august 2014

IsraelCountry and seCtor analysIs report

2014 dFs services l.l.C.achziv, Il

seCtor analysIs overvIew

Diners Club International® is owned by Discover

Financial Services® (NYSE: DFS), a direct

banking and payment services company with

one of the most recognized brands in U.S.

financial services. Established in 1950, Diners

Club International became the first multi-purpose

charge card in the world, launching a financial

revolution in how consumers and companies

pay for products and services. Today, Diners

Club® is a globally recognized brand serving the

payment needs of select and affluent consumers,

offering access to more than 520 airport lounges

worldwide, and providing corporations and

small business owners with a complete array of

expense management solutions. With acceptance

in more than 185 countries and territories, millions

of merchant locations and access to over 1M

cash access locations and ATMs, Diners Club is

uniquely qualified to serve its cardmembers all

over the world.

We realize our customers, especially those in

the corporate sector, desire ease of card use

when traveling globally. In recognition of this

need, Diners Club continues to increase card

acceptance in the travel and entertainment

(T&E) sector. Additionally, we are optimizing

geographical and sector penetration within

select markets.

This Country and Sector Analysis report serves as

a quarterly guide to merchant acceptance within

select countries. This report provides a snapshot

of acceptance at travel and entertainment

(T&E) merchants which had a minimum of one

transaction over a rolling 12 month period.

Additionally, we have added an external source,

Lanyon1, as a source for the hotel sector.

1. lanyon is a leading provider of content and spend management solutions to the travel, transportation and

hospitality industries.

the information contained in this document is confidential and proprietary and is based on internal and external research. any unauthorized use, copying, dissemination or disclosure of this information is strictly prohibited. diners Club International® does not give any warranties or representations (express or implied) with regard to the accuracy, quality, timeliness, reliability or completeness of any information contained in this document. achziv, Il

table oF Contents

the information contained in this document is confidential and proprietary and is based on internal and external research. any unauthorized use, copying, dissemination or disclosure of this information is strictly prohibited. diners Club International® does not give any warranties or representations (express or implied) with regard to the accuracy, quality, timeliness, reliability or completeness of any information contained in this document.

tel aviv, Il

04 Hotels

06 restaurants

08 CasH advanCe

05 retaIl

07 travel and transportatIon

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2013 DFS Services L.L.C.

Israel – Hotels4

the following provides a current snapshot of diners Club acceptance at major hotel chains. there is also strong coverage in the top domestic chains and independent establishments, some of which are also highlighted below.

Cinema Colony Mount Zion

Independents

Crowne PlazaHilton InternationalHoliday InnInter-Continental

LeMeridienLeonardoMercureRamada Inn

RenaissanceSheraton

Major Hotels

the information contained in this document is confidential and proprietary and is based on internal and external research. any unauthorized use, copying, dissemination or disclosure of this information is strictly prohibited. diners Club International® does not give any warranties or representations (express or implied) with regard to the accuracy, quality, timeliness, reliability or completeness of any information contained in this document.

gerMany5

2013 DFS Services L.L.C.

Israel – retaIl5

the information contained in this document is confidential and proprietary and is based on internal and external research. any unauthorized use, copying, dissemination or disclosure of this information is strictly prohibited. diners Club International® does not give any warranties or representations (express or implied) with regard to the accuracy, quality, timeliness, reliability or completeness of any information contained in this document.

diners Club is widely accepted at retail stores and luxury brands and continues to grow the retail footprint.

AccessorizeAfroditaAhava Stores LtdAldo ShoesAngel Shaarey ChefezBadimBest MarketBillabongBlatinshtar JewelryBlue and White GalleryBody ShopCastroChocolateCoopCrazy LineCrocsDavid StreamDead Sea ShopsDelta GalilDiorDona VictoryaEden HealthFafris JewelryFox ClothingFrench ConnectionGaliGantGarden TombGentlemen’s Presents

Hadad BrothersGottexH&MH&OHamashbirHazorfimHiper ToysHome CenterJames RichardsonJerusalem JewelsKA Gold JewelryKaprisKastroLalineLama BrothersLife Sport LtdLion of JerusalemLiram (Ked’s Kids)Mahsane Hasmal LtdMangoMashtelatMatim LiMax MaraMega RetailMega SportMichal NagarinMinimarketNimrod ShoesNine West

Padani JewelryPeleg NilPetel JewelryPoloPull & BearPumaRegbaReshatot TeuraRocket DogScoop ClothingShilavShoko SportswearSigal DekelSilavSteimatzkyStimatzkiSuper GoldSuper Pharm Super SalSupersolTaamanTeva NaotThe Three ArchesTiv TaamTop ShopTouch of ClassZaraZebraZiperkol

gerMany6

2013 DFS Services L.L.C.

Israel – restaurants6

diners Club is widely accepted at many restaurants and continues to grow the restaurant footprint.

Agadir BurgerArcaffeArmandoAroma Bakery & CaféAspsoBaba YagaBabuniyaBar Gil RestaurantBenedictBenni HadayagBig Apple PizzaBistro 56BresariBurger RanchCafé Bar BaamCafé MishmarCafé NoirCafé RananimCafé RimonCafé SebastianCarmaCarrouselCatitCoffee Bean JerusalemCrusader’s RestaurantCuchnaDarnaDerbiDiksi Grill BarDolphinEcalyptusEintereedEl GauchoElite CoffeeEromaFacesFattoush

ForelFrameFu SushiGam CaféGapanikaGiraffe CaféGolf RestaurantGoyaGreg CaféGrin Good FoodHalena Banamal BaamHamiflat HaaharonHaymishHerzelHof ShalvataHoly BagelIlan’s Coffee ShopIlkaIsover CaféItzik HagadolJapanikaJinjerKakaoKalamataKasefetLa La LendLandverLavanLilitLove SeeLulu CaféMarakeshMarinaMartzipanMasada GourmetMeat & Wine Co.Meatos Grill Bar

MedzoMesedet RefaelMessa RestaurantMindi BarMoonMosesMul YamNafi’sNaumNihulOrgadaParadisoPardes RimonimPizzalePort CafeQumeranRestaurant Turkiz LtdRobin RomaRoza RestaurantShabazi SpagetimSuri BuriTandoriTeamimThe Little JerusalemTobeskoTop CTsfoni BatayeletTziken BeichVersavaWoodhorseYotvetaYoYoZiporaZuni

the information contained in this document is confidential and proprietary and is based on internal and external research. any unauthorized use, copying, dissemination or disclosure of this information is strictly prohibited. diners Club International® does not give any warranties or representations (express or implied) with regard to the accuracy, quality, timeliness, reliability or completeness of any information contained in this document.

gerMany7

2013 DFS Services L.L.C.

Israel – travel and transportatIon7

the information contained in this document is confidential and proprietary and is based on internal and external research. any unauthorized use, copying, dissemination or disclosure of this information is strictly prohibited. diners Club International® does not give any warranties or representations (express or implied) with regard to the accuracy, quality, timeliness, reliability or completeness of any information contained in this document.

diners Club is accepted at several travel related merchants and continues to grow the travel footprint.

Rental Cars

Albar Rent A CarBest Car LtdBudgetDaytona

Eldan Car Rental LtdHertzKalrom LeasingKaraso

Karden Vehicle LtdKesherMeir TihonOto Shay

Airlines

Virtually all airlines in Israel accept Diners Club.

Travel Agencies

Ahalan OlimpusAmiel ToursAmsalem Business TravelAtlantisBig Ben ToursCastles ToursDiesenhaus UnitoursEged Kupat KalExpress Tours

Global TravelsHistourHollyday TravelIdeal Tours Insta IsrawelIsralomiJerusalem City ToursKibbutzKikar Travel

Mabat PlatinumMano M MaritimeOfakimOrtraPeri ToursRap Tours Rent A Guide SahlavZuZu Motoric Tourism

AlonDelekPaz

SadashSonolSprint

TenYellow SilverYona

Petrol

Railway/Bus

Egged Israel Railway

Taxis

Beit Yehoshua Sta Derech Eretz Highway Tahanat

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2013 DFS Services L.L.C.

Israel – CasH advanCe8

CasH advanCe

Diners Club cardmembers can withdraw cash from almost

300 ATMs in Israel from networks listed below, as well as,

any ATM displaying the Diners Club International logo.

The following provides a current snapshot of ATM networks

that are available to Diners Club cardmembers in Israel.

If you have questions about acceptance, or you have

encountered preferred establishments that currently do

not accept Diners Club, please contact us. Our sales

team will get in touch with the establishment to negotiate

Diners acceptance.

dCIaCCeptanCe@dIsCover.CoMsend all InQuIrIes to

ContaCt us

easily locate the atMs in Israel by accessing the dCI global atM locator at

Https://www.dInersClubCasH.CoM/loCator/searCH.do

the information contained in this document is confidential and proprietary and is based on internal and external research. any unauthorized use, copying, dissemination or disclosure of this information is strictly prohibited. diners Club International® does not give any warranties or representations (express or implied) with regard to the accuracy, quality, timeliness, reliability or completeness of any information contained in this document. Mount of olives, Il

atM partner

Israel Discount Bank