course analytics in context
DESCRIPTION
TRANSCRIPT
Course Analytics
Tony HirstDept of Communication and Systems,
The Open University, UK
http://ouseful.info
Context: Web Analytics in HE
“Website Analytics”- behaviour on “public” website- SEO- onsite search behaviour
“Elearning Analytics”- academic analytics- course analytics
The OU Homepage?
HE-commerce
“Course Choice Analytics”
The Goog Course Page
QualificationDescription
Course Search
Related Courses
Context: Web Analytics in HE
“Website Analytics”- behaviour on “public” website- SEO- onsite search behaviour
“Elearning Analytics”- academic analytics- course analytics
“Academic Analytics”
“how data from sources such as a course management system (CMS) or a
student information systems (SIS) can identify at-risk students through
analytics and predictive modeling”
- Educause
Moodle/VLE Reporting
UsersVisitsAv. time on Site
Course dataCategory DataRetrospective
Tutor Information- last visit- forum posts- file downloads
To what extent can we use “traditional” web analytics tools for VLE reporting?
T184Robotics & the Meaning of Life
How often do they come?
How long are they around for?
How many course web pages do they read per visit?
When are they doing it?
Every day the same?
Tuesday good, Friday bad…
What are they reading?
How long are they reading each page for?
Where are they leaving from?
Does pacing work?
When do students do their assessment?
The path to assessment (ECA)
Broadband is arriving…Die, dial up, die….
Screens are getting bigger…> 1000 x 800
Course Analytics
To what extent can we use “traditional” web analytics to better understand user behaviour within an elearning course.
Context: Web Analytics in HE
“Website Analytics”- behaviour on “public” website- SEO- onsite search behaviour
“Elearning Analytics”- academic analytics- course analytics
How do our students actually use online course materials?
If an elearning course is “just another website”, how can we
make it better?
Course Analytics(Google Analytics)
SitewideTracking(Site Analytics)
Library Analytics(Google Analytics)
VLEStats
Photo Credits
“October Calendar” http://flickr.com/photos/emdot/50537499/
“internet killed the coffee shop”http://flickr.com/photos/nirbhao/2237610791/
“web analytics washing” http://flickr.com/photos/vickyb/2430043983
“Adam's Desk”http://flickr.com/photos/adam_sporka/379238718/
“Calendar”http://flickr.com/photos/ollie_g/503203557
http://ouseful.info