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Page 1: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business
Page 2: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

2 For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

2

ITEXPO returns to Austin, Texas - begining on October 2 (it is a HUGE Workshop& Education Day - many are Free) - it's going to be amazing! Between all of thekeynotes, conference sessions, free workshops and receptions, hundreds ofexhibitors and collocated events - it will be the best yet!

ITEXPO is where buyers, sellers, resellers, service providers and manufacturers meet to forgerelationships and close deals. ITEXPO is the event with an educational program that teachesresellers, enterprises, SMBs, and Government Agencies how to select IP-based voice, video, fax,and unified communications to purchase or resell. It's where service providers learn how to profitablyroll out services their subscribers are clamoring for.

TM

• Find New Communications Solutions toImprove Efficiency

• Explore Mobility Solutions to Expand YourTeam’s Accessibility

• Get the Real Facts Behind the Cloud Phenomena

• Network with Your Peers who Have DeployedNew Cloud & Mobility Solutions

• Form Valuable Partnerships and Find NewBusiness Partners

Collocated Events Include:

ITEXPORETURNS TO AUSTIN TEXAS

Page 3: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

The One and Only Event for:

• Enterprise/SMBs

• Service Providers

• Government

CORPORATE MANAGEMENT, CEOs, CTOsUltimately, the vendor you choose for your IPcommunications roll-out will become as much a partneras a supplier. Whether you are deploying a solution or aservice provider preparing your VoIP network, ITEXPOprovides the perfect venue for forging these profitablerelationships.

RESELLERSYou get a full day of free sessions teaching you how tomake money selling VoIP service and equipment and theopportunity to meet with literally hundreds of companieswho could become your next partner.

IT/TELECOM MANAGEMENTIt’s up to you to make sure your deployment is smoothwith minimal disruption. It’s also your responsibility toensure your new system meets all organizationalobjectives. The days you spend in the conferencesessions and in the exhibit hall at ITEXPO will supply theanswers you need to recommend the perfect system foryour situation.

DEVELOPERNo other conference offers four full days of conferencesteaching you how to take advantage of today’s mostpowerful development tools. In between sessions, formpartnerships and relationships as you meet withmanufacturers and vendors.

33For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

ITEXPORETURNS TO AUSTIN TEXAS

LOCAL Partners

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Page 4: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

4

ITEXPOEXHIBITS & KEYNOTES

Wednesday, October 3, 2012, 3:30pm

Chris HummelChief Commercial OfficerSiemens Enterprise Communications

ExhibitsMeet exhibitors showcasing the productsand solutions you need. Enhance currentrelationships and build new ones withpotential partners.

Walk away on October 5 knowing youhave the tools to accomplish you andyour company's goals for 2012 and beyond!

Conference Session Tracks Highlight: Mobility, Cloud Solutions,Microsoft Lync, Customer Experience, Enterprise, Next Gen ServiceProvider and more!

ITEXPO showcases the world's largest and most comprehensive education for the technology industry.Learn about solutions and strategies that can help your business today.

Keynote Presentations Include: 8x8, INC, Cisco, FedEx, Siemens,Enterprise Communications, ShoreTel and Sonus Networks!Powerhouses are sending their top people to keynote ITEXPO. They will cover the hottest topics intechnology and will inspire you to reach beyond yourself to be better in your career.

Wednesday, October 3, 2012, 4:00pm

David Tucker Vice President and General ManagerSmall Business Business Unit(SBBU), Cisco

Interested In Becoming AnExhibitor & Sponsor?

Visit www.itexpo.com for more details!

Wednesday, October 3, 2012, 9:00pm

Peter Blackmore President and CEO, ShoreTel

Wednesday, October 3, 2012, 11:45pm

Huw ReesVice President of Business Development,8x8

Thursday, October 4, 2012 , 10.00am

Robert B. Carter Executive Vice President,Information Servicesand Chief Information Officer, FedEx

Thursday, October 4, 2012, 10:00am

Raymond P. Dolan President and CEO,Sonus Networks

ASSOCIATION Partners

Thursday, October 4, 2012, 5:00pm

Michael TesslerCo-Founder & CEO, Broadsoft

Wednesday, October 3, 2012, 9:30am

Kristen Lauria Vice President Marketing,IBM Mobile Enterprise and Applicationand Integration MiddlewareIBM Software Group

Page 5: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

55

Free Education & Workshops

Take full advantage of being at ITEXPOand attend all of the additional education!

This Year’s Free Education& Workshops Include:

Please check site for details, times and registration information regarding all FREE Workshops.

Party at Cedar Street Courtyard • 208 West 4th Street,the Warehouse District With The Spazmatics!Wednesday, October 3 at 9PM. All attendees, exhibitors and speakers are eligible to attend.

Sponsored By:

Win A Brand New Truck! Friday, October 5 - 1:45PMExhibit Hall Floor All attendees are eligible to win. Simply get a car giveaway card in the Registration Area.Get the booth stamps from participating vendors. Submit your card and be present at the timeof the drawing.

ITEXPOEDUCATION, EVENTS & GIVEAWAY

AireTruck Sponsors Include:

Page 6: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

*Collocated Events may require separate registration. Visit the ITEXPO.com for dates, time and further details.

CLOUD COMMUNICATION EXPO - www.cloudcommunicationsexpo.comThe Cloud Communications Expo addresses a growing need of businesses tointegrate and leverage cloud-based communications applications, processenhancement techniques, and network based communications interfaces andarchitectures. Business professionals will learn the fundamentals of cloud-basedcommunications business models, market trends and current large efforts anddeployments. This series of educational sessions at will explore how communicationsas a service drastically lowers capital expenditures, reduces project risks andincreases service agility and value.

CVX (Channel Vision Expo) - www.cvxexpo.comAs communications technologies evolve, Telecom agents, value-added resellers,interconnect dealers and others in the channel ecosystem fac historic changes.The CVx Showcase at ITEXPO was created specifically to help channel playersand wholesale service providers develop partnerships that cross traditional lines ofbusiness and provide opportunities to expand service portfolios through new suppliersand new. Educational opportunities, meanwhile, will cover both traditional lines ofbusiness as well as emerging opportunities to provide channel partners with aperspective on how to adapt, what to sell and how to sell it within this ever-evolvingcommunications ecosystem.

HTML5 Summit/A DevCon5 Event - www.html5report.com/conferenceHTML5 has the potential to revolutionize user interfaces, challenge the status quoand change the future of both desktop and mobile web experiences.Are You Ready? Take the lead. Prepare for the evolution to HTML5 NOW. Joinfellow web developers, designers, and architects, as well as technology leadersand business strategists who will gather in Austin to learn strategies and tacticsto implement and execute HTML5.

6 For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

6

SUPER WIFI SUMMIT - www.superwifisummit.com

TM

White Spaces are now open for business: will white spaces now deliver a broadbandalternative? Spectrum, free and open, creates lots of business and huge opportunities.In just 10 years, WiFi went from almost being unknown to more than 250 million WiFiaccess devices. WiFi devices and WiFi service has become ubiquitous. Will the samehappen with the new TV White Space spectrum? Super WiFi Summit will delve intothe White Spaces business model and investment opportunities, as well as identifyingmajor players and developments in the device market.

ITEXPOCOLLOCATED EVENTS

CLOUD4SMB EXPO - http://cloud-computing.tmcnet.com/conferenceCloud4SMB Expo is the first event of its kind focused on the unique needs andchallenges of small and medium businesses (SMBs) seeking to leverage the benefitsof cloud computing solutions. This conference is dedicated to real-world businessstrategies and implications for growing businesses utilizing the cloud. Until now, theCloud Phenomenon has focused almost exclusively on opportunities for the largeenterprise. Sessions at Cloud4SMB Expo are designed specifically to provideattendees with the knowledge and information SMBs need to compete and succeed.

SUITS CONFERENCE - http://itexpo.tmcnet.com/suitsThe SUITS Conference is launched to advance the knowledge innovators oftelecommunications including developers, implementers, licenses, licensors, endusers, carriers and enterprise patents. Learn how to be aware and prepare to protectyour most valuable assets - individual and company patents and intellectual propertystored in the Patent Eco System or being held for security.

Page 7: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

MSPALLIANCE MSPWORLDTM - www.mspnews.com/MSPworldFor more than 10 years the International Association of Managed ServiceProviders (MSPAlliance) has been serving the global MSP community. Developingprofessional standards, bringing MSPs around the world together, helping to make“managed services” a common phrase among businesses of all sizes aretrademarks of MSPAlliance. In Austin, MSPAlliance MSPWorld TM will continue tobring the best networking and education to the MSP community.

M2M EVOLUTION CONFERENCE & EXPO - http://m2mevolution/conferenceThe M2M Evolution Conference is for any company that is looking to utilize thewireless network to extend control over their supply chain, product development,and distribution channels. While carriers will benefit from M2M Technology, thisevent is for all vertical industries that have an interest in managing their assetsand protecting their supply chain. Sessions include a series of analyst insight,case studies, and roundtable discussions designed to demonstrate how to exploitnew technology to minimize destruction, fraud and theft across all vertical markets.

*Collocated Events may require separate registration. Visit the ITEXPO.com for dates, time and further details.

77For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

STARTUPCAMP6 COMMS EDITION - www.itexpo.com/StartupCamp6StartupCamp6: Comms Edition spotlights early-stage entrepreneurs andinnovators in communication technology. Industry leaders, investors, developersand media to network and validate entrepreneur pitches in this energetic, uniquesetting. This unique forum is for early-stage entrepreneurs to pitch theircommunications products or services to a discriminating audience of potentialinvestors, media, bloggers and industry influencers. The event’s fast-paced,“ready, set, pitch” format brings early-stage communications companies,developers, industry leaders and investors together to network and validateentrepreneurial pitches in real time.

ITEXPOCOLLOCATED EVENTS

MOBILITY TECH ZONE CONFERENCE - www.mobilitytechzone.com/conference

The Mobility Tech Conference & Expo explores how today’s powerful mobileInternet ecosystem expands the range of services and applications being deliveredto businesses and consumers. Come spend three incredibly productive days withpeers exploring the "bring your own device" consumer world and its ever-increasing population of mobile broadband users.

VIDEO WORLD CONFERENCE AND EXPO - www.videoworldinsider.com/conference

Think Visual to Expand Your Brand. Whether it’s a field sales program on youriPad, a TV app on your iPhone, movies delivered through your home TV or gamingconsole, or a telepresence meeting at work, video is driving ever deeper into ourbusiness and personal lives. This reality lays the groundwork for a fast-lengtheninglist of new revenue opportunities for enterprises and services providers.

LATINCOMM EXPO - www.latincommexpo.comLatinComm is the first conference and expo of its kind to focus on the tremendouscommunications opportunities in Latin America and the Caribbean. It is designedto give you the tools to develop a Latin American business strategy and successfulpartnerships. Professionals from North and South America will network in a relaxedatmosphere in beautiful Austin Texas at ITEXPO West.

Page 8: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

Enterprise

Room 9A

Open Source in the MainstreamJeff Dworkin, Sangoma Technologies; Brad Pitt, Barracuda Networks; Steve Sokol, Digium

The Future of Team CollaborationArnulf Hsu, Central Desktop; Ron Williams, IBM

Microsoft Lync: Separating Hype from RealityDamon Carter, Zeacom; Irwin Lazar, Nemertes Research; Julian Nephtali, Sangoma Technologies; Alan Percy, AudioCodes

Free Workshops: Asterisk 123, InGate, Telecom Reseller WeekCheck Site For More Details

12:30-1:15pm

1:30-2:15pm

2:30-3:15pm

8 For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

8

Tuesday, October 02, 2012

Enterprise Customer Experience Next Gen Service Provider

Room 9A Room 8C Room 9B

Continental Breakfast

ITEXPO OPENING KEYNOTE ADDRESSPeter Blackmore, President and CEO, ShoreTel

Enterprise SBC and UCSecurity Essentials

Sonus Networks, Jeff Dworkin,Sangoma Technologies

Don't Waste Your Time On SocialShai Berger, Fonolo;

Greg Gunn, HootSuite

Universal Upheaval: USF Restructuring andIts Impact On Communications Providers

David Byrd, Broadvox; Mark O'Connor, Lampert,O'Connor & Johnston, P.C.Greg Gunn, HootSuite

Grow Your Business WithoutSacrificing OptionsBobby Mohanty, Vertical;

Debbie Jo Severin, 8x8 Inc.

TBD 88 Lines About 44 CloudsHoward Freidman, Leonid Systems

KEYNOTE LUNCHEONHuw Rees, VP Business Development, 8x8, Inc

Cozying Up to Video ConferencingFor Maximum ROI

Scott Wharton, Vidtel

Supporting the Social CMOChris Balian, IBM

Mobile Commerce:Do I Still Need a Wallet?

Bill Clark, Spindle, Inc.

TBDDe-Mystifying Social Media Integrationin the Customer Service Environment

Rick McFarland, Voice4Net

Why Telcos Have So Much ToGain in the Identity EconomyBrigitte Anschuetz, IBM; Steve Shoaff,

UnboundID; R.Doc Vaidhyanathan, CA Technologies

The Social EnterpriseMaking Social Media Actionable

Through Real-time Response,Escalation and Closure

E911 for Hosted IP-PBX ProvidersMike Anderson, 911 ETC;

Michael Proctor, 911 Enable

ITEXPO KEYNOTE PRESENTATIONChris Hummel, Siemens Enterprise Communications

ITEXPO KEYNOTE PRESENTATIONDavid Tucker, Cisco

GRAND OPENING NETWORKING RECEPTION in EXHIBIT HALL

Free Workshops: CVx (Channel Vision Expo), InGate, SIP Trunking, Telecom Reseller Week, UC WorkshopCheck Site For More Details

8:00am

9:00-9:45am

10:00-10:45am

Wednesday, October 03, 2012

11:00-11:45am

11:45am

12:30-1:15pm

1:30-2:15pm

2:30-3:15pm

3:30pm

4:00pm

4:30-7:30pm

AGENDAAT-A-GLANCE

Page 9: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

99For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

Enterprise Customer Experience Next Gen Service Provider

Room 9A Room 8C Room 9B

Continental Breakfast

The SIRI Effect

What You Can Learn From YourLeast Satisfied Customers

Shai Berger, Fonolo;Greg Gunn, HootSuite

Cloudy With a Chance of ProfitMarc Hayden, CHR Solutions, Inc.;

Steven Shalita, NetScout Systems, Inc.;Sid Yenamandra, Entreda

ITEXPO KEYNOTE PRESENTATIONRobert B. Carter, FedEx

ITEXPO KEYNOTE PRESENTATIONRaymond P. Dolan, Sonus Networks

Visit the Exhibit Hall

Conference Luncheon (Paid attendees only)

Migrating Your Apps to the Cloud:Planning and Key Considerations

Jay Judkowitz, Nimbula

Multichannel Communication and theNew Customer-Company Relationship:

Who Holds the Cards?Kelly Burke, Aspect; Rick McFarland, Voice4Net

Financial Models and Economicsfor Expanding VoIP Services

Sonus Networks, Todd Carothers, CounterPath

Cloud Desktops: Leveraging theFull Potential of the Cloud

Joe Corvaia, Evolve IP;Jeff Kaplan, Breakthrough Technology Group

Streamlining Customer Service ThroughCloud-based Contact CentersBrandon Rowe, Interactive Intelligence;

Jackie Tessmer, Cloud Solutions; Rob Townsend, 8x8, Inc;Robert Townsend, Contactual, Inc..

Selling VoIP and UnifiedCommunications Via Channel Partners

David Byrd, Broadvox;Joel Maloff, Phone.com

Leveraging Cloud Solutionsin a Service Broker Model

What Does Unified CommunicationsMean in the Contact Center?Brandon Rowe, Interactive Intelligence

The Conversion from TDM to SIP:Evaluating the Benefits of SIP Trunking

John Bullock, InteliquentMykola Konrad, Sonus Networks

NETWORKING RECEPTION

STARTUPCAMP6 COMMS EDITION

Free Workshops: CVx (Channel Vision Expo), InGate, Megapath's MPLS University, Telecom Reseller Week,SIP Trunking, UC Workshop

Check Site For More Details

8:00am

9:00-9:45am

10:00am

Thursday, October 05, 2012

10:30am

11:00am-4:00pm

12:00pm

1:00-1:45pm

2:00-2:45pm

3:00-3:45pm

4:00pm

4:45pm

Friday, October 06, 2012Enterprise Customer Experience Next Gen Service Provider

Room 9A Room 8C Room 9B

Continental Breakfast

IT Gets SocialKirill Bensonoff, ComputerSupport.com;

Tom Keating (Moderator) TMC;Philip Moya, San Antonio Kidney Disease Center;

Caroline Tipton, Spiceworks

Oh Brother, Big Brother: ConsumerAttitudes Toward Sharing Social

Data with CompaniesLance Fried, Hold, Free Networks

Today's Service Provider –More Than Just SIP Trunks

Kerry Garrison, Vitelity Communications

Anatomy of Enterprise Mobility:Revolutionizing the Mobile Workforce

Brigitte Anschuetz, IBM; Akhil Behl, Cisco Systems;John Gonsalves,Symphony Teleca Corporation;Sam Liu, Partnerpedia; Bobby Mohanty, Vertical

TBDThe Big Cost of Big Data

John Bantleman, RainStor;Marc Cohn, IP Infusion;Praerit Garg, Symform

Cloud with Confidence: How to Executea Successful Cloud Strategy

Gurvinder Ahluwalia, IBM;David Sampson, Cloud Provider USA;

Matt Wallace, ViaWest, Inc

Social CRM or Social Business: Twosides of the same coin or different?

Jon Ferrara, Nimble; Jon McGinley, Radian6;Elizabeth Quintanilla, EQ Consultants Group

How to Generate RevenueFrom Cloud...FastDarryl Brown, Appcore;Charles Reynolds, TSI

VISIT THE EXHIBIT HALLWin A Brand New TRUCK! Friday, October 5, 2012 • 1:45pm-Exhibit Hall

8:00am

9:00-9:45am

10:00-10:45am

11:00-11:45am

11:00am-2:00pm

AGENDAAT-A-GLANCE

Page 10: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

10 For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

10

ITEXPOFREE WORKSHOPS

(Free Registration Required)

Tuesday, October 2, 2012

Asterisk 123: The Essential 1-DayAsterisk Training Course–Free Workshop

Hosted by:

The Asterisk 123 Seminar is intended to provide a well roundedand informative introduction to the Asterisk Project. All areWelcome! Whether you are managing a team deploying anAsterisk implementation, evaluating potential replacements for alegacy telephony solution that's on its last leg, or just a generalAsterisk "newbie" excited to learn what Asterisk is capable of, thenthis talk has something to offer you.

Wednesday - Friday, October 3-5

Telecom Reseller WeekThis seminar teaches attendeeshow to effectively sell IPCommunications equipment &services, with proven tips andbest practices for addressing thechallenges resellers face in today's economy.

Telecom Reseller Week provides you with a forum for you tolearn about cutting edge new solutions you can represent, tomeet with many new potential partners, and to study provensales techniques to help improve your team's performance.

Wednesday - Friday, October 3-5

Ingate's SIP Trunking-UnifiedCommunications SeminarsSpeakers will once again featurevisionaries driving the industry.Professional DevelopmentPrograms Attendees can earn aSIP Trunking Professional Certificate by participating in theProfessional Development Program.

Wednesday - Friday, October 3-5

CVx ChannelVision Expo@ ITEXPOAs communications technologies evolve,Telecom agents, value-added resellers,interconnect dealers and others in thechannel ecosystem face historic changes.

To effectively sell today’s intricate product sets to small/mediumbusiness and enterprise customers, there are new skills andnew tactics required.

Thursday, October 4

Megapath's MPLS UniversityMPLS University is a forum for IT andbusiness professionals to bring theirquestions about network reliability, always-on connectivity, voice, regulatoryrequirements, security, and cost control.Join us for two FREE live MPLS Universitysessions at the Internet Telephony Conference and Expo tolearn more about utilizing cloud-based solutions

Thursday, October 4

StartupCamp6 Comms EditionEntrepreneurship is at an all timehigh. More people are startingcompanies than ever before, it isvery in vogue to be one and evenmore so to support one. Many companies are building theirgrowth on the backs on entrepreneurs by catering their offer tothis large group of growing companies. StartupCamp is anevening to celebrate entrepreneurship in telecom and anopportunity to learn, network and have fun! One of ourreturning sponsors told us this is where they spend their ITExpo dollars because it aligns them with messages ofentrepreneurship, innovation and the cloud.

Friday, October-5

Software/IT Job FairDoor64, Austin's largest technologyorganization with a membership ofover 20,000 technologyprofessionals, is proud to announceour second focused job fair, the Software Painpoint Job Fair.This event is specifically targeting the below four (and onlythese four) job titles identified as a critical hiring pain-point atsoftware companies:• Java Developer• .NET Developer• User Interface / User Experience• Software Quality Assurance

Check SiteFor Registrationand More Details

on Workshopsand Times.

Page 11: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

1111For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

ITEXPOSPONSORS & PARTNERS

PLATINUM Sponsors

GOLD Sponsors

MEDIA Sponsors

SPOTLIGHT

LOCAL Partners ANALYST Partners Wi-Fi Sponsor

Page 12: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

12 For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

12

Enterprise Track - Tuesday - Wednesday, October 2 - 3, 2012

EnterpriseTrack

Tuesday, October 02, 201212:30-1:15pm

Open Source in the MainstreamThis session will expose participants to some of the moresignificant market changes resulting from the maturity of opensource telecom technology. As open sourcebased IPPBX andVoIP products continue to gain traction in the mainstreamenterprise marketplace, manufacturers of these systems aremoving in from the bleeding edge and increasing the robustnessand depth of features and capabilities.

In many cases integration of the bestinclass features, fromdevelopment partners and other open source innovators anddevelopers, is the best method to keep up with the pace ofcustomer and market demands. And in some cases, the reversemodel is becoming the norm in the proprietary telecom space.Leading manufacturers are looking to select the best pieces ofthe app and feature world, regardless of the underlying codebase, to not only address market demands, but also to fend offcompetition from all comers – including open source leaders.

These changes in the perception and acceptance of open sourcein the mainstream will place new demands on the community –demands that will help to strengthen open source projects goingforward.

Tuesday - 10/02/121:30-2:15pm

The Future of Team CollaborationCompanies are outlining their list of “musthaves” as the future ofonline collaboration continues to take shape. With the everpresentchallenge of effectively managing projects from start to finish,how can teams stay on task without being inundated withtimeintensive training, disparate files, teams in varyinggeographical locations, and interruptions to the natural workflowprocess? Not to mention that we live in a world of digital assets,so being able to share, edit, and manage these projects in asecure manner are all essential needs in the current workplace.

This session will discuss current trends and technologies that areenabling increased collaboration among enterprise teams, andhow the latest tools can help teams of all sizes better automateprocesses, manage projects, communicate and significantlyreduce workload.

2:30-3:15pmTuesday - 10/02/12

Microsoft Lync: Separating Hype from RealityMicrosoft Lync is one of the hottest discussion topics in enterpriseUC. Is Microsoft taking over the UC market? Is Lync replacing theenterprise PBX? How can Lync coexist with legacy solutions andcloudbased services? This session will include a discussion ofhow Lync can be deployed within your communicationsenvironment, including a look at the results of NemertesResearch’s 201213 benchmark of more than 200 organizationsand what they are doing with Lync, what’s driving their decisions,and what benefits and challenges are they seeing in their Lync.

Wednesday - 10/03/1210:00-10:45am

Enterprise SBC and UC Security EssentialsSupported by Session Border Controllers SBCs and UnifiedCommunications UC, enterprises can enable workers toessentially carry their desk phone extensions and features withthem, wherever they are working on any given day – via VoIPclients and other UC applications on smartphones, tablets, andother mobile devices. With rich UC applications features such ascall transfer, conference call, corporate directory listings, andpresence, workers can collaborate and communicate in realtime,increasing productivity by maintaining an always one presence.

But wireless and Internet connected mobile devices presentunique security challenges that differ dramatically from traditionalcommunications and data security methods that rely on firewalls,user authentication, and encryption. Further, these mobile devicescan expose sensitive network traffic, and proprietary orconfidential data and communications, to multiple vulnerabilities.

Enterprises that have embraced SBCs, and other components ofUC security, are proving they can securely protect and extendcommunications to external parties, unlocking new ways ofcollaborating with clients, partners, distributed employees and thesupply chain. This session will consider the Enterprise SBC as ameans of satisfying security and privacy requirements, withsignaling and traffic encryption, media and signaling forking,network demarcation, and threat detection and mitigation,enabling enterprises to capture the cost benefits of VoIP and UC,while maintaining essential security postures and access tomultimobile communications across the network, anytime,anywhere.deployments.

Wednesday - 10/03/1211:00-11:45am

Grow Your Business Without Sacrificing OptionsWith three leading options in the market for IPbased phonesystems – onpremises, hosted cloud and hybridhosted –consumers may have a difficult time deciding which model bestfits their business needs. The size and structure of your business,available resources and projected future growth are just some ofthe factors that should be considered when choosing the type ofcommunications system that works best for your company. Casescan be made for all three alternatives, depending more on yourbusiness needs than on the size of your organization. Qualityalternatives leveraging any of these strategies exist for any sizeorganization.

To help you navigate the these tricky, yet highly important,business decisions, this session will investigate how each systemworks, necessary requirements for optimal use and theadvantages and disadvantages for you and your customers, soyou can decide on the model that fits your needs best.

CONFERENCETRACKS

Page 13: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

1313For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

Enterprise Track - Wednesday - Thursday, October 3-4, 2012

EnterpriseTrack

Wednesday - 10/03/1212:30-1:15pm

Cozying up to Video Conferencing forMaximum ROIVideo conferencing used to be an element of science fictionnovels. Today, there are approximately one million installedtelepresence and video management endpoints across a numberof businesses, with the overall enterprise telepresence marketprojected to reach $5 billion by 2016. Further, an increasinglymobile workforce is adding to this growing trend with its demandfor faster service, sharper quality and supporting mobiletechnology and hardware. Emerging as an essential IT service,the video conferencing technology enables enterprises to cutcosts, increase productivity and improve collaboration. However,in order to realize the benefits video solutions offer, organizationsmust first understand, and then address, the managementchallenges the technology presents.

This session will discuss top challenges enterprise IT managersface when integrating video conferencing technology into theworkplace, including: integration with existing IT infrastructure,mixedvendor environments, IT strain, limited visibility,collecting/presenting data, and troubleshooting, with an eyetowards delivering a best practices guide for launching a videoinitiative within your organization.

Wednesday - 10/03/121:30-2:15PM

BYOD - The New Mobile EnterpriseBYOD Bring Your Own Device has been in full swing for a coupleof years now, and theres no going back. Enterprises haveadopted a policy of allowing users to use their own devices toaccess corporate networks and resources. With it comes the costsavings of not having to purchase as many mobile devices, anduser satisfaction increases when they are able to choose theirpreferred devices and providers and avoid having to carry multipledevices. But the benefits dont come without challenges the userexperience must be preserved, security policies mustaccommodate these multiple devices and operating systems, andIT has to content with managing applications and access acrossdifferent platforms. This session looks at what businesses can doto mitigate risks and ensure performance while still giving yourusers the device freedom they demand.

Wednesday - 10/03/122:30-3:15pm

Unified Communications: What’s Really Goingon and WhyFilled with the most uptodate information on unifiedcommunications and collaboration, this session will focus on theUCC market, the players, the challenges, and the future. Thissession will clear up many of the misunderstandings about unifiedcommunications, provide market forecasts, the key trends anddrivers, and an overview of the various vendor offerings, anddiscuss what’s in store for the near future.extensive use in theirpersonal lives.

Thursday - 10/04/129:00-9:45am

The SIRI EffectWe all know that selfconscious feeling: “What if someone seesme talking to my mobile? What will they think I’m doing?” This is abarrier that has prevented some speech technologies frommaking inroads into general user acceptance. Thanks to Apple,people are already much more comfortable talking to their device,and will become even more so. The perceived embarrassment willdissipate to the point where people will think you’re odd if theysee you TYPING into your device.

This will help voice biometricenabled solutions and voicebiometrics in general. By definition, voice biometrics involves youbeing prompted visually by an app to speak to your device for thepurposes of authenticating and verifying your identity. This willaccelerate the adoption of voice biometrics into the mobile userexperience. We’re moving beyond simple speech recognition tospeech understanding. While voice biometrics isnt an extension ofthis technically, in users’ minds however, voice biometrics isnearer to the SIRI understanding of speech than it is to simplespeech recognition.

This session will discuss the evolution of voice biometrics, whybusinesses should consider it, and how to successfully deploy avoice biometrics solution.

Thursday - 10/04/121:00-1:45pm

Migrating Your Apps to the Cloud: Planningand Key ConsiderationsThe cloud is wellequipped to run a variety of modern applications— from Exchange and SharePoint, to the latest Web apps. But,how do you tell which applications are suited to a clouddeployment and which are better off running on legacy or inhousesystems? Once you know which apps to move to the cloud, doyou have a plan in place to ensure a successful migration?

This session will cover the top considerations and best practicesfor application migration to the cloud — including a stepbystepassessment of common application requirements and how they

affect your choice of deployment. Attendees will come away fromthis event poised to successfully plan and execute a migration oftheir apps to the cloud, and know which legacy apps are betterleft alone.

Thursday - 10/04/122:00-2:45pm

Cloud Desktops: Leveraging the Full Potentialof the CloudVirtual Desktop Infrastructure VDI has been a hot topic in the IT community foryears. Cloudsourcing VDI offers the enterprise new opportunities for security,centralization, mobility, and business continuity while avoiding much of theupfront investment of traditional inhouse deployments. Utilizing cloudbased VDIto centralize application deployment, secure corporate property, or scale the ITenterprise brings flexibility and a layer of abstraction that was not previouslyavailable. There are many different delivery strategies on the market withdifferent benefits, nuances, and usecases. While most agree that IT’sconsumption of infrastructure is changing drastically, how do you choose whichis the right model for your business?

This session will discuss business and technology drivers for

CONFERENCETRACKS

Page 14: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

10:00-10:45am

Anatomy of Enterprise Mobility:Revolutionizing the Mobile WorkforceEnterprise mobility is one of the fastest growing areas ofbusiness, allowing companies to virtually connect with customersand employees from anyplace in the world. CIOs are facing moredecisions than ever when it comes to managing their mobileworkforce. Employees expect to be able to do their work onmultiple platforms, from desktops and laptops to tablets andsmartphones.

This session will dive into the various components of anenterprise mobility solution, provide best practices to ensure theyare successful and explain how they integrate together to enablecompanies to grow their business. Topics will include: mobileenterprise application platforms, enterprise app stores, mobiledevice management, expense management, and analytics.

11:00-11:45am

Cloud with Confidence: How to Execute aSuccessful Cloud StrategyCloud computing, by its very nature, mandates that an IT grouprelinquish a certain degree of control, which is an uncomfortableand unnatural act for an IT department. So, why the unrelentingpush towards cloud computing? One major contributor is that,unlike most new technologies associated with IT, cloud buzz iscoming from, among other sources, the CLevel executives.

The method of successfully applying cloudlevel technologies toan organization is as unique as the company to which it is beingapplied. The cloud solution that best fits a datacentric analysisfirm is quite different than a cloud solution that would fit a socialnetworking communications company. However, there arefundamental tenets that can be applied to any company’s strategyto manage expectations and to actually improve control as costsare driven down by the application of cloud technology.

This session will consider both the business and technicalaspects of cloud and how it is changing the face of our industry,and discuss how your IT team can avoid common pitfalls and getthe most from your company’s investment in the cloud.

For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

14

Enterprise Track - Friday October 5, 2012

CONFERENCETRACKS

EnterpriseTrack

Customer Experience Track - Wednesday October 3, 2012

10:00-10:45am

Don't Waste Your Time on SocialThis session explores the thought that your organization coulddefinitely be spending a lot less time on social than they arecurrently. Managing your time in a word of immediate responserequires some easy listening and productive engagementapproaches. Many companies are now investing heavily in thisspace for tools that integrate key networks and tools in order todrive campaigns across all the major social networks and thenaggregate reporting and analytics to deliver a single view of thesecampaigns and their outcomes in order to optimize crossplatformengagement

Participants will explore the fundamentals of social media andexpose timesaving tips and effective tactics to help you gain backvaluable time from some of the trendy time wasters that areeating into the bottom line. Whether you’re a large enterprise,small business, or public organization, you share similarchallenges when it comes to helping teams do what matters mostand getting users and customers what they need, when theyneed it. This session will help you overcome many of thosechallenges in today’s social world.

11:00-11:45am

12:30-1:15pm

Supporting the Social CMOSocial media extends market reach and brand exposure to beinclusive of behaviors previously considered private. Separatingpublic from private is unequivocally altering the very nature ofhumantohuman and businesstohuman interactions. As such,senior marketers must be supported to properly provide active,engaged participation through myriad social networks.

Learn how to organize your social business to engage a worldthat moves at breakneck speed and nuance your participation ineach network to appropriately optimize engagement. Join thisdiscussion for guidance on how to tune in to your customers’conversations and inform the business on the outcomes of thesecritical new engagements across the customer lifecycle.

1:30-2:15PM

De-Mystifying Social Media Integration inthe Customer Service EnvironmentFacebook has 250 million photos uploaded each day. There are175 million new tweets every day, and LinkedIn has two newmembers every second. This is the social reality in which we live.Despite much concversation, what remains unclear is how thecontact center should play in this environment.

What we do know is social media has changed customerbehavior, and businesses and their customerfacing employeesmust be prepared to respond via new technologies. This sessionwill consider how to design and implement and effective socialstrategy in your business, including defining what social meansfor your business, who should be responsible, and how toproperly implement the technologies to meet your specific designneeds and train your staff to effectively use them.

Customer ExperienceTrack

Page 15: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

1515

CONFERENCETRACKS

Customer ExperienceTrack

Customer Experience Track - Wednesday October 3, 2012

2:30-3:15pm

Making Social Media Actionable ThroughReal-time Response, Escalation and ClosureYour customers are turning to social media to provide feedback toand about your brand. Recent research highlights this trendwhere 64% of social media users indicated that more responsivebrands on social networks would benefit from greater loyalty andpurchasing. While there is opportunity for companies to improvecustomer loyalty by being more responsive, businesses struggle

to make social media actionable in directing relevant customerinput to the frontline staff who could and would resolve issues inrealtime if they were kept in the loop. Businesses that fail to adaptto the new online social world could be reaching less that 1% oftheir unhappy customers.

This session will feature a case study of how a Fortune 1000restaurant chain improved customer loyalty andquarteroverquarter sales through effective social media responsemanagement, and discuss how your company, whether a small,singlesite business or a multinational corporation, can followsimilar strategies to save atrisk customers, increase sales,enhance the customer experience, and improve employeeperformance.

Customer ExperienceTrack

Customer Experience Track - Thursday October 4, 2012

9:00-9:45am

What You Can Learn From Your LeastSatisfied CustomersThis session will cover DSAT Analysis – the process of behindthe detailed collection, aggregation, codification, review, reportingand analysis of the specific customer service transactionsidentified as “Dissatisfied” or “Unsatisfactory” by customers.

Attendees will learn how to take advantage of the massiveamounts of data in the support center by properly analyzing theinformation and improving both the customer care experience aswell as the products/services that are offered by the organization,and how to turn unsatisfied experiences into opportunities.

1:00-1:45pm

Multichannel Communication and the NewCustomer-Company Relationship: Who HoldsThe Cards?For a majority of its existence, the contact center has beenperceived as a primarily reactive medium, where the enterprisecontrolled the frequency and depth of interaction with customers,leaving customers at the mercy of a landline phone call, long waittimes and having to repeat themselves to numerous customerservice representatives.

Todays new channels of engagement, including social media,mobile and video platforms, have created a new, empoweredcustomer with whom businesses cannot afford to engage withoutdated methods. Contact centers need to evolve in order toengage with the new datarich customer base on customers’terms. Businesses must unify customer contact technology withconsumer preferences in order to meet both the expectations ofcustomers as well as the objectives of the business. But how dothey do so in a way that improves the efficiency and profitability ofa customer service operation?

This session will discuss how to leverage the technologies thatallow businesses to seamlessly and efficiently deliver exceptional,channelagnostic customer experiences, from social media tomobile to video and beyond. This means addressing how people,processes and technologies are brought together in thenextgeneration of customer contact to deliver interactions that notonly matter, but also deliver significant bottomline results andbrand devotion.

2:00-2:45pm

Streamlining Customer Service through Cloud-based Contact CentersAs companies grow and evolve, they face new challenges. It iscrucial that companies’ customer service infrastructures grow andevolve to accommodate these changes as well. Cornerstonepieces of customer service infrastructure, such as contactcenters, are often at the center of these shifts, and must maintaintheir functionality and efficiency in order to serve growingcustomer bases and personnel changes. However manycompanies face the challenge of integrating multiple contactcenter sites, including multiple centers as well as remote orhomebased agents.

Linking these geographically disparate agents can prove to be adifficult task, which can be alleviated by moving to cloudbasedcontact centers. Managers charged with curating contact centerchannels and applications stand to benefit from the use of virtual,cloudbased contact centers as they seek to moderate volumespikes, consolidate interactions into unified customer records,enhance caller experiences, all the while seeking to reduce costsand increase agent capabilities and flexibility.

Page 16: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

16

3:00-3:45pm

What Does Unified Communications Mean inthe Contact Center?It often seems easy to define – unified communications – mergingcommunications from different customers, with varied needs,communicating through several mediums all unified within theContact Center. But the reality is that there are countlessvariations on the UC theme that can make it challenging to bringUC into the contact center environment, from both a technologyand staffing perspective.

This session will discuss how the create a truly unified contactcenter environment, including integration of emerging channelswith traditional call center technologies, to create an optimalenvironment for providing exceptional customer service.the mostfrom your company’s investment in the cloud.

Customer ExperienceTrack

CONFERENCETRACKS

Customer Experience Track (continued) - Thursday October 4, 2012

9:00-9:45am

Oh Brother, Big Brother: Consumer AttitudesToward Sharing Social Data with CompaniesSocial media has changed the way that many people think aboutprivacy. In general, we seem to be more willing to share thedetails of our personal lives with members of our social networks.Does this shift apply to the way that we feel about sharingpersonal details with companies?

This session will discuss current attitudes towards sharing privateinformation with companies changing as well; public awareness ofsocial listening tools; available user controls; and the implicationson your business as you seek to better understand youcustomers and deliver a more satisfying service experience?

10:00-10:45am

Session info coming soon

11:00-11:45am

Social CRM or Social Business: Two sides ofthe same coin or different?Social media has transformed the way we connect with eachother. We all have a voice, and we make ourselves heard, sharingwisdom and gossip, connecting with new friends, anddocumenting our lives. This new communication channel hasempowered us and changed our expectations of the world,including the companies with which we interact.

Today, we are more influenced by comments from friends andanonymous reviews than we are from traditional online or TV adsthat we easily ignore. That means the game is changing forbusinesses of all sizes and types. It’s no longer about telling yourcustomers what to think and do. It’s about listening and engaging,guiding and supporting. Creating a Facebook page is a start, butlet’s be clear: Having a presence on Facebook, LinkedIn, orTwitter isn’t enough. People, not sites, are the fabric of the newWeb. As a company, it’s not only possible, but also imperative, todevelop a relationship with each of your customers.

Customer ExperienceTrack

Customer Experience Track - Friday October 5, 2012

Page 17: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

10:00-10:45am

Universal Upheaval: USF Restructuring andIts Impact on Communications ProvidersThe FCC continues to forge ahead with Universal Service andICC reform, potentially ushering in a dramatically new era for thecommunications industry. This session will provide an indepthlook at what changes the FCC has made to the federal USF andwhat they mean for service providers, including both the widerimplications on IP communications providers as a group as wellas the specific changes providers will face in terms ofcontributions and compliance.

11:00-11:45am

88 Lines About 44 CloudsVoIP, cloud, video, UC… all are at the early stages of anincredible surge in demand. It’s no longer about if or when, butabout gaining revenue and market share now, as enterprisesbegin mass migrations to new cloud services from a wide array ofnew vendors, blurring once wellestablished lines between vendorsand services. White papers, analyst reports and journalists allprovide valuable information – but what’s as valuable as real lifelessons learned? Wouldn’t it be great to know what products andservices are most in demand, what sales approaches areworking, and what the current “in the trenches” challenges are?This session will uncover responses top these questions andmany more from service providers across the globe, helping younail down proven revenue streams.they do so in a way thatimproves the efficiency and profitability of a customer serviceoperation?

12:30-1:15pm

Mobile Commerce: Do I Still Need a Wallet?Mobile commerce is expected to grow globally at a rate of 97percent annually over the next three years, according to a KPMGreport. This is an enormous opportunity for service providers tooffer additional value added services. However, it also presentschallenges. Although Near Field Communications NFC helpssimplify purchasing, the complexity of managing and securingsuch communications and transactions when NFC is not availableneeds to be tackled to move mobile commerce to the next level.This session will consider the core mobile commercecomponents, including payments and topups for subscriptions,POS transactions and mobile banking, and provide perspectiveon the current market landscape and how mobile value addedservices, when coupled with the right infrastructure, can enablemobile commerce to become a reality.

12:30-1:15pm

Mobile Commerce: Do I Still Need a Wallet?Mobile commerce is expected to grow globally at a rate of 97percent annually over the next three years, according to a KPMGreport. This is an enormous opportunity for service providers tooffer additional value added services. However, it also presentschallenges. Although Near Field Communications NFC helpssimplify purchasing, the complexity of managing and securingsuch communications and transactions when NFC is not availableneeds to be tackled to move mobile commerce to the next level.This session will consider the core mobile commercecomponents, including payments and topups for subscriptions,POS transactions and mobile banking, and provide perspectiveon the current market landscape and how mobile value addedservices, when coupled with the right infrastructure, can enablemobile commerce to become a reality.

1:30-2:15PM

Why Telcos Have So Much to Gain in theIdentity EconomyTelecommunications companies are looking for new growthopportunities in the cloud – Identity Services are a natural fit.Telcos have valuable customer identity data but, to participate inthe Identity Economy, customers must fully trust them with thatdata. Implementing an Identity Services strategy will help Telcosbuild that trust through security, privacy and transparencyassurances while opening essential new revenue streams. Thissession will discuss the formation of “identitycentered markets”and the emerging role and value of identity services in the IdentityEconomy, and why these issues and ideas are valuable to theTelcos and their subscribers.

Panelists will explain how identity can function as both an enablerof cloud services and even be a cloud service itself, how it is notonly the valued commodity but the new currency of the Internet.And since identity data is an enabler for commerce and markets –enabling transactions or being the very subject of transactions –Telcos are in a unique position to build a market ecosystem forsecurely transferring identity data, fostering revenue growth whileincreasing customer satisfaction, all the while generating newmonetization opportunities.

2:30-3:15pm

E911 for Hosted IP-PBX Providers Hosted PBX providers offer their customers significant costsavings and an advanced telephony features while eliminatingthe need for customers to procure and manage their owncommunications network infrastructures. However, the need – andregulatory mandate – for emergency services brings with it a hostof challenges for these providers, including servicing nomadicusers within and beyond the service provider coverage footprint,meeting FCC/CRTC, state and local E911 regulations, andefficiently provisioning and maintaining customer records in 911databases. This session will discuss the key E911 challengesfaced by hosted VoIP providers and their customers, and thesolutions available to address these challenges in today’spricecompetitive environment.

For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

1717

CONFERENCETRACKS

Next Gen Service Provider Track - Wednesday October 3, 2012

Next Gen Service ProviderTrack

Page 18: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

18

Next Gen Service Provider Track - Thursday October 4, 2012

Next Gen Service ProviderTrack

9:00-9:45am

Cloudy With a Chance of ProfitLines have blurred between traditional dedicated hosting andcloud computing services, as customers progressively wantconsistent and reliable service levels across both architectures,complete with allinclusive SLAs. The emergence of cloud servicesplatforms is presenting organizations of all sizes with ITchallenges, as well as opportunities, changing the informationand communications needs of both internal and externalcustomers. Demand for more open and flexible information andtelecom services is leading growing numbers of organizationsand the services providers who serve them to adopt hybrid ITapproaches that combine both private and public clouds, thuschanging the role of IT professionals.

Leveraging a partner helps accelerate the transformation ofcommunications providers into cloud service providers. Thissession will explore the challenges and opportunities for CSPslooking to offer cloud services including: Why cloud? Why now?Public or Private or Hybrid? How do I monetize? How do Ibecome a successful cloud services provider?

1:00-1:45pm

Financial Models and Economics for ExpandingVoIP ServicesExpanding footprint, adding a new service, or entering a newmarket segment requires careful planning for VoIP operators. Akey part of planning is running the numbers. What is theinvestment? How long is the payback and ROI? What are therisks?

This session will consider high level business models forintroducing new services, like wholesale termination, SIPtrunking, and Hosted PBX services, using the latest engineeringmethods and financial estimates. Understand whether thesegrowth strategies would make sense for your operation, customer,or client. Or see how these high level modeling techniques canhelp you to ask the right questions and see the key factors thatwill drive your financial results.

2:00-2:45pm

Selling VoIP and Unified Communicationsvia Channel PartnersVoIP services are clearly in the process of replacing traditionalTDM and LEC services, yet the sales approach may be verydifferent. This session will focus on the sales of VoIP services viaindirect channels such as sales agents and partners. It will alsodifferentiate between selling to larger or smaller organizations aswell as sales of complete unified communications solutions, SIPtrunking, and hosted PBX. The target audiences will includeprospective sales partners as well as service providers lookingto enhance their market distribution models.

3:00-3:45pm

The Conversion from TDM to SIP: Evaluatingthe Benefits of SIP TrunkingDespite the recent surge in SIP traffic and SIPtoSIPinterconnection, many service providers and enterprises have yetto make the switch from their legacy circuitbased infrastructure toa SIPbased network. Of course, the network migration from TDMto SIP trunking has its benefits and its challenges — especiallywhen that network spans as many as 80 countries andrepresents one of the largest global networks in the world. Thissession shares the lessons learned and results achieved duringthat migration, as well as the business case behind the migrationto SIP trunking services, benefits of TDMtoSIP migration, as wellas some of the challenges they can expect to face and how toavoid them.

Next Gen Service Provider Track - Friday October 5, 2012

CONFERENCETRACKS

9:00-9:45am

The Big Cost of Big DataToday’s telecom industry is faced with the challenge of trackingand managing Big Data and, at the same time, leveraging it tounderstand behavior and needs in order to develop and monetizenew service offerings. Market leaders, however, are quicklyrealizing that they cannot afford to store and manage

petabytescale raw detailed data over time. Big Data may offer bigbusiness gains, but hidden costs and complexity present barriers.This session considers the big cost of Big Data, technology, anddeployment options that best leverage IT investments. Withmanaged costs, Big Data offers overwhelming opportunity forthe telecom market.

Next Gen Service ProviderTrack

Page 19: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

1919

Win a NEW TRUCK!

You Must Be Present To Win*Friday, October 5, 2012 • 1:45pm in Exhibit Hall

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Wednesday, October 3, 2012 . . . . .7:00am-7:00pm

Thursday, October 4, 2012 . . . . . . .7:30am-5:00pm

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Page 20: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

2020

IMPORTANTINFORMATION

OCTOBER 2-5, 2012 Austin Convention Center • Austin, Texas

On-Site Registration Hours Tuesday, October 2, 2012 ..................7:30am-5:00pm

Wednesday, October 3, 2012 ............7:00am-7:00pm

Thursday, October 4, 2012 ................7:30am-5:00pm

Friday, October 5, 2012......................8:00am-2:00pm

Exhibit Hall HoursWednesday, October 3, 2012 ............4:30pm-7:30pm

Thursday, October 4, 2012 ..............11:00am-4:00pm

Friday, October 5, 2012....................11:00am-2:00pm

1:45pm........................................Car Giveaway

ITEXPO Keynote Sessions(Open to All Registrants)

OCTOBER 3, 20129:00am-9:45am — ITEXPO Opening Address

3:00pm - Wednesday, October 3, 2012, Chris Hummel, Chief Commercial Officer

Siemens Enterprise Communications

4:00pm - Wednesday, October 3, 2012, David Tucker, Vice President and General ManagerSmall Business Business Unit (SBBU) Cisco

10:00am - Thursday, October 4, 2012,Robert B. Carter, Executive Vice President,Information Services and Chief Information Officer, FedEx

10:00am - Thursday, October 4, 2012, Raymond P. Dolan, President andChief Executive Officer Sonus Networks

Networking ReceptionsTUESDAY, OCTOBER 2, 2012CVx Open (Cost: $35 Entry Fee – Includes An

Event T-Shirt, Lunch and Awards)

WEDNESDAY, OCTOBER 3, 20124:30pm-7:30pm – Grand Opening Networking

Reception in Exhibit Hall

9:00pm – Conference Party on Sixth Street –Featuring the Famous Spazmatics!!

THURSDAY, OCTOBER 4, 201211:00am-4:00pm – Exhibits Open

4:00pm-Networking Reception for All Attendees

5:00pm-StartupCamp6: Comms Edition –

Reception and Networking Eventfor All Attendees

FRIDAY, OCTOBER 5, 2012Friday, October 5, 2012

11:00am-2:00pm – Exhibits Open

1:45pm - Car Giveaway

For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

THURSDAY, OCTOBER 4, 20124:45pm - StartupCamp6: Comms Edition(Free Networking Reception & Workshop)

Page 21: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

2121

4 Easy Ways to Register Hotel Information

Online:Fax: (203) 866-3326Phone: Call Frank Coppola

(203) 852-6800 ext. 131Mail: Send your registration form to:

ITEXPO WEST 2012TMC800 Connecticut AvenueNorwalk, CT 06854 USA

Any paid conference planincludes:• All breakout sessions and workshops

for which you have registered.

• All Meals served on days in your plan.

• Online access to all conference presentations.

• Unlimited Exhibit Hall access

• All Keynotes and general sessions.

• All networking receptions.

Austin Convention Center

500 E Cesar Chavez StAustin, TX 78701-4001

Tel: 512-404-4000www.austinconventioncenter.com

Click Here For Secure Online Registration

IMPORTANTHOTEL AND TRAVEL INFORMATION

TMC has not employed the services of any third party to book travel arrangements. If you arecontacted by any group claiming to represent TMC, please do not engage as we are not affiliatedwith any group claiming to be the “official housing company of ITEXPO”.

InterContinental Stephen F. Austin

701 Congress Avenue, Austin, TX 78701Special Discounted Rate: $209.00Discount Code: TMCCut off date: September 10, 2012

Book Your Guest Room:Phone: 888-233-9527 - be sure to reference TMC toreceive the discounted rateOnline:https://resweb.passkey.com/Resweb.do?mode=welcome_ei_new&eventID=9163495

Rooms are on a first-come, first-served basis

Omni Austin Hotel Downtown

700 San Jacinto at 8th Street, Austin, TX 78701Special Discounted Rate: $199.00Code: 13600109741Cut off date: September 7, 2012

Book your Guest Room:

Phone: 1.800.THE.OMNI - be sure to reference ITEXPOor the code: 13600109741 to receive the discounted rateOnline: https://ssl.omnihotels.com/Omni?Perseus_state=clear&lang_code=en-us&prop=AUSCTR&group_code=13600109741

Please note: To extend your stay at show rates before or beyond October 1-5, 2012,please call 1-800-THE-OMNI. Extended dates are not available via the onlineregistration link.

Rooms are on a first-come, first-served basis.

Radisson Hotel & Suites Austin Downtown

111 Cesar Chavez at Congress, Austin, Texas 78701Special Discounted Rate: $134.00Discount Code: TMCCut off date: September 14, 2012

Book Your Guest Room:Phone: 1.800.395.7046 - be sure to reference TMC to receive the discounted rate.Online: http://www.radisson.com/itexpo12

Rooms are on a first-come, first-served basis.Extended dates are not availablevia the online registration link.

Rooms are on a first-come, first-served basis.

Page 22: CORPORATE MANAGEMENT, CEOs, CTOsWednesday, October 3, 2012, 9:00pm Peter Blackmore President and CEO, ShoreTel Wednesday, October 3, 2012, 11:45pm Huw Rees Vice President of Business

22 For Exhibitor and Sponsorship Information, Contact: Joe Fabiano at [email protected] • 203.852.6800 Ext. 132To Register or For More Information Contact: Frank Coppola at [email protected] • 203.852.6800 Ext.131

22

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IMPORTANTSPEAKER AND EXHIBITORS