full range of courses through the Alumni Advice Network.

If you would like to be put in touch with a graduate to talk about their experiences at university or about a specific career sector, please get in touch and we can match you up.

Contact askalumni@brighton.ac.uk for more information.www.brighton.ac.uk/alumni