council of michigan foundations 44th …...• most used for visual designs & infographics •...
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C O U N C I L O F M I C H I G A N F O U N D A T I O N S
4 4 T H A N N U A L C O N F E R E N C E
Communicator’s Toolbox to Get Big Things Done
Practical discussion of our Top 10 tools & tips for getting the big things done – faster and on a budget!
W E L C O M E !
K AT E LY N V I D E T ODonor Services Officer, Ann Arbor Area Community Foundation
• Presentations of our Top 10 tools• Quick demo, real-world examples, Q&A
– Practical, low-budget (mostly), and time-saving– Lessons learned & learning curve
• Slides & handout available on CMF app
S E S S I O N O V E R V I E W
B E F U N K Y. C O M
B E F U N K Y• Website with medium graphic editing
capabilities and a collage-maker• Free to use, no user login necessary • Paid options for more collage formats• Easy to learn and straightforward navigation• Most used for collages (social media posts,
website combined graphics, etc)
Adjustable color & size
Cropped photo & adjusted color
U N R O L L . M E
U N R O L L . M E• Email management service for newsletters/spam/etc• Sends one summary of selected emails per day• Free to use, but user login necessary • Easy to set-up and update• Most useful for unsubscribing and inbox clean-up
Easy management
Click to open in browser
*Emails are still in your account: Unroll.me folder
E A S E L . L Y
E A S E L . L Y• Infographic design tool with great templates• Free to use (with paid options), user login necessary • Medium-high learning curve• Most used for visual designs & infographics• Templates inspire the non-designers (like me) and
provide easier ways to start
AAACF branding
Stock icons
Infographic available in different formats – leveraged design for report, website and social media
*Credit to Katie Van Dusen, AAACF
Y E T A N O T H E R M A I L M E R G E
Y E T A N O T H E R M A I L M E R G E• Google Ad-On for Gmail & Google Sheets for mail
merged, personalized emails• Free up to 50 emails/day. Paid options above that• Gmail-hosted account necessary• Medium-low learning curve• Most used for event invitations, providing log-ins,
and committee emails (tracking + personalized)
All custom field definitions
Email open tracking
Tracking stats & follow-up options
L I Z VA N D E N H E E D ECommunications AnalystW.K. Kellogg Foundation
• Trello– Trello.com– Trello app
• Canva for Nonprofits– Free for nonprofits and philanthropic orgs
• Piktochart– Free and paid templates
E N H A N C E Y O U R S O C I A L S T R A T E G Y
T R E L L O
Trello• Work collaboratively with teams
internally and externally• Be organized• Integrates with many other tools• Free and business class versions • Variety of purposes, e.g. social
media editorial planning, project management
Example of Trello card
C A N V A F O R N O N P R O F I T S
Graphic created with Canva
Canva for Nonprofits• Easily create simple graphics• Already set with ideal sizes for
different social networks• Collaborate with your team or
consultants on graphics• Load with your brand colors and
logos• Various templates you can start
from – or create your own
P I K T O C H A R T
Sample infographics from Piktochart
Piktochart• Easy to use for creating
infographics• Free and pro (paid) templates to
start from• Can also use to create
presentations, posters and reports
• piktochart.com
B E N T I E R N E YCommunications Officer, Midland Area Community Foundation
P H O T O G R A P H Y T O O L S
C A M E R A S & S H O O T I N GM O B I L E E D I T I N G
D E S K T O P E D I T I N G
• Phone– Convenient, always there
• Point-and-shoot– Small, more features (zoom, some manual control)
• DSLR & Mirrorless– Full manual control, depth of field, best in low light
C A M E R A T Y P E S
S E N S O R S I Z E > M E G A P I X E L S
• Outdoors, lots of natural light• Landscapes• When it’s the only camera you have
W H E N T O U S E S M A R T P H O N E S
• Never
W H E N T O U S E P O I N T & S H O O T
• Whenever possible, esp. indoor/low light
W H E N T O U S E D S L R / M I R R O R L E S S
• Rule of thirds• Fill the frame• Cull
3 P H O T O T I P S
R U L E O F T H I R D S
R U L E O F T H I R D S
R U L E O F T H I R D S
R U L E O F T H I R D S
F I L L T H E F R A M E
F I L L T H E F R A M E
F I L L T H E F R A M E
F I L L T H E F R A M E
F I L L T H E F R A M E
F I L L T H E F R A M E
F I L L T H E F R A M E
C U L L
• Pick your 12 best shots (or less!) to showcase• Delete anything out-of-focus/closed eyes, etc.• Highlight different aspects/people/backdrops
C U L L
E D I T I N GMobile & Desktop Platforms
T H A N K Y O U !