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CORPORATE SOCIAL RESPONSIBILITY

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Page 1: Corporate social responsibility

CORPORATE SOCIAL RESPONSIBILITY

Page 2: Corporate social responsibility

What is corporate social responsibility?

CSR is the process of assessing an organisation’s impact on society and evaluating their responsibilities.

Successful CSR initiatives take organisations beyond compliance with legislation and leads them to honour ethical values and respect people, communities and the natural environment. CSR is sustainable - involving activities that your organisation can maintain without adversely affecting your business goals.

Page 3: Corporate social responsibility

The Business Benefits of CSRWin new businessIncrease customer retentionDevelop and enhance relationships with customers, suppliers and networksAttract, retain and maintain a happy workforce and be an Employer of ChoiceSave money on energy and operating costs and manage riskDifferentiate yourself from your competitorsGenerate innovation and learning and enhance your influenceImprove your business reputation and standingProvide access to investment and funding opportunitiesGenerate positive publicity and media opportunities due to media interest in ethical business activities

Page 4: Corporate social responsibility

Companies law set to mandate 2% CSR spend

The ministry of company affairs (MCA), which is finalizing the new Companies Bill, has accepted a Parliamentary Standing Committee's recommendation on the issue. The standing committee on finance headed by former finance minister Yashwant sinha has proposed that companies with a turnover of Rs 1,000 crore or net profit of Rs 5 crore or more earmark 2% of their net profit for the preceding three years on CSR.

http://articles.timesofindia.indiatimes.com/2011-02-10/india/28545097_1_csr-companies-bill-coal-ministry

Page 5: Corporate social responsibility

Wockhardt took major initiative for controlling AIDS epidemic in Indiaand established NGO with the help of Harvard Medical International, aHarvard University affiliate.

The NGO called WHARF ( Wockhardt HIV/AIDS Education and Research Foundation)will provide training to clinicians, nurses, paramedics and counsellors toacquire knowledge in the areas of HIV/AIDS.

Companies involved in CSR

Wockhardt

Page 6: Corporate social responsibility

BIRLA GROUP

Education - • Formal schools • Balwadis for elementary education • Quality primary education • Aditya Bal Vidya Mandirs • Girl child education • Adult education programmes. Page

Health care - • Primary health care centres • Mother and Child care projects • Immunisation programmes with a thrust on polio eradication • Health care for visually impaired, and physically challenged • Preventive health through awareness programmes.

Page 7: Corporate social responsibility

TATA GROUPPopulation Management

Jamshedpur leads in demographic indices and maternal and child health in the country

Shares planned family norms with employees and non-employees through Family Initiatives Foundation

Extension programs have empowered the community to sustain initiatives

Provides free Reproductive Health Services to over 2,000,00 women from urban & rural areas each year

Ensures 98% immunisation coverage in the city of Jamshedpur

Page 8: Corporate social responsibility

Promotes Sports as a way of Life

Sports DepartmentTata Steel Adventure FoundationTata Football Academy Tata Archery Academy

30-acre J R D Tata Sports ComplexOrganizes sporting events for employees and community year roundPromotes sports in schoolsEmployees include 20 Olympians, over 100 international sports personsIndia’s first woman to scale Mount Everest

Sports & Adventure

Page 9: Corporate social responsibility

Relief followed by long-term rehabilitation programsEducationPatron of Art and cultureHealth care facilities open to employees and non-employees

Page 10: Corporate social responsibility

Companies And their CSRCadbury- Gurikha project: Targeting women empowerment and female infanticide

Canara Bank- Employee donates three rupees per month to a social cause of their choice

DuPont- Helps Mumbai slum schools

ICICI- Elementary Education, Health at birth

Lupin- Provided drinking water facilities

Novartis- Free treatment to leprosy patients worldwide

Orchid Hotel- Environment awareness in school and colleges

Tupperware- Give a child a chance’ programme

BBC- Counter the growing threats of AIDS in India.

Page 11: Corporate social responsibility

http://www.simplycsr.co.uk/the-benefits-of-csr.html

http://www.karmayog.com/CSR/csrwockhardt.htm

References

http://articles.timesofindia.indiatimes.com/2011-02-10/india/28545097_1_csr-companies-bill-coal-ministry

Page 12: Corporate social responsibility

THANK YOU


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